证券研究报告 传媒 | 广告营销 港股|首次覆盖报告 hyzqdatemark 2025 年 12 月 24 日 投资评级： 增持（首次） 证券分析师 陈良栋 SAC：S1350524100003 chenliangdong@huayuanstock.com 联系人 魏桢 市场表现： | 基本数据 | 2025 | 年 | 12 | 月 24 | | 日 | | --- | --- | --- | --- | --- | --- | --- | | 收盘价（港元） | | | | | 6.00 | | | 一年内最高/最低（港 | | | | 17.64/3.37 | | | | 元） | | | | | | | | 总市值（百万港元） | | | | | 5,710.43 | | | 流通市值（百万港元） | | | | | 5,710.43 | | | 资产负债率（%） | | | | | 23.32 | | | 资料来源：聚源数据 | | | | | | | 巨星传奇(06683.HK) ——下一站，巨星 投资要点： 请务必仔细阅读正文之后的评级说明和重要声明 weizhen@huayuanstock. ...

证券研究报告 | 首次覆盖报告 gszqdatemark 2025 12 24 年 月 日 敏实集团（00425.HK） 电池盒放量驱动业绩高增，机器人等新兴赛道打开长期成长空间 全球汽车外饰与车身结构部件领先企业，业务布局兼具深度与广度。敏实 集团深耕行业三十余年，核心业务涵盖金属饰条、塑件、铝件及新能源汽 车电池盒四大产品线。作为全球化供应商，公司的业务布局广泛，服务宝 马、奔驰、特斯拉、比亚迪等 70 余家国内外头部车企，海外收入占比从 2021 年 41%提升至 2025H1 的 65%，全球化战略推进效果显著。业务结 构持续优化，电池盒业务作为重点发展的业务，2025H1 营收占比达 27%， 跃升为第一大收入来源；铝件产品受益于汽车轻量化趋势，2020 到 2024 年营收 CAGR 为 12%，毛利率维持 30%以上。同时受益于产能利用率提 升和成本管控，公司的营收和净利润均实现较快增长。 外饰件业务稳健贡献，电池盒与结构件已成增长引擎。敏实传统业务地位 稳固，金属饰条、塑件、铝件产品类别丰富，业绩持续增长。公司凭借轻 量化与智能化双重升级打开价值空间：铝合金外饰件渗透率持续提升，相 关产品逐步 ...

Investment Rating - The report maintains a "Buy" rating for Alibaba Group [6][9]. Core Insights - The report emphasizes that Alibaba Cloud has emerged from its low point, with a positive outlook on its fundamentals and a consensus in the market regarding its revaluation [4][40]. - The growth of AI cloud services is expected to continue, driven by improvements in upstream chip supply and increasing penetration of AI applications [8][24]. - Alibaba is positioned as a leading cloud provider in China with a comprehensive self-developed technology stack, including chips, servers, and cloud computing systems [12][35]. Financial Data and Earnings Forecast - Revenue projections for Alibaba Group are as follows: - FY2024: 941.2 billion CNY - FY2025: 996.3 billion CNY - FY2026E: 1,038.6 billion CNY - FY2027E: 1,143.4 billion CNY - FY2028E: 1,250.6 billion CNY - Adjusted net profit forecasts are: - FY2024: 158.4 billion CNY - FY2025: 157.9 billion CNY - FY2026E: 101.9 billion CNY - FY2027E: 145.5 billion CNY - FY2028E: 183.6 billion CNY - The report anticipates a diluted earnings per share of 7.8 CNY for FY2024, increasing to 9.6 CNY by FY2028 [5][41]. AI Growth and Competitive Position - The report highlights that Alibaba Cloud's AI capabilities are expected to drive significant growth, with revenue growth rates projected at 34%, 29%, and 23% for FY2026 to FY2028 [10][40]. - Alibaba's strategy includes capturing the consumer end (C-end) market through AI applications, enhancing user engagement and data assets [12][30]. - The report notes that despite competition from ByteDance's Volcano Engine, Alibaba Cloud's comprehensive solutions and ecosystem integrity provide a competitive edge that is difficult to replicate in the short term [11][30]. Valuation and Target Price - Using the Sum-of-the-Parts (SOTP) valuation method, the target valuation for Alibaba Group is set at 34,124 billion CNY, corresponding to a target price of 203 USD per ADS and 197 HKD per share, indicating a potential upside of 34% [9][40].

Investment Rating - The report initiates coverage with a "Buy" rating for the company [1][18] Core Insights - The company is a pioneer in AGI technology commercialization, with rapid deployment of AI solutions in daily life and healthcare sectors. The AI solutions and medical markets are experiencing fast growth [2][10] - The company is expected to achieve revenues of RMB 12.68 billion, RMB 19.43 billion, and RMB 26.59 billion for the years 2025 to 2027, representing year-on-year growth rates of 35%, 53%, and 37% respectively. The net profit attributable to the parent company is projected to be -RMB 2.45 billion, -RMB 1.35 billion, and -RMB 1.04 billion for the same years, with growth rates of 46%, 45%, and 23% respectively [10][18] Financial Summary - Total revenue is projected to grow from RMB 727.32 million in 2023 to RMB 2,659.25 million by 2027, with annual growth rates of 21.1%, 29.1%, 35.0%, 53.2%, and 36.9% [4][10] - Gross profit is expected to increase from RMB 294.51 million in 2023 to RMB 1,069.12 million in 2027 [4] - The company’s net profit is forecasted to improve from -RMB 375.46 million in 2023 to -RMB 103.67 million in 2027 [4] Market Position - The company ranks fourth in the Chinese AI solutions market, with a market size of RMB 1,804 billion in 2024 and a compound annual growth rate (CAGR) of 33.7% expected until 2030 [10] - In the daily life AI solutions market, the company holds the third position, while in the medical AI market, it ranks fourth [10] Business Segmentation - Revenue from daily life solutions is projected to grow significantly, with expected revenues of RMB 622.53 million in 2024, RMB 819.79 million in 2025, and RMB 1,250.88 million in 2026 [13] - The AI medical segment is anticipated to generate revenues of RMB 199.18 million in 2024, RMB 279.33 million in 2025, and RMB 445.58 million in 2026, with growth rates of 34.36%, 40.24%, and 59.52% respectively [13][14] Valuation - The report employs two valuation methods, resulting in a target price of HKD 451.33 based on a cautious approach [18] - The PS valuation method indicates a reasonable valuation of HKD 451.33, while the PSG method suggests a higher valuation of HKD 527.62 [17][18]

Investment Rating - The investment rating for Geely Automobile is "Buy" and is maintained [6]. Core Viewpoints - Geely Automobile has completed the privatization and merger of Zeekr, which is now a wholly-owned subsidiary, marking a significant step towards the "One Geely" strategy. This integration is expected to enhance brand positioning, streamline internal resources, and improve cost efficiency, thereby boosting competitiveness [2][7]. - The company plans to launch 10 new electric vehicle models in 2025, with significant contributions from its Geely, Zeekr, and Lynk & Co brands. This includes the introduction of new models and upgrades, focusing on electrification and smart technology [7]. - Geely's new product architecture (GEA) supports its transition to electric vehicles, with a solid foundation in traditional fuel vehicles. The company is expected to see a net profit of 17 billion yuan in 2025, corresponding to a PE ratio of 9.7X, indicating substantial profit potential [7].

Investment Rating - The report maintains a "Buy" rating for the company [1] Core Insights - The company has launched the SesameX multidimensional embodied intelligence computing platform, which aims to transition robots from being "operational" to "evolving" [4] - The platform includes three self-developed computing modules (Kalos, Aura, Liora) that are highly integrated and compatible with mainstream interfaces, providing a production-level hardware foundation [4] - The company is focusing on two core scenarios: advanced driving assistance and embodied intelligence, collaborating with strategic partners to innovate applications in these fields [5] - Revenue projections for the company are estimated at 8.1 billion, 14.0 billion, and 20.1 billion yuan for the years 2025, 2026, and 2027 respectively, with net profits expected to be -1.21 billion, -640 million, and -140 million yuan for the same years [6][8] Financial Performance and Forecast - The company is expected to achieve revenues of 805 million yuan in 2025, 1.404 billion yuan in 2026, and 2.007 billion yuan in 2027, reflecting growth rates of 70%, 75%, and 43% respectively [8] - The net profit attributable to the parent company is projected to be -1.214 billion yuan in 2025, -636 million yuan in 2026, and -142 million yuan in 2027, indicating a significant recovery trend [8] - The earnings per share (EPS) is forecasted to be -1.89 yuan in 2025, -0.99 yuan in 2026, and -0.22 yuan in 2027 [11] Relative Valuation - The company is positioned to capture significant growth opportunities in the intelligent driving and embodied intelligence sectors, with a focus on advanced functionalities for smart vehicles [9] - The report compares the company with peers in the industry, indicating a favorable outlook for substantial scale growth [9]

证券研究报告 滔搏 (6110 HK) 港股通 滔搏公布 FY26 年第三季度运营表现：公司零售及批发业务总销售额同比高 单位数下跌，零售业务表现优于批发业务，整体终端需求仍处于弱复苏区间； 期间直营门店毛销售面积较 1HFY26 -1.3%，同比-13.4%，净关店数量环比 收窄，公司继续推进门店网络优化、谨慎开闭店策略。当前零售环境弱复苏， 市场仍处于促销氛围，但我们看好短期 NIKE 大中华区在专业运动新品、体 育营销、全域一体化经营下的零售反转，有望带动盈利能力改善，同时多品 牌布局持续发力，有望从传统零售运营向品牌管理转型，打开长期增长空间， 维持"买入"评级。 线上与线下渠道表现分化收窄，库存下降但折扣同比加深 1）流水：第三季度零售业务同比表现略弱于上半财年，主因终端消费处于 弱复苏阶段。分渠道看，受去年同期低基数影响，线下及线上渠道同比表现 分化收窄，第三季度线下/线上的同比表现较上半财年略有改善/放缓。2）经 营：线上销售占比提升，带动整体折扣率同比加深，但受益于线上线下分化 收窄，折扣加深幅度较上半财年有所改善；我们预计在期内电商大促及库存 管控节奏下，期末库存同比有所下降且周转效率保持良 ...

Investment Rating - The report assigns a "Buy" rating for the company, Wei Long Mei Wei (9985.HK), as it is a leader in the spicy snack sector with a strong market position in both spicy strips and konjac products [5]. Core Insights - The company has established competitive barriers through brand recognition, product offerings, and distribution channels, leading to a projected revenue growth of 30.6% in 2025, 18.2% in 2026, and 14.9% in 2027 [5]. - The konjac product line is identified as a key growth driver, with revenue from vegetable products expected to grow significantly, surpassing traditional flavored noodle products for the first time in 2024 [5]. - The spicy snack industry is projected to reach a market size of approximately 61.5 billion RMB in 2024, with the company holding a market share of about 30% [5]. Company Analysis - The company specializes in the research, production, and sales of spicy snacks, with a diverse product range including flavored noodle products, vegetable products, and bean products [5]. - Revenue from vegetable products is expected to account for 53.8% of total revenue in 2024, reflecting a year-on-year growth of 59.1% [5]. - The company has maintained its leading position in the spicy snack market for three consecutive years, with a significant lead over its closest competitor [5]. Financial Projections - Projected revenues for 2025, 2026, and 2027 are 81.9 billion RMB, 96.7 billion RMB, and 111.2 billion RMB, respectively, with corresponding net profits of 14.7 billion RMB, 18.5 billion RMB, and 22.8 billion RMB [7]. - The company’s gross margin is expected to stabilize around 46.8% to 48.4% over the next few years, with net profit margins projected to increase from 18.0% in 2025 to 20.6% in 2027 [25]. Market Position and Competitive Advantage - The company has successfully built a strong brand association with its product categories, which enhances consumer recognition and loyalty [5]. - The konjac product line is noted for its high adaptability to flavor innovations, which is expected to drive future growth [5]. - The company has optimized its distribution channels, reducing the number of distributors while increasing the average revenue per distributor by 12.8% in the first half of 2025 [6].

Investment Rating - The investment rating for the company is "Buy" (maintained) [4] Core Insights - The third quarter retail sales declined significantly, and the company is awaiting the effects of Nike's adjustments in the Greater China region [4] - The company has a strong partnership with international brands like Nike and Adidas, which is expected to drive future growth [6] - The introduction of new brands is anticipated to diversify the company's offerings and expand its customer base [6] Financial Performance Summary - For FY2024, the company is projected to have a revenue of 28,933.20 million RMB, with a year-on-year growth rate of 6.87% - In FY2025, revenue is expected to decline to 27,012.90 million RMB, reflecting a decrease of 6.64% - The net profit attributable to the parent company for FY2024 is forecasted at 2,213.00 million RMB, with a growth rate of 20.49% [5] - The earnings per share (EPS) for FY2024 is estimated at 0.36 RMB, with a return on equity (ROE) of 22.47% [5] - The company’s financial metrics indicate a projected net profit of 1,287 million RMB in FY2026, with a slight growth of 0.09% [7]

证券研究报告 | 2025年12月23日 滔搏（06110.HK） 三季度流水下滑高单位数，折扣同比加深幅度收窄 |  | 公司研究·海外公司快评 |  | 纺织服饰·服装家纺 |  投资评级：优于大市（维持） | | --- | --- | --- | --- | --- | | 证券分析师： | 丁诗洁 | 0755-81981391 | dingshijie@guosen.com.cn | 执证编码：S0980520040004 | | 证券分析师： | 刘佳琪 | 010-88005446 | liujiaqi@guosen.com.cn | 执证编码：S0980523070003 | 事项： 公司公告：2026 财年第三季度，集团零售及批发业务之总销售金额按年同比录得高单位数下降。截至 2025 年 11 月 30 日，直营门店毛销售面积较上一季末减少 1.3%，较去年同期减少 13.4%。 国信纺服观点：1)流水增长：2026 财年第三季度销售额同比下滑高单位数，线上渠道增速仍好于线下渠道， 但受基数影响，分化较上半年收窄；2）库存折扣：三季度末库存总额同比下降，与销售表现方向一致， 保持良 ...