在茶饮圈内产品迭代加速、同质化严重的当下，一家新店为何能引发如此热度？我专程去探了一番。 排队8 小时 喜茶 Lab 2.0 到底有什么不一样？ 2月28日，喜茶Lab 2.0 首店正式亮相，开业前 7 天全场产品"买一送一"，新店型 + 促销活动 ，让该店迅速爆火。 从南京西路地铁站一出站就能看到这家店， 开业当天天还未亮，店门口已排起长龙。店员举着"预计等候8小时"的牌子，劝顾客理性排队。 早上9点半，距离营业还有半小时，排队被临时叫停——当时有人已等侯超过5小时。用现场网友的话："排队堪比迪士尼""人山人海"。 以下文章来源于咖门 ，作者少华 咖门 . 聚焦茶饮、咖啡行业，关注饮品新风潮 刚开年，喜茶就搞了波大动作——全球首家lab2.0门店在上海丰盛里亮相。 开业前两天，店门口"人山人海"， 有人天没亮就开始排队。网友形容："排队堪比迪士尼"。 这家店为何如此火爆？我们来一探究竟： 集四大实验板块，菜单产品近 100 个 这家店最大的特色，是首次集齐喜茶四大实验板块： Bake Lab （烘焙实验），首次登陆上海； Cake Lab （蛋糕实验），此前仅在广州有店； Tea lab （茶饮实验），以" ...

以下文章来源于职业餐饮网 ，作者小鱼 职业餐饮网 . 随着品类关注度不断攀升，资本争相涌入，头部与腰部玩家纷纷开启规模化扩张。 关注餐饮业创新，关注职业餐饮网！ 新思维、新机会、新模式！ 300万餐饮人已关注！职业餐饮网（2006-2026）与你共同成长！ 文 | 职业餐饮网 小鱼 泸溪河卖奶茶咖啡了，价格低至5.9元一杯！ 近日，新中式烘焙巨头泸溪河在南京开出全国首家双层集合店，不仅卖糕点，还新增了茶饮和咖啡！ 门店共分为两层：一层为现烤售卖区；二层设为堂食区，配有桌椅、沙发，供消费者休憩打卡。 产品端也做了扩容。除桃酥、麻薯、绿豆糕等传统糕点外，门店还新增多拿滋、可颂、蛋挞等西式甜点。 同时增设 "泸家水铺"，上线9款饮品，包括柠檬茶、牛乳茶、美式、拿铁等。 价格也十分亲民：美式咖啡5.9元/杯，牛乳茶9.9元/杯，黄油可颂6.9元/个。 这家新店型长什么样？烘焙巨头杀入茶饮赛道，会掀起怎样的浪花？ 直击餐饮首店前线，洞见行业新变量，本期职餐 《首店商业眼》 ，我们将 聚焦 "泸溪河 "！ 泸溪河开首 家 双层集合店！ 不仅卖点心，还卖茶咖！ 前几年，新中式点心赛道热度持续走高，墨茉点心局、虎头局等一批连 ...

随后，"上海禁毒"发文辟谣：市场上饮品中的咖啡因来自天然原料或合规添加，有明确的安全标准限制，"抛开剂量谈毒性都是耍流氓"。 霸王茶姬回应称，一杯采用原叶现泡的茶饮，其咖啡因含量按每100ml同等容量计算，与一杯拿铁大致相当，并显著低于一杯美式咖啡。"法务部门已全面 介入并启动法律程序，坚决依法维权。" 2025年12月，网民任某发文称"某知名茶饮品牌的高浓度咖啡因饮料，实际上是在蹭准毒品的擦边球"。 日前，上海市公安局官微发布深入推进"涉企网络谣言"打击整治典型案例。 其中，上海长宁公安分局破获一起造谣某知名茶饮品牌"涉毒"的案件。网民任某在参与某社交平台话题讨论的过程中，为博取眼球、吸引关注，谎称该品 牌茶饮中含有的咖啡因系"准毒品"，该评论被大量转发，严重误导消费者。后相关专业部门辟谣，市场上咖啡因饮品有严格的添加剂标准，请大家切勿相 信"准毒品"的不实信息。目前，犯罪嫌疑人任某已被依法采取刑事强制措施。 ...

证券代码： 000930 证券简称：中粮科技 中粮生物科技股份有限公司投资者关系活动记录表 编号：2026-005 投资者关系活 动类别 ☑ 特定对象调研 □ 分析师会议 □ 媒体采访 □ 业绩说明会 □ 新闻发布会 □ 路演活动 □ 现场参观 □ 其他 参与单位名称 及人员姓名 1. 毛一凡 富国基金 2. 孙国铭 富国基金 3. 钱浩 广发证券 4. 高一岑 广发证券 时间 2026 年 2 月 26 日（周四）上午 10:00~11:00 地点 北京市朝阳区兆泰国际大厦 A 座 2202 会议室 上市公司接待 人员姓名 1. 苏金波 中粮科技董事会秘书、总法律顾问、首席合规官兼法律合规部 总经理 2. 张其同 中粮科技 证券事务代表 投资者关系活 动主要内容介 绍 投资者提出的问题及公司回复情况 公司就投资者在本次活动中提出的问题进行了回复： 1. Q：关于过去两年利润表中较大的存货跌价损失，其结构是什么？是否 对公司实际经营利润有重大影响？ A：公司严格按照《企业会计准则》处理存货。在资产负债表日，基于成本 与可变现净值孰低原则对存货进行评估，当存在减值迹象时计提存货跌价 准备，确保财务报表真实、公允 ...

霸王茶姬也迅速回应，表示一杯原叶现泡茶饮的咖啡因含量，按每100ml同等容量计算，与一杯拿铁大致相当，且显著低于一杯美式咖啡，同时表示公司 法务部门已全面介入，启动法律程序坚决依法维权。 该事件要追溯到2025年12月26日。 网民任某在参与某社交平台话题讨论时为博取眼球，谎称"霸王茶姬等高浓度咖啡因饮料，实际上是在蹭准毒品的擦边球"，随后该言论被大量转发，甚至 冲上微博热搜，引发消费者非理性恐慌，并对霸王茶姬品牌声誉造成不良影响，一度引发公司股价下滑。 对此，霸王茶姬和相关部门第一时间作出回应。 上海禁毒办官方率先辟谣，明确指出"抛开剂量谈毒性都是耍流氓"，市场上饮品中的咖啡因均来自天然原料或合规添加，有明确的安全标准限制，否定 了"咖啡因系准毒品"的荒谬说法。 2月28日，据上海警方通报，上海长宁公安分局近日破获一起造谣某知名茶饮品牌"涉毒"的案件，该造谣者已被警方依法采取刑事强制措施。 该谣言之所以会引发大量讨论，主要是有不少网友反馈，喝霸王茶姬"伯牙绝弦""万里木兰"等饮品会失眠到半夜。 对此，有食品营养领域的专家指出，茶叶中的咖啡因是天然植物成分，人体摄入后会通过代谢转化分解为尿酸排出体外。喝茶睡不 ...

一份份数据、一张张图表、一段段文字——卖方研究承载的远不止纸面的专业与客观，是跨 越山海的调研足迹，是无数次思辨与交锋，更是分析师对研究工作的热忱和"以国为怀"的价 值观所向。 本期 "研途" 让我们跟随分析师们的脚步，穿行于街头巷尾，往返于城市乡镇。透过他们的 镜头，感受这个春节的"双向奔赴"——是代际之间的"双向奔赴"、是传统民俗与现代科技 的"双向奔赴"、是优质供给和对美好生活需求的"双向奔赴"。 点击上方查看视频 JOURNEY OF RESEARCH 春节，是一场属于团圆的盛宴。 团圆，是跨越山水的奔赴，也是贯穿古今的传承。 在这场节日盛宴中，一些变化正悄然发生—— 机场、火车站台，越来越多年轻的身影守候在出站口，翘首以盼从家乡"反向"赶来的父母； 低线城市、县城街头，白天，新式茶饮店前排起了长队。夜幕降临后，Livehouse里人潮涌动，重塑着 区域的新消费形态； 古镇深处，一面是从神话名著中"走"出来的NPC穿梭于灯笼巷陌；一面是机器人轮番登场，逗得孩子们 拍手称赞，文化传承和未来科技在这里交织成一幅迷人画卷； 百年老街迎来"逆生长"，青石板路旁非遗文创店、潮玩店次第开张，智能亮化系统勾勒出民国 ...

Group 1 - The Shanghai Public Security Bureau has launched a campaign to combat "online rumors related to enterprises," with a notable case involving a false claim about a well-known tea beverage brand being linked to drugs [2] - The rumor originated from a social media user who falsely stated that the caffeine in the beverage was a "quasi-drug," which misled consumers and was widely shared [2] - Authorities clarified that caffeine beverages are subject to strict additive standards, urging the public not to believe in the false information regarding "quasi-drugs" [2] Group 2 - The suspect, identified as Ren, has been subjected to criminal coercive measures by law enforcement [3] - To date, the police have handled 23 cases related to online rumors about enterprises, resulting in the legal processing of 38 individuals and the removal of over 3,000 pieces of rumor-related information [3] - More than 210 accounts that violated regulations have faced measures such as being muted or banned [3]

Core Viewpoint - A malicious rumor regarding the new tea drink brand "霸王茶姬" (Bawang Chaji) claiming its caffeine content is akin to "quasi-drugs" has led to legal action against the individual responsible for spreading the misinformation, significantly impacting the brand's reputation and consumer trust [1][6]. Group 1: Incident Overview - The incident originated on December 26, 2025, when an individual named Ren spread false claims on social media about Bawang Chaji's high-caffeine drinks being dangerous, which caused widespread consumer concern about the safety of the products [1]. - Following the spread of the rumor, Bawang Chaji issued a comprehensive response on Weibo, clarifying that caffeine is a naturally occurring substance in tea and not an additive, and provided data to compare caffeine levels in their drinks to those in coffee [1][6]. Group 2: Consumer Reactions - Discussions about insomnia and palpitations after consuming Bawang Chaji products had already begun in 2024, with consumers reporting heightened alertness and sleep disturbances after drinking specific products [2]. - Bawang Chaji responded to these concerns by explaining that the caffeine content in their "万里木兰" (Wanli Mulian) drink is comparable to that of a latte, which may affect caffeine-sensitive individuals more noticeably [2]. Group 3: Product Information - The caffeine content in Bawang Chaji's drinks is approximately 31.8 mg per 100 ml, which is similar to that of a latte and significantly lower than that of an Americano [5]. - The company emphasizes the use of original tea leaves and natural ingredients in their products, allowing consumers to check caffeine levels through their app before purchase [6]. Group 4: Company Performance - Bawang Chaji reported a growth trend in its business, with its Q3 2025 financial results showing a total of 7,338 global stores, a GMV of 7.93 billion yuan, net revenue of 3.208 billion yuan, and an adjusted net profit of 503 million yuan, achieving profitability for 11 consecutive quarters [6].

Group 1 - The Shanghai Public Security Bureau has intensified efforts to combat online rumors related to enterprises, with a focus on a case involving the tea brand "霸王茶姬" (Ba Wang Cha Ji) accused of drug-related claims [2] - As of now, 23 cases of enterprise-related online rumors have been investigated, resulting in 38 individuals being legally processed and over 3,000 pieces of rumor information being cleared [2] - The case involved an individual named Ren, who falsely claimed that the caffeine in the tea brand was a "quasi-drug," leading to significant consumer misinformation [2] Group 2 - The incident gained traction on social media, with discussions about "霸王茶姬" and its caffeine content trending on platforms like Weibo [3] - The Shanghai Drug Control Committee clarified that all caffeine beverages on the market adhere to strict additive standards, confirming that "霸王茶姬" products fall within acceptable caffeine limits [3]

Group 1 - The Shanghai police have launched a campaign to combat online rumors related to enterprises, creating a clearer and more orderly network environment for businesses operating in Shanghai since 2026 [2] - As of now, the police have handled 23 cases of enterprise-related online rumors, processed 38 individuals legally, and cleared over 3,000 pieces of false information related to enterprises [2] - Measures have been taken against over 210 accounts for violations, including muting and suspension [2] Group 2 - A specific incident involved a user spreading false information about "霸王茶姬" tea drinks, claiming they contained caffeine levels comparable to "quasi-drugs," which misled consumers [5] - The official response from "霸王茶姬" clarified that their tea's caffeine content is similar to that of a latte and significantly lower than that of an Americano, and legal actions have been initiated to protect their rights [5] - The Shanghai police emphasized their commitment to a full-chain crackdown on the fabrication and dissemination of false information related to enterprises, aiming to purify the online environment and support business development [6]