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辽宁将以超千场文旅活动打造“有声有色”国庆节假期
Zhong Guo Xin Wen Wang· 2025-09-25 14:04
Group 1 - Liaoning Province plans to organize over 1,000 cultural and tourism activities themed "Enjoy Autumn and Appreciate the Scenery" for the National Day holiday, aiming to create a vibrant holiday experience [1][3] - From January to August 2025, the number of tourists received in Liaoning increased by 17.48% year-on-year, and tourism revenue grew by 16.53%, indicating a robust growth in the cultural tourism market [3] - As of September 21, online travel predictions for the National Day holiday in Liaoning show a 37% year-on-year increase in visitor numbers and a 51% increase in predicted travel spending [3] Group 2 - Liaoning will launch three distinct categories of cultural and tourism activities: cultural experiences, audio-visual experiences, and autumn sightseeing, catering to diverse and personalized travel experiences [3] - The cultural experience activities include five red tourism theme routes to commemorate the spirit of resistance during the war, along with exhibitions like "Red Memories of Northeast People's Anti-Japanese Struggle" at the Liaoning Provincial Museum [3][4] - Over 400 performances, including music festivals and concerts, will be held before and after the holiday, providing a rich audio-visual experience that highlights the beauty of autumn in Liaoning [4] Group 3 - Various unique tourism activities and immersive experiences will be introduced during the holiday, allowing visitors to appreciate the region's cultural charm [5] - The Shenyang metropolitan area will kick off the "Autumn Delight, Colorful Charm" series of autumn tours, featuring over 130 cultural tourism activities within a one-hour urban travel circle [5] - Events like the "Birdsong and Flower Fragrance Tour in Donggang" seafood cultural tourism festival will offer visitors a deep dive into the unique autumn atmosphere of northern China [5]
江苏“双节文旅大餐”就位 数千项活动惠民助消费
Zhong Guo Xin Wen Wang· 2025-09-25 11:58
演出市场持续升温,"双节"期间,江苏将举办营业性演出464场次,其中5000人以上大型演出25场次。 紫金文化艺术节、咪豆音乐节、华晨宇火星演唱会等热门项目一票难求。各地创新推出"票根+"政策, 乐迷凭演出票可享受景区门票、住宿餐饮等优惠,推动演出"流量"转化为消费"增量"。 惠民措施方面,江苏将推出150余项暖心举措,包括景区门票减免、消费券发放、特定人群优惠等。常 州开通免费旅游直通车,连云港开通高铁站至景区接驳专线,扬州免费开放主城区50家机关事业单位内 部停车场,盐城新增1800个临时停车位并开通免费旅游公交专线,让游客畅享"一张票玩转一座城"的便 捷体验。(完) 江苏"双节文旅大餐"就位 数千项活动惠民助消费 中新网南京9月25日电 (记者 徐珊珊)2025年国庆、中秋假期将至,江苏省文旅厅25日对外通报,假日期 间将联动全省推出文旅活动超4200项,其中重点活动170余项,涵盖艺术展演、文博展览、互动体验等 多种类型,着力打造"家门口"的"文旅盛宴",满足多层次消费需求。 民众走进文博场馆。(资料图)中新网记者 泱波 摄 "双节"期间,江苏将组织"茉莉花开·家门口赏好戏"巡演活动,在江阴顾山镇、靖 ...
双节临近,国内演出市场火爆!原创作品、海外原版作品纷纷亮相
Sou Hu Cai Jing· 2025-09-24 11:12
下午两点,法国原版音乐剧《莫里哀》在上海文化广场登台亮相。黑金色调与镜面舞美营造"镜中剧场"的独特 氛围,合唱与独唱层层递进,舞台张力十足,不少观众直呼"惊艳"。 不同于传统音乐剧,《莫里哀》在音乐与舞台表现上大胆突破,将说唱、都市音乐与现代街舞巧妙融合。富有 冲击力的节奏唱词勾勒出莫里哀的艺术人生,而"穿越式"演绎手法则赋予剧情更强的张力与流动感。吸引不少 观众专程跨城前来观演,截至目前,该剧票务销量已突破3万张。 (央视财经《第一时间》)2025年全国国庆文化和旅游消费月将于9月25日在四川成都启动,近段时间随着"十 一、中秋"双节假期临近,国内演出市场火热,一些原创作品、海外原版作品纷纷亮相,演出市场国际元素增 多。 此外,前滩31演艺中心迎来了日本舞台剧《中村仲藏》的全球终演。该剧取材自日本艺能史人物,讲述一位演 员凭借匠心与毅力走向舞台中央的历程。极简的舞台设计结合鼓点与三弦现场演奏,凸显出东方叙事独有的留 白与张力。 《中村仲藏》中方总制作人 周黎静:第一场和末场基本是全满的状态,这部舞台剧是在上海做封箱,所以整个 戏也吸引到了一定的日本观众。 转载请注明央视财经 编辑:王昕宇 上海文化广场剧院管 ...
江苏公安机关出台16条举措助力提振消费新车上牌、出入境办证更便利了
Xin Hua Ri Bao· 2025-09-23 23:42
Group 1: Core Initiatives - Jiangsu Public Security Department launched "Sixteen Measures" to support economic development and boost consumption, focusing on stimulating consumption dynamics, ensuring consumption scenarios, maintaining consumption environment, and providing convenient consumption services [1] - The measures include establishing vehicle registration service stations in key areas to facilitate new car registration and used car transfers, and implementing online processing for vehicle mortgage releases [1][3] - The province aims to enhance the efficiency of large event approvals by reducing review time from 7 days to 5 days and allowing for a one-time application for multiple events at the same venue [2] Group 2: Traffic and Travel Enhancements - To address parking difficulties in tourism, 4,000 temporary night parking zones will be established, and measures will be taken to allow limited parking on non-main roads [3] - Special services for urgent outbound travel will be introduced, including extended hours for processing exit and entry documents for specific groups like students and business personnel [3] - The use of AI-equipped drones for low-altitude security patrols and traffic violation capture will be implemented to ensure safety in low-altitude economic activities [3] Group 3: Administrative Efficiency - The province will promote integrated public security services, optimizing processes and simplifying required documents for various administrative tasks [4] - A dedicated section for public security services will be established on the "Su Fu Ban" platform to facilitate online processing of frequently needed services [4] - Efforts will be made to enhance intellectual property protection and conduct special actions against illegal business practices to safeguard legitimate rights of enterprises [4]
十一消费惊现四大反常现象,背后是中国人花钱逻辑的根本转变
Sou Hu Cai Jing· 2025-09-23 06:58
Group 1 - The Chinese consumer market is undergoing a significant transformation, with a shift from traditional retail to experience-based consumption, highlighting a change in consumer psychology and behavior [2][17] - Retail sectors such as clothing and home appliances are experiencing a decline, while sectors like dining, cinema, and experiential activities are thriving, indicating a bifurcation in consumer spending [2][3] - The national retail sales growth rate for the first eight months of 2025 was only 3.4%, while the cultural and performance market saw substantial growth, with summer movie box office reaching 15.107 billion and performance market revenue nearing 80 billion [3] Group 2 - The emergence of the "ticket effect" is replacing the "lipstick effect," as consumers prioritize spending on experiences like concerts and sports events over traditional retail purchases [4] - In the first half of 2025, per capita consumer spending increased by 5.2%, with education, culture, and entertainment expenditures growing at an impressive rate of 11.8% [4] - Sales of luxury goods have declined significantly, with a 12.3% drop in the first quarter of 2025, marking the lowest level in five years [4] Group 3 - A new trend termed "reverse consumption" is gaining traction, where consumers are willing to spend on emotional value and experiences rather than on high-priced brands [5][7] - The Z generation spends an average of 949 yuan monthly on emotional value, indicating a shift towards experiences that provide emotional resonance [5] - Products that offer emotional comfort, such as collectible toys, are seeing growth despite an overall decline in consumer spending [7] Group 4 - The evolution of consumer psychology is driving a shift from material possession to experiential value, with social media playing a crucial role in promoting experience-based consumption [8] - Technological advancements, such as mobile payments and AR/VR, are facilitating this transition by lowering barriers to purchase and enhancing the shopping experience [8] - The introduction of innovative consumption scenarios, such as immersive dining experiences and community-based services, is further stimulating consumer interest [16] Group 5 - Policy changes are reflecting the shift in consumer trends, with a focus on promoting cultural, tourism, and leisure activities rather than just physical goods [11] - Companies are adapting to these changes by transforming their business models, such as turning retail spaces into lifestyle venues and integrating experiential elements into their offerings [11] - The rise of personalized experiences is evident, with distinct consumer segments emerging, such as younger generations willing to spend on unique experiences despite financial constraints [13][15]
扩大服务消费要保证“可支配时间”
Sou Hu Cai Jing· 2025-09-20 23:06
Group 1 - The core viewpoint of the articles emphasizes the importance of expanding service consumption in China, supported by recent policy measures from the Ministry of Commerce and other departments [1] - The measures include 19 specific actions such as relaxing market access in high-end medical services and exploring the establishment of spring and autumn breaks for primary and secondary schools [1] - The goal is to transform China from a "manufacturing giant" to a "consumption giant," aiming to release substantial market demand and stabilize economic development [1] Group 2 - The articles highlight that increasing service consumption requires addressing three dimensions: enhancing residents' consumption capacity, eliminating consumption concerns, and optimizing supply [2] - The relationship between service consumption and leisure time is crucial, as many services require discretionary time, which is currently limited for many citizens [2] - The introduction of the "Golden Week" in 1999 is cited as a successful example of how extended holidays can boost service consumption, with similar expectations for the proposed spring and autumn breaks [2] Group 3 - The articles stress that both "disposable income" and "disposable time" are essential for the growth of service consumption, and resolving these issues will lead to faster and more efficient development [3]
2025十一黄金假期,演唱会陷入“疲软期”?
3 6 Ke· 2025-09-16 03:08
Core Insights - The concert industry is a focal point in the entertainment sector, experiencing significant growth in 2023, with a notable increase in concert events and ticket sales during major holidays [1][36] - Data from the China Performance Industry Association indicates that during the 2024 National Day holiday, large concerts and music festivals saw a total of 125 performances, generating ticket sales of 860 million yuan and attracting 1.271 million attendees, marking a substantial increase compared to the previous year [1][36] - The trend of concert attendance is expected to continue into 2025, with major artists like Sun Yanzi and Xie Tingfeng maintaining high demand for their performances [1][36] Concert Market Overview - As of mid-September 2025, 65 individual concerts and 19 "variety concerts" are scheduled for the upcoming National Day holiday, with a significant concentration in southern cities, particularly Chongqing, Shanghai, and Hangzhou [2][3] - Chongqing is identified as the hottest destination for concerts during the holiday, with 8 confirmed performances, followed by Shanghai with 7 and Hangzhou with 6 [2][3] Ticket Pricing Trends - Ticket prices for concerts show a clear stratification, with top-tier artists commanding high prices; for instance, Lu Han's concert has a maximum ticket price of 2,599 yuan, while other notable artists like Guo Fucheng and Chen Lihong have maximum prices of 1,880 yuan [15][17] - On the lower end, concerts by artists like Huang Pinyuan offer tickets at 688 yuan, providing more affordable options for fans [17] Market Dynamics - The concert market is witnessing a shift towards "variety concerts," which feature multiple artists at lower ticket prices, catering to a broader audience and filling gaps in the market, especially in second and third-tier cities [36][39] - The supply of concert projects is decreasing, leading to a focus on the scarcity of high-demand events, as many mid-tier artists struggle to sell tickets, resulting in postponed shows [36][37] Audience Engagement - The popularity of concerts is reflected in ticket demand, with Zhang Jie’s concert leading in interest with 1.275 million "wants to see" on ticketing platforms, followed by Xie Tingfeng and Dao Lang [35] - The concert landscape is evolving towards a more rational decision-making process, balancing different consumer needs and experiences across various cities [39]
演出“流量”如何变城市“留量”?这座城市给出自己的答案
Yang Shi Wang· 2025-09-14 03:13
Core Insights - The article highlights the growing trend of young people traveling to cities for concerts, with Taiyuan emerging as a key destination for music events in 2024, hosting 32 concerts and attracting nearly 1 million attendees, generating a consumption of 4.1 billion yuan [1][15]. Group 1: Concert and Tourism Development - Taiyuan has embraced the trend of concert tourism, branding itself as "City of Fans" and providing various transportation options, including free shuttle buses for concert-goers [3][5]. - The city offers additional services such as sightseeing buses themed around concerts, enhancing the overall experience for attendees [8]. - Concert tickets serve as "happy passes," allowing fans to enjoy free public transport and discounts at local attractions, promoting cultural tourism [13][11]. Group 2: Economic Impact - The influx of concert-goers, particularly from outside the province, has significantly boosted local consumption, with nearly 70% of attendees coming from other regions [15]. - The local government aims to develop a unique performance economy, leveraging the concert scene to enhance Taiyuan's cultural and economic landscape [15].
捕捉暑期档几束高光,解码现实娱乐的未来
3 6 Ke· 2025-09-12 00:00
Core Insights - The current trend in entertainment consumption emphasizes emotional value, social attributes, and self-expression, with younger generations favoring live experiences over digital entertainment [1][16][18] - Major entertainment companies are shifting strategies to develop more IP derivatives beyond traditional film business, as seen with the transformation of Alibaba Pictures into Damai Entertainment [3][20] - The live performance market, particularly concerts, is experiencing significant growth, with ticket sales and attendance numbers reaching new heights [6][11][12] Group 1: Industry Trends - The summer concert season has seen a remarkable turnout, with ticket sales for live performances reaching 10.556 billion, of which concerts accounted for 86.4% [6][11] - The rise of "real-life experiences" in entertainment is driven by a desire for emotional connection and immediate gratification, as consumers seek to escape the uncertainties of digital life [2][20][24] - The success of large-scale events, such as concerts and music festivals, indicates that the offline entertainment market has not yet reached its limit [6][8][12] Group 2: Company Developments - Damai Entertainment, previously Alibaba Pictures, has rebranded and expanded its offerings to include a comprehensive range of entertainment services, resulting in a 140% increase in stock price over six months [3][22] - The introduction of new membership systems and mascots, like "Mai Bao," reflects the company's commitment to enhancing brand consistency and customer engagement [3][20] - The company's revenue from its Damai division reached 2.057 billion, showcasing strong growth and profitability in the entertainment sector [22] Group 3: Consumer Behavior - A significant portion of consumers are willing to pay for emotional resonance, with nearly 40% valuing shared experiences and over a third using consumption to alleviate negative emotions [16][18] - The trend of "returning to reality" highlights the importance of in-person social interactions, with live events providing a unique sense of community and emotional fulfillment [18][24] - The demand for immersive experiences is driving the growth of various entertainment forms, including concerts, theater, and interactive events, which cater to the emotional needs of consumers [11][16][24]
政策问答·回应关切|服务消费怎样成为新的增长点
Ren Min Ri Bao· 2025-09-11 01:23
Core Insights - The Chinese government emphasizes the importance of enhancing service consumption to stimulate domestic demand and economic growth [1][2] - Service retail sales in China increased by 5.2% year-on-year in the first seven months of this year, indicating a growing share of service consumption [1] - The tourism market saw a significant increase, with domestic travel reaching 3.285 billion trips, a 20.6% increase compared to the previous year [1] - The film market also showed strong performance, with total box office revenue exceeding 39.2 billion yuan and over 909 million moviegoers by the end of August [1] - The concert market experienced a robust growth of approximately 40% in ticket sales in the first half of the year [1] Service Consumption Development - The Ministry of Commerce plans to implement a series of policies to enhance service consumption quality and expand service supply [2] - Initiatives include the "Service Consumption Season" to create new consumption hotspots and improve the operational environment for the catering industry [2] - The government aims to address the shortage of high-quality service supply, particularly in areas like elderly and child care services [2][3] Home Service Sector - There is a growing demand for home services, prompting efforts to expand supply and improve the quality of service through vocational training [3] - The establishment of a credit system for home services is intended to create a favorable consumption environment [3] - The government is focused on reforming and innovating to attract more high-quality services and foster new growth points in service consumption [3]