谷歌眼镜
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销量不及预期,苹果大幅削减Vision Pro产量及营销支出
Huan Qiu Wang Zi Xun· 2026-01-02 03:45
来源:环球网 【环球网科技综合报道】1月2日消息,据《卫报》报道,由于销量不佳,苹果公司被迫削减了 Vision Pro 头显的产量,该公司曾希望这款头显能够开启"空间计算"的新时代。 Sensor Tower 的数据显示,这家科技公司去年还将 Vision Pro 的营销支出减少了 95% 以上。苹果公司尚 未公布该设备的销售数据,但IDC估计,该设备去年第四季度仅售出 4.5万台。 外媒称,Vision Pro 的明显失败让人想起 2013 年命运多舛的谷歌眼镜。尽管遭遇这些挫折,科技公司仍 在坚持研发智能眼镜。比如Meta 上个月证实,它正在"将部分投资从元宇宙转移到人工智能眼镜和其他 可穿戴设备"。 外媒还表示,苹果已暂停其下一代虚拟现实产品的研发计划,转而专注于可穿戴人工智能设备。(思 瀚) ...
谢尔盖·布林反思谷歌眼镜失败原因:承认“过早商业化”与“乔布斯情结”
Xin Lang Cai Jing· 2025-12-27 05:18
来源:环球网 【环球网科技综合报道】12月27日消息,据appleinsider报道,谷歌联合创始人谢尔盖·布林(Sergey Brin)罕见地就谷歌眼镜(Google Glass)项目作出深度复盘。他坦承,该项目的仓促上市源于自身对 产品成熟度的误判,并直言曾陷入"我是下一个史蒂夫·乔布斯"的认知偏差。 布林表示:"当你有一个酷炫的新型可穿戴设备创意时,请务必先把它真正做扎实。"他以谷歌眼镜为典 型案例,剖析了早期消费级AR硬件所面临的典型陷阱:技术原型领先、用户体验滞后、成本结构失 衡、社会接受度预估不足。 布林进一步解释:"我过早推动了商业化,没有从消费者真实需求和可承受成本出发,把产品打磨到足 够稳健的程度。"他强调,当时的决策部分受到"英雄式创新叙事"的影响——将颠覆性硬件发布等同于 乔布斯式的传奇时刻,却忽视了iPhone成功背后长达数年的软硬协同迭代与生态培育。"'瞧!我能做 成'这种心态,恰恰是创业者最该警惕的幻觉。"(青云) ...
谷歌联合创始人布林:当年推出谷歌眼镜时,曾当自己是下个乔布斯
Sou Hu Cai Jing· 2025-12-26 15:24
IT之家 12 月 26 日消息,回看谷歌眼镜的失败,谷歌联合创始人谢尔盖・布林直言,当年的自己过于自信,甚至把自己当成"下一个史蒂夫・乔布斯",结果 在产品尚未成熟时就急于将其推向市场。 2012 年,谷歌曾向少数用户推出谷歌眼镜。这款没有传统镜片的智能眼镜并非行业首创,却迅速成为最具知名度的代表。然而,谷歌眼镜几乎一上市就遭 遇商业失败,这段经历至今仍被布林铭记。 报道提到,苹果同样经历过类似挫折。被史蒂夫・乔布斯在 1997 年终止的苹果掌上电脑"Newton"与谷歌眼镜有着惊人的相似之处:走在时代前沿、价格高 昂,最终未被市场接受。 据外媒 AppleInsider 今晚报道,在斯坦福大学工程学院百年纪念活动上,布林以谷歌眼镜为例,向年轻创业者分享了教训。他表示,产品创意再新颖,也应 在真正成熟之后再进行高调展示。 谷歌眼镜当年的问题十分明显。当时的用户认为该产品外观设计怪异笨重,内置的 500 万像素摄像头更是引发了隐私担忧,高达 1500 美元的定价同样令消 费者望而却步,折算到今天约为 2120 美元(IT之家注:现汇率约合 14873 元人民币)。 布林坦承,当年在成本控制和产品打磨上都没有做 ...
“难的事情”越来越值钱!谷歌创始人谢尔盖·布林在斯坦福最新对话,谈AI时代的硬核技术,以及被低估的一个新兴领域……
聪明投资者· 2025-12-24 07:03
这句话用在当下谷歌的身上,也有点贴切呢。 2022 年 11 月 ChatGPT 引发 "AI 红色警报 " 后,谷歌两位退休也就两年的联合创始人 谢尔盖 · 布林( Sergey Brin )和拉里 · 佩奇( Larry Page ) " 被叫回来帮忙 " ,并开始频繁出现在办公室。 随着 2025 年谢尔盖更多外界亮相,以及 Gemini 的突飞猛进,完全回归的状态不仅仅是点燃了谷歌内部的 创业热情,也让资本圈格外沸腾。 连伯克希尔哈撒韦,在 3 季度都开始大手笔买入谷歌。 ( 点击阅读: 巴菲特新入手的科技巨头是李录第 一大重仓,景林高毅三季度也在猛加仓…… ) 想起马斯克最近讲到 AI 竞争中的三个关键点,首先是人才;以及"硅谷教父"史蒂夫·霍夫曼在上海一场线下 交流中点评 Meta 时说"其内部缺少自己培养的工程师文化"……如今看到谷歌两位硬核技术的创始人回归, 确实有点感叹其技术和人才的护城河,有些很难复制。 一位投资人在点评巴菲特投资助手托德·库姆斯最近离职伯克希尔加盟摩根大通时说,"牛人还是希望跟最牛 的人在一起。" 到底两位创始人回归代表着什么?这段时间其实看了很多 谢尔盖 · 布林 的访 ...
布林坦承谷歌低估Transformer,“还被OpenAI挖走了Ilya”
3 6 Ke· 2025-12-15 11:02
Core Insights - Google founder Sergey Brin reflected on the company's journey, acknowledging mistakes in the AI race and recognizing OpenAI's opportunity [1][4] - Brin emphasized the importance of not rushing to commercialize ideas without adequate preparation, using Google Glass as a cautionary example [25][27] Company History - Google was founded in 1998, evolving from a project called BackRub, which assessed webpage importance through links [11][12] - The name "Google" is derived from a mathematical term representing a 1 followed by 100 zeros, symbolizing the ambition to organize global information [14] AI Development - Google initially underestimated AI's potential after the release of the Transformer paper, leading to missed opportunities as OpenAI capitalized on the technology [20] - Despite setbacks, Google's long-term investment in AI research and development, including the creation of specialized TPU chips, has maintained its competitive edge [20] Future Technologies - Brin identified quantum computing and materials science as undervalued future technologies, suggesting a focus on their applications in AI [23] - He advised students to leverage AI in various aspects of life, while cautioning against pursuing fields where AI may excel, such as comparative literature [21][23] Entrepreneurial Advice - Brin warned young entrepreneurs against prematurely commercializing unrefined ideas, stressing the need for thorough preparation and cost management [25] - He shared insights from his return to Google, emphasizing the importance of staying engaged and continuously learning [27][29]
布林坦承谷歌低估Transformer,“还被OpenAI挖走了Ilya”
量子位· 2025-12-15 08:05
Core Insights - The article discusses Google's journey from its inception to its current challenges in the AI space, highlighting mistakes made and opportunities missed, particularly in relation to OpenAI's rise [1][2][5][26]. Group 1: Google's History and Development - Google was founded by Sergey Brin and Larry Page, initially focusing on a project called BackRub, which evolved into the Google search engine [10][16][19]. - The name "Google" reflects their ambition to organize vast amounts of information, derived from a mathematical term representing a large number [21]. - Google fostered a strong academic environment, attracting top talent and focusing on foundational research, which laid the groundwork for its future innovations in AI [22][25]. Group 2: AI Strategy and Mistakes - After the release of the Transformer model, Google underestimated the potential of AI and failed to allocate sufficient resources, allowing OpenAI to capitalize on the opportunity [26][29]. - Despite setbacks, Google's long-term investments in AI research and development, including the creation of specialized TPU chips, have helped maintain its technological edge [30][29]. Group 3: Future Directions and Recommendations - Sergey Brin emphasizes the importance of leveraging AI in various aspects of life and encourages students to pursue computer science, as coding skills remain crucial for developing better AI [32][35]. - He suggests that quantum computing and materials science are undervalued future technologies that could have significant impacts, particularly in conjunction with AI [37]. - Brin advises against prematurely commercializing ideas without adequate preparation, using the example of Google Glass to illustrate the importance of refining concepts before market introduction [42][45].
信维通信20251211
2025-12-12 02:19
Summary of the Conference Call for 信维通信 Company Overview - **Company**: 信维通信 (Xinwei Communication) - **Industry**: Telecommunications and Emerging Hardware Key Points and Arguments Growth Drivers 1. **Antenna Business Recovery**: The company has regained growth momentum in its antenna business due to the return of independent design in mobile phones, glasses, and watches. New antenna solutions are expected to be adopted in Apple's upcoming foldable phone and 20th-anniversary model, driving business growth in North America [2][3][10] 2. **Satellite Communication Demand**: The development of satellite communication is a significant growth driver. SpaceX is projected to ship 4-5 million satellite communication devices in 2025, doubling in 2026. 信维通信 is one of the few companies in China capable of generating over 1 billion in revenue in this sector, maintaining a strong supplier position [2][3][7][10] 3. **Thermal Management Technology**: With the adoption of steel-shell batteries in flagship Apple and Android devices, there is an increased demand for thermal management solutions. The company is well-positioned to benefit from this trend due to its technological advantages [2][3][9][10] 4. **Standard Components Expansion**: The establishment of a high-end MLCC factory will enhance the company's control over the high-value MLCC market, providing robust support for overall performance and entering a new growth cycle [2][4][10][11] Market Dynamics 1. **Impact of Component Price Increases**: Rising component prices may affect AI edge devices; however, major North American clients like Apple have strong supply chain management capabilities, allowing them to absorb cost pressures and potentially increase market share. In contrast, high-end Android devices may face cost pressures leading to price increases, making Apple products more competitive [2][5][10] 2. **Emerging Hardware Layouts**: 信维通信 has made significant strides in emerging hardware, including antenna design for devices like Manta glasses, Google glasses, and Tesla robots, as well as satellite communication and thermal management solutions [2][6][8] Future Outlook 1. **Positive Growth Forecast**: The company is expected to enter a new growth cycle with a recovery in its core business, surging demand for satellite communication, and advantages in thermal management technology. The expansion of standard components is also anticipated to contribute to profitability exceeding historical highs [2][3][10][11] 2. **Market Positioning**: The company is currently trading at 50%-60% of its historical high, indicating significant upside potential. A growth phase is expected to commence in Q3, with a substantial ramp-up in Q4, making 2026 a pivotal year for growth [2][11] Additional Important Insights - **Technological Leadership**: 信维通信's comprehensive layout in emerging hardware sectors positions it favorably for sustained growth over the next 1-2 years [2][8] - **Strategic Partnerships**: Collaborations with leading tech companies enhance 信维通信's market presence and technological capabilities [2][6]
AI眼镜大战升温!谷歌(GOOGL.US)首款产品搭载Gemini明年硬撼Meta(META.US)、苹果(AAPL.US)
智通财经网· 2025-12-08 23:51
智通财经APP获悉,Alphabet旗下谷歌(GOOGL.US)表示,其正在致力于打造两类不同的人工智能智能 眼镜,以在明年与Meta Platforms(META.US)的现有型号竞争:一类配备屏幕,另一类主打音频功能。 公司在周一的博文中表示,其合作开发的首批AI眼镜将在2026年某个时间推出。三星电子、Warby Parker(WRBY.US)和Gentle Monster是其早期的硬件合作伙伴,但这些公司尚未展示任何最终设计。 谷歌还概述了即将应用于三星Galaxy XR头显的多项软件改进,包括一种"旅行模式",该模式将允许该 混合现实设备在汽车和飞机上使用。 在AI和增强现实(AR)眼镜这一新兴类别中,竞争正在升温。Meta公司一直是该领域最活跃的参与者。 它以Ray-Ban和Oakley品牌销售价格相对亲民的眼镜,并获得了积极评价和不俗的销量,公司最近还推 出了一款价格更高、集成显示屏的型号。Snap Inc.(SNAP.US)的首款面向消费者的AR眼镜也计划于明年 亮相,而苹果公司(AAPL.US)也计划在大致相同的时间进军该领域。 对谷歌而言,这些新产品,以及其新的Android XR操作系统 ...
联创电子:公司未与谷歌有直接业务往来
Mei Ri Jing Ji Xin Wen· 2025-12-08 06:08
Group 1 - The company currently does not have direct business dealings with Google [2] - An investor inquired about the company's supply to Doubao mobile phones and its relationship with Google [2]
AI眼镜“看上去很美”
Jing Ji Ri Bao· 2025-10-24 22:06
Core Insights - The recent surge in the stock price of EssilorLuxottica, exceeding 10% and reaching a historic high, is attributed to the new wave of smart glasses, with a market capitalization increase of nearly $20 billion [1] - The collaboration between Meta and EssilorLuxottica to launch the new AI-powered "Meta Ray-Ban Smart Glasses" has led to record sales and revenue for EssilorLuxottica in Q3, prompting plans for accelerated production capacity in the smart glasses segment [1] - Major tech companies, including Meta, Google, Apple, and Samsung, are significantly investing in smart glasses, driven by advancements in AI technology and the potential for market expansion [2] Industry Overview - The smart glasses market is projected to grow substantially, with IDC reporting a shipment volume of 4.065 million units globally by mid-2025, representing a year-on-year growth of 64.2% [2] - Chinese smart glasses manufacturers have shipped over 1 million units, capturing 24.6% of the global market share, indicating strong demand and growth potential in this region [2] - Analysts predict that smart glasses could become one of the most disruptive innovations since the advent of smartphones, with global sales expected to reach 60 million units by 2035 [2] Current Challenges - Despite the growth potential, smart glasses are not yet considered consumer-ready, with current models offering basic functionalities that do not significantly replace smartphones [3] - The "impossible triangle" challenge of balancing performance, weight, and battery life remains a significant hurdle for the development of smart glasses, impacting their practicality and consumer acceptance [3] - Future advancements in technology and market maturation are necessary for smart glasses to gain broader consumer recognition and adoption [3]