影之刃零

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新华文轩(601811.SH):未开展游戏《影之刃零》的出品、宣发等相关业务
Ge Long Hui· 2025-09-16 08:37
Group 1 - The company Xinhua Wenhui (601811.SH) clarified that it has no cooperation with Beijing Lingyoufang [1] - The company has not engaged in the production or promotion of the game "Shadow Blade Zero" [1]
七件事,带你看完2025科隆游戏展
3 6 Ke· 2025-08-25 11:01
Core Insights - The 2025 Cologne International Game Show will take place in Cologne, Germany, from August 20 to 24, and is recognized as Europe's largest and most authoritative interactive entertainment exhibition, focusing on game hardware, software, technology, and related content [1][3] Group 1: Exhibition Overview - The event attracted 1,500 exhibitors from 72 countries and regions, marking an 11% increase from the previous year, setting a historical record for the Cologne International Game Show [4] - The exhibition area reached a record 233,000 square meters, featuring various segments including interactive gaming experiences, cosplay performances, independent games, card games, artist zones, and merchandise sales [9] Group 2: Chinese Participation - Over 50 Chinese exhibitors participated, a 32% increase from last year, showcasing new titles such as Tencent's "Honor of Kings World," "Delta Action," and "Crossfire: Rainbow" [13] - The presence of Chinese games in Europe has significantly increased, with Germany being the largest game market in Europe, housing approximately 37.5 million gamers [17] Group 3: Awards and Recognitions - The mobile game "Love and Deep Space" by Paper Games won the Best Mobile Game award, becoming the first female-oriented game to achieve this honor at the Cologne Game Show [19] - Other notable nominations included "Genshin Impact" and "Tomorrow's Ark" for Best Mobile Game, and "Shadow Blade Zero" for Best Sound Effects [24][26] Group 4: Major Game Releases and Innovations - Tencent's TiMi Studio Group showcased several titles, including "Delta Action," which announced cross-platform support for PC, mobile, and console [26] - The new game "Black Myth: Zhong Kui" was unexpectedly revealed, focusing on a new hero and gameplay, although its release is projected to be three years away [29] Group 5: Japanese Dominance - Japanese companies excelled at the event, with Capcom winning multiple awards for "Resident Evil 9: Requiem," including Best Visual Effects and Best PlayStation Game [42] - Nintendo also received accolades for innovative gameplay with "Donkey Kong: Banana Power" and topped the Switch 2 sales chart with "Mario Kart: World" [46]
政策持续加码、行业景气回升、AI落地加速,游戏板块三重驱动
Mei Ri Jing Ji Xin Wen· 2025-08-25 06:04
Core Insights - The 2025 Cologne Game Show Awards announced that "Love and Deep Space," developed by Paper Games, won the Best Mobile Game award, marking a significant achievement for Chinese game developers [1] - Chinese games have dominated the Best Mobile Game category since its inception in 2023, with titles like "Light: Encounter," "Genshin Impact," and "Love and Deep Space" winning consecutively for three years [1] - "Love and Deep Space" is noted as the first female-oriented game to receive an international award [1] Industry Overview - The total number of global players for "Love and Deep Space" has surpassed 70 million [1] - Other notable nominations include "Genshin Impact," "Arknights: End of the World," and "Shadow Blade Zero," while "Little Bookstore," published by domestic company 2PGames, won the "Most Influential" award [1] - Internationally, "Resident Evil: The Death's Requiem" won four awards, with other games like "Epoch 117: Roman Peace," "Donkey Kong: Banana Power," and "Hollow Knight: Silksong" also receiving accolades [1] Market Dynamics - Zhonghang Securities reported that three driving forces are currently shaping the gaming sector: ongoing policy support, industry recovery, and accelerated AI implementation [1] - In the short term, the normalization of license approvals and the launch of new products during the summer season are expected to support performance [1] - In the medium term, AI technology is anticipated to reshape research and development as well as operations, leading to cost reduction and content upgrades [1] - In the long term, global expansion is expected to continue opening up growth opportunities for the industry [1]
记者手记丨在科隆国际游戏展看中国游戏走向世界
Xin Hua She· 2025-08-24 05:51
Core Insights - The 2025 Cologne International Game Show showcased a significant increase in the presence and influence of Chinese gaming companies, reflecting their growing confidence in entering the European market [1][2][4] Group 1: Chinese Game Presence - The number of Chinese exhibitors at the Cologne Game Show reached a record high of 50, with over 10 new companies participating [4] - Chinese game developers are increasingly focusing on original content, enhancing their international competitiveness in visual style, narrative logic, and gameplay mechanics [4] - The game "Black Myth: Wukong" by Game Science was highlighted, with its sequel "Black Myth: Zhong Kui" being a major attraction at the event [2][3] Group 2: Market Impact - Germany, as Europe's largest gaming market, has approximately 37.5 million gamers, with mobile and console platforms being the most popular [5] - Four Chinese-developed games are projected to enter the top ten mobile download rankings in Germany in 2024 [5] Group 3: Sino-European Cooperation - Chinese gaming companies are increasingly localizing their content and operations to better connect with European players, as seen with miHoYo's "Genshin Impact" [6] - Collaborations between Chinese and European game studios are on the rise, with Tencent showcasing multiple new titles developed in partnership with international IPs and studios [7] - The focus on high-quality localization and community building is seen as essential for success in the competitive European market [6][7]
记者手记|在科隆国际游戏展看中国游戏走向世界
Xin Hua She· 2025-08-24 04:22
Core Insights - The 2025 Cologne International Game Show, held from September 20 to 24, showcased a larger and more prominent presence of Chinese gaming companies, reflecting their growing confidence and influence in the European market [1][4]. Group 1: Chinese Presence and Popularity - The number of Chinese exhibitors at the Cologne Game Show reached a record high of 50, with over 1,500 exhibitors from more than 70 countries participating [4]. - Chinese games are increasingly well-received, with companies focusing on enhancing the quality of their original works, leading to higher international competitiveness and positive evaluations from overseas media and players [4]. - The game "Black Myth: Wukong" by Game Science gained significant attention, with its sequel "Black Myth: Zhong Kui" being highlighted as a major reveal at the event [2][3]. Group 2: Market Data and Trends - Germany, as Europe's largest gaming market, has approximately 37.5 million gamers, with mobile and console platforms being the most popular [5]. - In 2024, four games developed by Chinese companies are projected to enter the top ten mobile download rankings in Germany [5]. Group 3: Localization and Collaboration - Chinese gaming companies are adopting a global perspective, emphasizing localization and community engagement to resonate with European players [7]. - MiHoYo's game "Genshin Impact" exemplifies this trend by incorporating European cultural elements and actively engaging local players through events and themed cafes [7]. - Collaboration between Chinese and European game studios is increasing, with Tencent showcasing multiple new titles developed in partnership with international IPs and studios [8].
《黑神话:钟馗》首曝:压轴科隆之夜,中国游戏创造历史了
3 6 Ke· 2025-08-20 02:19
Core Points - The recent Gamescom event in Cologne was perceived as somewhat dull, lacking surprises despite the presence of anticipated titles [1][4] - The highlight of the event was the announcement of a new game titled "Black Myth: Zhong Kui," which signifies the growing respect and attention for Chinese games in the global market [3][4] - Chinese games had a strong presence at the event, with multiple titles showcased and nominated for awards, indicating their increasing recognition [10][17] Group 1 - The event featured several Chinese games prominently, including "Genshin Impact," "Arknights: Endfield," and "Honor of Kings: World," showcasing the significant presence of Chinese gaming [8][10] - The event's structure included a strong opening with "GuJian" and a closing highlight with "Black Myth: Zhong Kui," emphasizing the importance of these titles in the global gaming landscape [4][10] - The increasing visibility of Chinese games at international events reflects a shift in the global gaming industry, where Chinese developers are gaining more recognition and opportunities [19][52] Group 2 - The historical context of gaming events shows that major announcements often occur at significant showcases, with past events like E3 being pivotal for the industry [20][29] - The transition from physical to digital marketing in the gaming industry has led to a resurgence of interest in live events, with Gamescom emerging as a key platform for global game launches [31][34] - The success of titles like "Black Myth: Wukong" has opened doors for Chinese developers to participate in international markets, highlighting the potential for growth in the Chinese gaming sector [36][40] Group 3 - The competitive landscape for Chinese games is evolving, with a focus on quality and design to break into the global market, as seen with titles like "Arknights: Endfield" [42][45] - The recognition of Chinese games at international events, such as nominations for awards, indicates a growing acceptance and anticipation from global audiences [10][55] - The future of Chinese gaming looks promising, with expectations that the industry will continue to improve and gain a stronger foothold in the global market [55]
“上海的二次元入口在这儿!”
Guo Ji Jin Rong Bao· 2025-08-02 10:23
Core Insights - ChinaJoy, known as the "Eastern E3," is a significant annual event for young people globally, celebrating its 22nd edition this year [1] - The event showcases the rapid growth of the Chinese gaming industry, evolving from a single gaming exhibition to a comprehensive digital interactive entertainment fair covering various sectors [3] Industry Overview - ChinaJoy features multiple thematic areas, attracting over 37 countries and regions, with foreign companies accounting for more than 30% of exhibitors [3] - The BTOB (business-to-business) section includes over 460 companies, occupying 25,000 square meters, while the BTOC (business-to-consumer) interactive entertainment area spans 110,000 square meters with over 280 exhibitors [3] Major Participants - Major domestic gaming companies such as Tencent, NetEase, and Century Huatong are prominently featured, showcasing multiple high-profile games [4] - Tencent presents 17 products occupying nearly half of its exhibition area, while Century Huatong has reduced its booth size to enhance player interaction [6][4] Interactive Experience - The event emphasizes immersive experiences, with various booths designed to facilitate deep player engagement rather than passive observation [6] - AI elements are prevalent, with companies like Baidu and Orange篇 showcasing AI-driven features that enhance user interaction and content creation [11][12] AI Integration - The integration of AI in gaming is a focal point, with companies exploring AI's potential to reshape the gaming landscape, enhancing both development efficiency and player experience [14] - AI technologies are being applied across the gaming industry, from automated translation to personalized player interactions, significantly improving operational efficiency [15][16]
ChinaJoy2025探访:腾讯、索尼、完美世界、西山居展台,实机体验《影之刃零》《解限机》《异环》
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-02 06:28
Core Insights - The 22nd China International Digital Interactive Entertainment Exhibition (ChinaJoy) opened on August 1, 2025, in Shanghai, attracting 743 companies from over 30 countries, including major players like Tencent, NetEase, and Sony [1] Group 1: Industry Trends - The exhibition focuses on the empowerment of AI technology in gaming, domestic game development, and cross-terminal digital entertainment ecosystems [1] - The event showcases popular domestic titles such as "Shadow Blade Zero" and "Limitless Machine," reflecting the development trends of the Chinese gaming industry in 2025 [1] Group 2: Company Participation - Major companies like Tencent, Sony, and Perfect World have set up exhibition booths, indicating their active involvement in the evolving gaming landscape [1] - The presence of leading firms highlights the competitive nature of the gaming industry and the emphasis on innovation and technology integration [1]
引进来 走出去 国产游戏在全球市场崭露头角
Xin Hua Cai Jing· 2025-07-29 15:11
Core Insights - The cultural and entertainment consumption is on the rise during the summer, with various gaming and anime events attracting significant public attention [1] - Domestic games are showcasing strong performance and gaining popularity both locally and internationally [1][4] Industry Events - The offline demo event for the game "Shadow Blade Zero" took place at the Shougang Park in Beijing, featuring a unique industrial backdrop that enhances the gaming experience [2][3] - The first Shanghai Summer International Anime Month series is expected to attract over one million visitors, highlighting the growing interest in anime and gaming [4] Game Popularity - "Shadow Blade Zero" is one of the most anticipated AAA games, drawing attention for its blend of traditional martial arts and modern production techniques, and has garnered a significant international following [3][4] - The event attracted around 1,000 participants, including over ten influencers with more than one million followers each, collectively reaching an audience of over 40 million [3] Global Market Performance - Chinese self-developed games are projected to achieve over $18.5 billion in overseas sales in 2024, marking a 13.39% year-on-year increase [8] - The first quarter of 2025 is expected to see nearly $4.8 billion in overseas sales, reflecting a 17.92% growth [8] Cultural Exchange - Games are becoming a new medium for cultural exchange, allowing international players to experience Chinese culture through gameplay [9] - The gaming industry is recognized as a significant pillar of the cultural and entertainment economy, with the global gaming market projected to reach nearly $190 billion in 2024, significantly outpacing the film industry [11]
腾讯莉莉丝鹰角库洛带头:一轮多达59款产品的“狂轰乱炸”来了
3 6 Ke· 2025-07-09 02:16
Core Insights - The summer game release schedule for 2025 is less competitive compared to previous years, with fewer standout titles expected to dominate the market [1] - A significant trend in the gaming industry for 2024 is a reduction in R&D spending, with approximately 67.6% of listed game companies cutting their development budgets by an average of 20.79% year-on-year [1] - Despite the reduced competition, there are still several promising titles in the 2025 summer lineup that have the potential to become hits [1] Industry Trends - The gaming industry is experiencing a "development contraction" trend, leading to reduced R&D expenditures among companies [1] - The impact of this contraction on the market is expected to have a delayed effect, suggesting that the current lineup may still yield successful titles despite the overall trend [1] Upcoming Titles - Notable titles for the 2025 summer release include: - "解限机" by 西山居, which has already shown strong performance with over 130,000 concurrent players on its launch day [5] - "远光84" by 莉莉丝, which aims to innovate within the shooting genre with new gameplay mechanics [10] - "碳碳岛" by 腾讯游戏, a low-carbon environmental management game that emphasizes educational elements [12] - "明末:渊虚之羽" by 灵泽科技, anticipated to be a leading title in the single-player market [19] Market Dynamics - The competitive landscape is shifting, with major companies like 腾讯 and 网易 adopting more conservative strategies in their game releases for 2025 [16][24] - The industry is witnessing a potential stagnation in gameplay innovation, as companies focus on refining existing concepts rather than introducing groundbreaking new ideas [47] - There is a growing interest in exploring new game genres and mechanics, particularly in response to the evolving demands of players and the influence of AI technology [47]