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疯狂的银行企微考核:“一天要加十几个,完不成会通报”
Mei Ri Jing Ji Xin Wen· 2026-01-05 13:51
在不少银行人看来,这种互助是无奈之举,"每天下班前要在工作群里发当天企微添加情况的截图""一 天要加十几个,完不成会通报"…… 不仅如此,既然是考核,便会伴随相应的奖惩机制。华夏银行华南地区某分支机构的客户经理告诉记 者,他们要求企微每个月需添加50人,若达不到数量则会被扣减300元。据了解,类似的指标考核在业 内并不鲜见,例如"少一个扣50元""未达到一个季度扣1000元",令不少银行员工感到压力山大。 银行为何要求考核企业微信添加?在行业整体面临零售"阵痛"的当下,以企微为代表的私域运营是否真 的能够带动零售业务破局? 奖惩并施之下,社交平台涌现银行企微"互助" 每经记者|李玉雯 每经编辑|廖丹 刚刚过去的2025年末,银行人再次为指标"疯狂",这次不是存贷款、信用卡等司空见惯的任务,而是企 业微信添加考核。 记者注意到,工行、农行等多家银行客户经理在朋友圈晒出自己的企业微信二维码"求加",不仅如此, 社交平台更是涌现出大量银行企微"互加"的帖子,不同银行员工之间互相以自己的个人微信添加对方的 企业微信。 与之相随的还有"真金白银"的奖惩措施。 一位贵州农信机构的员工称,他们对企业微信客户添加的指标进行计 ...
银行人又有新KPI?硬性考核企业微信添加量
Xin Lang Cai Jing· 2026-01-04 11:02
来源:行长要鉴 定量新增企微客户或成银行人的考核新指标? 岁末年初,银行人朋友圈讨论热烈,围绕的话题除了"开门红"、年终奖之外,还有悄然诞生的又一硬性 考核指标——企业微信添加量。 日前,有网友晒出某银行企微月度考核标准。通知显示,该行将添加企微纳入按月考核,自2025年9月 起,要求支行正副行长、客户经理每人100个,柜员每人50个。未完成者,按每个10元扣减计价费用。 简单算一下,客户经理等干部每月100个,一年就要新增1200个;基层柜员每月50个,一年也要600个。 完不成任务,动辄就是上千甚至上万元的扣款。 面对如此巨大的考核压力,员工的应对策略显得尤为无奈。社交媒体上,"求互加企微"、"银行人帮银 行人"的帖子随处可见,不同机构的员工互扫二维码,只为凑够数,免于被扣钱。 银行人help 银行人 有没有银行员工 互相加企业微信 实名制的困困困 大家一起互助 银行企业微信任务 有没有银行员工互相加企业微信实名制的晶晶晶 大家一起互助#银行工作 #银行 #银行人的日常 企 业微信#客户经理 #金融行业 2025-12-16 江苏 哪位好心人可以添加我的企业微信 真没招了 银行人help银行人 求求大家了 ...
为了“合规”!多家信托大动作!
Xin Lang Cai Jing· 2026-01-04 01:29
信托销售迈入"合规新时代" ! 多家机构停用个人微信推企业微信! 2026年1月2日,陕国投信托正式发布致客户告知书,宣布自2026年1月1日起,公司财富顾问全面启用官方认证企业微信作为唯一官方沟通平台,标志着这 家上市信托机构正式加入信托行业销售合规升级的浪潮。 根据陕国投信托的公告内容,此次服务升级聚焦三大核心优势: 1:在安全性上,企业微信的官方认证标识可有效防范非公司人员仿冒风险,信息加密管理进一步强化客户隐私保护; 2:在专业性上,通过全维度敏感风险防控、咨询记录可追溯等功能,实现合规营销闭环,即便财富顾问变更,客户历史需求也能自动转移对接,避免服务 断层; 3:在规范性上,统一的服务标准和精准的信息触达机制,确保客户获取信息的准确性与及时性。 公告特别提醒客户,需认准官方认证账号,切勿轻信非认证渠道信息,如需帮助可联系官方热线或专属财富顾问。 事实上,陕国投信托的这一举措并非行业孤例。 早在2025年9月,陆家嘴信托便率先发布告知书,明确自当年10月1日起,要求理财经理必须使用企业微信进行产品推介和服务沟通,全面停止个人微信等 非官方渠道的销售行为。 同年12月1日,建元信托也启动企业微信专属服务 ...
“每天要加十几个,完不成扣钱或加班”!银行员工为企业微信考核伤脑筋,有人去电商买量,还有同行发帖求“互加”
Mei Ri Jing Ji Xin Wen· 2025-12-31 13:40
记者注意到,近期工行、农行等多家银行客户经理在朋友圈晒出自己的企业微信二维码"求加",不仅如此,社交平台更是涌现出大量银行企微"互加"的帖 子,不同银行员工之间互相以自己的个人微信添加对方的企业微信。 临近年末,银行人再次为指标"疯狂",这次不是存贷款、信用卡等司空见惯的任务,而是企业微信添加考核。 在不少银行人看来,这种互助是无奈之举,"每天下班前要在工作群里发当天企微添加情况的截图""一天要加十几个,完不成会通报督导"⋯⋯ 不仅如此,既是考核,便会伴随相应的奖惩机制。华夏银行华南地区某分支机构的客户经理告诉记者,他们要求企微每个月需添加50人,若达不到数量则 会被扣减300元。据了解,类似的指标考核在业内并不鲜见,例如"少一个扣50""未达到一个季度扣1000",令不少银行员工感到压力山大。 银行为何要求考核企业微信添加?在行业整体面临零售"阵痛"的当下,以企微为代表的私域运营是否真的能够带动零售业务破局? 每经记者|李玉雯 每经编辑|何小桃 廖丹 银行员工在社交平台上求助,以完成企微指标考核 奖惩并施之下 社交平台涌现银行企微"互助" "不骚扰不推产品,只为完成任务"——某银行员工在社交媒体上发帖求加企 ...
银行员工为企业微信考核伤脑筋,有人去电商买量,还有同行发帖求“互加”
Mei Ri Jing Ji Xin Wen· 2025-12-31 13:36
临近年末,银行人再次为指标"疯狂",这次不是存贷款、信用卡等司空见惯的任务,而是企业微信添加考核。 记者注意到,近期工行、农行等多家银行客户经理在朋友圈晒出自己的企业微信二维码"求加",不仅如此,社交平台更是涌现出大量银行企微"互加"的帖 子,不同银行员工之间互相以自己的个人微信添加对方的企业微信。 在不少银行人看来,这种互助是无奈之举,"每天下班前要在工作群里发当天企微添加情况的截图""一天要加十几个,完不成会通报督导"⋯⋯ 不仅如此,既是考核,便会伴随相应的奖惩机制。华夏银行华南地区某分支机构的客户经理告诉记者,他们要求企微每个月需添加50人,若达不到数量则 会被扣减300元。据了解,类似的指标考核在业内并不鲜见,例如"少一个扣50""未达到一个季度扣1000",令不少银行员工感到压力山大。 银行为何要求考核企业微信添加?在行业整体面临零售"阵痛"的当下,以企微为代表的私域运营是否真的能够带动零售业务破局? 奖惩并施之下 社交平台涌现银行企微"互助" "不骚扰不推产品,只为完成任务"——某银行员工在社交媒体上发帖求加企微,以达到每天15人的添加数量。这并非个例,记者注意到,不少银行员工晒 出自己的企业微信 ...
腾讯混元开源翻译模型1.5 支持端侧部署和离线实时翻译 效果超越商用API
智通财经网· 2025-12-30 08:01
在部分用户实际使用场景下,混元翻译1.8B和7B两个尺寸模型同时使用,可以实现端侧和云侧模型的 协同部署,提升模型的效果的一致性和稳定性。 据介绍,腾讯混元翻译模型此前不仅在国际机器翻译比赛拿下30个第1名,也在首次开源一周内便登上 了HuggingFace 模型趋势榜第一位。目前,混元翻译模型已经在腾讯内部多个业务场景落地应用,包括 腾讯会议、企业微信、QQ浏览器、客服翻译等。 HY-MT1.5-1.8B主要面向手机等消费级设备场景,经过量化,支持端侧直接部署和离线实时翻译,仅需 1GB内存即可流畅运行。HY-MT1.5-1.8B 的参数规模只有 1.8B,量化后仅需约 1GB 内存,和一款常见 手机应用体量大致相同。在参数量极小的前提下,在多项主流翻译测试集中,它的整体表现已经达到超 大尺寸闭源模型的90 分位水平,明显领先同尺寸开源模型与主流商用翻译 API。同时,模型也体现出 了极致的效率和性价比,与主流商用翻译模型API对比,HY-MT1.5-1.8B 推理速度更快,处理50个 tokens的平均耗时只有0.18秒,其他模型的时间在0.4秒左右。 HY-MT1.5-7B模型效果相比前一版本效果有较大 ...
新观察:从流量到留量再到智能量:私域运营的底层逻辑与未来方向
Sou Hu Cai Jing· 2025-12-28 10:10
Core Concept - The article emphasizes the shift from pursuing superficial metrics like follower count and public domain views to focusing on conversion rates and private domain engagement, suggesting that businesses should build their IP assets within private social networks like WeChat [1][6] Group 1: Core Idea - The concept of "private domain" is gaining traction as it addresses the market's transition from "traffic growth" to "deepening user retention," highlighting the importance of certainty in growth and the value of customer relationships [7] - Private domain users exhibit a repurchase rate of 40%-60% and a conversion rate of 6%-10%, significantly higher than public domain metrics, indicating a need for brands to focus on user stickiness and conversion efficiency [7] - Brands can create real digital assets by nurturing customer relationships and interaction data within private domains, as opposed to relying on volatile public metrics [7] Group 2: Implementation Strategies - Effective private domain operations require systematic methods, including creating traffic entry points, user segmentation, and personalized outreach strategies [10] - Brands should utilize smart channels to efficiently convert public traffic into private domain users while implementing tagging for refined user segmentation [10] - Providing valuable content and designing altruistic sharing mechanisms can stimulate private domain engagement and sharing [10] Group 3: Limitations of the Concept - The article warns against completely dismissing the value of public domains, as they serve as a brand's influence radar and new customer reservoir, suggesting a collaborative approach between public and private domains [15] - Over-reliance on employees for distribution can lead to increased burdens and potential damage to personal social credibility if not managed properly [15] - The accumulation of user data in private domains poses significant security and compliance challenges, and there is a risk of rising customer acquisition costs within private domains [15] Group 4: New Perspectives in a Smart Society - In a connected and AI-driven society, the focus should shift from merely adding friends to understanding users deeply through AI and big data, enabling hyper-personalized services [17] - The role of employees will evolve from mere distributors to emotional connectors and problem solvers, aided by AI in content generation and optimal engagement timing [17] - Advanced IP operations will involve the fluid exchange of IP value across various platforms and scenarios, enhancing the overall brand ecosystem [17] Conclusion - The article concludes that businesses must transition from chasing vanity metrics to cultivating user value, positioning private domain conversion and relationship building as foundational strategies while leveraging public influence and cross-platform IP development as complementary efforts [18]
AI需求井喷这一年,腾讯云伙伴生态再加码
"我们之所以选择在腾讯云上开拓我们的业务,很大程度是因为与腾讯的价值观契合。" 这是最近数位 参与"千域计划"的生态服务商,在聊起与腾讯云合作的初衷之时,几乎异口同声提到的一点。 俗话说"在商言商",然商道又非常道。对于依托平台经济发展的生态参与者来说,财务数字决定生意是 否有利可图。但价值观的契合,却决定了生意的长度与广度。 2021年,腾讯智慧零售推出针对生态伙伴的认证与培育计划——千域计划,从政策、商机、市场及培训 等多维度打造生态成长体系。彼时腾讯认为,随着行业迈向全域经营阶段,生态合作的潜在业务空间将 被激活,各行各业也面临更复杂的定制化需求。 过去的一年,AI带动新一轮云需求的暴涨。截至今年6月,我国人工智能的日均token消耗量已达到30万 亿,1年半内增长300多倍。在这一庞大的新增市场,腾讯并不想,也并不可能"一口气吃成一个胖子"。 他们鼓励"千域计划"的生态合作伙伴,以更灵活的商业合作方式,共同完成 AI落地最后一公里的交 付。 这一变化也反应在腾讯智慧零售与生活产业交出的生态成绩单上,2025年,"被集成"这一合作模式实现 了153%的增长,合作完成的项目总数达去年同期150%+。此外, ...
AI需求井喷这一年,腾讯云伙伴生态再加码
21世纪经济报道· 2025-12-26 23:27
Core Viewpoint - The article emphasizes the importance of aligning values between Tencent Cloud and its ecosystem partners, which is crucial for long-term business growth and collaboration in the evolving digital landscape [1]. Group 1: Tencent's Ecosystem and AI Demand - In the past year, AI has significantly increased cloud demand, with China's daily AI token consumption reaching 30 trillion, growing over 300 times in 18 months [3]. - Tencent encourages its ecosystem partners to adopt flexible business cooperation models to effectively deliver AI solutions [3]. - The "千域计划" (Thousand Domains Plan) has led to a 153% growth in the "integrated" cooperation model by 2025, with project completions increasing by over 150% compared to the previous year [3]. Group 2: Digital Transformation in Agriculture - Tencent Cloud's collaboration with partners like 恒创融慧 has enabled digital transformation in agriculture, specifically in managing dairy cattle through data-driven approaches [5][8]. - The project focuses on assessing the input-output ratio of dairy cows, enhancing operational efficiency through digital tools and AI technologies [10]. - The integration of Tencent's enterprise WeChat has improved communication and data management within agricultural operations, leading to better decision-making [8]. Group 3: Retail and Consumer Insights - Companies like 晶确科技 leverage Tencent's extensive data ecosystem to optimize retail strategies, focusing on high-value locations rather than broad distribution [12][13]. - The collaboration allows for precise matching of products to consumer preferences, enhancing the effectiveness of go-to-market strategies [15]. - The integration of AI capabilities into retail operations is expected to deepen as companies aim to utilize data for strategic decision-making [16]. Group 4: Future of AI and Business Integration - By 2025, Tencent's partners are expected to fully integrate AI agents into various business processes, enhancing operational efficiency and decision-making [16][18]. - The article highlights the necessity for higher data security as businesses increasingly rely on centralized data systems for AI applications [18]. - Tencent's ecosystem partners view collaboration as a means to align technical capabilities with industry-specific needs, creating differentiated opportunities for growth [20].
我为什么不投中国的软件公司?
虎嗅APP· 2025-12-25 12:30
Core Viewpoint - The article emphasizes the importance of having a competitive moat in business, arguing that industries with low barriers to entry and high competition are difficult to succeed in, as profits can be easily eroded by new entrants [6][12]. Group 1: Industry Analysis - The distinction between software companies and internet companies is highlighted, with software companies typically providing B2B services (SaaS) and internet companies focusing on B2C services [7]. - The profitability of China's SaaS industry is discussed, noting that while gross margins are around 55%-60%, net profit margins have been nearly negative over the past three years [11]. - The article points out that the software industry has high fixed costs and low marginal costs, leading to initial losses, while internet companies can achieve higher net profit margins due to customer retention [11][12]. Group 2: Competitive Landscape - The article mentions that industries like retail and soft drinks can produce billionaires due to their ability to monopolize the market, while sectors like restaurants and fashion struggle to generate significant wealth [8][9]. - It is noted that the Chinese SaaS market is characterized by intense competition, which drives down profits, making it difficult for companies to maintain high net profit margins [17]. - The article argues that the entry barriers in the software industry are relatively low, leading to a flood of competitors that can erode profits [12][13]. Group 3: Market Dynamics - The article discusses the difference in demand between B2C and B2B products, stating that B2C internet products thrive on fulfilling enjoyment needs, while B2B software products must demonstrate significant efficiency improvements to be adopted by businesses [16]. - It is highlighted that the Chinese SaaS market is only 1%-5% of the global market, indicating limited growth potential compared to more mature markets [15]. - The article concludes that the essence of successful business models lies in having a strong competitive moat, rather than merely being labeled as high-tech [19].