Core Insights - The pre-prepared food industry in China is experiencing explosive growth, with the number of related enterprises reaching 28,000, and a significant increase in registrations, with 11,700 new companies expected in 2024, marking a 120.43% year-on-year growth [3] - The core growth drivers for the pre-prepared food industry include the rising chain restaurant rate, changing consumer habits, and advancements in cold chain logistics technology [10] Industry Overview - The pre-prepared food sector is seen as a key engine for the integration of agriculture and consumption, as well as the transformation of the food industry [3] - The Chinese government is actively working on establishing national standards for pre-prepared foods to enhance consumer rights and choices [1] Company Insights - Qianwei Yangchu, a leading player in the pre-prepared food supply chain, has seen its stock price rise by 50.26% since May, positioning it as a top performer in the sector [4] - The company reported a sales revenue of 65.22 million yuan for frozen prepared dishes in the first half of 2025, a 67.31% increase year-on-year, driven by increased sales volume [4] Competitive Positioning - Qianwei Yangchu collaborates closely with major restaurant chains like Yum China and Haidilao, providing customized products that meet high supply chain stability requirements [7] - The company employs advanced freezing technology to preserve food quality without the use of preservatives, addressing common consumer concerns about pre-prepared foods [7] Marketing and Consumer Trust - The company is focused on transparency in its production processes to build consumer trust, showcasing the entire journey from ingredient selection to delivery [8] - Qianwei Yangchu is actively participating in industry standard discussions and has implemented measures to ensure compliance with new regulations, including a 100% temperature-controlled transport system [9] Future Outlook - The expected increase in the chain restaurant rate to over 35% by 2028 will drive demand for standardized pre-prepared foods in the B2B market [10] - Changing consumer demographics are fostering a demand for convenient cooking options, which will boost C2C pre-prepared food consumption [10] - Improvements in cold chain logistics will reduce transportation costs and losses, expanding the market reach for pre-prepared foods [10]

千味央厨发布2025 年半年度报告，2025 年上半年实现营业总收入8.86 亿元，同比减少0.72%；实现归 母净利润0.36 亿元，同比减少39.67%。其中，2025年第二季度实现营业总收入4.16 亿元，同比减少约 3.1%；实现归母净利润0.14 亿元，同比减少约41.9%。 零售新势力渠道贡献增量，经销渠道餐饮竞争延续。2025 年上半年公司直营/经销渠道收入分别同比 +5.3%/-6.4%。直营客户中百胜中国同比微增；增长主要由新零售渠道客户驱动，新开发盒马客户烘焙 类增速较快。经销客户主要受市场竞争激烈影响，公司会努力维持市场份额。目前公司新零售渠道进展 顺利，与包括沃尔玛、永辉、胖东来、奥乐齐、盒马等签订全国合同。 稳固餐饮基本盘，发力新零售。公司将继续稳定与百胜等核心餐饮客户的合作，并通过新品导入争取增 量。同时，公司将利用自身强大的产品定制化和研发优势，将拓展会员店、调改商超等新零售渠道作为 战略重点，与盒马、沃尔玛等客户深化合作。经销渠道对激烈的市场竞争，公司主动调整策略，通过产 品结构升级和赋能经销商开拓终端渠道提升渠道质量和盈利能力。 风险提示：行业竞争加剧，原材料成本大幅上涨，餐 ...

Core Viewpoint - The financial performance of Qianwei Yangchun (001215) for the first half of 2025 shows a decline in revenue and net profit, indicating potential challenges in the company's operations and market conditions [1][4]. Financial Performance Summary - Total revenue for the first half of 2025 was 886 million yuan, a decrease of 0.72% year-on-year [1]. - Net profit attributable to shareholders was 35.79 million yuan, down 39.67% compared to the previous year [1]. - The gross profit margin decreased to 23.59%, a decline of 6.41% year-on-year [1]. - The net profit margin fell to 4.02%, down 39.04% year-on-year [1]. - Total receivables accounted for 131.77% of the latest annual net profit, indicating a significant amount of outstanding payments [3]. Business Model and Strategy - The company's performance relies heavily on capital expenditure and marketing efforts, necessitating close monitoring of capital projects and spending [3]. - Direct sales revenue increased by 5.31% year-on-year, while distribution sales decreased by 6.40% [4]. - The company is expanding its product range and enhancing online sales channels to improve revenue [5][7]. Cost and Expense Analysis - Total sales, management, and financial expenses amounted to 147 million yuan, representing 16.57% of revenue, an increase of 12.44% year-on-year [1]. - The increase in sales expenses is attributed to growth in e-commerce channels and increased personnel costs due to competition [5]. Product Performance - Revenue from frozen prepared dishes and other products grew by 67.31%, while revenue from staple foods declined by 9.10% [4]. - The company is focusing on product innovation, particularly in the baking and frozen food categories, to enhance customer experience and drive sales [8]. Market Position and Competitive Environment - The company is collaborating with major retailers like Hema and Walmart on a national procurement model, while also adapting to regional needs for other clients [6]. - The company aims to strengthen its B2B operations while gradually expanding its C-end new retail business [8].

证券研究报告 | 公司点评报告 2025 年 08 月 28 日 千味央厨（001215.SZ） Q2 经营略承压，期待餐饮及新零售渠道改善 消费品/食品饮料 公司发布 2025 年半年报，公司Q2 收入/利润分别同比-3.12%/-42.05%，Q2 受下游餐饮相对疲软、竞争加剧影响，业绩表现略有承压。公司积极发力新零 售渠道、电商渠道，展望 H2，烘焙类和菜肴类产品占比仍会上升，随着营收 增长规模效益增加，毛利率与盈利能力将有改善趋势，关注公司新渠道进展、 新品表现。考虑到今年对渠道费用投入上升，我们调整 25-27 年归母净利润预 测为 0.77 亿/0.92 亿/1.09 亿，25-27 年 EPS 为 0.80、0.95、1.12 元，对应 26 年 31x，维持"增持"评级。 财务数据与估值 | 会计年度 | 2023 | 2024 | 2025E | 2026E | 2027E | | --- | --- | --- | --- | --- | --- | | 营业总收入(百万元) | 1901 | 1868 | 1923 | 2078 | 2247 | 增持（维持） 当前股价：29.2 元 基 ...

Investment Rating - The investment rating for the company is "Outperform the Market" [5][3]. Core Views - The company reported a total revenue of 886 million yuan in the first half of 2025, a year-on-year decrease of 0.72%, and a net profit attributable to shareholders of 36 million yuan, down 39.67% year-on-year. In Q2 2025, revenue was 416 million yuan, a decrease of approximately 3.1% year-on-year, with a net profit of 14 million yuan, down about 41.9% year-on-year [8][3]. - The retail channel is contributing to revenue growth, while the competitive environment in the catering sector remains challenging. Direct sales increased by 5.3% year-on-year, while distribution channel revenue decreased by 6.4% year-on-year. The growth in direct sales is primarily driven by new retail channel clients, particularly in the bakery segment [8][2]. - The company is focusing on stabilizing its core catering partnerships and expanding into new retail channels, including collaborations with major retailers like Walmart and Hema. The strategy includes product customization and enhancing distributor capabilities to improve channel quality and profitability [10][12]. Financial Summary - The company has adjusted its revenue forecasts for 2025-2027, now expecting revenues of 1.88 billion, 1.97 billion, and 2.10 billion yuan respectively, with year-on-year growth rates of 0.5%, 4.9%, and 6.6%. The net profit forecasts have also been revised down to 80 million, 90 million, and 90 million yuan, reflecting a year-on-year decline of 5.6% in 2025 [3][14]. - The gross margin for Q2 2025 decreased by 2.3 percentage points to 22.7%, influenced by a higher sales proportion of lower-margin products. The company anticipates improved efficiency in the second half of the year [10][2]. - The current price-to-earnings (PE) ratios for 2025, 2026, and 2027 are projected at 37.3, 33.3, and 31.0 times respectively [3][16].

Core Viewpoint - The company reported a decline in revenue and net profit for the first half of 2025, with a notable performance in frozen prepared dishes, indicating a mixed financial outlook and product performance [1][3]. Financial Performance - In H1 2025, the company achieved revenue of 886 million yuan, a year-on-year decrease of 0.72%, and a net profit attributable to shareholders of 36 million yuan, down 39.67% [1]. - For Q2 2025, revenue was 415 million yuan, a decline of 3.12%, with a net profit of 14 million yuan, down 42.05% [1]. - The gross profit margin for H1 2025 was 23.59%, a decrease of 1.62 percentage points year-on-year, while the net profit margin was 4.04%, down 2.61 percentage points [3]. Product Performance - Revenue from main food, snacks, baked goods, and frozen prepared dishes in H1 2025 was 413 million, 197 million, 205 million, and 65 million yuan, respectively, with growth in frozen prepared dishes at 67.31% year-on-year [1]. - The decline in main food and snack categories was attributed to market competition and product lifecycle issues, while the growth in baked goods was due to product adjustments for key clients [1]. Sales and Channel Strategy - The company optimized its channel structure, with direct sales and distribution generating revenues of 434 million and 445 million yuan, respectively, showing a year-on-year increase of 5.31% and a decrease of 6.40% [2]. - Online sales performed exceptionally well, achieving 45 million yuan in revenue, a year-on-year increase of 44.87%, accounting for 5.05% of total revenue [2]. - The company has been actively collaborating with major retail chains and enhancing its product offerings in the ready-to-eat segment [2]. Investment Outlook - The company is expected to achieve revenues of 1.952 billion, 2.086 billion, and 2.295 billion yuan for the years 2025 to 2027, with net profits of 88 million, 98 million, and 114 million yuan, respectively [3]. - The projected price-to-earnings ratios for these years are 32.64, 29.47, and 25.25 times [3].

Core Viewpoint - The company reported a decline in revenue and net profit for the first half of 2025, indicating challenges in the competitive market and economic environment [1][2]. Revenue Summary - In H1 2025, the company achieved total revenue of 886 million yuan, a year-on-year decrease of 0.72% [1]. - The revenue breakdown shows that the sales of baked goods and prepared dishes remained stable, while the main food and snack categories faced declines of 9.10% and 6.57%, respectively [1]. - The revenue from frozen prepared dishes increased significantly by 67.31% to 65 million yuan, driven by new retail expansion [1]. - Direct sales revenue grew by 5.31% to 434 million yuan, while distribution revenue fell by 6.40% to 445 million yuan [1]. Profit Summary - The company's gross margin decreased by 1.62 percentage points to 23.59% in H1 2025, with net profit margin declining to 4.04% [2]. - In Q2 2025, the gross margin further declined to 22.66%, and the net profit margin dropped to 3.45% [2]. - Increased competition and changes in the restaurant market structure have put short-term pressure on profitability [2]. Future Outlook - The company aims to innovate and adapt to channel changes for long-term growth, focusing on customized products for different restaurant scenarios [2]. - The company is expanding its B2B market through direct sales and partnerships with leading restaurant enterprises, while also growing its C2C market via e-commerce and convenience stores [3]. - Future revenue projections for 2025-2027 are 1.977 billion, 2.126 billion, and 2.301 billion yuan, with expected growth rates of 6%, 8%, and 8% respectively [3].

Investment Rating - The investment rating for the company is "Buy" and is maintained [6] Core Views - The company's total revenue for 2024 is 1.868 billion yuan, a decrease of 1.71% year-on-year, with a net profit attributable to shareholders of 83.69 million yuan, down 37.67% [2][4] - In Q4 2024, total revenue was 504 million yuan, down 11.93%, and net profit attributable to shareholders was 2.1383 million yuan, down 94.65% [2][4] - For Q1 2025, total revenue was 470 million yuan, an increase of 1.5%, while net profit attributable to shareholders was 21.4445 million yuan, down 37.98% [2][4] Summary by Sections Financial Performance - The company reported a total revenue of 1.868 billion yuan for 2024, with a net profit of 83.69 million yuan, reflecting a significant decline in profitability [2][4] - The revenue breakdown shows that the staple food category generated 914 million yuan (down 6.88%), while the snack category saw a decline of 13.79% to 439 million yuan [9] - The gross profit margin decreased slightly to 23.66%, with a net profit margin of 4.48% for 2024 [9] Market Dynamics - The company faces significant pressure in its distribution channels, particularly in the B-end market, due to intensified competition and changing economic conditions [9] - The direct sales channel showed growth, with revenue of 809 million yuan, while the distribution channel faced a decline of 6.04% [9] Strategic Initiatives - The company is implementing multi-faceted strategies to address market challenges, including enhancing collaboration with distributors and focusing on high-demand products for nationwide promotion [9] - There is an emphasis on developing a comprehensive marketing system that integrates trade shows, promotions, and new market channels [9] Profit Forecast - The forecast for net profit attributable to shareholders for 2025-2027 is 91 million, 103 million, and 121 million yuan respectively, with corresponding EPS of 0.93, 1.06, and 1.25 yuan [9]

Investment Rating - The report maintains a "Buy" rating for the company [2] Core Views - The company experienced a revenue decline of 1.7% and a net profit drop of 37.7% in 2024, with a stable growth in direct sales channels but pressure in distribution channels [5][6] - In Q1 2025, the company reported a revenue increase of 1.5% but a net profit decrease of 38.0%, indicating ongoing challenges [5] - The company is focusing on developing customized products and collaborating with new retail forces, which is expected to accelerate growth in direct sales channels [5][6] - The EPS forecast for 2025 and 2026 has been adjusted to 0.97 and 1.08 yuan, respectively, corresponding to a PE ratio of 27 times for 2025 [5][6] Financial Performance Summary - In 2024, the company achieved total revenue of 1.868 billion yuan, with a net profit of 84 million yuan, reflecting a significant decline compared to the previous year [5][6] - The direct sales channel generated revenue of 810 million yuan, up 4.3% year-on-year, while the distribution channel saw a revenue decline of 6.0% to 1.05 billion yuan [5][6] - The company’s gross margin remained stable at 23.7%, but the net profit margin decreased by 2.6 percentage points to 4.5% due to increased share-based payment expenses [5][6] - For Q1 2025, the direct sales channel revenue was approximately 280 million yuan, a 7% increase year-on-year, while the distribution channel revenue was about 230 million yuan, down 3.92% [5][6] Financial Forecasts - The company’s total revenue is projected to reach 2.015 billion yuan in 2025, with a net profit of 94 million yuan, reflecting a 13% increase year-on-year [6][13] - The EPS is expected to grow from 0.86 yuan in 2024 to 0.97 yuan in 2025, indicating a recovery trend [6][14] - The company’s operating profit is forecasted to be 120 million yuan in 2025, slightly down from 122 million yuan in 2024 [6][14]

Core Viewpoint - The company is experiencing pressure on its operations due to a challenging external consumption environment, leading to a downward revision of profit forecasts for 2025-2026, while maintaining a "buy" rating based on expected recovery in the future [4] Revenue and Profitability - In 2024, the company's revenue and net profit attributable to shareholders were 1.87 billion and 80 million respectively, showing a year-on-year decline of 1.7% and 37.7% [1] - For Q4 2024, revenue and net profit attributable to shareholders were 500 million and 2 million respectively, with year-on-year declines of 11.9% and 94.7% [1] - In Q1 2025, revenue and net profit attributable to shareholders were 470 million and 20 million respectively, reflecting a year-on-year increase of 1.5% but a decline of 38.0% in net profit [1] Channel Performance - In 2024, revenue from distribution and direct sales channels decreased by 6.0% and increased by 4.3% respectively, influenced by economic conditions and competition in the restaurant market [1][2] - The company’s revenue from major product categories in 2024 included staple foods (910 million, -6.9%), snacks (440 million, -13.8%), baked goods (370 million, 0.0%), and frozen prepared dishes (140 million, +273.4%) [2] - The company maintained market leadership in fried products, while the pre-prepared dishes category showed significant growth [2] Profit Margin and Costs - The company's net profit margin decreased by 2.6 percentage points in 2024 and by 2.9 percentage points in Q1 2025, with a gross margin of 23.7% in 2024, remaining relatively stable [3] - Sales expense ratio increased by 0.7 percentage points to 5.4% in 2024, reflecting increased marketing efforts to cope with market competition [3] - Management expense ratio rose by 1.2 percentage points to 9.7% in 2024, indicating higher operational costs [3] Future Outlook - The company anticipates improvement in operations with a potential recovery in restaurant demand, maintaining a "buy" rating despite the current challenges [4] - The earnings per share (EPS) forecasts for 2025 and 2026 have been revised down to 0.91 and 1.05 respectively, with an introduction of a 2027 EPS forecast of 1.14 [4] - The target price is set at 29.40, based on a 28x price-to-earnings ratio for 2026, reflecting a decrease from the previous target of 35.11 [4]