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母婴用品品牌TOP15,“悦己”消费理念盛行|世研消费指数品牌榜Vol.51
Sou Hu Cai Jing· 2025-07-10 13:01
Group 1 - The core viewpoint of the articles highlights the integration of product innovation with national fertility incentive policies in the maternal and infant industry, creating a dual value system of "scientific feeding + social support" [3][4] - The ranking of brands in the maternal and infant sector shows a competitive landscape, with notable entries such as Yili's Jinling Crown and Feihe, which have launched new products catering to specific consumer needs [2][3] - The introduction of substantial fertility subsidy plans by brands like Feihe (1.2 billion yuan) and Junlebao (1.6 billion yuan) indicates a strategic move to enhance customer engagement and support for expecting families [3][4] Group 2 - The new generation of parents is shifting the focus from traditional self-sacrificial parenting to a more self-comforting approach, influencing their purchasing decisions [4] - Brands like Babycare are innovating by introducing products that cater to the aesthetic and practical needs of modern parents, reflecting a broader trend in maternal and infant consumption [4] - The market is witnessing a transformation where the essence of maternal and infant consumption is evolving from merely "raising children" to a "shared family growth experience," emphasizing the importance of parental satisfaction [4]
海拍客港股IPO,婴幼儿配方奶粉贡献7成收入,毛利率逐年下滑
Ge Long Hui· 2025-07-10 09:28
Core Viewpoint - The low-tier market in China is emerging as a new growth area for consumption, with significant demand for baby and nutritional products driven by a high birth rate in these regions [1][19]. Company Overview - Yangtuo Technology Inc, also known as "Haipai Ke," has submitted an IPO application to the Hong Kong Stock Exchange, with CITIC Securities as its sole sponsor [1]. - The company focuses on family care and nutritional products, with over 70% of its revenue coming from the sale of infant formula milk powder in the past three years [1][9]. - Haipai Ke's revenue exceeded 1 billion yuan in 2024, but it faces operational challenges such as declining transaction volume, net profit losses, and decreasing gross margins [1][16]. Financial Performance - Revenue for Haipai Ke was approximately 895 million yuan in 2022, 1.067 billion yuan in 2023, and 1.032 billion yuan in 2024, with net profits showing a downward trend, resulting in losses of 56.54 million yuan in 2023 and 78.83 million yuan in 2024 [16][23]. - The gross margin has decreased from 43.9% in 2022 to 32.5% in 2024, indicating a decline in profitability [16][19]. Market Position - Haipai Ke ranks first in the Chinese family care and nutritional products industry in terms of transaction and service platform, holding a market share of 10.1% in the low-tier market [18][19]. - The overall market size for family care and nutritional products in China is projected to reach 2.6 trillion yuan in 2024, with a compound annual growth rate of 4.9% from 2019 to 2024 [19]. Business Model - The company operates a digital platform that connects manufacturers, distributors, and buyers, allowing registered buyers to place orders directly with upstream sellers [12][13]. - The revenue model is based on commissions from sales transactions on the platform, which has seen a decline in transaction volume from 14.935 billion yuan in 2022 to 10.966 billion yuan in 2024 [23][24]. Competitive Landscape - The family care and nutritional products industry is highly competitive, with major players including Tmall, JD.com, and Pinduoduo, as well as various vertical e-commerce platforms [18][19]. - Despite an increase in registered sellers and buyers, Haipai Ke's transaction volume has decreased, posing challenges for its revenue generation [23][24]. Future Prospects - The company plans to use the funds raised from the IPO to enhance collaboration with ecosystem participants, improve technological capabilities, and explore strategic alliances and investment opportunities [26].
净利润暴跌2991.35%,阿里系“学徒”海拍客冲刺港股IPO
Guan Cha Zhe Wang· 2025-07-10 06:12
以2023年数据显示,海拍客实现收入10.67亿元,但同期销售成本就高达6.65亿元,折算下来毛利仅4.01 亿元。 (文/解红娟 编辑/张广凯) 2023年由盈转亏暴跌2991.35%、2024年再度下滑50.4%,连续两年净利润下滑的海拍客也想上市了。 近日,母婴垂直电商平台海拍客向港交所递交上市申请,拟主板上市,中信证券为独家保荐人。 与过往凭借亮眼财务数据叩开港交所大门的企业形成鲜明对比,海拍客在招股书中披露的历年业绩表现 十分惨淡,不仅营收增长乏力,更连续多年深陷亏损泥潭,财务数据堪称"反面教材"。 据iFIND数据显示,2022年至2024年,海拍客分别实现营业收入8.95亿元、10.67亿元、10.32亿元,后两 年分别同比增长19.16%、下滑3.22%;分别实现归属于母公司股东的净利润0.02亿元、-0.52亿元、-0.78 亿元,后两年分别暴跌2991.35%、50.4%。 尽管海拍客在招股书中未明确归因亏损,但其财务报表已显露端倪——持续攀升的运营成本,成为吞噬 利润的核心黑洞。 进一步计算,海拍客2023年的销售及分销开支、行政开支、研发开支分别为0.4亿元、3.09亿元和0.59亿 ...
半年盘点|上半年奶粉市场仍在回暖,但补贴大战下市场竞争快速加剧
Di Yi Cai Jing· 2025-07-09 03:35
奶粉市场依然在回暖,但补贴大战带来了诸多不确定性。 在经历了久违的回暖后,2025年上半年婴幼儿配方奶粉市场持续保持着回暖增长的态势。近期多家母婴和奶粉企业发布业绩预告,显示奶粉市场依然保持回 暖态势。但随着4月份多家头部奶粉企业推出生育补贴政策,这也带来了一系列连锁反应,让市场竞争快速加剧。 上半年奶粉市场仍在回暖 虽然业内普遍认为本轮奶粉市场属于阶段性回暖,但上半年的表现让部分母婴和乳业上市公司松了口气。 近日,孩子王(301078.SZ)业绩预告显示,上半年预计实现净利润1.2亿至1.6亿元,比上年同期增长50%到100%。孩子王管理层表示,业绩增长与自营业 务保持稳健增长,以及下沉市场加盟模式的推进有关。 孩子王方面并未公布具体的业务表现,但从2024年孩子王业务构成看,奶粉业务实现收入50.7亿元,同比增长了9.4%,这也成为孩子王业绩增长的主要依 仗。 与此同时,健合集团(01112.HK)截至2025年6月30日的半年财务数据显示,集团收入同比实现个位数增长,此前一直处于调整的婴幼儿营养及护理用品分 部收入恢复个位数增长,其中婴幼儿配方奶粉一段和二段奶粉呈现强劲增长势头,上半年奶粉销量实现高个位 ...
销售下滑超8亿元,飞鹤怎么了?丨消费参考
2 1 Shi Ji Jing Ji Bao Dao· 2025-07-08 00:05
Core Viewpoint - Feihe's performance has returned to a contraction phase, with expected revenue and net profit declines for the first half of 2025 compared to the previous year [1][6]. Financial Performance - Feihe's revenue is projected to be between approximately 9.1 billion to 9.3 billion yuan, down from 10.1 billion yuan in the same period last year [1]. - The net profit is expected to range from about 1 billion to 1.2 billion yuan, compared to approximately 1.9 billion yuan in the previous year [1]. Reasons for Decline - The decline in performance is attributed to several factors, including the provision of fertility subsidies to consumers, reduced channel inventory for infant formula to maintain product freshness, decreased government subsidies, and impairment provisions for whole milk powder products [1][2]. Market Competition - The infant formula market has seen increased competition, with Nielsen IQ data indicating a 2.3% year-on-year growth in the infant formula sector from January to April 2025, while offline sales declined by 1.4% [3]. - Feihe maintains a leading market share, with the ultra-high-end segment accounting for 33.2% of the market, while foreign brands have gained advantages in this segment [4][5]. Future Outlook - Feihe remains optimistic about future performance, expecting low single-digit growth for the full year [6]. - The company plans to utilize no less than 1 billion yuan for share repurchases and maintain a stable dividend policy, with expected total dividends of no less than 2 billion yuan for 2025 [6]. Stock Performance - On July 7, Feihe's stock closed at 4.73 HKD per share, reflecting a decline of 17.02% [8].
盘中一度跌超18%!中国飞鹤遭遇“业绩杀”
2 1 Shi Ji Jing Ji Bao Dao· 2025-07-07 06:49
Core Viewpoint - China Feihe (06186.HK) experienced a significant stock decline of 17.37% following a profit warning, with projected revenues and net profits for the upcoming six months showing substantial decreases compared to the previous year [2][4]. Financial Performance - The company expects revenues between 9.1 billion to 9.3 billion yuan, a decrease of approximately 10.1 billion yuan compared to the same period in 2024 [2]. - Projected net profits are estimated to be between 1 billion to 1.2 billion yuan, down by about 1.9 billion yuan from 2024 [2]. Reasons for Decline - The revenue and profit decline is attributed to four main factors: 1. Provision of fertility subsidies to consumers leading to reduced income 2. Lowering of channel inventory for infant formula 3. Decrease in government subsidies received 4. Impairment provisions for whole milk powder products [2]. Market Outlook - The infant formula market in China is expected to see a marginal improvement in demand due to a projected rebound in birth rates in 2024, which will positively impact the industry in 2025 [3]. - China Feihe is positioned as a market leader in the infant formula sector, with revenue forecasts for 2025, 2026, and 2027 estimated at 22.17 billion, 23.63 billion, and 25.17 billion yuan respectively [3]. Share Buyback Plan - In response to the performance decline, China Feihe announced a share buyback plan to repurchase up to 10% of its issued shares, totaling approximately 907 million shares, with a minimum of 1 billion yuan allocated from existing cash reserves and free cash flow [5][6]. - The board expressed confidence in the company's long-term growth prospects through this buyback initiative [6]. Dividend Expectations - The board anticipates a total dividend of no less than 2 billion yuan for the fiscal year ending December 31, 2025, aimed at providing ongoing returns to shareholders [6].
H&H国际控股(01112.HK)中期总收入同比录得约中单位数增幅(按同类比较基准)
Ge Long Hui· 2025-07-04 08:50
Core Insights - H&H International Holdings reported a mid-single-digit revenue growth for the six months ending June 30, 2025, driven by growth across all business segments, including adult nutrition and care products, infant nutrition and care products, and pet nutrition and care products [1] Group 1: Adult Nutrition and Care Products - The adult nutrition and care products segment experienced a mid-single-digit revenue increase, primarily due to double-digit growth in mainland China and strong performance in other expanding markets [1] - The growth in this segment is attributed to rising consumer demand for beauty, anti-aging, and detox products, as well as the success of innovative product lines such as Swisse Plus+, Little Swisse, Smart Melts, and Swisse Magnesium Glycinate [1] - Swisse maintains a leading position in the overall vitamin, herbal, and mineral supplement market in mainland China, benefiting from its strong e-commerce presence [1] Group 2: Infant Nutrition and Care Products - The infant nutrition and care products segment saw a return to growth with a low single-digit year-on-year increase, driven by high single-digit growth in infant formula sales [2] - The strategy to attract new consumers, particularly through e-commerce and specialty infant stores, has helped expand market share, with Biostime's ultra-premium infant formula market share increasing from 13.0% to 15.8% [2] - During the 618 online shopping festival, the sales volume of the first and second stages of infant formula recorded a 103% increase [2] - However, the infant probiotics and nutritional supplements segment experienced a double-digit year-on-year decline due to reduced foot traffic in pharmacy channels and industry-wide challenges, although online sales in mainland China still showed low single-digit growth [2] Group 3: Pet Nutrition and Care Products - The pet nutrition and care products segment recorded a high single-digit revenue growth compared to the same period last year, benefiting from the increasing trend of premiumization in pet nutrition, pet humanization, and a rising number of pets [3] - The high-margin pet supplements segment continues to achieve steady revenue growth in the low to mid-double digits [3]
29万小镇母婴店托举之下 海拍客“背债”闯关港交所
Hua Er Jie Jian Wen· 2025-07-02 20:15
风光不再的母婴垂直电商领域,迎来一例少有的IPO。 多年从事母婴B2B电商的Yangtuo Technology Inc.(海拍客)日前向香港交易所提交上市申请,中信证券 为独家保荐人。 2024年,海拍客平台总交易额110亿元,是中国低线市场家庭护理及营养产品行业最大的B端电商平 台,市场份额10.1%。 作为昔日产业互联网、母婴电商类目下的的明星项目,海拍客成立后不到5年的时间里共计完成6轮融 资,背后资方包括顺为资本、复星国际、高瓴等。 伴随密集融资节奏的是GMV的爆发式增长。 2017年至2019年,海拍客平台交易额由50亿元跃升至150亿元。 最后一轮融资停留在2019年12月,由Anchor Equity Partners领投、高瓴跟投的亿元美金D轮融资。 但资本高光时刻并未停留太久。 2024年、2025年,因未达成与资方的对赌条款,海拍客分别斥资1100万美元、2400万美元进行股份回 购,并向股东发行了1.58亿美元的承兑票据。 海拍客在早期融资中发行了大量可转换可赎回优先股。 截至2024年底,该部分优先股账面价值达24亿元,全额计入金融负债,导致公司负债净额达到20亿元。 其公允价值变动 ...
澳优乳业召开2025年“七一”党员大会
Chang Sha Wan Bao· 2025-07-02 09:56
Group 1 - The core message of the article emphasizes the role of the Communist Party in guiding the development of Aoyou Dairy, aiming to become the most trusted formula milk and nutrition health company globally [1][3]. - Aoyou's Party Committee has been actively promoting a "red engine" to drive stable corporate growth, with all party members committed to loyalty to the Party and dedication to their work [1][3]. - The company has successfully navigated industry challenges and achieved revenue growth despite a complex operating environment, showcasing the strong influence of Party leadership on business development [3][4]. Group 2 - The conference recognized outstanding contributions by various party members and teams, awarding titles such as "Advanced Grassroots Party Organization" and "Outstanding Party Workers" [4]. - Aoyou plans to establish seven business attack teams for 2025 to enhance the integration of Party work with business operations, aiming for high-quality development [4][6]. - The company has received multiple honors for its exemplary Party work, including recognition as a "Benchmark Party Organization" in Hunan Province [5][6]. Group 3 - Aoyou emphasizes the importance of adhering to the Central Eight Regulations and maintaining political consciousness among all party members to ensure sustainable corporate health [5]. - A special training session was held to reinforce compliance and anti-corruption measures, highlighting the strategic significance of strict Party governance for corporate development [5]. - The Party Committee has been encouraged to continue its leadership role, with all members motivated to contribute to the company's growth and the realization of the Chinese Dream [6].
奶业闯关
Jing Ji Ri Bao· 2025-06-23 22:10
一杯醇厚浓郁的牛奶,开启了很多人活力满满的一天。 民以食为天。"米袋子""菜篮子""肉盘子"之外,还有"奶瓶子"。牛奶富含多种营养,是自然赠与人类 的"最接近完美的食物"。奶业是强壮民族、健康中国不可或缺的战略性产业,是现代农业和食品工业有 机融合的重要产业。 习近平总书记高度重视奶业发展。2014年1月,在内蒙古考察期间,习近平总书记要求伊利:把好产品 质量关,确保消费者舌尖上的安全;探索一些好办法,帮助农牧民更多分享产业利润效益,真正同龙头 企业等经营主体形成利益共同体。2017年1月,总书记在考察河北旗帜乳业时指出,要下决心把乳业做 强做优,生产出让人民群众满意、放心的高品质乳业产品,打造出具有国际竞争力的乳业产业,培育出 具有世界知名度的乳业品牌。 从奶业大国到奶业强国,考验着奶业全链条的耐心、匠心与决心。 从低谷里跨越 走进超市,纯奶、酸奶、奶粉、奶酪等各类乳制品摆满了货架,从常温奶到巴氏奶,从基础款到功能 款,让人目不暇接。其实,在我国,奶业某种意义上算是新兴产业,真正得到快速发展也就是最近20多 年的事情。2000年,我国人均乳制品消费量仅7公斤多,2015年达36公斤,目前约42公斤。 农业农 ...