央视网消息：位于湖南长沙雨花区的红星全球农批中心，是湖南规模最大的农产品综合集群交易市场。眼下，虽然距离春节还有一个多 月，但水果交易区早早迎来批发备货的高峰期。 记者来到农批中心5栋一家水果档口，这个时间点正是看货、选货、订货最忙碌的时候。市场行情怎么样呢？这是广西的金桔一盒120元10 袋，1袋12元；在零售终端的话，这一袋要卖到15元以上；山东的苹果15斤75元；海南的凤梨5斤55元。要说到最近的热销水果单品就是车厘 子。像这种3J规格、5斤装，卖到160元左右，价格比去年同期几乎是腰斩。最新统计数据，上周车厘子交易量4800多吨，环比上涨35%。另 外，最近排名前三的果品分别是柑橘、车厘子、苹果，柑橘上周交易量达到了9100吨。 红星农批中心是湖南规模最大的农产品综合集群交易市场，也号称是长沙的"果盘子"。这个时间段，全国各地的货车陆续进场。采购商前 来看第一批新到的鲜货，然后选货订货，下单后再发货，全球的水果快进快出、快速集散，交易十分活跃。 据了解，采购商很多是来自湖南各市州的二级批发商，还有像湖北、江西等地批发商，他们都是来为春节备货的，所以这里是早早迎来交 易高峰期。而随着春节临近，这个交易高 ...

最近，上海街头冒出了很多「单县羊肉汤」，我问了下杭州的朋友，他说杭州已经出现一段时间了。 单县羊肉汤是山东的，为什么会突然出现在江浙沪呢？ 本期内容，我们来聊聊这个问题。 01 在我的印象中，上海以前也有单县羊汤店，往往是夫妻经营的街边店。 但是最近新开的这些店，跟这种完全不一样。 单羊世家成立于2023年，以杭州为起点，正在向上海、宁波、常州等长三角城市连锁扩张。 羊其正也是2023年成立的，在杭州已签约120余家门店，覆盖了杭州所有城区，也在向其他城市扩张。 连头一锅这个单县本地品牌，也开始在长三角开分店。 它们的选址，不再是老城老街甚至国道边上，而是开始登堂入室，出现在市中心。 上海的静安寺、徐家汇商圈，杭州的武林、湖滨商圈，都有它们的身影。 这些店都有着清一色的标准招牌和干净敞亮的明档厨房，服务员穿着统一的制服，有的还戴着口罩和帽 子。 这种感觉怎么形容呢？ 如果你把它的招牌遮住，你会感觉它不像个做街边小吃的，反倒像是卖汉堡炸鸡的。 它们的菜单设计非常标准化，不像是小馆子那样，密密麻麻贴了一百道菜，卖的东西分类很明确，就是 那么几样。 主角一般是羊肉汤或者羊杂汤，分大碗小碗，价格在20到30块钱左右。 ...

Core Insights - The event "惠享菏泽 约惠暖冬" aims to stimulate market activity and promote local products through awards and collaboration [2] - The e-commerce industry in Heze has rapidly developed, leveraging local特色产业 to enhance consumer engagement and digital economy integration [2][3] Group 1: Event Overview - The event took place on December 12 at the Heze Tianhua E-commerce Industrial Park, focusing on recognizing excellence and fostering partnerships [2] - The initiative is designed to ignite winter consumption in Heze by showcasing local products and enhancing brand visibility [2] Group 2: E-commerce Development - Heze's e-commerce sector has become a significant force in driving traffic and activating consumer spending, supported by local特色产业 [2] - The event featured a competition that attracted over 200 participants across three categories: "网销优品," "电商带头人," and "优秀电商包装设计" [2] Group 3: Awards and Recognition - Fifteen companies, including Shandong Jizhi Life Technology Co., were recognized as "2025 Heze E-commerce Excellent Products," while twelve individuals received accolades as "2025 Heze Excellent E-commerce Leaders" [2] - Ten organizations were awarded for "2025 Heze Excellent E-commerce Packaging Design," highlighting the importance of effective branding [2] Group 4: Local Industry Promotion - The event included presentations from local government and e-commerce platforms, discussing strategies for high-quality development in the peony and medicinal plant industries [3] - A series of promotional activities were launched to enhance consumer engagement, with live streaming sessions across various districts [3] Group 5: Digital Economy Integration - The event serves as a bridge for efficient production and sales connections, emphasizing the integration of digital economy with traditional industries [3] - It aims to inject "digital momentum" into the development of local特色产业, promoting sustainable growth [3]

Group 1 - The core viewpoint is that the Shandong lamb soup brand "Chun San Ye" is experiencing significant demand in Hangzhou, indicating a strong market potential for lamb dishes in the region [1] - The brand aims to expand to 1,500 stores nationwide within three years, leveraging Hangzhou's digital economy and consumer base [1] - The current state of Shandong lamb soup lacks a standardized branding model, with only 2,000 out of nearly 30,000 stores being operated by locals, highlighting a gap in brand recognition [1] Group 2 - Various local delicacies are increasingly entering the Hangzhou market, benefiting from the city's advanced digital infrastructure and young population [2] - Hangzhou serves as an ideal testing ground for promoting regional foods on a national and global scale [2]

Core Viewpoint - The "Digital Commerce Promotes Agriculture" initiative in Shandong Province aims to enhance rural e-commerce and expand the market for local specialty products, with a significant event launched in Qingdao on October 16, 2023 [1][3]. Group 1: Event Overview - The event showcased the achievements of rural e-commerce and involved various stakeholders, including e-commerce influencers and local agricultural enterprises, to promote "Heze Quality Products" [1][6]. - Heze City received five provincial honors, including recognition for outstanding e-commerce influencers and enterprises, highlighting the city's commitment to advancing the "Digital Commerce Promotes Agriculture" initiative [3]. Group 2: E-commerce Development in Heze - Heze has positioned e-commerce as a key driver for revitalizing rural industries, successfully becoming a national e-commerce demonstration city [5]. - The city has organized numerous promotional activities, including the "2025 Heze Online New Year Goods Festival" and "2025 Double Product Online Shopping Festival," leading to a significant increase in live-streaming events and sales [5]. - From January to September 2023, Heze conducted 413,000 live-streaming events, attracting 3.59 billion viewers, resulting in sales of 26.45 million items worth 1.08 billion yuan [5]. Group 3: Future Plans - The Heze Municipal Bureau of Commerce plans to continue supporting the e-commerce industry by deepening the "Digital Commerce Promotes Agriculture" initiative, fostering advantageous industry clusters, and enhancing the rural e-commerce environment [8].

Core Insights - The event "Empowering E-commerce, Linking Rural Areas" held in Heze highlights the robust growth of rural e-commerce as a key driver for local economic transformation and upgrading [2][5] - Heze has positioned rural e-commerce as a critical variable to amplify agricultural advantages, with significant achievements in network retail enterprises and online sales [2][3] Group 1: E-commerce Development - Heze has cultivated 13,000 rural e-commerce enterprises and over 130,000 stores, leading the province in the number of Taobao villages and towns for six consecutive years [2] - In the first half of the year, the rural online retail sales in Heze reached 9.75 billion yuan, growing by 11.3%, which in turn boosted the total retail sales of consumer goods by 7.6%, ranking first in the province [2] Group 2: Industry Growth and Innovation - The county of Cao has emerged as the second-largest e-commerce village cluster in China, following Yiwu in Zhejiang, with 13 e-commerce industrial parks established across the city [3] - The introduction of the "Haier·Kaos" intelligent manufacturing flexible clothing production line in Cao County represents a significant innovation, enabling a production capacity of 5,000 garments per day with a digitalized process [3] Group 3: Brand and Market Expansion - Public brands like "Cao Xian You Pin" and "Dan Yang Qian Qiu" have become new identifiers for Heze's rural economy, contributing to the income growth of nearly 600,000 residents [4] - The largest village-level e-commerce public service center in Shandong has been established in Sunzhuang Village, with expectations to generate an additional 200 million yuan in online retail sales and create over 2,000 jobs [4] Group 4: International Trade and Opportunities - The integration of cross-border e-commerce with industrial belts has led to nearly 500 companies joining Alibaba's international platform, with over 100 entering Temu and Shein [4] - Heze has established the first customs supervision site in a non-port city, facilitating the export of local specialties like peonies and Hanfu garments to international markets [4]