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网龙“魔域”IP联动世界文化遗产,以数字场景解锁武夷山文化密码
Sou Hu Wang· 2025-10-20 10:41
Core Insights - The collaboration between NetDragon's classic online game IP "Moyu" and Wuyi Mountain has successfully attracted over one million visitors during the National Day holiday, marking a 16.4% year-on-year increase in tourist numbers [1] - The partnership aims to integrate digital experiences with cultural tourism, showcasing the potential of gaming to enhance visitor engagement and promote local heritage [6][10] Group 1: Collaboration and Digital Integration - The launch of the limited edition creature "Yushan Siming·Wangyou" represents a cultural symbol designed to reflect the natural and cultural heritage of Wuyi Mountain, combining elements of both authority and approachability [3][4] - The project is part of a broader initiative called "Digital Shanhai, Fuyou New Life," which seeks to empower cultural tourism in Fujian through gaming [6][10] - High-precision material collection and 3D modeling have been employed to ensure that the game's visual style aligns closely with the real-world aesthetics of Wuyi Mountain [4][5] Group 2: Technological Innovation in Cultural Tourism - The use of advanced technologies such as drone scanning and VR has enabled the creation of immersive experiences, allowing users to explore Wuyi Mountain's landscapes digitally [8][10] - The collaboration exemplifies how digital technology can create a seamless connection between online engagement and offline experiences, transforming Wuyi Mountain into a "digital homeland" for players [10] - The success of similar collaborations, such as those with Chongqing and Dunhuang, highlights the effectiveness of digital content in driving tourism and cultural engagement [10][11] Group 3: Cultural and Economic Implications - The partnership illustrates the evolving role of the gaming industry as a medium for cultural dissemination and tourism promotion, breaking traditional boundaries [11] - The integration of digital and cultural elements is seen as a sustainable model for future tourism initiatives, with the potential for replication across different regions [11] - As the digital economy continues to grow, the value of gaming as a cultural medium is expected to expand, further enhancing its role in the tourism sector [11]
【省文化和旅游厅】陕西迎来数字文旅项目发展热潮
Shan Xi Ri Bao· 2025-10-12 22:36
Core Insights - The article highlights the growing trend of digital tourism in Shaanxi Province, particularly through immersive experiences that blend technology with cultural heritage [1][4] - Various projects, such as "Silk Road Spirit" XR immersive space and "Life's Epoch" VR experience, are attracting significant visitor numbers, indicating a shift in consumer preferences towards tech-driven cultural experiences [2][3] Group 1: Digital Tourism Development - Shaanxi's cultural and tourism department is leveraging digital technology to enhance the quality of tourism, resulting in a notable increase in digital tourism projects [1][4] - The "Silk Road Spirit" XR immersive space has become a popular attraction, receiving nearly 1,000 visitors daily during the National Day and Mid-Autumn Festival holidays [1] Group 2: Project Highlights - The "Life's Epoch" VR experience offers a 45-minute journey through various geological eras, appealing particularly to families [2] - The "Dreaming Back to Loulan" immersive XR experience has gained popularity, showcasing the historical significance of the Silk Road through advanced film technology [3] - The "Seeking Qin: Awakening the East" XR experience allows visitors to interact with lifelike representations of historical figures, enhancing engagement through high-definition visuals and AI technology [3] Group 3: Investment and Growth - Since 2025, Shaanxi's cultural and tourism department has invested 39 million yuan in 42 digital tourism projects, with funding and project numbers increasing by 10.7% and 23% respectively [4] - The focus on integrating new technologies aims to create influential projects that reflect both national significance and local characteristics, revitalizing the tourism market [4]
新网银行成为数字文旅金融创新联合实验室首批成员单位
Zhong Guo Jing Ji Wang· 2025-10-09 06:42
Group 1 - The conference titled "The First Digital Cultural Tourism Financial Innovation Ecological Development Closed-Door Seminar" was held in Beijing, focusing on the integration of digital finance and the cultural tourism industry [1][3] - The event featured representatives from various financial institutions, cultural tourism enterprises, and academic organizations, discussing innovative paths for deepening the integration of digital finance and cultural tourism [1][3] - A Digital Cultural Tourism Financial Innovation Joint Laboratory was established during the event, with Xinwang Bank becoming one of the first member units [1][6] Group 2 - Yang Hong, Deputy Director of the Credit Market Department of the People's Bank of China, emphasized policy measures supporting the high-quality development of the cultural tourism industry through digital finance [3] - Chen Jiachun, Vice Chairman of the China Internet Association, shared insights on the cutting-edge trends of technology integration with cultural tourism [3] - Du Haijiang, President of the China Architectural Culture Research Association, discussed the practical paths of digital innovation from the perspective of cultural heritage [3] Group 3 - Xinwang Bank creatively integrates the ancient Bashu civilization with modern financial concepts, establishing a unique brand communication approach [8] - The bank is rooted in Chengdu, a city rich in cultural resources, which provides continuous nourishment for its initiatives [8] - The "Guofeng Private School" short video series combines intangible cultural heritage, ancient poetry, traditional costumes, and historical figures, attracting significant audience attention [8]
金马游乐(300756.SZ)战略升级:曾茂军出任总顾问 加速数字文旅产业园建设 剑指“文旅+AI+机器人”新生态
智通财经网· 2025-09-30 06:48
Core Insights - The appointment of Zeng Maojun as the strategic development advisor marks a significant step for Jinma Amusement in accelerating its integration of "cultural tourism + AI + robotics" [1][2] - The "Jinma Digital Cultural Tourism Industrial Park" is designed to support innovation in cultural tourism equipment, smart manufacturing, and project investment operations, with key infrastructure already under construction [1][2] - Jinma Amusement aims to leverage AI and robotics to enhance its product offerings and expand its industry boundaries, positioning itself for growth in the digital cultural tourism era [2][3] Group 1 - Zeng Maojun, with 16 years of experience at Wanda Group, will provide strategic guidance to Jinma Amusement, focusing on industry trends and technological innovation [2] - The company is pursuing a dual strategy of "independent innovation + equity investment" to drive new industry layouts [2] - The industrial park is expected to become a key engine for growth, facilitating the development of next-generation intelligent products [2][3] Group 2 - The strategic move reflects Jinma Amusement's commitment to the "cultural tourism + technology" sector and serves as a model for the integration of "AI + robotics + cultural tourism" [3] - The completion and operation of the digital cultural tourism industrial park are anticipated to unlock greater growth potential for the company amid industry transformation [3]
文化如何赋能社会经济发展?这场学术盛会给出了新方向——
Yang Zi Wan Bao Wang· 2025-09-28 13:04
Group 1 - The seventh Zijin Cultural Industry Forum focused on "Cultural Empowerment for Economic and Social Development," gathering over 200 experts, scholars, and industry representatives to discuss high-quality development in the cultural industry [1][2] - The forum was co-hosted by Nanjing University of the Arts and the Chinese Cultural Industry Management Professional Committee, highlighting the importance of collaboration between academia and industry in cultural development [1][2] - Keynote speeches addressed the impact of AI on the cultural and tourism industries, indicating a significant trend in the integration of technology within cultural sectors [2][3] Group 2 - The forum featured various thematic discussions, including "Cultural Industry Innovation and Digital Transformation" and "Cultural Governance Modernization and Social Development," showcasing a comprehensive approach to cultural industry challenges [3] - A special "Journal Editors Forum" was organized to facilitate high-quality connections between scholars and journals, addressing academic publishing needs in the cultural industry [4] - Over a hundred academic papers were submitted, with awards given for outstanding contributions, reflecting the active engagement of scholars in cultural industry research [4]
“城市焕新·共筑精彩”——2025南京市城市机会清单发布
Nan Jing Ri Bao· 2025-09-24 02:06
Core Insights - The "2025 Nanjing City Opportunity List" was released at the 2025 Nanjing Investment Promotion Conference, featuring 10 projects aimed at urban renewal and inviting domestic and international enterprises to participate [1] - Nanjing is leveraging urban renewal to transform spatial dividends into business opportunities, with a focus on different industries and collaborative scenarios [1] Group 1: Project Overview - The opportunity list includes 5 projects focused on nurturing emerging enterprises, such as the Cloud Innovation Center Industrial Park and Nanjing Fiberglass Institute, providing integrated services for companies with core technologies and growth potential [1] - Three investment promotion projects, including the former Xinhua News Agency site and the west area of Runtai Market, are positioned in high-value urban areas, aiming to enhance land value, asset returns, and industrial benefits through market-oriented development [1] Group 2: Cultural and Tourism Integration - The "Zhouchu Reading Platform" and "Menxi Digital Life Block" are included in the industrial operation cooperation list, with the former being a pilot urban renewal project that integrates cultural tourism and historical elements [2] - The project aims to attract strategic partners to create diverse consumption scenarios, focusing on tourism culture, performing arts, and creative industries [2] Group 3: Strategic Opportunities - The urban renewal initiative in Nanjing emphasizes deep integration of industry, city, and people, presenting three strategic opportunities: high certainty spatial opportunities, high-growth industrial opportunities, and high-matching cooperation opportunities [2][3] - The projects target emerging industries such as low-altitude economy, biomedicine, smart manufacturing, and digital cultural tourism, serving as entry points into Nanjing's strategic emerging industry system [3] - Nanjing offers customized cooperation plans, allowing businesses to either occupy innovation hubs or engage in asset value enhancement through land development and project co-construction [3]
京东旅行与丽水文旅达成战略合作 送出10万张5A热门景区门票
Qi Lu Wan Bao Wang· 2025-09-19 08:24
Core Insights - JD Travel and Lishui Cultural Tourism signed a strategic cooperation agreement to leverage JD's supply chain advantages and Lishui's tourism resources to enhance city brand influence and economic benefits [1][3] Group 1: Strategic Cooperation - The partnership is seen as a significant opportunity for Lishui's cultural tourism transformation and upgrade, utilizing JD's digital platform capabilities and supply chain system [3] - Both parties aim to establish an efficient work mechanism to detail cooperation plans and promote project implementation in new digital tourism models [3] Group 2: "Treasure City" Initiative - JD Travel launched the "Treasure City" initiative to integrate its supply chain with local tourism industries, enhancing tourism consumption experiences and injecting vitality into local economies [5] - The first phase of the initiative focuses on Lishui, recognized for its ecological value and cultural charm, with promotional activities scheduled from September 16 to October 8 [5] Group 3: Promotional Activities - JD Travel is offering various incentives, including free tickets to major scenic spots and discounts for hotel bookings and flights, aiming to attract high-quality tourists to Lishui [7] - The initiative includes daily promotions and extensive exposure for Lishui's attractions, positioning it as a popular travel destination this autumn [7] Group 4: Future Plans - JD Travel plans to maintain ongoing cooperation with Lishui, integrating tourism resources and enhancing the online sales of tickets, hotels, and cultural products [7] - The goal is to elevate Lishui's tourism brand nationally and create a benchmark for cultural tourism integration across the country [7]
服贸焕新记:科技赋能 数字文旅的N种打开方式
Yang Shi Wang· 2025-09-13 23:16
Group 1 - The article highlights the integration of diverse digital technologies into the traditional cultural and tourism industry, resulting in innovative experiences [1] - It emphasizes the unique transformations occurring at the service trade fair, showcasing new experiences in the cultural and tourism sector [1]
山西晋中两项目入选二O二五山西数字文旅创新案例
Zhong Guo Fa Zhan Wang· 2025-09-13 14:00
Group 1 - The event "Digital Cultural Tourism Brand Innovation Carnival" was held in Taiyuan, focusing on the deep integration of "digital intelligence + cultural tourism" [1] - Twelve representative digital cultural tourism innovation cases were released, highlighting the transformation of Shanxi's cultural tourism industry [1] - The Wang Family Courtyard VR Experience Park and the Taihang Digital Museum of the Matuan Eighth Route Army were recognized as benchmark projects for their innovation, experience, and cultural significance [1] Group 2 - The Wang Family Courtyard VR Experience Park utilizes virtual reality technology to create an immersive cultural tourism space that engages all six senses [1] - The park breaks traditional sightseeing models by incorporating interactive elements and storytelling, allowing visitors to experience a virtual world [1] - The Taihang Digital Museum of the Matuan Eighth Route Army features seven exhibition halls that provide a comprehensive overview of the anti-Japanese war history in the Taihang Mountain area [2] - The museum combines visiting, immersive experiences, and educational research to present the historical context and significant events of the Eighth Route Army [2] - The exhibition path transforms abstract historical narratives into tangible experiences, enhancing visitor engagement with the wartime environment [2]
科技赋能中国文旅产业:从体验革新到场景重构
Zhong Guo Xin Wen Wang· 2025-09-12 08:03
Core Viewpoint - The integration of technology into China's cultural tourism industry is transforming traditional experiences into immersive and participatory formats, showcasing innovative applications at the 2025 China Cultural Tourism Industry Expo in Wuhan [1][3][4]. Group 1: Technological Innovations - The expo highlighted the extensive use of robots, which not only performed tasks like guiding and explaining but also participated in artistic performances, showcasing a blend of technology and cultural expression [1][3]. - A humanoid robot named "Silence" captivated audiences by playing drums, demonstrating advanced algorithms that enable it to perform at a level comparable to professional musicians [3][5]. - The "Tianhe 'Yuan' Dream" VR interactive boat project allows users to experience the scenery of Tianjin's Haihe River through virtual reality, breaking the limitations of traditional sightseeing [3][4]. Group 2: Immersive Experiences - A "multi-format cultural tourism immersive dome space" at the expo utilized 8K ultra-high-definition resolution and 360° panoramic viewing technology, allowing audiences to experience significant cultural landmarks and technologies firsthand [5]. - The integration of AI and digital technologies is creating new business models and enhancing existing tourism experiences, making digital cultural tourism products mainstream [5][6]. - Experts emphasize the importance of local cultural exploration alongside technological advancements to create emotionally resonant tourism products and services [5].