转自：智通财经 明年3月正式上线、预计全球销量达30万至50万套、有望创造超亿元收入——一款由中景创联（上海） 文化发展有限公司开发的三国题材影视互动游戏在Steam平台上线Demo版本，收获高达97%的好评。 该公司CEO蒋冰向智通财经透露，其核心团队仅6人，却联动了超过1000名创作者参与制作。其中， 99%的参与者并非传统外包人员，而是以"OPC"（即"超级个体创业者"）身份加入项目。 上海一起闹海人工智能科技有限公司也是一家采取类似合作模式的OPC社区型企业，专注于AI漫剧与 AI动漫短剧领域。 联合创始人、总导演王霆介绍，传统动画制作通常需数十人分工协作，涵盖编剧、分镜、导演、配音、 配乐等多个环节。而如今，仅需五位"超级个体"——分别负责编剧、导演、动画、后期等关键岗位—— 即可高效完成整体制作，且全程依托AI工具。 "在AI工具的辅助下，过去可能需要50人甚至100人的团队，现在一个人就能完成。将这些超级个体串联 起来，就能构建完整的产业链。"王霆告诉智通财经。 AI春晚发起人兼总导演李奕辰是OPC模式的积极倡导者。2023年，他召集300多位创作者打造首届AI春 晚，获得空前成功。2025年第 ...

具体怎么操作呢第一步，你肯定得先把你的各个平台账号添加进去。这个过程很简单，就像平时授权登录一样，跟着指引点几下就行了。所有账号都能在一 个后台管理，一目了然。第二步，就到了最爽的发布设置环节。这里有个我摸索出来的小技巧你可以为每个平台提前设置好"发布模板"。 比如，我设置了一个"公众号模板"，它会自动在文章开头加上我的固定开场白，结尾加上我的二维码和简介。再设置一个"小红书模板"，它会自动把文字排 版调整得更适合手机阅读，并帮我预留出添加话题的位置。这样，当我写好一篇通用的产品评测后，我只需要选择"公众号+小红书"这两个模板，点击发 布。剩下的，AI智能媒体助理会自动帮我完成格式转换和预设内容的添加，我只需要在不同平台的预览界面做最后微调就行。我个人觉得最省心的是，它 完全模拟真人发布的操作，平台识别为正常手动发布，特别稳定。 不知道你是不是和我一样，曾经被"内容发布"这件事搞得焦头烂额。我到现在都记得特别清楚，那会儿我刚做自媒体大概半年，账号从2个慢慢做到了6个， 覆盖了公众号、头条、小红书、知乎这些主流平台。表面上看着挺风光，背后却是每天雷打不动的两小时"搬运工"时间——我得把一篇稿子，根据不同平台 的 ...

Core Insights - Disney's partnership with OpenAI, valued at $1 billion, signals Hollywood's serious response to the impact of AI on the entertainment industry, marking a clear divide between the "pre-AI" and "post-AI" eras of content creation [2][3] - The collaboration allows OpenAI's video generation model, Sora, to utilize Disney's extensive library of characters and IPs, transforming traditional intellectual property into new, AI-assisted creative materials [2][4] Group 1: Impact on Content Creation - Tools like Sora democratize video creation, enabling ordinary users to produce professional-quality content without the large budgets typically required by film companies, leading to an influx of AI-generated short films and series [3][4] - The abundance of low-cost synthetic videos may make it more challenging for new creators or IPs to stand out, as audiences will categorize content into "pre-AI" and "post-AI" eras, assigning higher value to human-created works [3][4] Group 2: Value of Existing IP - Disney's vast "pre-AI" content library, including iconic IPs like Star Wars and classic animated characters, will serve as a foundation for global AI-assisted storytelling experiments, allowing fans to engage in testing and promoting new scenarios [4][5] - Existing content from the "pre-AI" era is expected to gain further value, as collaborations like Disney's with OpenAI enable IPs to be transformed into user-generated content while also providing a stable source for future projects [4][5] Group 3: Strategic Implications for Competitors - Disney's partnership serves as a strategic warning to competitors in the streaming space, highlighting the importance of IP in the next phase of the entertainment industry [6][7] - The bidding war for Warner Bros. by Netflix and Paramount underscores the critical role of content libraries and the potential to replicate Disney's collaboration model, as controlling top-tier IPs will be essential for future AI-generated content [6][7] Group 4: Future of Entertainment Consumption - The collaboration between Disney and OpenAI is seen as a template for traditional media companies to navigate an AI-dominated market, emphasizing the need for companies with rich "pre-AI" content libraries to adapt and leverage new tools [7] - The competition for audience attention is intensifying, with the lines between technology and entertainment becoming increasingly blurred, as companies like Netflix expand their competitive landscape to include platforms like TikTok and Instagram [7]

Core Insights - WeChat Mini Programs have become a crucial part of the mobile internet ecosystem, with "WeChat Mini Program SEO" being a key operational challenge for developers to enhance visibility within the WeChat ecosystem [1][10] - The article evaluates several tools focused on content automation and distribution, analyzing their capabilities in assisting Mini Program content operations and SEO optimization [1][10] Group 1: Tool Evaluations - **Youcaiyun AI Content Factory**: Positioned as a comprehensive AI content automation pipeline, it excels in producing original, relevant, and high-quality content, which is essential for improving service quality scores and search weight in WeChat [3][4] - **Zhichuang Wenlan**: This tool emphasizes content quality and compliance, particularly suitable for sensitive fields like news and finance. It provides basic SEO functionalities but lacks the automation level of Youcaiyun [6][10] - **Xunwen Engine**: A lightweight content aggregation and rewriting tool, it offers basic functionalities but has significant shortcomings in SEO optimization and content originality, making it less suitable for high-quality Mini Program content [7][9] Group 2: SEO Optimization Features - Youcaiyun provides extensive SEO settings, including title formatting, keyword insertion, and automatic internal linking, which enhance content relevance and structure for WeChat's search algorithm [4][10] - Zhichuang Wenlan offers basic keyword expansion and title suggestions but lacks the comprehensive automation features found in Youcaiyun, limiting its efficiency for high-frequency content updates [6][10] - Xunwen Engine's SEO capabilities are minimal, lacking essential features like structured tag optimization and automated publishing, which could negatively impact content quality scores [9][10] Group 3: Market Trends - The demand for tools that enhance content production efficiency and SEO effectiveness is increasing in the competitive landscape of WeChat Mini Programs [10] - The ability to automate content creation and distribution is becoming a key differentiator for companies looking to improve marketing ROI [6][10]

Core Insights - The UGC (User Generated Content) platform within the game "Peacekeeper Elite" has shown significant growth, with daily active users exceeding 33 million and over 150,000 gameplay options available, indicating a booming UGC sector in gaming [1][7] - UGC allows players to not only play but also create new gameplay experiences, transforming the traditional high-investment game development model into a more accessible and efficient one [1][5] Industry Trends - The UGC model is rapidly evolving from a supplementary aspect of the gaming industry to a new growth engine, driven by low entry barriers, platform support, and high revenue-sharing models [1][5] - The UGC platform has enabled small teams to generate substantial income, with one team reporting monthly earnings exceeding 20 million yuan from their game "Eat Dan Xiu Xian," which has accumulated over 13 million plays [2][4] Developer Insights - Small teams, often lacking significant capital or large-scale support, have successfully developed profitable UGC games, demonstrating the model's viability and replicability [4][5] - The revenue-sharing model is designed to be friendly to small and medium-sized teams, with higher profit-sharing ratios for lower revenue scales, gradually aligning with commercial game standards as income grows [5][6] Market Potential - The UGC gaming sector is expected to mirror the content and user growth seen in UGC short video platforms, with the potential for exponential increases in content creation and user engagement [7][8] - The integration of UGC into established games is anticipated to attract more developers, creating a "snowball effect" in the market [11][12] Competitive Landscape - Major gaming companies are increasingly incorporating UGC into their core strategies, with examples including the upcoming UGC ecosystem in "Battlefield 6" and the "Thousand Star Realm" UGC feature in "Genshin Impact" [10][11] - Despite the current blue ocean phase of the UGC market, increased competition is expected as more professional teams enter the space [12][13] Challenges and Considerations - While UGC presents opportunities, it also comes with challenges, including the need for developers to deeply understand user needs and market trends to create engaging content [13] - The success of UGC relies on the continuous innovation and creativity of game developers, as traditional game development and UGC are likely to coexist rather than compete [13]

Core Insights - The recruitment market is increasingly seeing game and comic companies adding "AI editor" positions or specifying AI skills in job requirements, indicating a profound transformation in industry workflows [1] - AI's application has transcended mere assistance, directly engaging in the construction of worldviews and character settings, touching the creative core of content creation [1] - The key question is whether AI's deep involvement is replacing human labor or redefining the boundaries of creation, focusing on the fundamental changes AI brings to the creative ecosystem [1] Industry Changes - Many game and animation companies are now using AI to generate character backgrounds and future experiences based on brief character descriptions, addressing issues of narrative consistency and character development [3][5] - AI can produce multiple versions of character stories, allowing editors to select and combine them into a cohesive character profile, thus enriching character depth [5][6] - The use of AI is seen as a method to avoid narrative breakdowns that often occur due to the pressures of long-term serialization and fast-paced updates in the industry [8] Efficiency and Cost Reduction - AI significantly enhances creative efficiency, allowing teams to save time and focus on gameplay design and experience optimization, thus reducing both time and financial costs [12][14] - Previously, creating a world framework could take years, but with AI, it can now be accomplished in days by inputting core keywords [12] - AI assists in identifying narrative inconsistencies and providing modification suggestions, which is crucial for maintaining player engagement in fast-paced gaming environments [14] AI as a Tool - Despite the growing use of AI in building worldviews and enhancing narratives, industry professionals view AI as a tool rather than the main creator, emphasizing that human creativity remains central [9][10] - AI is compared to traditional tools like computers and animation software, which help streamline repetitive tasks, allowing creators to focus on more meaningful aspects of storytelling [10] - The industry is shifting from debating whether AI can replace humans to exploring how to effectively utilize AI to enhance creative power [15]

Core Insights - The project focuses on monetizing handwritten emotional copywriting on platforms like Xiaohongshu, emphasizing the sale of "emotional value" rather than merely copying quotes [1][3]. Project Understanding - The essence of the project is content creation centered around emotions, structured in a three-step process: using AI for inspiration and initial drafts, adding a personal touch through handwriting, and delivering value through publication or order fulfillment [6]. Monetization Strategies - The primary monetization methods identified include: - **Ghostwriting Services**: There is a tangible market demand for emotional expressions like love letters and apology notes, with prices ranging from 30 to 100 yuan per order, allowing successful accounts to handle multiple orders daily [8]. - **Advertising Revenue**: As an account builds a following through quality content, brands in stationery and paper products may seek collaboration, providing a natural extension for monetization [8]. - **Affiliate Marketing**: The act of writing letters is closely associated with gifting, allowing for the promotion of stylish stationery and gift boxes through affiliate links [8]. Operational Insights - Initial content sourcing focused on beautiful poetry but faced high competition, leading to a pivot towards more personalized content like "little love letters" [9][11]. - Effective use of AI involves training it to understand the style of existing works before generating new content, balancing efficiency and originality [12]. - The presentation of handwritten content is crucial; high-quality handwriting is preferred, but software-generated text can suffice if enhanced with printed images to add depth and authenticity [13][15]. Future Plans and Reflections - The project aims to expand content distribution across multiple platforms, including Douyin and Kuaishou, to reach a broader audience [15]. - Key project success factors include being beginner-friendly, having a replicable process, and leveraging AI tools for efficiency, with a strong emphasis on delivering emotional value [16]. - The commitment to consistent content output is seen as essential for driving the project forward and achieving stable returns [16].

Core Viewpoint - The article emphasizes the importance of developing personal taste and skills through deliberate practice before heavily relying on AI tools for creative work. It argues that while AI can assist in the creative process, true expertise and unique perspectives come from extensive hands-on experience and understanding of one's craft [2][34][36]. Group 1: AI and Creative Process - AI can be a powerful tool for generating content, but it should not replace the foundational skills and personal insights that come from manual practice [34][36]. - The author uses AI to assist in writing, with AI contributions varying from 0% to 40% depending on the type of content, highlighting that core ideas and insights must come from the individual [3][4][5]. - The process of selecting and refining AI-generated content is crucial and relies on the individual's judgment and taste, which cannot be replaced by AI [11][12][17]. Group 2: Importance of Deliberate Practice - The article advocates for at least 1000 hours of deliberate practice in one's field to build foundational skills and personal taste, which are essential for effective use of AI [25][35]. - This practice should be largely independent of AI to ensure that the individual develops a deep understanding of their craft [26][30]. - The author draws parallels to the "10,000-hour rule," suggesting that while AI can accelerate learning, the hands-on experience remains irreplaceable [24][35]. Group 3: The Role of Personal Taste - Personal taste is described as a critical component of creative work, which is developed through extensive exposure to quality content and hands-on practice [18][22][29]. - The article warns against the risk of relying too heavily on AI, which may lead to a decline in personal standards and creativity [20][36]. - Ultimately, the ability to leverage AI effectively hinges on having a unique perspective and understanding of what constitutes quality work [36][40].

Group 1 - The male user base in the domestic short drama market has surpassed the female user base, with the gender ratio shifting from 49:51 in Q1 2025 to 52:48 in Q3 2025 [1] - The age distribution of users has also changed, with users under 30 now making up the majority, contrasting with the previous trend of older users [1] - The short drama sector is attracting more users from higher-tier cities and younger demographics, particularly young male users, indicating a significant shift in audience engagement [1] Group 2 - The company has launched two initiatives: an upgraded "Creative Partner Program" to co-create short dramas and comic dramas, and a "Global Trendy Play Co-Creation Program" to build a new cultural consumption ecosystem [3] - The company offers a competitive revenue-sharing policy to encourage web authors to transition to short dramas, with some successful authors earning up to 2 million yuan in revenue shares [3] - The integration of AI technology is seen as crucial for adapting lengthy web novels into concise scripts, significantly enhancing production efficiency [3] Group 3 - As of 2024, the micro-short drama market in China has reached a scale of 50.5 billion yuan, surpassing the box office revenue of films for the first time [4] - The influx of professionals from traditional film and television sectors into the short drama space is notable, with companies like Le Dao Yu Entertainment establishing dedicated short drama production units [4] Group 4 - Despite the growth in short dramas, it is unlikely that they will replace long dramas in the short term [5] - In 2024, the company’s subsidiary, New Classics Media, achieved significant success with hit series, but faced a 27.7% year-on-year decline in net profit in the first half of 2025 due to a lack of blockbuster productions [6] - The company's push into short dramas is both an opportunity and a necessity in response to the ongoing decline in the long drama sector [6]

Core Insights - Bilibili (B站) reported its most profitable quarter in history for Q2, with total revenue of 7.34 billion RMB, a 20% year-on-year increase, and net profit reaching 220 million RMB, marking a significant turnaround from a net loss of 600 million RMB in the same period last year [1][3][4] Revenue Breakdown - The revenue from value-added services was 2.84 billion RMB, up 11% year-on-year, making it the largest source of income for the company [5] - Advertising revenue reached 2.45 billion RMB, a 20% increase year-on-year, with significant growth in effect advertising, which rose approximately 30% [4][5] - Game revenue surged to 1.61 billion RMB, reflecting a 60% year-on-year growth, driven by the success of the game "Three Kingdoms: Strategy of the World" [4][5] User Engagement - Daily active users (DAU) reached 109 million, a 7% increase year-on-year, while monthly active users (MAU) hit 363 million, up 8% year-on-year [5] - The average age of users increased to 26 years, with new users averaging 22 years old [5] Financial Health - As of June 30, 2025, Bilibili held cash and cash equivalents totaling 22.29 billion RMB [5] - The company achieved a gross margin increase from 29.9% in the previous year to 36.5% in Q2 [4] Future Outlook - Bilibili's CEO mentioned that AI content is the fastest-growing technology category, with advancements in AI-assisted content creation expected to enhance user engagement and content quality [5] - The company has 4-5 games awaiting approval, indicating a strong pipeline for future growth in the gaming sector [4]