Supportion Status Matter 8 1 e . 2 Chengdu Yulin International Airport -11 成都指头艺术 Ele 261 航班动态 线路线 成都街头艺术 ≤1 101 12 22 2 9 are and the - Acres of the sig .. .. . e e "跨年"成为元旦假期主题，文旅消费呈现个性化、体验式特征。"微度假""冰雪游""文博游"等产品受到游客青 睐。四川各地精心策划的跨年活动人气高涨：成都金融城双子塔"成都 为你点亮"灯光秀吸引超12万人现场参与， 夜游锦江首次推出"跨年游船"，营造出热烈祥和的节日氛围。 文化赋能旅游趋势明显。眉山三苏祠"诗意迎新 苏祠雅趣"活动通过文化快闪活化历史，吸引众多游客驻足。 冰雪旅游成为一大亮点。巴中市巴州区天马山国家森林公园在元旦期间迎来今冬初雪，银装素裹的景致吸引众多 游客前往赏雪游玩。 新兴消费场景不断涌现。成都市合江亭婚姻登记处开展"蓉城囍事·锦遇良缘"活动，科技感十足的"智能送福官"机 器人增添喜庆气息；玉林西路街头小型音乐会则以轻松惬意的氛围，展现城市休闲生活的温度。 元旦假期， ...

Core Insights - The article discusses emerging trends in cultural and tourism consumption in 2025, highlighting the integration of sports events, concerts, and exhibitions with tourism to enhance visitor experiences and economic benefits. Group 1: Sports Events and Tourism - The "Su Super" football league attracted over 2.43 million spectators during its season, demonstrating a successful integration of sports and tourism [1][2] - On match days, A-level tourist attractions in host cities received 25.12 million visitors, a 17.38% increase year-on-year, with 14.40 million being from outside the province, marking a 23.22% growth [2] - The league also generated 14.57 billion yuan in cross-regional tourism spending, reflecting a 27.10% increase [2][4] Group 2: Concerts and Cultural Events - Large concerts in Hangzhou drew 850,000 attendees and generated 767.5 million yuan in ticket sales, leading to over 4.5 billion yuan in related tourism consumption [5] - In Nanning, concerts contributed over 3 billion yuan to the local economy, while Haikou hosted 22 concerts, attracting 441,100 attendees and generating 2.16 billion yuan [5] - The trend of "ticket root economy" indicates a shift towards more diverse consumer participation in cultural events, driving tourism and related sectors [5] Group 3: Cultural Exhibitions and Tourism - The popularity of exhibitions remains high, with the Shanghai Museum's "Pyramid Peak: Ancient Egyptian Civilization" exhibition attracting over 2.77 million visitors and generating 760 million yuan, contributing to over 35 billion yuan in city-wide consumption [8] - Special exhibitions like "Encounter Dunhuang in Liaoning" and immersive experiences have seen significant visitor increases, with the Liaoning Museum recording 972,000 visitors in July and August, a 21.7% year-on-year rise [9] Group 4: Rural Tourism Development - Rural tourism is thriving, with 24.88 million visitors and 9.24 billion yuan in revenue in the first half of the year, reflecting a 7.9% and 8.6% increase respectively [12] - The recognition of rural tourism by the UN and the establishment of 19 "Best Tourism Villages" in China highlight the sector's growth and quality improvement [11][14] - The integration of local culture, cuisine, and creative experiences in rural tourism is enhancing visitor engagement and economic benefits [12][14] Group 5: Service Upgrades in Tourism - Enhanced customer service is becoming a key focus in the tourism industry, with destinations adopting more personalized and thoughtful approaches to visitor experiences [15][17] - Initiatives such as improved public transport, multilingual services, and upgraded facilities are being implemented to meet diverse tourist needs [15][17] - The emphasis on quality service reflects a shift from one-time transactions to building long-term customer relationships in the tourism sector [15][17]

Core Insights - The article discusses emerging trends in cultural and tourism consumption in 2025, highlighting the integration of events, performances, and exhibitions with tourism experiences to drive economic growth and visitor engagement. Group 1: Event-Driven Tourism - The "Su Super" football league attracted over 2.43 million spectators over 175 days, demonstrating successful integration of sports and tourism [1] - During the "Su Super" season, A-level tourist attractions in host cities received 25.12 million visitors, a 17.38% increase year-on-year, with external visitors increasing by 23.22% [2] - The integration of sports events with tourism has led to significant increases in related consumption, with intercity football events boosting tourism, accommodation, and dining sectors [2] Group 2: Concerts and Performances - In Hangzhou, large concerts attracted 850,000 attendees and generated ticket sales of 765 million yuan, leading to over 4.5 billion yuan in comprehensive cultural tourism consumption [3] - In Nanning, concerts contributed to over 3 billion yuan in city-wide consumption, while Haikou hosted 22 large concerts, attracting 441,100 attendees and generating 2.16 billion yuan in economic benefits [3] - The trend of "ticket root economy" is emerging, where concert attendance drives significant additional spending in related sectors [3] Group 3: Cultural Exhibitions and Film Tourism - The popularity of films and TV shows has significantly boosted visitor numbers to related sites, with the film "Nezha" increasing visitors to Sichuan's Nezha Palace by 300% [5] - The Shanghai Museum's exhibition on ancient Egyptian civilization attracted over 2.77 million visitors and generated 760 million yuan, setting a world record for museum exhibitions [6] - The rise of themed exhibitions and immersive experiences reflects a shift in tourism preferences towards cultural engagement and deeper experiences [7] Group 4: Rural Tourism Growth - The UN's "Best Tourism Villages" award ceremony was held in Anji, Zhejiang, highlighting the growth of rural tourism in China [8] - In the first half of the year, rural tourism received 24.88 million visitors and generated 9.24 billion yuan, marking year-on-year increases of 7.9% and 8.6% respectively [9] - The development of rural tourism is shifting from quantity to quality, integrating creative learning and local culinary experiences [9] Group 5: Enhanced Customer Service - Tourist destinations are increasingly focusing on customer service, with examples including providing raincoats during inclement weather and improving amenities in popular tourist areas [10] - The shift from a one-time consumption model to a long-term reputation-building approach is evident in the tourism industry [10] - The emphasis on high-quality, personalized service is seen as a key direction for the future of tourism [13]

每经记者｜刘旭强 每经编辑｜杨欢 据不完全统计，目前全国已有超半数省份发布"十五五"规划建议。 根据最新发布的河南"十五五"规划建议，一个明显的亮点是，河南与周边省份合作的表述，从"十四五"规划建议中"继续加强和巩固周边合作"的"一句带 过"，变为覆盖周边省份、区域的"精准施策"。 座次变化背后，是外贸产业结构的调整。 可见，毗邻省份协作被河南摆在更重要的位置。而这一举动的核心目标，是为了更好融入全国统一大市场。作为"十省通衢"的中部大省，河南有区位、市场 规模、人力、文化等众多优势，但近年经济总量被四川超越，外贸总额也被安徽反超，在大省经济竞赛中面临不小压力。 更关键的是，在全国统一大市场建设规划的五个优先协作区域中，河南暂未被纳入其中。在河南当地专家看来，这意味着河南在全国统一大市场建设中已 有"边缘化"危机。随着中部崛起、黄河流域高质量发展等国家战略推进，与毗邻省份抱团发展成为河南破局的必然选择。 "十五五"关键期，河南如何以省际协作为抓手，用通道串联资源、以节点城市聚产业，最终在全国统一大市场中提升位势能级？ 筑支点 "九州腹地、十省通衢"，河南素来以交通枢纽优势为发展底气之一。但近年，其枢纽经济面临 ...

Core Insights - Changzhou is focusing on the transformation of its industrial structure, particularly emphasizing the development of the new energy industry and modern service sectors to achieve high-quality growth [1][2]. Group 1: Economic Development - In the first half of 2025, Changzhou's service industry achieved a value-added of 257.66 billion yuan, marking a growth of 7.0% [2]. - The city has established national and provincial pilot areas for the integration of production and service industries, including the Tianning Economic Development Zone and 53 provincial pilot units [2]. Group 2: Innovation and Talent Development - Changzhou is enhancing its talent cultivation by promoting collaboration between higher education institutions, research organizations, and high-tech enterprises, focusing on developing composite talents tailored to industry needs [3]. - The proportion of R&D expenditure to the regional GDP increased from 3.0% in 2020 to 3.41% in 2024 [3]. Group 3: Quality and Logistics - Over the past three years, Changzhou has nurtured 300 key enterprises to compete for quality awards, receiving multiple nominations and awards for quality excellence [4]. - The city is actively building a modern logistics center in the Yangtze River Delta, with significant increases in provincial logistics carriers and the establishment of a national cold chain logistics base [4]. Group 4: Consumer Experience and Tourism - Changzhou is developing new consumer scenarios and experiences, hosting over 66,000 commercial performances since the beginning of the "14th Five-Year Plan," attracting over 1.7 million attendees [6]. - The per capita consumption expenditure of residents increased from 34,079 yuan in 2021 to 39,377 yuan in 2024, indicating a growing consumer market [6].

Group 1 - The autumn season has seen a shift in travel patterns, with many opting for "off-peak autumn tours" due to the implementation of spring and autumn breaks in various regions, leading to a small peak in tourism during what is typically a low season [1][3] - Several provinces, including Zhejiang, Guangdong, Sichuan, and Hubei, have introduced autumn break policies that create a five-day mini-holiday, promoting educational travel themes such as "traveling with textbooks" and "Chinese cultural heritage tours" [3][5] - There has been a noticeable increase in bookings for travel-related services, particularly in family-oriented products and educational travel routes, with popular destinations including Inner Mongolia, Xinjiang, and East China [5][8] Group 2 - The trend of off-peak travel is primarily driven by the elderly demographic, who prefer to avoid crowds and enhance their travel experience [5][6] - Data from online and offline travel platforms indicate that the current wave of off-peak travel is expected to continue until mid-November [8]

Core Insights - The upcoming 8-day holiday during the National Day and Mid-Autumn Festival in 2025 presents a significant opportunity for the cultural and tourism market, leading to a concentrated release of consumer demand and revealing new trends in the market [1][2] Group 1: Market Trends - There is a notable increase in demand for long-distance and deep travel experiences, with spending on domestic long-distance products seeing a substantial year-on-year growth, particularly in personalized travel options like chartered tours [1] - The Northwest region has emerged as a popular travel destination, with the Northern Xinjiang loop being one of the hottest routes, and overall tourism orders for the Qinghai Plateau's natural scenery increasing by over 80% year-on-year [1] - The integration of cultural tourism and commercial activities is leading to new trends, with a 1.5 times increase in search volume for hotels and attractions near popular event venues, indicating a shift towards traveling in conjunction with events, exhibitions, and competitions [1][2] Group 2: Structural Changes in Consumer Behavior - The cultural and tourism market in China is undergoing a profound structural transformation, shifting from scale expansion to quality enhancement and deeper experiences [2] - Different consumer groups are exhibiting distinct preferences: families favor educational and interactive travel, younger travelers seek emotional and cultural connections, while the elderly prioritize comfort and convenience [2] Group 3: Government Initiatives - The Ministry of Culture and Tourism is organizing a national cultural and tourism consumption month to enhance quality supply and innovate consumption scenarios, aiming to meet the public's demand for a better life [3] - The initiative includes a variety of cultural tourism activities and benefits, with a focus on local cultural characteristics, such as intangible cultural heritage experiences and themed hotels [3] Group 4: Challenges in the Market - The tourism market faces structural challenges, including uneven regional development, inadequate infrastructure, and a lack of differentiated product offerings, which can negatively impact visitor experiences [4] - Issues such as inconsistent service quality and superficial cultural representations in tourism products are also prevalent, affecting visitor satisfaction and repeat visits [4] Group 5: Recommendations for Improvement - To promote high-quality development in cultural tourism, a collaborative governance model involving government, enterprises, communities, and tourists is essential [5] - Enhancements in transportation networks and public services, along with a focus on local cultural heritage, are recommended to shift from homogeneous competition to personalized and customized tourism products [5] - Establishing a comprehensive service quality standard system across the tourism value chain is crucial for improving overall service quality [5]

Group 1: Market Trends - The upcoming 8-day holiday during the National Day and Mid-Autumn Festival is expected to significantly boost the cultural and tourism consumption market, creating favorable conditions for deep and long-distance travel [1] - There is a notable increase in both the number of travelers and per capita spending, indicating a strong "volume and price rise" trend in the market [1] - The booking data reveals two core trends: a surge in demand for long-distance deep experiences and the integration of cultural tourism with commercial activities [1][2] Group 2: Consumer Preferences - Tourists are increasingly seeking personalized, immersive, and emotionally resonant travel experiences, moving away from superficial sightseeing [2] - Different consumer groups exhibit distinct preferences: families favor educational and interactive travel, young travelers prioritize emotional value and cultural identity, while seniors focus on comfort and convenience [2] - The diversification of consumer demands presents new opportunities for innovation in the tourism industry and raises expectations for the supply side of cultural tourism products and services [2] Group 3: Government Initiatives - The Ministry of Culture and Tourism is organizing a national cultural and tourism consumption month to enhance quality supply and innovate consumption scenarios [3] - The initiative aims to provide more affordable options for holiday travelers and introduce diverse new cultural tourism products and experiences [3] - Local cultural characteristics are increasingly being incorporated into tourism products, such as intangible cultural heritage experiences and themed hotels, reflecting the integration of culture and tourism [3] Group 4: Structural Challenges - The tourism market faces structural challenges, including uneven regional development, inadequate infrastructure, and a lack of differentiated products [4] - Issues such as inconsistent service quality and superficial cultural representations in tourism products hinder visitor satisfaction and repeat visits [4] - There is a need for deeper cultural engagement and interactive experiences to meet the growing spiritual consumption demands of tourists [4] Group 5: Recommendations for Improvement - To promote high-quality development in cultural tourism, a collaborative governance model involving government, enterprises, communities, and tourists is essential [5] - Enhancements in transportation networks and public services are necessary to improve tourist reception capabilities and overall visitor experience [5] - Encouraging local community involvement in tourism projects can create authentic cultural experiences and enhance the attractiveness of tourism offerings [5]

Core Insights - The upcoming 8-day holiday during the National Day and Mid-Autumn Festival presents a significant opportunity for the cultural and tourism consumption market, indicating a concentrated release of leisure travel among residents [1] - The data from holiday bookings reveals two core trends in cultural tourism consumption: a surge in demand for long-distance deep experiences and the integration of cultural tourism with commercial activities [1][2] Group 1: Trends in Cultural Tourism Consumption - Long-distance deep experiences are increasingly popular, with a significant year-on-year increase in spending on domestic long-distance products and a doubling in the popularity of personalized travel options like chartered tours [1] - The Northwest region has emerged as a popular travel destination, with the Northern Xinjiang loop being one of the hottest routes, and overall tourism orders for the Qinghai Plateau's natural scenery increasing by over 80% year-on-year [1] - The integration of cultural tourism with commercial activities is leading to new trends, as searches for hotels and attractions near popular event venues have increased by 1.5 times year-on-year [1] Group 2: Structural Changes in the Cultural Tourism Market - The cultural tourism market is undergoing profound structural changes, shifting from scale expansion to quality enhancement and experience deepening, with diverse consumer demands becoming more pronounced [2] - Different consumer groups have distinct preferences: families favor educational and interactive travel, young travelers seek emotional value and cultural identity, while the elderly prioritize comfort and convenience [2] Group 3: Government Initiatives and Market Challenges - The Ministry of Culture and Tourism is organizing a national cultural and tourism consumption month to enhance quality supply and innovate consumption scenarios, aiming to meet the public's needs for a better life [3] - There are structural challenges in the cultural tourism market, including uneven regional development, homogenized product offerings, inconsistent service quality, and superficial cultural experiences [4] Group 4: Recommendations for High-Quality Development - To promote high-quality development in cultural tourism consumption, a collaborative governance framework involving government, enterprises, communities, and tourists is essential [5] - Improving transportation networks and public services in underdeveloped areas, as well as encouraging local cultural engagement in tourism projects, can enhance the authenticity and attractiveness of cultural tourism experiences [5] - Establishing a comprehensive service quality standard system across the entire tourism chain is crucial for elevating service quality and addressing current challenges [5]

Core Insights - The summer tourism market is experiencing significant growth, with various regions launching unique cultural and tourism projects to attract visitors [1] Group 1: Regional Highlights - In Hubei, museums have become popular destinations, with the Hubei Provincial Museum seeing long queues and increased visitor engagement [2] - Wuhan Museum reported an average daily visitor count exceeding 10,000 during peak summer, with cultural product sales nearly doubling year-on-year since July [4] - In Inner Mongolia's Ordos, cultural events like the "Red Literary Light Cavalry" performances and the China Original Folk Song Festival have contributed to a 23.6% increase in visitor numbers and a 21.3% rise in tourism revenue in the first half of the year [6] - The Yangtze River's passenger transport saw over 6.37 million visitors this summer, a 10% increase year-on-year, with night cruises in Chongqing leading the night economy [8] - In Shanxi's Wuxiang County, red tourism is thriving, with a 32.5% increase in visitors since July, particularly among families [10]