如果时间能倒流，不知道UP主逍遥散人是否还会选择发布那段观看游戏《Varsapura》实机演示的视频。正是这则视频，让这位多次躲过互联网"清算"、 在B站风评相当不错的UP主，迎来了从业后最大危机。 5天掉粉20万，最终掉了45万活粉。其中包括大批高等级舰长、逍遥散人与《逆水寒》《星绘有晴天》的合作被叫停、曾与他有过合作的品牌也被牵扯其 中，客服团队大量被质问是否停止与他的合作，其中有些不明就里的客服回复，又形成一轮新的抵制传播路径。 如果对圈子生态并不了解，看到逍遥散人又是掉粉又是掉商单，或许你会好奇他究竟做了什么。但实际上，导火索是那条与《Varsapura》有关的视频，以 及粉丝劝说逍遥散人删掉视频时，他那句"现在什么国产游戏都有争议，玩家如果想玩的话玩就可以，如果因为争议强行不玩的话，吃亏的是自己。" 事实上，播了《Varsapura》视频的UP不到近千也有上百，为何独独"逍遥散人"崩坏了呢？因为他恰恰是一名女性粉丝占80%以上，且一直有"尊重女性"标 签的UP主，之前一直没播《黑神话·悟空》的他就被部分粉丝视为"UP典范"，但这一次他的回应和行为，在他的核心粉丝看来无异于是种"背叛"。之后逍 遥散人 ...

Core Insights - Apple has announced the nominees for the 2025 App Store Awards, highlighting innovative apps and games that reshape user experiences and set industry standards [1][5] Group 1: Annual App Nominees - Three nominated apps focus on practical functions and contextual experiences, providing efficient solutions for users [3] - The nominated apps include: - **潮汐**: A relaxation app designed to help users unwind in a fast-paced life [3] - **扫描全能王**: A portable scanning tool that allows quick document processing [3] - **CapWords**: Combines image recognition with language learning, enabling users to learn languages through everyday objects [3] Group 2: Annual Game Nominees - Three nominated games offer unique visual expressions and gameplay designs, creating immersive entertainment experiences [6] - The nominated games include: - **冒险者日记**: Features cute animal characters and alternative idle adventure gameplay for a fun exploration experience [6] - **无限暖暖**: Constructs a beautiful fantasy world for players to explore [6] - **无畏契约**: Combines stylish graphics with fast-paced shooting mechanics, catering to diverse entertainment needs [6] Group 3: Developer Recognition - Carson Oliver, Apple's global App Store head, praised the developers behind the nominated works for their pursuit of excellence and innovation [5] - Apple will announce the final award winners in the coming weeks, continuing to focus on developer innovation and promoting high-quality industry development [5]

Core Points - Apple announced the nominees for the 2025 App Store Awards in mainland China, recognizing outstanding apps and games that enhance user experiences and creativity [1][2] - The awards celebrate developers who create exceptional apps that improve daily life through technological innovation and design excellence [1] - The selected nominees include tools that assist users in various tasks and games that offer unique visual storytelling experiences [2] Summary by Category Annual Apps (Mainland China) - Nominees provide powerful tools to help users manage tasks and reduce stress in fast-paced lives, such as the app "Tide" [1][2] - "ScanMaster" functions as a portable scanner for any document, enhancing productivity [2] - "CapWords" allows users to take pictures of objects for language learning, promoting educational engagement [2] Annual Games (Mainland China) - Nominees feature captivating visual effects and engaging narratives, such as "Adventurer's Diary," where players embody cute animals in a unique adventure [2] - "Infinite Warmth" invites players to explore the beautiful world of "Miracle Continent" [2] - "Fearless Contract: Source Action" offers a stylish and fast-paced shooting experience with vibrant graphics [2]

Core Insights - The 2025 Tokyo Game Show (TGS) concluded with record attendance and participation, highlighting the growing influence of Chinese game developers in the Japanese market [1][3][5] Group 1: Event Overview - TGS 2025 featured a record 1,136 exhibitors and 4,157 booths, with attendance exceeding 260,000, showcasing a vibrant atmosphere [1][2] - The event emphasized content over form, with many new product launches and gameplay experiences available for attendees [2] Group 2: Chinese Game Developers' Impact - Chinese game companies had a significant presence, with nearly 110 exhibitors, including major players like Tencent and NetEase, marking an unprecedented scale [1][3] - Games like "Whiteout Survival" and "Kingshot" from Century Games gained notable attention, with extensive promotional efforts and local collaborations enhancing their visibility [3][11] Group 3: Market Dynamics - The Japanese gaming market, while smaller than the US and China, remains highly lucrative, with a projected mobile market revenue of $11 billion in 2025, making it the second-largest globally [6] - Chinese games are increasingly accepted in Japan, with local players showing high interest in titles like "Whiteout Survival," which has consistently ranked in the top charts [5][11] Group 4: Strategic Approaches - Chinese developers are adopting long-term strategies and localized approaches to penetrate the Japanese market, focusing on user engagement and differentiated products [10][11] - The success of titles like "Whiteout Survival" and "Kingshot" illustrates the effectiveness of these strategies, as they have achieved significant rankings in Japan's competitive market [11] Group 5: Recognition and Acceptance - The recognition of Chinese games in Japan is growing, as evidenced by titles like NetEase's "Infinite" featuring on the cover of a prominent Japanese gaming magazine [12] - The narrative around Chinese games is shifting from "made in China" to a focus on quality and innovation, reflecting a broader acceptance in the Japanese gaming community [12]

Core Insights - The Tokyo Game Show (TGS) is taking place from September 25 to 28, 2023, in Chiba, Tokyo, with expected attendance exceeding 300,000 [2] - Chinese gaming companies are making a significant presence at TGS this year, showcasing a record number of products [2] - Notable titles highlighted include Eagle Horn Network's "Arknights: End of the World," NetEase's "Infinite," "Reverse Water Cold," and Paper Games' "Infinite Warmth" and "Love and Deep Space" [2]

Core Viewpoint - The legal dispute between Zulong Entertainment and Paper Games highlights issues of trademark infringement and unfair competition in the gaming industry, particularly regarding the use of popular keywords for advertising purposes [3][4][6]. Group 1: Legal Dispute Overview - Zulong Entertainment was found to have infringed on Paper Games' trademark by using their registered game titles as keywords in WeChat advertisements, leading to user confusion [3][4]. - The court ruled in favor of Paper Games, ordering Zulong Entertainment to pay 150,000 yuan in damages for trademark infringement and unfair competition [6]. - Zulong Entertainment's defense claimed that the keyword settings were managed by an outsourced advertising company, but evidence showed that they had added the keywords themselves [5][6]. Group 2: Financial Impact - Following the launch of its game "In the Name of Shine," Zulong Entertainment reported significant revenue growth, achieving 634 million yuan in revenue for the first half of 2025, a 44.4% increase compared to the same period in 2024 [7]. - The success of "In the Name of Shine" contributed to Zulong Entertainment's overall financial performance, alongside other game releases [7]. Group 3: Industry Context - The case reflects a broader trend in the gaming industry where companies may engage in competitive advertising practices that can lead to legal disputes over intellectual property rights [8][9]. - Legal experts suggest that companies should proactively protect their trademarks and avoid using similar names or branding to prevent confusion and potential legal issues [9][10].

Core Viewpoint - The legal dispute between Suzhou Paper Games Technology Co., Ltd. and Zulong (Tianjin) Technology Co., Ltd. regarding trademark infringement and unfair competition has concluded, with the court ruling in favor of Paper Games, ordering Zulong to pay 150,000 yuan in damages [1][4]. Group 1: Background of the Dispute - The conflict originated in January 2024 when Paper Games discovered that Zulong was using its registered trademarks as search keywords in WeChat advertisements for its game "In the Name of the Shining" [2]. - This action led to user confusion, as searches for Paper Games' trademarks resulted in Zulong's ads being displayed first, prompting Paper Games to file a lawsuit in March 2024 [2]. Group 2: Court Proceedings - During the trial, Zulong claimed that the keyword settings were managed by an outsourced advertising company and that there was no intent to infringe [3]. - However, this defense was refuted by Tencent, the operator of the WeChat advertising platform, which confirmed that Zulong had actively added the keywords without any platform intervention [3]. - The court ruled that Zulong's actions constituted trademark infringement and unfair competition, leading to a judgment in March 2025 that required Zulong to compensate Paper Games 150,000 yuan [3]. Group 3: Final Ruling and Implications - In August 2025, the Jiangsu Provincial Intermediate People's Court upheld the initial ruling, confirming Zulong's liability for trademark infringement and unfair competition, with the compensation amount remaining unchanged [4]. - Following the ruling, Zulong failed to fulfill the compensation obligation, prompting Paper Games to initiate enforcement proceedings [4]. - Zulong also withdrew its counterclaim for unfair competition in September 2025, marking the end of the legal dispute and highlighting the increasing awareness of intellectual property rights among Chinese gaming companies [4].

Core Insights - The "2025 Gamescom" in Cologne, Germany, showcased nearly 40 Chinese companies, highlighting the growing influence of Chinese game developers in the global market [1] - The game "Love and Deep Space" by Paper Games has achieved significant success, ranking seventh among Chinese mobile game publishers with a 33% month-over-month revenue growth as of July 2025 [1][3] - The nomination of "Love and Deep Space" for Best Mobile Game at Gamescom marks a milestone for female-oriented games, reflecting both the potential and challenges within the industry [2][3] Industry Overview - The global female-oriented online gaming market is projected to grow from $5.004 billion in 2024 to $7.761 billion by 2031, with a compound annual growth rate of 6.9% [4] - The success of "Love and Deep Space" is indicative of the expanding female-oriented romance game market, which is experiencing rapid growth [5] Competitive Landscape - The market for female-oriented romance games is highly competitive, with leading products like "Love and Deep Space," "Infinite Warmth," and "In the Name of Shining" dominating market share [6] - Major companies such as Tencent, NetEase, and miHoYo are investing heavily in this sector, creating high barriers to entry for smaller developers [7] Challenges and Issues - The industry faces challenges such as gameplay homogenization and insufficient narrative depth, which can lead to player fatigue [7][8] - "Love and Deep Space" has faced criticism for discrepancies between promotional content and actual gameplay, resulting in over 1,500 complaints in a short period [7][8]

Core Viewpoint - The recent updates of fishing gameplay in popular anime-style games like "Zhongqu Zero" and "Mingchao" have sparked discussions and comparisons among players, highlighting a trend in the gaming industry towards simplified mini-games as a means to engage users and provide rewards [2][4][9]. Group 1: Game Updates and Comparisons - Both "Zhongqu Zero" and "Mingchao" introduced fishing-themed activities within a day of each other, leading to player comparisons and discussions across both domestic and international platforms [2][6]. - Players have criticized the fishing mini-games for being unoriginal and lacking depth, with some expressing disappointment over the simplistic gameplay mechanics [7][30]. - The trend of integrating fishing mechanics into anime-style games reflects a broader industry shift towards casual gaming experiences, as seen in other titles like "Infinite Nuan Nuan" and "Dust White Zone" [9][11]. Group 2: Mini-Game Design and Player Experience - The fishing mini-games in "Zhongqu Zero" and "Mingchao" are designed to be easy and accessible, catering to players who prefer to complete tasks quickly for rewards rather than engaging in challenging gameplay [19][28]. - Both games utilize narrative elements and popular characters to enhance player engagement, but the mini-games themselves are often perceived as repetitive and lacking excitement [31][32]. - The simplification of mini-game mechanics is a response to player feedback, aiming to avoid frustration while still providing a sense of accomplishment through rewards [20][36]. Group 3: Industry Trends and Business Models - The prevalence of mini-games in anime-style games is linked to the industry's reliance on gacha mechanics, where players are incentivized to engage in repetitive tasks to earn resources for character upgrades [35][39]. - The design of mini-games serves as a tool for resource distribution, balancing the need for player engagement with the necessity of maintaining a sense of value in the rewards earned [36][37]. - The ongoing challenge for developers is to innovate within the constraints of the gacha model, as the current approach often leads to a cycle of uninteresting gameplay experiences [38][41].

去年1月，马化腾在年度员工大会上批评腾讯游戏躺在功劳簿上不思进取，今年功劳簿焕发二春，一年 拿下双位数增长，收获"非常争气"的五星好评[1]；点点互动靠着小程序游戏弯道超车米哈游，跻身国内 前三。 东山再起的是少数，增长无策的是多数。根据不完全统计，2024年，已经发布财报的多家游戏公司里， 预盈的公司只占三分之一。完美世界这样的大户，也迎来上市后首次亏损。 乱流之下，"多端互通"变成为数不多的锚点。 长期以来， 移动端（手机） 与 桌面端（PC/游戏机） 是泾渭分明的两个市场，对应着迥异的需求偏好 与产品逻辑。 2020年9月，《原神》登陆多个不同平台，在性能各异的终端间维持了相对一致的游戏体验，终端间清 晰的分界线开始模糊。 2021年，《原神》挤进PS4游戏畅销榜单，此后连续四年锁定前十，与《使命召唤》、《堡垒之夜》等 现象级作品难分伯仲，让"多端互通"成为行业最大共识。 但眼下凛冬未远，这架引擎的余温能把游戏行业带出泥沼吗？ 一笔获客的账 "跨端"是一个技术问题，但也是一个算账问题。 作为第一个吃螃蟹的开发商，米哈游立项《原神》时面对着两个大背景： 一是移动互联网的流量日趋集中，游戏渠道商的话语权依然 ...