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2025年中国宠物牵引绳行业发展背景、产业链图谱、市场规模、竞争格局及发展趋势研判:宠物主人更加关注产品的材质、功能和规格[图]
Chan Ye Xin Xi Wang· 2025-08-22 01:35
Overview - The pet leash market in China is rapidly growing, with a projected market size of 5.614 billion yuan in 2024, representing a year-on-year growth of 15.64%, with dog leashes accounting for over 90% of the market share [1][11] - Increased attention to pet safety and comfort is driving demand for higher quality leashes, leading companies to develop more personalized and user-friendly products [1][11] - The rise in regulations promoting responsible pet ownership is expected to further boost the demand for pet leashes [1][11] Development Background - The aging population in China is contributing to the rise in pet ownership, with the population aged 65 and above expected to reach 219.69 million in 2024, a year-on-year increase of 1.35% [4] - The increasing divorce rate and declining birth rate are leading to a rise in solitary individuals who seek companionship from pets, further fueling the pet economy [4] - Over 90% of pet owners consider their pets as family or friends, indicating a strong willingness to spend on pet-related products [4] Industry Chain - The upstream of the pet leash industry includes suppliers of raw materials such as nylon, silicone, and metal, as well as suppliers of plastic components and packaging materials [6] - The midstream involves the manufacturing of pet leashes, while the downstream consists of sales channels including pet specialty stores, veterinary clinics, supermarkets, and e-commerce platforms [6] Current Market Status - The pet leash market is experiencing robust growth driven by a large pet-owning population, with a market size of 5.614 billion yuan projected for 2024, reflecting a 15.64% increase [11] - The demand for leashes is expected to grow as pet owners become more attentive to their pets' safety and comfort [11] Competitive Landscape - The pet leash market in China is highly competitive, with numerous participants. The top 10 brands by usage rate include hipidog (20.5%), flexi (11.9%), and Hoopet (11.3%) [13] - Companies like Wenzhou Yuanfei Pet Toys Co., Ltd. and Nanjing hipidog Pet Products Co., Ltd. are key players in the industry, with Yuanfei's revenue from pet leashes reaching 456 million yuan in 2024 [15][17] Development Trends - Future trends in the pet leash market include the integration of wearable technology, such as GPS tracking and health monitoring sensors, into leashes [19] - There will be a focus on ergonomic designs to reduce hand fatigue for pet owners, as well as an increase in customized products tailored to different pet sizes and behaviors [19]
从美味零食到潮流装备,宠物用品出口正劲
Xin Hua Ri Bao· 2025-08-17 21:49
Group 1: Pet Economy Growth - The pet economy is becoming a significant emotional companion for humans and a new growth point for foreign trade, with various pet products being exported from Jiangsu [1][2] - Jiangsu's pet product exports have seen substantial growth, with a notable increase in demand for pet food, toys, and apparel [1][2] - In the first half of the year, pet product exports from Huai'an reached a total value of 58.379 million yuan, marking a 40.2% year-on-year increase [1] Group 2: New Market Opportunities - Companies are expanding into new segments of the pet economy, such as pet furniture and emotional companion robots, capturing emerging market opportunities [2][3] - Jiangsu Jiyou Smart Home Products Co., Ltd. has successfully entered the pet home segment, achieving an export value of 5.8 million USD in the first five months of the year, a 3% increase [2] - Jiangsu Sanrun Clothing Group has seen a remarkable 12.11-fold increase in exports of AI pet robot clothing and accessories [2] Group 3: Challenges in Exporting - Exporting companies face challenges such as unfamiliarity with export inspection requirements and international standards [3][4] - Jiangyin Yingludun Biotechnology Co., Ltd. is working to overcome these challenges with the help of local customs experts who provide tailored export inspection solutions [3] - Companies are also dealing with seasonal and fashion-related pressures, where delays in delivery can significantly reduce product value [4][5] Group 4: Support from Authorities - Local customs authorities are actively supporting companies by providing guidance on export processes and standards [4][5] - The "Advance Declaration" policy is being promoted to facilitate smoother import and export operations for pet product manufacturers [5]
浙商证券浙商早知道-20250718
ZHESHANG SECURITIES· 2025-07-17 23:30
Market Overview - The Shanghai Composite Index rose by 0.4%, while the CSI 300 increased by 0.7%, the STAR Market 50 by 0.8%, the CSI 1000 by 1.1%, and the ChiNext Index by 1.8%. The Hang Seng Index decreased by 0.1% [5] - The best-performing sectors included defense and military (+2.7%), communication (+2.4%), electronics (+2.2%), pharmaceutical and biological (+1.8%), and steel (+1.4%). The worst-performing sectors were banking (-0.4%), transportation (-0.4%), environmental protection (-0.3%), public utilities (-0.2%), and construction decoration (-0.2%) [5] - The total trading volume in the Shanghai and Shenzhen markets was 15,394 billion, with a net inflow of 1.855 billion Hong Kong dollars from southbound funds [5] Important Recommendations Oriental Tower (002545) - The recommendation logic is based on the sustained high prosperity of global potash fertilizer, with the company actively expanding production, which is expected to lead to record-breaking performance [6] - Revenue projections for 2025-2027 are 4,417 million, 4,944 million, and 5,864 million, with growth rates of 5.26%, 11.93%, and 18.61% respectively. Net profit is projected at 1,082.6 million, 1,198.9 million, and 1,540.31 million, with growth rates of 91.86%, 10.74%, and 28.48% respectively [6] - Recent price increases in potash fertilizer are seen as a catalyst for growth [6] Source Pet (001222) - The recommendation logic highlights the company's leadership in pet leashes and the rapid growth of its self-owned brand, which is expected to open up valuation space [7] - Revenue projections for 2025-2027 are 1,671 million, 2,067 million, and 2,458 million, with growth rates of 27.59%, 23.66%, and 18.93% respectively. Net profit is projected at 166 million, 209 million, and 251 million, with growth rates of 1.26%, 25.45%, and 20.43% respectively [7] - The growth of the OEM business and the acceleration of the self-owned brand are seen as key drivers [7] Important Insights Strategy Report - The core viewpoint indicates that since 2018, only a few assets have outperformed gold, including certain cryptocurrencies and specific sectors like precious metals and small-cap stocks [8] - The report suggests that while some assets may temporarily outperform gold, maintaining that performance over the long term is challenging, thus emphasizing gold's long-term allocation value [8] - The report recommends focusing on high-dividend stocks and emerging technology sectors for long-term investments, while short-term attention should be on financial and technology sectors [9] Bond Market Research - The issuance of land reserve bonds is expected to have limited benefits for state-owned and private enterprises, primarily improving liquidity for urban investment platforms [10] - The report emphasizes a more granular analysis at the provincial level for potential interest rate spread opportunities [10] Important Comments Chalk (02469) - The introduction of the AI test preparation system is expected to help the company regain market share and enhance profits, marking a pivotal moment for growth [12] - Revenue forecasts for 2025-2027 are 2,805 million, 2,914 million, and 3,027 million, with net profit projections of 391 million, 434 million, and 473 million, reflecting growth rates of 7.94%, 10.89%, and 9.16% respectively [12] - The AI product's competitive pricing and market share recovery are seen as critical catalysts for future profitability [13]
OUO LIVING声称AJ抄袭牵引绳设计 宠物经济蓝海背后的巨头低门槛入场
Bei Jing Shang Bao· 2025-06-23 10:54
Group 1 - OUO LIVING accuses AJ of design plagiarism regarding their pet leashes, highlighting 12 similarities in design elements [4][5] - The incident has prompted a response from Jordan, indicating a potential internal investigation by Nike [4][6] - The pet economy is becoming a competitive field with major brands like Nike and Adidas entering the market, despite the challenges of establishing a strong brand presence [8][10] Group 2 - The Chinese pet products retail market is projected to grow to 53.95 billion RMB by 2028, with a compound annual growth rate of 6.9% from 2023 to 2028 [8][9] - Consumer demand is diversifying, with significant sales growth observed during promotional events, indicating a rapid development trend in new consumption [9] - The pet industry faces low barriers to entry, leading to increased competition and the need for brands to build a solid reputation [10][11]