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新疆乌苏市市场监管局开展养老机构食品安全培训 筑牢老年人饮食安全防线
Zhong Guo Shi Pin Wang· 2025-07-23 08:43
食品采购与储存是食品安全的源头和关键环节。培训中,工作人员深入介绍了合格供应商的筛选与评估 方法,要求养老机构严格审查供应商资质,确保食品原料来源安全可靠。同时,对食品采购验收标准、 食品原料的分类存放原则、储存环境的温度和湿度控制等方面进行了细致讲解,强调了食品标识与有效 期管理以及防止交叉污染的重要性,如何有效降低食品采购与储存环节的安全风险。 食品加工与制作直接关系到食品的质量和安全。培训围绕食品加工操作流程标准化、食品卫生操作规范 展开,详细讲解了洗手、穿戴、工具消毒等操作要点,以及熟制、熟食、冷藏、热食的安全控制方法, 特别强调了食品留样制度及留样管理的严格要求,确保在出现食品安全问题时能够及时追溯和处理。 会后,参训人员围绕食品安全中遇到的常见问题和共性问题进行交流探讨,并一致表示,此次培训他们 对食品安全知识有了更全面、更深入的了解,食品安全意识和操作技能得到了大幅提升,在今后的工作 中,将严格按照培训要求,落实各项食品安全管理制度,为老年人提供安全、健康、美味的餐饮服务。 (杜志锋、刘东亮、西热力) 此次培训会,由乌苏市市场监管局食品安全监管室副主任西热力·吐尔地同志,采取PPT集中培训的方式 ...
第二代「悠山·510」惊艳发布:森系美学邂逅醇厚茅香
Zhong Guo Shi Pin Wang· 2025-07-23 06:12
2025年7月19日,悠山酱酒全新力作悠山·510于5A景区深圳市观澜湖翡翠湾举行。新品主题为"悠山·510 自在好心情",以"森系美学与醇厚茅香融合"为核心设计理念,瞄准都市人群在繁忙之余,对自在生活 的向往,通过绿孔雀文化符号、匠心酿造工艺与户外场景创新,重新定义的酱酒消费体验。 悠山酱酒联合创始人&总裁陈波在会上分享了悠山基于用户需求为核心,围绕用酒体验做了"吃喝玩 乐"一系列的用户服务体验,让悠山代表的不仅是一瓶好酒,更是一种在繁忙之余懂得松弛与自洽,追 求美好与自在生活的品位。 悠山酱酒品牌中心 总经理于笑海 悠山酱酒创始人&首席产品官张辉军 作为悠山酱酒旗下的核心单品,张辉军先生着重介绍了第二代悠山·510在口感、香气以及留香持久度方 面全面升级,作为"茅香醇厚"的典范,品质上对标"茅台1935",价格锚定在其三分之一的水平,目的是 将"悠山·510"打造成两百多元茅香酱酒中的品质之王。 设计灵感:森系美学与自然茅香的融合 悠山酱酒品牌中心总经理于笑海先生,在会上基于现代都市人群"逃离喧嚣、回归本真"的情感需求,正 式提出"品质生活,自在心情"的品牌生活主张。 悠山·510以"百鸟之王"绿孔雀为灵 ...
食品展健康升级,SIAL西雅展9月深圳响应健康中国2030,健康化创新成主流
Zhong Guo Shi Pin Wang· 2025-07-23 06:06
从"追求好吃"到"追求吃好",休闲食品的变革不仅体现在产品的口感上,更涵盖了健康、趣味、文化等 多个层面。面对量贩渠道的快速扩张和国潮文化的持续升温,传统的休闲食品增长模式已显得力不从 心,取而代之的是以"产品创新+场景挖掘+价值传递"为核心的新竞争维度。在此背景下,SIAL西雅国 际食品展(深圳)的举办无疑为行业注入了新的活力。 在展会上,多家企业展示了其在健康化方面的创新成果。广东本高沙屋食品有限公司不仅推出了多种口 味的原切薯片,还创新性地提出了薯片+薯条一罐两吃的新概念,同时将健康理念延伸至原切芋头片等 新品。广东煌记食品有限公司则通过配方升级和原料选择,推出了青柠三文鱼苏打饼干与金蒜牛肉苏打 饼干等健康零食,满足了消费者对健康饮食的追求。 趣味融合,年轻市场成蓝海 为了吸引年轻消费者,休闲食品企业纷纷在产品中融入趣味元素和文化内涵。广东金添动漫股份有限公 司以"添乐卡通王"品牌为核心,将动漫元素与零食深度融合,打造了兼具童趣与美味的独特体验。东莞 市金旺食品有限公司则通过与"喜羊羊""小猪佩奇"等顶流IP的合作,推出了多款深受年轻消费者喜爱的 产品。韩进(上海)食品有限公司则以其进口品牌ZEK为定位 ...
水产品扫码可查“身份证” ——万年县市管局推进水产品数智化追溯体系建设
Zhong Guo Shi Pin Wang· 2025-07-23 03:11
"水产品检测合格信息都有,这下可以放心买了!" 下一步,该局将充分收集市场商户的使用反馈和消费者的意见需求,不断完善服务功能,并逐步将应用 范围推广使用,实现食品"来源可追、群众可查、安全可控",让群众可感可及、得到实惠。 万年县市场监督管理局 李文锋 曾伟鹏 郭国民 消费者掏出手机,用微信扫描农贸市场购买水产品的小票或商户显示屏的二维码,立即清晰的显示所购 水产品品质检验情况和供货商情况,这是近日万年县农贸市场水产品购买现场的一幕,这不仅让水产品 拥有了"金名片",而且能实现执法更精准,闭环更迅速。 为加强水产品安全监管,万年县市场监督管理局以深入贯彻中央八项规定精神学习教育活动为契机,加 大为民服务力度,在辖区开展水产品数智化追溯体系建设,通过实施"水产产品生产者和经营者主体备 案、餐饮行业实名注册制、(检测、检疫)票证同网传递、监管部门同网联动,平台分销追溯凭证及流 向功能的应用",在水产品生产者和经营者交易有效节点处,铺装云网一体智能追溯电子秤,依法采集 从养殖源头到终端销售的相关追溯信息,实现水产品生产源头信息准出与市场信息准入的全链条数字化 追溯管理,全面提升农产品全链条追溯治理能力。据悉,该局首 ...
微康益生菌“益生菌+”战略亮相晋江 引领休闲食品健康升级新浪潮
Zhong Guo Shi Pin Wang· 2025-07-22 07:20
7月19日,第十二届休闲食品科技创新与产业发展大会在福建晋江隆重召开,会上益 生菌科技的前沿应用成为焦点。微康益生菌研究院赵云蛟博士受邀发表主题报告 《"益生菌+"赋能休闲食品 营养健康升级的创新设计思路》,为行业带来突破性解决 方案。 面对消费者对健康零食高达76%的需求增长,赵云蛟博士指出:"'益生菌+'战略通过 产品形式多样化拓展应用边界,实现休闲食品健康化升级与功能食品日常化融合,是 构建差异化竞争壁垒的关键。" 微康益生菌研究院依托深厚研发底蕴,展示了其核心菌株矩阵的硬核科技实力: 动物双歧杆菌乳亚种BLa80:从婴幼儿到老年,科学守护人生每一程,完成婴儿健 康、改善IBS、护胃清幽、调节肠道菌群等方向的临床研究20余项,并拥有24+篇SCI 论文、13+项专利护航婴童过敏防护与免疫调节,是中国大陆首株获双GRAS(self- affirmed GRAS和FDA GRAS)认证的婴幼儿菌株。 嗜黏蛋白阿克曼氏菌Akk11:被誉为"下一代减肥瘦子菌"AKK11,以10余项专利、 5+项临床研究证实其调节食欲、改善肥胖及代谢水平的潜力,助您轻松享"瘦"健康, 可提供活菌/灭活双形态高活性原料。 基于强大 ...
八合里牛肉丸火锅食材惊艳亮相第十届郑州餐饮业博览会
Zhong Guo Shi Pin Wang· 2025-07-21 14:51
Core Insights - The 10th Zhengzhou Catering Industry Expo and the 10th Zhengzhou International Hot Pot Ingredients Exhibition will be held from July 17 to 20, 2025, showcasing the strong presence of Deep Shouxin Food Co., Ltd. with its well-known product series, including Ah He Li beef balls and beef tendon balls [1] - Ah He Li brand, established in 2008 in Shantou, Guangdong, has grown to over 200 stores nationwide, representing authentic Chaoshan beef hot pot and embodying the heritage of "intangible cultural heritage" [1] - The company emphasizes strict quality control and innovation in traditional craftsmanship, gaining significant attention at the exhibition [1] Product Experience - During the expo, Ah He Li organized live cooking demonstrations and tasting activities, allowing attendees to experience the superior quality and taste of its products [1] - The beef balls are noted for their juiciness and chewiness, while the beef tendon balls offer a firm texture, made from high-quality beef through meticulous selection and processing [1] - The booth attracted many visitors, receiving positive feedback and establishing a solid foundation for future development [1] Brand Philosophy and Future Plans - Ah He Li adheres to the philosophy of "real ingredients, high quality," focusing on beef products and enhancing product development to meet modern consumers' demands for health and taste [3] - The company aims to provide high-quality, efficient one-stop services, promoting fresh, delicious, healthy, and safe high-end hot pot ingredients to everyday consumers [3] - The brand has gained high recognition in the industry for its exceptional quality and cultural heritage, committing to innovation and tradition to lead healthy industry development [5]
新疆塔城乌苏啤酒节烟火气里的“放心”“安心”“开心”
Zhong Guo Shi Pin Wang· 2025-07-21 10:24
烧烤师傅阿不都·许克说:"啤酒节期间在我们这吃架子肉的人很多,天天 都要消费 只羊,我们每天都用最新鲜的羊肉招待客人,让大家吃得放心、 开心。" 3-4 7月18日,2025新疆塔城乌苏啤酒节在夏日的热浪中盛大启幕,这场美食 与欢乐的盛宴,将天南海北的游客汇聚一堂。乌苏市市场监管部门严查严防, 为这场"舌尖上的狂欢"筑牢安全保障,让各族游客和市民吃得放心、安心、开 心。 当天,在某烧烤餐厅,烧烤师傅正忙着为游客们烤制架子肉,浓郁的香气 弥漫整条街。 为给游客和市民提供新鲜美味的节日美食,乌苏餐饮点从源头把控食材新 鲜度,员工们规范操作,主动接受社会监督。 餐厅负责人马奎说:"为让参加啤酒节的食客们吃得安心、放心,我们所 有的食材都采用最新鲜的。所有的员工会认真、负责的接受大家的监督以及意 见和建议。祝大家啤酒节快乐!" 啤酒节期间,乌苏市市场监督管理局依托快检设备对蔬菜农药残留、肉类 水分等关键指标进行现场检查,还联动智慧监管平台,通过"明厨亮灶"系统实 时监控后厨操作,实现"线下巡查+线上监控"的双轨并行监管模式让广大市民 游客亲眼见证检查的全流程,切实保障"舌尖上的安全"。 克拉玛依市游客茹扎·木拉提说: ...
聚力攻坚 精战市场,叙府“大会战”释放逆势突围坚定信号
Zhong Guo Shi Pin Wang· 2025-07-21 08:20
Core Insights - The current international uncertainty and domestic consumption shift have created unprecedented pressure on many liquor companies, making "resilient growth" a hot topic [1] - The 2025 mid-year summary meeting and market campaign launch by Xufu Liquor aimed to signal a strong commitment to overcoming challenges and reshaping the competitive landscape [1][6] Group 1: Strategic Overview - Xufu has recognized the limitations of traditional growth models and introduced a "one-three-six" strategic layout focusing on brand value enhancement, core product development, and key market construction [3][11] - The company emphasizes a comprehensive approach across "people, goods, and market" to enhance brand influence, product penetration, and market control [5][11] Group 2: Market Challenges - The liquor industry is facing three major challenges: competition for existing market share, demand bottlenecks, and pressure on sales [3][6] - Predictions indicate that most brands will experience declines in revenue and net profit in the second quarter of this year [6] Group 3: Tactical Implementation - Xufu has entered a "wartime state" to address the challenges, focusing on rapid execution and extreme precision in its market strategies [8][10] - The company has outlined eight key plans to drive high-quality development, including quality enhancement, market expansion, and talent optimization [8][11] Group 4: Training and Development - A core skills training program was conducted from July 8 to 10, specifically designed to prepare for the upcoming market campaign [10] - This training emphasizes the importance of market orientation, product focus, and organizational efficiency for future growth [10][13] Group 5: Future Direction - Xufu aims to deepen its strategic layout by focusing on brand value, market infrastructure, digital marketing systems, and organizational efficiency [11][13] - The company is committed to returning to "first principles" to seek certainty in growth by understanding market demands and optimizing its offerings [13]
五丰行“雪糕节”刷屏成都:情绪营销重新定义雪糕生意
Zhong Guo Shi Pin Wang· 2025-07-21 01:57
Core Insights - The ice cream market is experiencing a competitive season with brands focusing on product innovation and scenario marketing rather than price wars [1][3] - FiveFeng's "Ice Cream Festival" in Chengdu marks a strategic entry into the Sichuan market, emphasizing brand awareness and consumer experience [1][9] Market Overview - Mainstream ice cream prices are cautious, with popular products priced around 5 yuan, while some special channels like tourist spots see prices between 8 to 10 yuan [3] - The market is characterized by intense competition among brands, with various promotional strategies being employed [5] Product Innovation - FiveFeng has launched several co-branded ice cream products, including beer-flavored ice cream in collaboration with Snow Beer, which has received positive feedback on social media [4] - The brand's innovative approach includes local flavors and unique experiences that resonate with regional consumers [14] Consumer Trends - A McKinsey report indicates that 64% of consumers prioritize emotional consumption, particularly among younger demographics [8] - Consumers are willing to pay a premium for emotional satisfaction rather than just product functionality [6][29] Marketing Strategy - FiveFeng's marketing strategy combines offline events with online promotion, achieving over a million exposures through a multi-channel approach [17][21] - The festival's design includes interactive experiences that enhance consumer engagement and brand recognition [11][23] Channel Development - The festival aims to drive channel expansion by engaging local distributors and retailers, showcasing the brand's market potential [26] - The initiative fosters collaboration with distributors, enhancing their confidence in the brand's growth prospects [29] Social Responsibility - FiveFeng's activities include distributing free ice cream to workers in high-temperature jobs, reinforcing the brand's commitment to social responsibility [24][27] - This approach not only builds brand credibility but also connects emotionally with the community [27]
和善园20周年庆:“请全南京吃鲜肉大包”,共赴本土品牌二十年之约
Zhong Guo Shi Pin Wang· 2025-07-21 01:57
Core Viewpoint - The article highlights the 20th anniversary celebration of He Shanyuan, a local baozi chain in Nanjing, featuring a promotional event offering free fresh meat baozi to citizens, showcasing the brand's commitment to quality and community engagement [1][13]. Company Overview - He Shanyuan started in 2005 as a small 20-square-meter shop and has grown to over 1,500 stores nationwide, establishing a strong presence in nine provinces and one city [5][7]. - The brand operates more than 400 stores in Nanjing alone, serving over 170 million customers annually and selling over 600 million baozi each year [7]. Product Highlights - The star product, the fresh meat baozi, weighs 110 grams and is made from high-quality pork with a 95% repurchase rate, indicating strong consumer approval [3]. - The baozi is recognized as "Jiangsu's signature snack" and is made fresh daily, emphasizing the brand's commitment to quality and freshness [3][11]. Business Model Innovation - He Shanyuan has adopted an all-channel, multi-time period business model, expanding beyond traditional breakfast offerings to include lunch and dinner options, thus enhancing customer reach [9]. - The company has upgraded its dining experience to provide a full meal service throughout the day, including various convenient meal options [9]. Operational and Supply Chain Strength - The company supports franchisees with a comprehensive service model, ensuring smooth operations from initial consultation to ongoing management [11]. - He Shanyuan has established a robust supply chain, including a 1,000-acre vegetable base and a 40-acre filling factory, ensuring fresh and safe ingredient supply [11]. Future Plans - The brand aims to enhance its store profitability by upgrading to a sixth-generation store model, focusing on optimizing customer experience and reinforcing its "freshly made" concept [14].