徐汇的产业融合不止于游戏本身，更以技术为翼拓宽产业边界。上海人工智能实验室等国家级平台提供 技术支撑、让游戏研发效率与内容创新力实现双重提升；全国首个大模型创新生态社区"模速空间"则以 轻量化、场景化的AI能力输出模式，为游戏企业提供技术解决方案。得益于徐汇区以陪伴者、赋能者 的姿态为游戏企业提供全生命周期支持，徐汇已成为上海游戏产业的核心承载区，更是游戏融合创新的 全球新高地。 本报记者 孙云 论坛会场外的展示体验区人头攒动，会场内座位全满，当大屏幕上显示出"游戏街区最高300万元、场景 支持最高1000万元、人才培育最高500万元"等徐汇区支持游戏电竞产业发展的政策时，观众们纷纷高举 手机拍下这些干货……昨天下午举行的2025年度中国游戏产业年会分论坛——徐汇游戏产业高地携手会 太火爆了！这份火爆的背后，折射出业界的普遍共识：在中国游戏产业迈向全球化、精品化的黄金时 代，徐汇力量不容小觑，"政策有温度、创业有底气、合作有平台"，以西岸和漕河泾这两个游戏集聚区 的双引擎为牵动，游戏产业新生态正在徐汇崛起。 活动期间，徐汇区文旅局局长伍彦心发布了令人振奋的最新数据：2025年前三季度，徐汇区游戏产业营 收52 ...

Group 1 - The gaming sector is experiencing a strong upward trend, with the gaming ETF (159869) rising nearly 2% as of December 19, and key stocks like Xinghui Entertainment, Giant Network, and Huali Technology leading with over 3% gains [1] - The total product scale of the gaming sector reached 111.32 billion yuan as of December 18, facilitating investors to easily invest in A-share gaming leaders [1] - The "Ten Measures for Gaming in Shanghai" will be released during the 2025 China Gaming Industry Annual Conference, focusing on key areas such as support for small and medium enterprises, intellectual property protection, and esports event development, with an annual support fund totaling 50 million yuan [1] Group 2 - CITIC Securities indicates that the gaming industry is experiencing high prosperity, achieving nearly 20% growth in the first half of the year on a base of over 100 billion yuan [2] - The supply of gaming licenses is expected to improve in 2026, with a significant number of popular new games having received their licenses before 2024, and the number of licenses continuing to increase in the first ten months of 2025 [2] - The gaming sector is benefiting from multiple catalysts, including AI, content, and commercialization model transformations, with the gaming ETF (159869) tracking the performance of A-share listed companies in the animation and gaming industry [2]

Core Insights - The "Game+" forum held in Shanghai aims to explore the dual value of gaming in driving industry innovation and fulfilling social responsibility [1] - The gaming industry is increasingly integrating into various sectors such as healthcare, cultural tourism, and education, becoming a bridge between technology and culture [1] Group 1: Industry Trends - The "Game+" concept is creating new consumption scenarios, transforming cities into "open worlds" for exploration and experience [3] - MiHoYo's initiatives in Shanghai, including the "元界" district and various events, have attracted significant attendance, indicating the potential of digital IP as a new urban infrastructure [3] - The report on the digital activation of intangible cultural heritage highlights three dimensions: character, environment, and action, showcasing how gaming can enhance cultural engagement [5] Group 2: Technological Integration - Unity China is developing tools for various industries, including automotive and smart cities, facilitating the integration of gaming technology into these sectors [7] - AI technology is being leveraged to enhance game development efficiency, with significant reductions in development cycles reported [9] Group 3: Health and Wellness Applications - Tencent's "Brain Training" game targets mild cognitive impairment, achieving a 98% completion rate in clinical trials, indicating the potential for gaming in health interventions [12] - A new tabletop game designed for social psychological healing aims to address common mental health issues among youth through structured interaction [14] Group 4: Sustainability and Social Responsibility - The gaming industry is expanding its value boundaries by promoting sustainable development through initiatives like "SDG Hero" and the Game For Good platform [16] - The "Green Game Jam" project encourages developers to create engaging content that promotes environmental action among players [20] - Games are evolving from mere content carriers to catalysts for social goodwill and environmental action, as demonstrated by various case studies [22]

几经沉淀，如今上海的元宇宙产业生态更盛、场景更多，愈发地触手可及、落到实处。 以沉浸式体验重塑教育 戴上智能头显设备，你便能够让上海工人阶级第三次武装起义的历史场景和现实的室内场景交叠起来。 在设定好的故事线中，你可以收集物品、扣动扳机、开动列车，完成一项项任务，沉浸式地走入那个烽 火年代的碎片之中。 《红色黎 明》项目内场景 受访者 供图 这是"上海商学院·中共一大纪念馆新媒体与元宇宙实验室"开发的MR大空间场景《红色黎明》。实验室 于2024年6月正式揭幕，由上海商学院与中共一大纪念馆共建，并联合复旦大学等高校开展元宇宙交互 技术研发，面向公众和大学生开展沉浸式的思想政治教育。 在众多未来产业赛道中，元宇宙一度掀起热潮，而上海的系统性布局也早早展开。。2022年和2023年， 上海先后发布《上海市培育"元宇宙"新赛道行动方案（2022—2025年）》和《上海市"元宇宙"关键技术 攻关行动方案（2023—2025年）》。 如今行动计划将至收官，得见成效，黄浦江畔元宇宙的"风"又吹起来。今年9月底，上海举行2025元宇 宙发展论坛，发布了第一批上海市元宇宙创新产品和解决方案优秀成果。论坛透露，截至2024年底 ...

Core Viewpoint - The 2025 Annual Game Awards revealed significant achievements in the Chinese gaming industry, highlighting innovation, cultural contributions, and operational excellence among various companies [1] Group 1: Awards and Recognitions - NetEase Games was awarded the title of "Outstanding Game Technology Innovation Enterprise" for its contributions to gaming technology [1] - Century Huatong received the "Outstanding 'Going Global' Game Enterprise" award, recognizing its efforts in expanding internationally [1] - Tencent's TiMi Studio Group J3 won the "Outstanding Game Development Team" award, showcasing its excellence in game development [1] Group 2: Game Awards - Century Huatong's "Endless Winter" was recognized as the "Outstanding Mobile Game" [1] - Tencent's "Delta Action" received the "Outstanding Client Game" award, indicating its success in the client gaming sector [1] - NetEase's "Yanyun Sixteen Sounds" was awarded the "Outstanding Traditional Chinese Culture Game," reflecting its cultural significance [1] Group 3: Special Awards - Xindong Network's "Xindong Town" was honored with the "Outstanding Social Value Game" award, emphasizing its positive societal impact [1] - Mihayou's "Honkai: Star Rail" won the "Outstanding Game Music Design" award, highlighting its achievements in music integration [1] - Paper Games' "Infinite Warmth" received the "Outstanding Game Art Design" award, showcasing its artistic contributions to gaming [1]

Core Insights - The "Game+" forum held in Shanghai focuses on the integration of gaming technology into various sectors, highlighting its societal value and potential for growth in industries like healthcare, cultural tourism, and education [1][3]. Group 1: Industry Trends - The gaming industry is transitioning from exploration to widespread practice, becoming a significant driver for industrial growth and societal convenience [1]. - The release of the "Digital Game Activation and Transmission of Chinese Intangible Cultural Heritage Report" emphasizes the unique role of games in cultural heritage preservation and development opportunities [1][3]. Group 2: Cross-Industry Applications - Unity's technology director presented case studies on how the Unity engine supports digital transformation across industries, including automotive and smart cities, showcasing its application in digital twin technologies [3]. - AI is evolving from a cost-reduction tool to an experience creation engine, enhancing the entire game development lifecycle and facilitating applications in education and healthcare [3]. - Tencent's "Cognitive Training" product, designed for mild cognitive impairment, achieved a 98% completion rate in clinical trials, indicating its effectiveness and potential for broader healthcare applications [3][5]. Group 3: Social Impact Initiatives - The "Game+ Social Value" initiative aims to empower over 60,000 youth globally through projects like "SDG Hero," exploring pathways for social impact through gaming [5]. - The gaming industry is being recognized for its potential to drive environmental actions, leveraging its global player base for sustainability efforts [7]. - Innovative approaches, such as functional board games for social psychological healing, are being developed to address youth concerns, providing low-cost and high-participation tools for non-clinical psychological interventions [7].

Core Insights - The "Top 10 Games of 2025" awards were announced on December 18, recognizing leading companies and games in the Chinese gaming industry [1][2]. Group 1: Award Winners - Tencent Games won two awards, with its game "Delta Action" recognized as the "Best Client Game" and its development team, Tencent Tianmei J3 Studio, awarded "Outstanding Game Development Team" [1]. - NetEase Games was awarded "Outstanding Game Technology Innovation Enterprise" and its game "Yanyun Sixteen Sounds" received the "Outstanding Traditional Chinese Culture Game" award [1]. - Century Huatong, referred to as the "A-share gaming king," won "Outstanding 'Going Global' Game Enterprise" and its game "Endless Winter" was recognized as the "Outstanding Mobile Game" [1]. - Other notable winners included Mutong Technology for "Outstanding Game Operation Enterprise," Xindong Network's "Xindong Town" for "Outstanding Social Value Game," Mihayou's "Honkai: Star Rail" for "Outstanding Game Music Design," and Paper Games' "Infinite Warmth" for "Outstanding Game Art Design" [1]. Group 2: Award Categories - The "Top 10 Games" awards maintained the same structure as the previous year, featuring 10 award categories that evaluate both products and enterprises in the gaming industry [2].

Core Viewpoint - MiniMax, a domestic AI unicorn company, has passed the hearing at the Hong Kong Stock Exchange, indicating its potential move towards an IPO [1] Group 1: Company Overview - MiniMax is a global general artificial intelligence technology company that has developed a series of multimodal general models in recent years [1] - The company's shareholders include major players such as Alibaba, Tencent, miHoYo, IDG, Hillhouse Capital, and Sequoia China [1] Group 2: Technological Advancements - MiniMax is one of the few companies globally that leads in text, video, and audio modalities [1] - The company has made significant breakthroughs in different modal model capabilities over the past three years, including the release of a voice synthesis model in 2023, a video and music generation model in 2024, and a new text model M2 in 2025 [1] - The M2 model has achieved a good balance in terms of effectiveness, pricing, and speed [1] Group 3: Application Landscape - MiniMax covers multiple sectors in AI applications, including AI social, video, programming, and Agent [1]

徐汇滨江沿街，"2025中国游戏产业年会"的标识道旗一路铺开。昨起，2025年度中国游戏产业年会首次 在上海举办，除了发布游戏十强年度榜单、《2025年中国游戏产业报告》等，让业内倍加关注的是这条 消息——上海即将推出支持游戏电竞产业发展十条举措（以下简称"游戏沪十条"），每年扶持资金总额 5000万元。 记者了解到，"游戏沪十条"将重点围绕集聚区建设、精品创作、科技创新、文化出海、金融支撑等维 度，为企业提供全周期服务，将优质资源精准投向产业发展的关键环节。 中小游戏企业是创新的火种，将"蚂蚁"孵成"大象"，"游戏沪十条"将研究制定"新设游戏企业扶持办 法"，为初创企业提供"一站式"服务；支持孵化园区建设，降低企业创业成本；设立产业投资基金，支 持产业链关键企业发展壮大、小微团队创新创业；建立基于游戏产业市场价值的知识产权科学评估体 系，打击私服外挂、商业秘密泄露等侵权违法行为，保护并激励产业创新，通过政策层面的持续发力， 为建设新质生产力提供坚实保障。 包括集聚米哈游、鹰角、莉莉丝等70多家游戏企业的徐汇漕河泾在内，上海已形成多个游戏电竞产业集 聚区。"游戏沪十条"将以徐汇漕河泾、西岸，杨浦大创智、滨江， ...

记者 施晨露 徐汇滨江沿街，"2025中国游戏产业年会"的标识道旗一路铺开。昨起，2025年度中国游戏产业年会 首次在上海举办，除了发布游戏十强年度榜单、《2025年中国游戏产业报告》等，让业内倍加关注的是 这条消息——上海即将推出支持游戏电竞产业发展十条举措（以下简称"游戏沪十条"），每年扶持资金 总额5000万元。 逛不完的游戏动漫展会、买不完的全球优质"谷子"——游戏电竞与城市生活联动，上海会变得越来 越"好玩"。 包括集聚米哈游、鹰角、莉莉丝等70多家游戏企业的徐汇漕河泾在内，上海已形成多个游戏电竞产 业集聚区。"游戏沪十条"将以徐汇漕河泾、西岸，杨浦大创智、滨江，静安大宁、市北为核心功能区， 打造政策体系健全、配套服务完善、创业企业汇聚、联动消费活跃的产业高地，进一步建设具有世界影 响力、引领力的游戏电竞集聚区，为产业长远发展提供优质产业环境。 上海是全球首个举办三大国际顶尖电竞赛事的城市。"游戏沪十条"提出进一步提升电竞产业能级， 打造全球电竞赛事首选地。除了持续引进国际顶级电竞赛事，还将加快打造具有全球影响力的自有品牌 赛事体系，提升赛事的经济与文化溢出效应，推动顶级赛事与本地赛事IP相互促进； ...