AI新三年，从技术探讨，到产品应用，一步一步更实际，更落地。 游戏作为科技进步先行试验田，又因科技的发展迸发出了哪些新可能？ 近期，36氪游戏受邀参加「创新壬」的播客节目，以身处行业中"新"媒体代表的身份，与"新"资本代表「Pacer venture studio」创始合伙人朱春涛一起，围 绕和游戏&AI有关的新技术、新市场、新玩家展开讨论，聊聊未来的新趋势。 扫码收听本期全部内容 【嘉宾介绍】 朱春涛 | Pacer venture studio 创始合伙人 Future of AI Driven Creativity，让每个创意都能被世界看到。 刘士武 | 36氪游戏 主编 以科技视角，解析游戏产业发展浪潮。 以下为对话实录内容（有删减）： 游戏+Venture studio的独特结合 创新壬：我们发现今年确实出现了很多不同形态的新基金。模式上各有千秋，但大家都是在新时代在做一些新的事情，那你们为什么会选择游戏这个行业 切入呢？你会觉得游戏和venture studio 这个模式上会有更好的结合度吗？ 春涛：分内因和外因来讲。内因来说，我们团队背景具备丰富的游戏产业上下游的资源以及经验，这个方向我们能有相 ...

Core Insights - Giant Network announced a collaboration with ByteDance's Volcano Engine in the AI sector, integrating the Doubao large model into the social deduction game "Space Kill" to enhance its AI-native gameplay [1] - The partnership aims to leverage Volcano Engine's machine learning platform to provide efficient large model training and computational resources for the iterative optimization of Giant Network's self-developed large models [1][3] Group 1: AI Integration and Development - The games "Original Journey" and "Space Kill" are also utilizing DeepSeek-R1 through Volcano Ark to enhance game interaction experiences with full-stack AI services [3] - Giant Network has positioned itself as a leader in embracing the AI wave, having built comprehensive AI foundational capabilities centered around self-developed large models over the past two years [3] - The company has established an efficient AI production chain across various domains including image, video, voice, code, text, and strategy, achieving an industrialized AI pipeline and a multi-modal full matrix layout [3] Group 2: Strategic Partnerships and Investments - Giant Network is expanding its upstream and downstream collaborations and investment strategies, deepening AI cooperation with Alibaba Cloud to enhance AI applications in gaming scenarios and computational ecosystem construction [3] - The company participated in the latest financing round of the AI image generation startup LiblibAI, becoming an investor and planning to establish closer cooperation with the Liblib community [3] - Future plans include continued collaboration with Volcano Engine to explore new paradigms of game content and interaction based on the Doubao large model and Jimeng AI [4]

Group 1 - The gaming sector is experiencing fluctuations, with the gaming ETF (159869) showing slight gains, led by Xunyou Technology, which rose nearly 4% [1] - A-share gaming companies reported better-than-expected Q1 2025 results, with Century Huatong, Kaiying Network, Giant Network, G-bits, Perfect World, and Iceberg Network performing well [1] - Century Huatong achieved a revenue of 8.145 billion yuan in Q1 2025, a year-on-year increase of 91.12%, and a net profit of 1.35 billion yuan, up 107.2% [1] Group 2 - The performance of 37 Interactive Entertainment was under pressure in Q1 2025, with revenue declining by 10.67% to 4.243 billion yuan and net profit down 10.87% to 549 million yuan [1] - Perfect World reported a revenue of 2.023 billion yuan in Q1 2025, a year-on-year increase of 52.22%, with its gaming business generating 1.418 billion yuan, up 10.37% [1] - Analysts predict continuous improvement in performance from Q2 2025 onwards, driven by the launch of new products and the emergence of AI games [2]

Core Insights - The article highlights the transformation of Guangzhou's gaming industry, particularly the emergence of the "Game Valley" in the Yuzhu area, which contrasts with Shenzhen's "Robot Valley" and signifies a dual-city competition in the gaming sector [1][2] Industry Overview - Guangzhou's gaming industry revenue is projected to reach 140.67 billion yuan in 2024, accounting for 43.2% of the national gaming revenue [1] - The Yuzhu area is being developed into a gaming industry hub, featuring a comprehensive transportation network and housing nearly 100 gaming companies across the entire industry chain [2] Technological Innovation - Guangzhou gaming companies are actively exploring AI applications in game development, enhancing efficiency and user experience [4] - AI technologies are being integrated into game mechanics, improving player immersion through dynamic NPC interactions [4] Market Dynamics - The Guangdong gaming market is expected to represent 79.94% of the national gaming market in 2024, with overseas revenue reaching 42.36 billion yuan, a 9.9% increase year-on-year [5] - Mini-game companies are emerging as a new force in Guangzhou's gaming landscape, with 28 companies listed among the top 100 mini-game enterprises in China [7] Talent Development - There is a significant demand for skilled talent in game development, prompting companies to invest in R&D and collaborate with educational institutions [6] - The establishment of industry service centers aims to enhance support for gaming enterprises, focusing on talent aggregation and policy consultation [8] Infrastructure and Support - The Yuzhu area is set to become a key player in the Guangdong-Hong Kong-Macao Greater Bay Area's gaming industry, with plans for a comprehensive service ecosystem [9][10] - The gaming industry service center will utilize technologies like AI, AR, and blockchain to support game companies and streamline development processes [8]

Core Viewpoint - IGG has experienced a significant turnaround in its financial performance, with total revenue for 2024 reaching HKD 57.37 billion (approximately RMB 53.6 billion), a year-on-year increase of about 9%, and net profit soaring to HKD 5.8 billion (approximately RMB 5.4 billion), marking a staggering year-on-year growth of approximately 700% [1][2][4]. Financial Performance - For the fiscal year ending December 31, 2024, IGG reported total revenue of HKD 5,737,114, up from HKD 5,265,911 in 2023 [2]. - The cost of sales decreased to HKD 1,126,244 from HKD 1,346,854, while net profit rose to HKD 582,580 from HKD 73,053 [2]. - Adjusted net profit for 2024 was HKD 607,011, compared to HKD 114,987 in 2023 [2]. Product Development and Diversification - IGG has launched two key products, "Tycoon Master" and "Frozen War," and tested nearly 40 new games over the past year, indicating a robust pipeline of new offerings [1][2][16]. - The company has successfully diversified its revenue streams, with the contribution from its flagship game "King of Kingdoms" dropping from 80% in 2022 to 45% in 2024, thanks to the performance of new titles [13][14]. Market Strategy and Future Outlook - IGG's strategy includes a focus on stable growth and long-term profitability, with a cautious approach to new business areas such as APP and AI [34]. - The company aims to maintain a balanced revenue structure while exploring new opportunities for growth, as evidenced by the anticipated success of upcoming titles like "Rebirth of Glory" [34][36].

Core Viewpoint - Tencent is expected to report first-quarter 2025 earnings on May 13, with earnings estimated at 88 cents per share, reflecting an 18.92% year-over-year growth, and revenues projected at $24.26 billion, indicating an 8.89% year-over-year increase [1]. Group 1: Earnings Performance - Tencent has surpassed the Zacks Consensus Estimate for earnings in each of the last four quarters, with an average surprise of 11.65% [2]. - The upcoming earnings report is anticipated to reflect the impact of various ongoing initiatives across gaming, advertising, fintech, and AI infrastructure [3]. Group 2: Gaming Sector - The domestic gaming sector is expected to show continued momentum from Q4 2024, supported by popular titles such as Honor of Kings and contributions from new releases like DnF Mobile and Delta Force [4]. - All five of Tencent's highest-grossing games recorded year-over-year daily active user increases during the 2025 Spring Festival, indicating sustained user engagement [4]. - Deferred revenue, which grew by a high-teens percentage year-over-year in 2024, is expected to positively impact the top line for the quarter [4]. Group 3: Advertising Services - Marketing services revenues increased by 17% year-over-year in Q4 2024, driven by AI enhancements and strong demand from various sectors including e-commerce and healthcare [5]. - Video Accounts Marketing Services revenues grew over 60% year-over-year, while Weixin Search ad revenue more than doubled, suggesting continued advertising growth [5]. Group 4: FinTech Sector - In the fintech segment, commercial payment revenues were flat year-over-year in the previous quarter, with transaction volumes rising but average selling prices under pressure [6]. - This trend is expected to continue in Q1 2025, with improving consumer demand but ongoing supply-side pricing pressures [6]. Group 5: AI Development - The AI-native application Yuanbao saw a 20-fold increase in daily active users from February to March, although revenue impact in Q1 is expected to be limited due to GPU supply constraints [7]. - Tencent significantly increased its investment in AI development in Q4 2024, with a 21% year-over-year rise in R&D expenses and a 421% increase in capital expenditures [8]. - The company plans to further boost R&D spending and capital expenditures in 2025 to enhance AI infrastructure and model development [8].

Core Insights - The consensus in the gaming industry is that "going global" is essential for survival, with 33 Chinese companies entering the global mobile game publisher revenue top 100 in April, generating a total of $2 billion, accounting for 38.4% of the top 100's revenue [1][3] - Tencent's "Honor of Kings" saw a 71% revenue increase, reclaiming the top spot in global mobile game revenue, contributing to a 10% rise in Tencent's mobile gaming revenue [1] - The trend of Chinese gaming companies focusing on overseas markets is evident, with companies like Century Huatong and 37 Interactive Entertainment leading in revenue growth, while many A-share companies experienced revenue declines [3][5] Industry Performance - The actual sales revenue of China's self-developed games in the domestic market for 2024 is projected to be 260.736 billion yuan, a year-on-year growth of 1.7%, indicating a slowdown [5] - The overseas market for self-developed games reached $18.557 billion in 2024, with a year-on-year growth of 13.39%, marking a continuous five-year trend of exceeding 100 billion yuan [5] - Century Huatong's overseas business revenue reached 11.367 billion yuan in 2024, accounting for 50.26% of its total revenue, highlighting the importance of international markets for revenue growth [5] Market Trends - The gaming industry is witnessing a shift towards high-quality game exports, with major players like Tencent and NetEase leading the charge to enhance China's global gaming influence [7] - A significant number of A-share gaming companies are experiencing revenue declines, but those heavily invested in overseas markets, such as 37 Interactive Entertainment and Century Huatong, are performing well [3][7] - The current landscape for Chinese games going global is characterized by a focus on mobile and casual games, capital investments, and breakthroughs in higher-end gaming technologies like VR and AI [9][10]

南方财经全媒体记者吴立洋实习生李婉佳上海报道 本周游戏行业呈现多元动态，多家游戏企业发布财报或举办业绩交流，展示经营成果与战略规划。海外 巨头成立新工作室，业务调整颇多。 首先来看行业动向， SensorTower数据显示，2025年4月33个中国厂商入围全球手游发行商收入榜 TOP100，合计吸金20亿美元。 把目光转向国内，蓝港互动发布2024年财报，连续十年亏损；盛天网络举行业绩交流会，其《星之翼》 在日本月流水占比超60%；迅游科技2024年业绩下滑；姚记科技召开业绩说明会，坚持精品游戏路线； 世纪华通举办投资者交流会，布局AI游戏领域；完美世界举办网上说明会，透露多个游戏项目进展； 米哈游开始正式执行同美国联邦贸易委员会FTC此前关于《原神》游戏内容争议的和解协议。 放眼海外，5月7日索尼互娱新增工作室team LFG；艺电公布2025年财报，透露新《战地》游戏信息并 计划裁员；AppLovin一季度营收超预期，拟出售移动游戏业务；任天堂公布2025财年业绩及展望； 《GTA 6》跳票至2026年5月26日；Epic Games调整分成比例并推新功能。 行业动向 33家中国厂商入围4月手游收入百强 ...

Core Insights - Guangzhou's gaming industry is rapidly developing, with revenue surpassing 100 billion yuan, and the establishment of the "Game Valley" in the AI and Digital Economy Pilot Zone [1] - The "Game Valley" has attracted over 200 gaming companies, including 4399 and Duoyi, and is set to receive supportive policies for further growth [1][8] - The region aims to create a 10-minute service circle for the gaming industry, enhancing efficiency and support for local enterprises [2] Group 1 - The "Game Valley" is a significant layout for the gaming industry in Guangzhou, with plans for the construction of specialized esports venues and gaming towns [1][8] - The establishment of a gaming industry service center in the Yuzhu area will provide comprehensive support, including policy compliance and training for small and micro enterprises [4][5] - The center will also focus on copyright protection and innovation in gaming, addressing the complexities of intellectual property in the industry [7] Group 2 - The Huangpu District has been proactive in supporting the gaming industry, having hosted the "China Game Industry Annual Conference" for four consecutive years and implementing various supportive policies [8] - Future developments in the "Game Valley" project include a total investment of 4.5 billion yuan, with plans for office buildings and commercial facilities to be completed by 2026 [9][11] - The region's infrastructure, including a comprehensive transportation system, supports the growth of nearly 100 gaming companies, facilitating a complete gaming production chain [11]

广州游戏收入占全国比重超43% 世界游戏看中国，中国游戏看广东。《2024年广东游戏产业发展报告》显示，广东游戏产业营收规模达 到2604.31亿元，同比增长6.26%，创历史新高。 去年一款现象级游戏《黑神话：悟空》横空出世，让人们看到了中国游戏产业崛起的力量，带动更多国 产游戏怀揣雄心壮志，摩拳擦掌向全球市场进发。 广州，作为全国游戏市场的"半壁江山"，正快速扩张千亿产业版图。从"游戏第一街"出发，沿着广州活 力创新轴一路延伸，直至广州人工智能与数字经济试验区鱼珠片区，一张响亮的产业名片跃然而出—— 广州"游戏谷"。 这片土地承载着千帆林立的航运记忆，如今从传统工业腹地转型为数字经济的创新载体，吸引了4399、 炫动科技、玩胜科技等游戏企业总部聚集，形成广州游戏的新"潜力股"，为数字经济注入澎湃动能。 历史新高 广州，是当之无愧的全国游戏地标。根据广州市游戏行业协会发布的《2024年广州游戏行业发展报 告》，2024年广州游戏产业营收规模达到1406.67亿元，创历史新高，占全国游戏收入比重高达43.2%。 北有中关村，南有科韵路。天河科韵路一直是广州引以为傲的"游戏第一街"，全长11公里的大道，数千 家 ...