Investment Rating - The report maintains a "Buy" rating for the company with a target price of 4.40 RMB [8][9]. Core Views - The company reported a revenue of 5.15 billion RMB in 2024, a year-on-year decrease of 1.9%, and a net profit of 490 million RMB, down 29.1% year-on-year, slightly below previous expectations [1]. - The company is expected to recover growth through refined management, strict control of terminal discounts, and channel expansion, alongside the acquisition of the Woolrich brand to enhance its multi-brand strategy [1][5]. - The company's gross margin increased by 0.3 percentage points to 65.0% in 2024, attributed to a higher proportion of T-shirts, wool sweaters, and jackets, as well as strict control over retail discounts [3]. Summary by Sections Financial Performance - In Q1 2025, the company achieved a revenue of 1.3 billion RMB, a decrease of 3.7% year-on-year, with a net profit of 170 million RMB, down 31.9% year-on-year [1]. - The proposed dividend for 2024 is 0.05 RMB per share, with a payout ratio of approximately 35.4% [1]. Brand Performance - Revenue for the main brands in 2024 showed mixed results: Baoxiniang down 8.4% to 1.59 billion RMB, Haggis up 1.3% to 1.78 billion RMB, Le Fei Ye up 28.0% to 350 million RMB, and Baoniao down 2.9% to 1.01 billion RMB [2]. - The company is actively responding to external challenges by enhancing brand promotion and optimizing channel structures [2]. Cost and Margin Analysis - Sales expense ratio increased by 2.7 percentage points to 41.3%, primarily due to increased advertising and sales personnel costs [3]. - The net profit margin decreased by 3.7 percentage points to 9.6% in 2024, with expectations for recovery in 2025 [3]. Operational Efficiency - Inventory turnover days increased by 9 days to 235 days due to slower terminal sales [4]. - Cash and cash equivalents increased by 7.1% to 2.03 billion RMB, providing sufficient support for stable development [4]. Acquisition and Strategic Outlook - The company acquired the global intellectual property rights of the Woolrich brand (excluding Europe) for 384 million RMB, aiming to enhance its brand matrix and international presence [4]. - Profit forecasts for 2025 and 2026 have been adjusted to 590 million RMB and 680 million RMB, respectively, with a new forecast for 2027 set at 740 million RMB [5].

2025 年 4 月 30 日 公司研究 收入保持稳健增长、利润现下滑，期待多品牌继续协同发力 ——比音勒芬（002832.SZ）2024 年年报及 2025 年一季报点评 买入（维持） 当前价：16.52 元 作者 分析师：姜浩 执业证书编号：S0930522010001 021-52523680 jianghao@ebscn.com 分析师：孙未未 执业证书编号：S0930517080001 021-52523672 sunww@ebscn.com 分析师：朱洁宇 执业证书编号：S0930523070004 021-52523842 zhujieyu@ebscn.com | 市场数据 | | | --- | --- | | 总股本(亿股) | 5.71 | | 总市值(亿元)： | 94.28 | | 一年最低/最高(元)： | 16.10/30.77 | | 近 3 月换手率： | 79.21% | 股价相对走势 -41% -26% -10% 6% 21% 04/24 07/24 10/24 01/25 比音勒芬 沪深300 | 收益表现 | | | | | --- | --- | --- | --- ...

Investment Rating - The report maintains a "Buy" rating for the company with a target price of RMB 23.92 [8][9]. Core Insights - The company achieved a revenue of RMB 4.0 billion in 2024, representing a year-on-year increase of 13.2%, while the net profit attributable to shareholders was RMB 780 million, a decrease of 14.3% year-on-year, which was below previous expectations due to a weak recovery in consumer demand and significant pressure on offline channel margins [1]. - In Q1 2025, the company reported revenue of RMB 1.29 billion, a year-on-year increase of 1.4%, and a net profit of RMB 330 million, down 8.5% year-on-year [1]. - The company plans to distribute a dividend of RMB 0.5 per share for 2024, resulting in a payout ratio of approximately 36.6% [1]. Revenue Growth and Channel Development - Revenue growth is driven by the collaboration across various product categories, with significant increases in upper garments (+13.1%), outerwear (+17.5%), and lower garments (+6.3%) [2]. - The e-commerce channel saw a remarkable growth of 35.0%, while direct sales and distribution channels also contributed positively with increases of 7.2% and 24.1%, respectively [2]. - The company has established a comprehensive offline presence in key commercial districts and outlet stores, which is expected to enhance customer experience and drive revenue growth through an integrated online and offline strategy [2]. Profitability and Expense Management - The company's gross margin decreased by 1.6 percentage points to 77.0% in 2024, primarily due to a higher proportion of lower-margin outerwear sales [3]. - The selling expense ratio increased by 3.2 percentage points to 40.3%, attributed to higher advertising and e-commerce service costs, while the management expense ratio rose by 1.4 percentage points to 9.3% due to increased salaries [3]. - The report anticipates a gradual improvement in profitability for 2025, despite the current high expense ratios [3]. Operational Efficiency and Financial Health - The inventory turnover days improved by 22 days to 324 days, which is above the industry average but aligns with the operational model of high-end apparel brands [4]. - The company reported a net operating cash flow of RMB 750 million at the end of 2024, indicating a strong liquidity position [4]. Profit Forecast and Valuation - The net profit estimates for 2025 and 2026 have been adjusted downwards by 14% and 11% to RMB 900 million and RMB 1.07 billion, respectively, with a new forecast for 2027 at RMB 1.16 billion [5]. - The report assigns a price-to-earnings (PE) ratio of 15x for 2025, reflecting the company's superior performance compared to peers and the potential of its overseas brand [5].

Group 1: Fixed Income Market - The recent volatility in the US Treasury market is largely attributed to the upcoming June maturity, which may be overestimated in terms of its impact on financial markets [2] - In the short term, the supply pressure from maturing US Treasuries is expected to be limited, with a more significant focus on the debt ceiling adjustments anticipated in Q3 [2] - Long-term demand for US Treasuries may face a downward trend, with potential alternatives including European and Japanese bonds, as well as gold [2] Group 2: Technology Sector - The report discusses India's potential as the next manufacturing hub for Apple, highlighting the competitive tariff advantages for Indian exports compared to China [4] - Apple theoretically has the capacity to produce the required number of iPhones in India, but initial production will still rely on Chinese exports due to current limitations [4] - The localization of components in India is still in its early stages, with significant reliance on supply chains from other Asian countries for critical parts [4] Group 3: Energy and New Energy - The lithium battery production forecast for May shows a slight decline in overall production, primarily due to the cancellation of mandatory storage policies and the impact of US tariffs on exports [5] - Despite short-term fluctuations, the long-term outlook for the lithium battery industry remains positive, driven by new vehicle models and technologies [5] - Recent power outages in Spain, Portugal, and southern France have underscored the need for investment in grid upgrades and DC grid technology, presenting opportunities for Chinese power equipment companies [6] Group 4: Media and Publishing - Phoenix Media reported a Q1 2025 revenue of 3.226 billion yuan, reflecting a year-over-year decline, but a significant increase in net profit due to continued tax incentives [7] - The company maintains a stable core business and is rated as a "buy" based on its solid performance and favorable tax policies [7] Group 5: Financial Sector - The report indicates that the China Construction Bank's Q1 2025 net profit and revenue showed slight year-over-year changes, with a focus on asset quality and credit expansion [9] - The bank's diversified income sources and stable operations support a "buy" rating [9] Group 6: Consumer Goods - The report highlights the strong performance of China National Offshore Oil Corporation, with Q1 revenues showing a significant year-over-year increase, driven by stable oil and gas production [20] - The company is expected to maintain a "buy" rating due to its robust operational performance and project advancements [20] Group 7: Real Estate - The report notes that China Petroleum's Q1 2025 revenue and net profit exceeded expectations, attributed to increased natural gas production and sales [34] - The company is rated as "increase" based on its strong performance and potential for further growth in the natural gas sector [34]

Overview - The report emphasizes the importance of domestic demand as a key theme in the current economic landscape [1] Research Insights Machinery Equipment - XCMG Machinery (000425.SZ) reported a total revenue of CNY 91.66 billion in 2024, a decrease of 1.28% year-on-year, while net profit attributable to shareholders increased by 12.2% to CNY 5.976 billion. In Q1 2025, revenue grew by 10.92% to CNY 26.815 billion, and net profit rose by 26.37% to CNY 2.022 billion, with a net profit margin of 7.6% [6] Construction Decoration - China Railway (601390.SH) faced a 19% decline in net profit in Q1 2025, attributed to pressure in traditional infrastructure sectors, although overseas orders showed strong growth. The projected net profit for 2025-2027 is CNY 28.1 billion, CNY 28.3 billion, and CNY 28.9 billion, respectively [7] Steel - Hunan Steel (000932.SZ) saw a significant improvement in Q1 2025, with net profit increasing by 43.55% to CNY 562 million. The overall profitability of the steel industry is recovering, with a gross profit margin expected to improve [8] Automotive - Silver Wheel Co., Ltd. (002126.SZ) reported a revenue of CNY 3.4 billion in Q1 2025, a 15% increase year-on-year, with net profit rising by 11% to CNY 210 million. The company is well-positioned for growth in the automotive sector [11] Home Appliances - Haier Smart Home (600690.SH) achieved a revenue of CNY 79.118 billion in Q1 2025, a 10.06% increase, with net profit rising by 15.09% to CNY 5.487 billion. The company is expected to maintain a steady growth trajectory [14] Food and Beverage - Hengshun Vinegar (600305.SH) reported a revenue of CNY 626 million in Q1 2025, a 35.97% increase, with net profit rising by 2.36% to CNY 57 million. The company is focused on strengthening its core business and expanding into new markets [15] Construction Materials - Oriental Yuhong (002271.SZ) faced challenges in Q1 2025, with a decline in performance due to reduced demand in new construction areas. The company is optimizing its distribution channels [22] Power - Zhejiang Energy Power (600023.SH) reported stable performance in Q1 2025, with revenue projected to be CNY 87.698 billion in 2025, a slight decrease of 0.3% year-on-year. Net profit is expected to be CNY 6.25 billion [20] Textile and Apparel - Jian Sheng Group (603558.SH) reported a 2% increase in revenue in Q1 2025, but net profit decreased by 27%. The company is adjusting its production capacity to match orders [29] Coal - Shanxi Coking Coal (000983.SZ) reported a revenue of CNY 90.26 billion in Q1 2025, a decrease of 14.46%, with net profit down by 28.33% to CNY 6.81 billion. The company is focusing on cost reduction and efficiency improvements [43]

比音勒芬服饰股份有限公司（以下简称"公司"）第五届监事会第六次会议于2025年4月28日在广州市番 禺区南村镇兴业大道东608号公司总部8楼会议室以现场会议的方式召开，会议通知于2025年4月18日以 电话、电子邮件等方式向全体监事发出，会议应出席会议监事3人，实际出席会议监事3人，本次监事会 会议的召开符合有关法律、行政法规、部门规章、规范性文件和《公司章程》的规定，会议由监事会主 席梁传勇先生主持。 二、监事会会议审议情况 本次会议审议并通过了以下议案： 1．关于公司2024年度监事会工作报告的议案 登录新浪财经APP 搜索【信披】查看更多考评等级 证券代码：002832 证券简称：比音勒芬 公告编号：2025-010 比音勒芬服饰股份有限公司 第五届监事会第六次会议决议公告 本公司及监事会全体成员保证信息披露内容的真实、准确和完整，没有虚假记载、误导性陈述或重大遗 漏。 一、监事会会议召开情况 表决结果：同意3票，反对0票，弃权0票。 本议案尚需提交股东大会审议批准。 《2024年度监事会工作报告》详见巨潮资讯网（www.cninfo.com.cn）。 2．关于公司2024年度财务决算报告的议案 表决结 ...

Investment Rating - The report maintains a "Buy" rating for the company, with a target PE of 14 times for 2025 [6][8]. Core Views - The company's revenue is projected to grow by 13% year-on-year in 2024, reaching 4 billion yuan, while net profit is expected to decline by 14% to 780 million yuan [1]. - The company is focusing on enhancing its main brand's competitiveness and nurturing a second growth curve through the development of sub-brands [4][6]. - E-commerce is experiencing high-quality and rapid growth, while offline stores are expanding steadily [3]. Revenue and Profitability - In 2024, the company's revenue is expected to be 4 billion yuan, with a net profit of 780 million yuan, resulting in a net profit margin of 19.5%, down 6.3 percentage points year-on-year [1]. - For Q1 2025, revenue is projected to be 1.29 billion yuan, with a net profit of 330 million yuan, reflecting a year-on-year decline of 8% [2]. Sales Channels - In 2024, sales revenue from various channels is expected to be: e-commerce 263 million yuan (+35%), direct sales 2.568 billion yuan (+7.2%), franchise 1.139 billion yuan (+24.1%), and others 34 million yuan (+19.9%) [3]. - The company plans to open approximately 100 new stores in 2025, contributing to its growth strategy [3]. Brand Strategy - The main brand is focusing on youth-oriented marketing and product differentiation, while the sub-brand K&C is progressing well in store openings [4]. - The company is enhancing its brand image through strategic partnerships and sponsorships in sports [4]. Cash Flow and Inventory Management - The company has maintained healthy cash flow management, with operating cash flow of 750 million yuan in 2024, approximately 1.0 times the net profit [5]. - Inventory levels increased by 34.3% year-on-year to 950 million yuan by the end of 2024, with inventory turnover days improving [5]. Financial Projections - The company expects steady revenue growth of over 10% in 2025, driven by ongoing store expansion and new brand investments [5]. - Projected net profits for 2025-2027 are 707 million yuan, 797 million yuan, and 890 million yuan, respectively [6].

Investment Rating - The report maintains a "Buy" rating for the company, expecting continued performance resilience and growth potential in the coming years [6]. Core Insights - The company reported a total revenue of 4.004 billion RMB for 2024, reflecting a year-on-year growth of 13.24%, while the net profit attributable to shareholders decreased by 14.28% to 781 million RMB [3][10]. - In Q1 2025, the company achieved a revenue of 1.286 billion RMB, a slight increase of 1.41%, with a net profit of 331 million RMB, down 8.47% year-on-year, aligning with expectations [3][4]. - The company plans to distribute a cash dividend of 5 RMB per 10 shares, totaling 285 million RMB, with a payout ratio of 36.55% [3]. Performance Analysis - The profit performance in 2024 was weaker than revenue growth, primarily due to increased brand marketing investments [4]. - The company experienced a significant revenue increase of 35% in Q4 2024, driven by strong customer loyalty and enhanced brand presence [4]. - The gross margin for 2024 was 77%, a decrease of 1.6 percentage points, while the net profit margin fell by 6.3 percentage points to 19.5% due to rising sales and management expenses [4]. Brand Development - The KENT&CURWEN brand is positioned as a second growth curve for the company, with new store openings and a focus on appealing to Gen Z consumers [5]. - The brand aims to enhance its visual identity and market presence, with new product launches planned for Spring/Summer 2025 [5]. Profit Forecast and Valuation - The company is expected to achieve net profits of 714 million RMB, 874 million RMB, and 1.038 billion RMB for 2025, 2026, and 2027 respectively, with corresponding P/E ratios of 14, 11, and 9 [6][10]. - The anticipated growth rates for revenue and net profit reflect a robust outlook for the company's main brand and new international brand initiatives [6].

Investment Rating - The report maintains a "Buy" rating for the company, expecting continued performance resilience and growth potential in the coming years [6]. Core Insights - The company reported a total revenue of 4.004 billion RMB for 2024, reflecting a year-on-year growth of 13.24%, while the net profit attributable to shareholders decreased by 14.28% to 781 million RMB [3][10]. - In Q1 2025, the company achieved a revenue of 1.286 billion RMB, a slight increase of 1.41%, with a net profit of 331 million RMB, down 8.47% year-on-year, aligning with expectations [3][4]. - The company plans to distribute a cash dividend of 5 RMB per 10 shares, totaling 285 million RMB, with a payout ratio of 36.55% [3]. Performance Analysis - The profit performance in 2024 was weaker than revenue growth, primarily due to increased brand marketing investments [4]. - The company experienced a significant revenue increase of 35% in Q4 2024, driven by strong customer loyalty and enhanced brand presence [4]. - The gross margin for 2024 was 77%, a decrease of 1.6 percentage points, while the net profit margin fell by 6.3 percentage points to 19.5% due to rising sales and management expenses [4]. Brand Development - The KENT&CURWEN brand is positioned as a second growth curve for the company, with new store openings and a focus on appealing to Gen Z consumers [5]. - The brand aims to enhance its visual identity and market presence, with new product launches planned for Spring/Summer 2025 [5]. Profit Forecast and Valuation - The company is expected to achieve net profits of 714 million RMB, 874 million RMB, and 1.038 billion RMB for 2025, 2026, and 2027, respectively, with corresponding P/E ratios of 14, 11, and 9 [6][10]. - The main brand is anticipated to continue gaining influence, supported by the successful launch of international new brands and improved operations [6].

证券代码：002832 证券简称：比音勒芬 公告编号：2025-017 比音勒芬服饰股份有限公司 关于召开 2024 年度股东大会的通知 比音勒芬服饰股份有限公司（以下简称"公司"）于 2025 年 4 月 28 日召开第五 届董事会第八次会议，会议决议于 2025 年 6 月 11 日召开 2024 年度股东大会，本次股 东大会采用现场投票与网络投票相结合的方式召开，现将本次会议的有关事项通知如 下： 一、召开会议的基本情况 1．股东大会届次：2024 年度股东大会。 2．会议召集人：公司董事会。 3．会议召开的合法、合规性：公司第五届董事会第八次会议审议通过了《关于召 开 2024 年度股东大会的议案》，本次股东大会会议召开符合有关法律、行政法规、部 门规章、规范性文件和公司章程的规定。 4．会议召开的日期、时间： 现场会议：2025 年 6 月 11 日下午 14:30； 通过深圳证券交易所系统进行网络投票的时间为 2025 年 6 月 11 日上午 9:15-9:25、9:30-11:30 和下午 13:00-15:00； 通过深圳证券交易所互联网投票系统（http://wltp.cninfo.com ...