作者 戴莉娟 1月10日，国际高端骑行品牌 SPECIALIZED（业内常称 "闪电"）的京东官方旗舰店发布闭店公告，宣布当日起停止店铺销售，并将于 2026 年 3 月 3 日后完 成全面闭店操作。这一调整随即引发国内骑行圈的关注。 作为全球知名的专业骑行装备品牌，SPECIALIZED 在国内骑行爱好者群体中认知度较高，其京东旗舰店是不少消费者选购公路车、骑行配件的线上渠道之 一。 无独有偶，此前也闪电线下门店宣布关店。2025年12月24日，闪电上海蟠龙天地店宣布闭店。 疫情期间催生的 "大众骑行热"，曾让高端自行车市场迎来爆发式增长，万元级公路车一度供不应求。但 2024 年后，这股热潮快速退潮，市场格局发生根本 性转变。 休闲骑行的跟风用户大量流失，曾经为 "打卡晒图" 购入入门装备的消费者逐渐退场，导致市场需求结构大幅调整。更关键的是，此前快速扩张的高端公路 车市场已趋于饱和，禧玛诺、捷安特等品牌的库存过剩水平已达 20% 至 45%，行业从 "增量扩张" 全面转入 "存量博弈"。 闪电的 "双关店"，本质是市场退烧后，低效渠道与品牌核心需求的矛盾集中爆发。 从线下来看，上海蟠龙天地店这类位于商业 ...

Core Insights - Dahon, established in 1982 in the USA, is a leading global brand in the folding bicycle industry, holding the top market shares in China for retail volume (26.3%) and retail value (36.5%) in 2024 [1] - The company's revenue is projected to grow from 254 million yuan to 451 million yuan from 2022 to 2024, with a CAGR of 33.2%, while net profit is expected to rise from 31 million yuan to 52 million yuan, with a CAGR of 29.0% [1] - The acceleration in growth since 2024 is attributed to the rapid establishment of offline specialty stores and increased online platform coverage [1] Company Performance - Dahon's revenue for the first half of 2025 reached 319 million yuan, representing a 42.6% increase, while net profit was 38.84 million yuan, up 52.3% [1] - The company has significantly increased its retail points, collaborating with 38 domestic distributors to establish 720 retail locations [1] Industry Trends - The folding bicycle market is experiencing growth due to rising outdoor activities, increased health awareness among consumers, and supportive policies, with retail volume in China expected to reach 800,000 units and retail value 1.8 billion yuan in 2024 [3] - The global folding bicycle market is projected to reach 3.7 million units and 23.1 billion yuan in retail value in 2024, with a CAGR of 13.4% and 20.8% from 2019 to 2024, respectively [3] Future Growth Drivers - Dahon plans to expand its customer base and product offerings post-IPO, focusing on marketing and offline channel development [4] - The company is actively exploring new product categories, including road bikes and electric bicycles, leveraging its technological and brand advantages [4] - Dahon's overseas revenue for the first half of 2025 was 20.69 million yuan, marking a 49.4% increase, with significant growth in the months of May and June [4]

Core Insights - The bicycle industry in Dezhou is accelerating towards high-quality development driven by the "dual carbon" strategy and the nationwide fitness trend, focusing on innovation and intelligent manufacturing [3] Group 1: Company Innovations - Taishan Ruibao is the first Chinese independent brand to participate in the Olympics, producing high-quality sports bicycles using aerospace-grade T1100 carbon fiber, achieving a frame weight of only 1150 grams and a total weight of 9.6 kg, making it one of the lightest in its class [5][6] - Kailete, originally a manufacturer of aerial work platforms, has pivoted to carbon fiber bicycles, investing 50 million yuan to establish a production line capable of producing 20,000 sets annually, utilizing advanced molding techniques to achieve a 10% weight reduction and a 15% increase in lateral stiffness [7][8] - Merida Bicycle (Shandong) Co., Ltd. operates a highly automated production line with a maximum daily output of 1,600 bicycles, focusing on three main categories: mountain bikes, road bikes, and urban leisure bikes, with projected sales of 2 billion yuan in 2024 [9][10] Group 2: Market Position and Strategy - Taishan Ruibao has established a sales structure of "deep cultivation in domestic markets + global expansion," increasing its market share in high-end sports bicycles and covering over 50 countries and regions internationally [6] - Kailete's new bicycle project aims to promote the concept of "national fitness," collaborating with local government to provide 1,000 bicycles for public use, enhancing community engagement [8] - Merida maintains a leading position in the domestic market by adhering to high-quality standards and continuously launching new products, supported by a strong technical team [10] Group 3: Industry Trends - The Dezhou bicycle manufacturing sector is benefiting from policy incentives and deep integration of industry, academia, and research, enhancing its global competitiveness and delivering "Dezhou wisdom" to cycling enthusiasts worldwide [11]

Group 1 - Shenzhen has officially established a technology sports industry fund aimed at integrating high-quality enterprises in the sports industry, focusing on cutting-edge fields such as artificial intelligence and data analysis, high-end smart sports equipment, metaverse and virtual events, and digital cultural entertainment [1] Group 2 - China's sports industry total output reached 3.67 trillion yuan in 2023, with a year-on-year growth of 11.31%, moving towards the 5 trillion yuan target set for 2025 in the "14th Five-Year Plan for Sports Development" [4] - The number of people regularly participating in sports has grown to 521 million, driving the outdoor sports market to reach 522.7 billion yuan in 2024, with a year-on-year growth of 13.48%, surpassing the global market growth rate of 5.01% [4] - The market size of China's sports event operation industry reached 46.9 billion yuan in 2024, with a year-on-year growth of 9.84%, while the number of sports venues increased to 4.8417 million, indicating sufficient supply [4]

Core Viewpoint - The rise in global health awareness and environmental consciousness is driving a new wave of consumption and investment in cycling, particularly in folding bicycles, which are favored by urban commuters and outdoor enthusiasts. Dahon Technology (Shenzhen) Co., Ltd. is accelerating its IPO process in Hong Kong, aiming to capitalize on this trend [1]. Market Position - Dahon Technology holds a significant position in the folding bicycle market in mainland China, with a market share of 26.3% in retail volume and 36.5% in retail value as of 2024 [1]. - The company sold 156,877 units in 2023, up from 148,956 units in 2022, and is projected to sell 229,525 units in 2024, reflecting a compound annual growth rate (CAGR) of 24.1% [2]. Financial Performance - Revenue for Dahon Technology was approximately RMB 254.2 million in 2022, RMB 300.2 million in 2023, and is expected to reach RMB 450.7 million in 2024. The profit for the same periods was RMB 31.4 million, RMB 34.9 million, and RMB 52.3 million respectively [3][2]. - The company’s revenue from domestic sales reached RMB 3.29 billion in the first nine months of 2024, accounting for 93.4% of total revenue, a significant increase from 77.9% in 2022 [10]. Production and Supply Chain - Dahon Technology's production capacity is limited, with its factory in Huizhou having an annual capacity of only 90,000 units. The company relies heavily on OEM production, with 56.8% of its 2024 sales depending on outsourcing [4]. - The cost of outsourced production accounts for 47.1% of the total sales cost, indicating a potential vulnerability in its supply chain [4]. Market Challenges - The company faces challenges in expanding its overseas market, with international sales dropping from 22.1% in 2022 to 5.6% in the first four months of 2025 [4]. - The folding bicycle segment is relatively small, representing only 5.3% of the global bicycle market, with the Chinese market size at RMB 1.4 billion in 2023 [4][11]. IPO and Future Plans - The IPO proceeds are intended for capacity expansion (adding 200,000 units by 2027), strengthening the distribution network, and enhancing R&D. However, there are concerns regarding the company's cash position, which decreased from RMB 108 million at the end of 2024 to RMB 59 million by April 2025 [5]. - The company is shifting towards high-end products, increasing the proportion of high-end bicycles from 44.9% in 2022 to 60.9% in 2023, in response to consumer trends [11][14]. Competitive Landscape - Dahon Technology is the leading player in the folding bicycle market, with a market share of 21.1% in 2023, significantly ahead of its closest competitor [16]. - Despite its strong domestic position, the company faces competition in international markets, where it lacks a significant advantage compared to other leading brands [16][17].

Group 1 - The article emphasizes the importance of proper riding techniques and warm-up exercises for cyclists to enhance performance and prevent injuries [12][18]. - It outlines the correct and incorrect postures for getting on and off the bike, as well as riding positions [2][4][6][8][10][12]. - The article provides a detailed warm-up routine, including neck, shoulder, waist, knee, ankle, and leg exercises to prepare the body for cycling [12][13][14][15][16][17]. Group 2 - It discusses how to scientifically arrange training schedules based on individual fitness levels, training history, and available time [19][20][21][22][23]. - The article suggests various training types, such as aerobic endurance, interval training, and hill training, to improve cycling performance [24][25][26]. - It highlights common mistakes made by novice cyclists, including improper helmet fitting, incorrect saddle height, and neglecting bike maintenance [27][28][29][30][31]. Group 3 - The article also provides tips on selecting appropriate cycling gear, including clothing and bike types based on riding purposes [32]. - It discusses the importance of choosing the right bike frame size and material to ensure comfort and performance [32].

Core Viewpoint - The leading global folding bicycle brand, Dahang Technology, is preparing for an IPO on the Hong Kong Stock Exchange, having received a registration notice from the China Securities Regulatory Commission, with plans to issue up to 9.1 million shares [1][4]. Group 1: Market Position and Technology - Dahang Technology holds a 21.1% market share in China's folding bicycle market and a 5.6% share globally, making it the industry leader [4][7]. - The company has built a strong technological moat over 40 years, with 108 valid patents in mainland China and 22 patents in markets like the US, Europe, and Japan [5]. - The classic model P8 has sold over 120,000 units, showcasing the brand's enduring popularity [7]. Group 2: Financial Performance - For the first three quarters of 2024, Dahang Technology reported revenue of 352.24 million RMB, a 58.7% increase year-on-year, and a net profit of 45.84 million RMB, up 74.1% [10][11]. - The company's sales volume surged by 51.5% year-on-year, reaching 175,200 units [10]. Group 3: Product and Market Dynamics - Dahang Technology's product range has expanded from a single folding bike to over 70 models, including road bikes, mountain bikes, children's bikes, and electric assist bikes [7]. - The mid-range products (priced between 2,500 and 5,000 RMB) have become the growth engine, with sales in this segment nearly doubling since 2022 [13]. - Online direct sales have increased significantly, with revenue jumping from 14.1 million RMB in 2022 to 58.1 million RMB in 2023, marking a growth rate of 312.1% [13]. Group 4: Challenges and Risks - Despite leading the market, Dahang Technology faces challenges such as concentrated ownership, declining overseas sales, and a low industry ceiling [4][9]. - The company's overseas sales dropped from 56.16 million RMB in 2022 to 23.39 million RMB in 2024, indicating difficulties in expanding in international markets [15][16]. - Quality issues have arisen from the reliance on OEM production, with numerous consumer complaints regarding product defects [17]. Group 5: Governance and Ownership Structure - The founder, Dr. Han Dewei, controls 88.56% of the shares, raising concerns about governance and decision-making continuity [18][20]. - The company has a history of shareholding complexities, with past employee shareholding arrangements that have drawn regulatory scrutiny [20]. Group 6: Future Outlook - Dahang Technology plans to use IPO proceeds to expand production capacity to 200,000 units, despite concerns about dividend distributions prior to the IPO [22]. - The company aims to transition from a niche folding bike manufacturer to a broader bicycle brand, with new product lines and market strategies [22].

Group 1 - The article discusses the evolving perception of using logistics apps like Huolala among cyclists, highlighting a shift from viewing it as a shameful retreat to a practical solution for unexpected challenges during rides [2][3][9] - It emphasizes that many cyclists initially use logistics services not for moving but as a safety net during their cycling journeys, allowing them to tackle longer distances with confidence [5][16] - The narrative illustrates personal experiences of cyclists who have relied on logistics services due to physical exhaustion or unforeseen circumstances, showcasing a growing acceptance of this practice within the cycling community [10][15][30] Group 2 - The article notes a significant increase in cycling popularity, with discussions around urban cycling rising nearly 400% on social platforms and a notable increase in cycling activity during holidays [37][38] - Data from the China Bicycle Association indicates that the production of bicycles priced over 1,000 yuan reached 12.15 million units in 2023, reflecting a 15.1% year-on-year growth, suggesting a robust market for higher-end bicycles [40] - The article highlights that cycling is increasingly seen as a fashionable activity and a personal expression, with consumers willing to invest in quality bicycles and cycling apparel, indicating a shift in consumer behavior towards premium products [41][42]

Core Insights - JD Sports has formed a strategic partnership with the Beijing International Bicycle Sports and Equipment Exhibition (Bike China) to enhance the cycling industry through a comprehensive event that integrates commerce, culture, and technology [1][3] - The event will take place from August 29 to 31 at the China International Exhibition Center, featuring JD Sports' "JD Cycling Eco Pavilion" showcasing various cycling products and offering seamless shopping experiences [1][2] - A significant increase in cycling-related equipment consumption is anticipated, with a projected over 50% year-on-year growth in categories such as folding bikes and electric bicycles by 2025 [2] Group 1 - JD Sports will leverage its supply chain advantages and quality cycling products to support the healthy development of the cycling industry [1] - The exhibition will include a live streaming area where cycling experts will share purchasing tips and experiences, enhancing audience engagement [1][2] - JD Sports plans to release the "2025 China Cycling Consumption White Paper" during the exhibition, focusing on consumer trends and providing strategic insights for brand partners [2] Group 2 - The partnership aims to facilitate resource sharing and innovative scenarios to help cycling brands achieve new growth [3] - JD Sports has been actively involved in the cycling sector through various events and competitions, enhancing the experience for cycling enthusiasts [2][3] - Future initiatives will include a variety of cycling events and promotional activities to encourage outdoor activities and foster a love for cycling [3]

Core Viewpoint - The cycling trend in China is driving significant growth in the bicycle and related industries, with a notable increase in consumer spending on high-end bicycles and accessories [3][15][35]. Group 1: Market Growth and Consumer Behavior - During the 2023 "May Day" holiday, outdoor cycling activities surged, leading to increased spending on bicycles and related gear, with many enthusiasts investing heavily in equipment [3][15]. - The production of bicycles priced over 1,000 yuan reached 12.15 million units in 2023, and the market size is projected to reach 265.77 billion yuan by 2027 [3]. - The cycling community is becoming more specialized, with a growing number of businesses catering to this market, totaling over 4,500 cycling-related companies in China [15][21]. Group 2: Consumer Spending on Equipment - High-quality road bikes start at around 3,000 to 4,000 yuan, with premium models costing tens of thousands [5][10]. - Enthusiasts often spend significantly on upgrades, with some individuals reporting expenditures exceeding 200,000 yuan on bicycles and accessories [9][10]. - The trend of modifying bicycles is driven by the noticeable performance improvements that come with upgraded components, leading to a culture of continuous spending [10][12]. Group 3: Industry Dynamics and Brand Competition - The cycling market has seen a shift towards high-end products, with domestic brands increasingly competing in this space, previously dominated by international brands [28][29]. - The market for cycling apparel and accessories is booming, with significant sales growth reported during major shopping events, such as a 390% increase in cycling apparel sales during the 618 shopping festival [19][21]. - Despite recent signs of market cooling, including price reductions and declining sales, the long-term outlook for the cycling industry remains positive, with potential for further development and consumer engagement [33][35].