2月5日，国务院新闻办公室举行新闻发布会，市场监管部门相关负责人介绍市场监管服务经济高质量发展情况，并答记者问。会上，国家市场监督管理总局 副局长、国家标准化管理委员会主任邓志勇表示，2025年，全国市场监管系统有力维护和促进形成强大国内市场，支撑经济增长和推动高质量发展取得明显 成效。下一步，市场监管总局将以放心消费集聚区建设为载体，出台放心消费标准、放心消费主体培育等政策文件，培育一大批带动面广、显示度高的放心 商圈、放心市场、放心景区，让消费者可感可及。 培育一批放心商圈、放心市场、放心景区 当前，我国正持续加力提振消费。2025年，市场监管总局牵头开展了优化消费环境三年行动，邓志勇介绍，目前已取得了阶段性成效。 在激发消费潜能方面，市场监管部门发布了家电、家具、服装等大宗消费品以及体育健身、文化旅游、餐饮等服务消费国家标准210余项，制定和推广养老 服务标准体系、旅游服务质量评价体系、汽车维修服务质量评价模型、家政服务信用体系，持续提升服务品质。相关部门建成充电基础设施1932.5万个，县 乡村商业物流配送网点达到3万个，"一刻钟便民生活圈"8132个，不断丰富消费场景。 在破解消费痛点方面，部署开展 ...

朱剑桥介绍，市场监管总局聚焦平台经济领域突出问题，部署开展了约谈整改和排查整治，有力纠 治"仅退款""强制运费险""全网最低价"等规则滥用、规则制定不合理以及执行不透明等问题，有效遏制 平台乱收费、乱罚款等现象，切实保护中小商家和广大消费者的合法权益。针对去年以来外卖行业"补 贴战"等扰乱市场竞争秩序的问题，对主要外卖平台企业加强调研指导，及时开展行政约谈、划出监管 红线，推动外卖平台规范促销、理性竞争、守法经营。 新华社北京2月5日电 市场监管总局网络交易监督管理司司长朱剑桥5日在国新办新闻发布会上表 示，将继续从压实平台主体责任、健全监管制度机制、强化监管执法约束、加快智慧能力建设等方面完 善平台经济监管。 当日，国新办举行新闻发布会，介绍市场监管服务经济高质量发展情况。朱剑桥说，2025年，市场 监管总局坚持监管规范和促进发展并重，突出问题导向，治标与治本相结合，重点整治平台规则和收费 突出问题、重拳打击直播电商乱象、着力规范外卖平台非理性竞争。 朱剑桥表示，下一步，市场监管总局将从压实平台主体责任、健全监管制度机制、强化监管执法约 束、加快智慧能力建设等方面完善平台经济监管，统筹运用挂牌督办、提级管辖 ...

极目新闻记者 曹雪娇 "重点整治平台规则和收费突出问题。"朱剑桥表示，市场监管部门聚焦平台经济领域突出问题，部署开展了约 谈整改和排查整治，有力纠治"仅退款""强制运费险""全网最低价"等规则滥用、规则制定不合理以及执行不透 明等问题，有效遏制平台乱收费、乱罚款等现象，切实保护中小商家和广大消费者的合法权益，还联合国家 网信办发布《网络交易平台规则监督管理办法》，出台了《网络交易平台收费行为合规指南》，制定《关于 推动网络交易平台企业落实合规管理主体责任的指导意见》，着力健全平台经济监管的长效机制。 与此同时，重拳打击直播电商乱象。针对假冒伪劣、虚假营销等直播电商突出问题部署开展了专项整治，依 法查处成都快购科技有限公司违法案件，同时指导地方依法查处"太原老葛""大LOGO"等头部主播虚假宣传的 典型案件，集中发布了四批30件直播电商领域的典型案例。还联合国家网信办发布了《直播电商监督管理办 法》，进一步强化直播电商的常态化监管。 此外，着力规范外卖平台非理性竞争。针对去年以来外卖行业出现的"口水仗""补贴战"等扰乱市场竞争秩序的 问题，市场监管总局对主要外卖平台企业加强调研指导，及时开展行政约谈、划出监管红 ...

记者丨 周慧 编辑丨周上祺 2月5日，国务院新闻办举行发布会介绍市场监管服务经济高质量发展情况。 近年来，平台经济快速发展，直播电商、外卖等新业态极大便利了百姓生活，但也存在一些以 次充好、以假乱真、非理性竞争等问题，关于平台经济治理，下一步将如何持续发力？ 在发布会上，国家市场监督管理总局网络交易监督管理司司长朱剑桥在回答21世纪经济报道记 者关于平台经济监管的上述提问时表示，平台经济作为社会经济的重要组成部分，近年来在快 速发展的同时，也面临着诸多的挑战。2025年，市场监管部门坚决贯彻落实党中央、国务院决 策部署，坚持监管规范和促进发展并重，突出问题导向，治标与治本相结合，平台经济生态治 理取得了重要进展。 图：发布会现场 拍摄：周慧 一是重点整治平台规则和收费突出问题。 国家市场监督管理总局聚焦平台经济领域突出问 题，部署开展了约谈整改和排查整治，有力纠治"仅退款""强制运费险""全网最低价"等规则滥 用、规则制定不合理以及执行不透明等问题，有效遏制平台乱收费、乱罚款等现象，切实保护 中小商家和广大消费者的合法权益，国家市场监督管理总局还联合国家网信办发布《网络交易 平台规则监督管理办法》，出台了《网 ...

在发布会上，国家市场监督管理总局网络交易监督管理司司长朱剑桥在回答21世纪经济报道记者关于平 台经济监管的上述提问时表示，平台经济作为社会经济的重要组成部分，近年来在快速发展的同时，也 面临着诸多的挑战。2025年，市场监管部门坚决贯彻落实党中央、国务院决策部署，坚持监管规范和促 进发展并重，突出问题导向，治标与治本相结合，平台经济生态治理取得了重要进展。 一是重点整治平台规则和收费突出问题。国家市场监督管理总局聚焦平台经济领域突出问题，部署开展 了约谈整改和排查整治，有力纠治"仅退款""强制运费险""全网最低价"等规则滥用、规则制定不合理以 及执行不透明等问题，有效遏制平台乱收费、乱罚款等现象，切实保护中小商家和广大消费者的合法权 益，国家市场监督管理总局还联合国家网信办发布《网络交易平台规则监督管理办法》，出台了《网络 交易平台收费行为合规指南》，制定《关于推动网络交易平台企业落实合规管理主体责任的指导意 见》，着力健全平台经济监管的长效机制。 二是重拳打击直播电商乱象。针对假冒伪劣、虚假营销等直播电商突出问题部署开展了专项整治，依法 查处成都快购科技有限公司违法案件，同时指导地方依法查处"太原老葛""大 ...

Core Viewpoint - The State Administration for Market Regulation (SAMR) has officially announced the administrative penalty against Chengdu Kuai Gou Technology Co., Ltd. for various violations in the live e-commerce sector, imposing a fine of approximately 26.69 million yuan [2][4]. Group 1: Violations and Penalties - Chengdu Kuai Gou was found to have failed to fulfill information disclosure obligations, charge unreasonable fees to platform operators, and neglect consumer safety guarantees [2][7]. - The company was penalized for not taking necessary actions against intellectual property infringement and for publishing illegal advertisements [2][7]. - The total fine imposed on Chengdu Kuai Gou amounts to 26,692,904.62 yuan [2]. Group 2: Legal Basis - The penalties were based on multiple laws, including the E-commerce Law, Advertising Law, Anti-Unfair Competition Law, and Wildlife Protection Law [3]. Group 3: Regulatory Approach - The case exemplifies a "zero tolerance" enforcement signal from market regulators, emphasizing the need for compliance in the live e-commerce sector [4][5]. - The regulatory approach includes a "full-chain" enforcement direction, ensuring comprehensive oversight of business operations and internal management processes [5]. - A "penetrating" regulatory model was applied, utilizing extensive data analysis to strengthen evidence collection and support the identification of violations [5][6]. Group 4: Future Regulatory Expectations - The case reflects a commitment to "normalizing" regulatory expectations, with ongoing monitoring and compliance guidance for platform enterprises [6]. - The SAMR aims to enhance the regulatory framework for live e-commerce through the development of specific management measures [6].

Core Viewpoint - The article discusses the penalties imposed on Pinduoduo for failing to comply with tax information reporting regulations, highlighting the potential for more severe consequences if similar issues arise in the future [1][2]. Group 1: Regulatory Compliance - Pinduoduo was fined 100,000 yuan for not submitting tax information as required by the "Internet Platform Enterprises Tax Information Reporting Regulations" [2]. - The company failed to correct its reporting issues within the stipulated timeframe, leading to the fine imposed by the Shanghai tax authority [2]. - If Pinduoduo encounters similar compliance issues again, it may face more serious penalties, including a business suspension and fines ranging from 100,000 to 500,000 yuan [1][2]. Group 2: Broader Implications - The introduction of the tax information reporting regulations is part of a broader effort by the government to enhance the regulatory framework for platform economies [3]. - Over 7,000 domestic and foreign platforms have complied with the tax information reporting obligations as of November 2025, indicating a significant level of adherence within the industry [4]. - The penalties against Pinduoduo serve as a warning to other platform enterprises, emphasizing the importance of legal compliance to foster fair competition and a healthy industry environment [3].

因为"私自调价"，携程平台被郑州多家酒店商户举报。多位酒店负责人称，携程平台要求酒店商户开通名 为"调价助手"的改价工具，通过技术手段修改酒店房间价格，并且不经商家允许修改商家的活动折扣。商 家还吐槽"调价助手"像个"关不上的水龙头""关上了还会再自己打开"，投诉往往石沉大海。 携程公开的回应是："调价助手"是为了使酒店的价格适应当地市场价格，帮助酒店商家提高市场竞争力。 最新消息显示，当地市场监管部门已经介入调查。 不只如此，从"大数据杀熟"到过度收集用户信息，再到签订"二选一"的排他协议，部分平台凭借其强大的 流量与技术优势，在产业链中占据了主导地位，不断推出各种"霸王条款"。商家与平台的地位愈发不平等 ——商家为了获得流量和曝光，不得不依附平台，代价往往是让渡话语权和合法权益。本来，平台、商家 与消费者是一个生态共同体，是一个稳定"三角体"。但如果一方遭遇严重不公平待遇难以支撑时，这 个"三角体"必然不再稳定甚至坍塌。结果不会有赢家。 因此，建立健全长效监管机制，平衡好各方利益是根本之策。一方面，真正将法律法规的相关规范落到实 地。以定价问题为例，多部法律都有明确的规范。《中华人民共和国价格法》明确赋予 ...

Core Viewpoint - The newly released "Regulations on the Supervision and Management of Network Trading Platform Rules" aims to standardize the formulation, modification, and execution of rules on network trading platforms, marking a new phase of refined and systematic regulation in China [1] Group 1: Regulatory Framework - The regulations establish a comprehensive regulatory framework that emphasizes procedural justice, clarifies behavioral boundaries, and improves relief mechanisms, addressing market pain points and reshaping the rights and responsibilities among platforms, operators, and consumers [2][3] - The regulations require platforms to publicly solicit opinions, set transition periods, and communicate on significant matters, ensuring the participation and awareness of merchants and consumers [2][3] Group 2: Key Provisions - The regulations explicitly prohibit platforms from imposing unreasonable restrictions on operators' autonomy, charging unreasonable fees, and diminishing member rights, thereby safeguarding the rights of merchants and consumers [3][4] - The regulations aim to balance the interests of platforms, operators, and consumers through targeted provisions that clarify what constitutes unreasonable restrictions and fees, thus lowering the threshold for operators to identify and defend their rights [3][4] Group 3: Implementation Challenges - Experts highlight potential challenges in the implementation of the regulations, including the risk of platforms using algorithms to obscure compliance and the need for clear definitions of "unreasonable restrictions" [5][6] - There may be discrepancies between regulatory compliance and actual operations, as some platforms might adjust rules on paper while continuing unfair practices through hidden methods [5][6] - Recommendations for overcoming these challenges include providing standardized compliance templates, enhancing regulatory capabilities, and establishing a collaborative governance mechanism to ensure effective enforcement [5][6]

Core Viewpoint - The recent issuance of the "Regulations on the Supervision and Management of Online Trading Platforms" and the "Regulations on the Supervision of Live E-commerce" aims to establish rules for the online market, ensuring healthy development and protecting the rights of all parties involved, marking a new phase of refined and systematic regulation in China's platform economy [1][2]. Group 1: Key Regulations - The "Regulations on the Supervision and Management of Online Trading Platforms" explicitly prohibits platforms from imposing unreasonable restrictions on operators, charging unreasonable fees, and diminishing member rights to safeguard the autonomy of platform merchants and protect consumer rights [2]. - The regulations require that any changes to member rights during the service period must be communicated to consumers in a prominent manner, preventing unilateral modifications by the platform [2]. - The "Regulations on the Supervision of Live E-commerce" outline the obligations of live stream operators regarding information disclosure, verification of actual operators, and compliance checks, while prohibiting false advertising and the sale of illegal goods [3]. Group 2: Enforcement and Penalties - The regulations establish legal responsibilities for platform operators and live stream marketers, allowing for penalties under various laws, including the E-commerce Law and the Anti-Unfair Competition Law, depending on the severity of violations [4]. - The regulations mandate collaboration between market supervision and internet information departments to enhance information sharing and enforcement mechanisms, including the ability to interview platform officials regarding compliance [4]. - Live stream platforms are required to take immediate action against violators, which may include warnings, limiting functionalities, suspending broadcasts, or blacklisting offenders [4]. Group 3: Addressing New Challenges - The "Regulations on the Supervision of Live E-commerce" incorporate the regulation of digital influencers and AI-generated content to prevent the misuse of technology for spreading false information [5][6]. - Measures are outlined to ensure that AI-generated images and videos used in live commerce comply with legal standards and are clearly labeled to inform consumers [6]. - The regulations aim to tackle issues such as false advertising, the sale of counterfeit goods, and misleading marketing practices, particularly in the context of live e-commerce [6].