Nan Fang Nong Cun Bao
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来北京路赶文明大集!文明集市促消费系列活动将于12月19日开市
Nan Fang Nong Cun Bao· 2025-12-18 11:30
Core Viewpoint - The "Civilization Market" event aims to promote consumption and showcase Guangdong's cultural heritage, featuring local products and traditional crafts from December 19 to 28 in Guangzhou's Beijing Road shopping district [4][6][15]. Group 1: Event Overview - The "Civilization Market" will take place from December 19 to 28, with the opening ceremony on December 19 at Tianhe City South Square [4][5]. - The event includes various activities such as cultural tourism promotion, local product exhibitions, and flash performances, focusing on showcasing Guangdong's cultural heritage and promoting consumption [5][6][8]. Group 2: Consumption Promotion - The core objective of the event is to stimulate consumption, featuring live broadcasts from rural hosts to showcase local products and convert online traffic into sales [15][19]. - A comprehensive display area will feature agricultural and cultural tourism products from 21 counties, including unique items like high-quality tea and traditional crafts [20][22]. Group 3: Cultural Integration - The event will highlight the integration of traditional culture with modern commerce, creating a vibrant atmosphere for winter consumption and enhancing community engagement [32][34]. - Various cultural performances, including traditional dances and puppet shows, will be featured, allowing visitors to experience Guangdong's rich cultural tapestry [39][41]. Group 4: Community Engagement - The event will also provide health services, cultural experiences, and educational activities, fostering a sense of community and promoting local culture [70][73]. - A new "Beijing Road Cultural Map" will be launched, integrating geographical and cultural data to enhance visitor experience [78][80].
山海联动,肇庆土特产“出圈”更出彩
Nan Fang Nong Cun Bao· 2025-12-18 11:30
山海联动,肇庆 土特产"出圈"更 出彩_南方+_南 方plus 山海好物共兴, 区域协同出彩! 12月12日晚, 2025年大湾区— 大西南土特产博 览会·山海嘉年 华在肇庆七星岩 东门广场开幕。 来自粤港澳大湾 区、大西南及对 口协作地区的千 余种山货海味, 以及多元非遗文 创集中亮相,从 午后到夜晚,山 海巡游、青春舞 台、梦幻鱼灯、 沉浸剧场轮番登 场,活力全开, 全方位满足市民 游客的"舌尖期 待"与"购物需 求" 。 土特产是地域文 化的鲜活载体, 也是推动县域经 济出圈出彩的重 要力量。发挥肇 庆作为粤港澳大 湾区面向大西南 门户枢纽的作 用,此次博览会 精准把握了区域 互补优势,让大 湾区的鲜活海产 与大西南的深山 珍味同台亮相, 让东西部协作成 果在一道道美味 里得到集中展 示。从德庆贡柑 到肇供大米,从 岭南佳果的清甜 多汁到非遗手作 的匠心独运,千 款风物背后,是 绿水青山的生态 馈赠,是千万农 户的生计所系, 更是"一县一 业"产业布局的 实践代表。 产业升级是土特 产"出圈"的核心 密码。传统土特 产常面临产业链 短、附加值低的 困境,而此次博 览会给出了破局 之法。活动中, 我们看到 ...
连州省级示范项目签约落地,赋能水库移民农产品深加工升级
Nan Fang Nong Cun Bao· 2025-12-18 11:30
Core Viewpoint - The signing of the provincial-level demonstration project for the deep processing and upgrading of agricultural products from reservoir immigrants in Lianzhou marks a significant step towards enhancing the local agricultural industry and supporting economic development in the region [2][12]. Group 1: Project Overview - The signing ceremony took place at the Lianzhou Agricultural and Rural Bureau, involving Lianzhou's Agricultural and Rural Bureau, Lianzhou Mianan Agricultural Development Co., Ltd., and Lianzhou Lianfu Food Co., Ltd. [2][3] - The project aims to accelerate the upgrading of the agricultural processing industry for reservoir immigrant villages [4][12]. Group 2: Geographic and Agricultural Context - Lianzhou is located at the intersection of Guangdong, Hunan, and Guangxi provinces, benefiting from fertile soil, excellent water quality, and significant temperature variations [6]. - The region is known for high-quality agricultural products, including Lianzhou cabbage, crystal pears, and Dongbi cured meats, and has received multiple honors such as "Hometown of Crystal Pears" and "National Demonstration Base for Selenium-rich Agriculture" [7][8][9]. Group 3: Economic Impact and Projections - The city has five nationally protected geographical indication products, 18 certified green food enterprises, and aims to achieve a comprehensive output value of 4.4 billion yuan in 2024, with an annual growth rate of 18.7% [10][12]. - The provincial-level demonstration project has a total investment of 23 million yuan, with specific allocations for land acquisition, construction, and equipment [13][14][17]. - The project is expected to generate an annual output value of 60 million yuan and contribute 1.8 million yuan in tax revenue, while also promoting the development of upstream and downstream industries related to raw material transportation and sales [18][19].
山海有时,桂品常在:深圳地铁里的广西风物|桂品高定·风味广西
Nan Fang Nong Cun Bao· 2025-12-18 09:33
Core Viewpoint - The article highlights the rich agricultural products of Guangxi, emphasizing their integration into the Greater Bay Area through Shenzhen's metro system, showcasing the unique flavors and cultural significance of these products [6][10][66]. Group 1: Agricultural Products - Guangxi's agricultural offerings include seasonal fruits and vegetables such as Hecheng moon persimmons, Fangchenggang golden pomfret, and Wuzhou Liubao tea, which are now featured in Shenzhen's metro stations [7][8][12]. - The article mentions various local specialties like sweet corn, lychee, and passion fruit, describing them as "flavor totems" that represent the region's natural bounty [9][10][26][32]. Group 2: Cultural Significance - The integration of Guangxi's products into urban life symbolizes a connection between rural and urban areas, allowing the flavors of Guangxi to reach a broader audience [66]. - The article emphasizes the patience and wisdom of local farmers, who allow fruits like moon persimmons to ripen naturally, enhancing their sweetness and quality [38][39]. Group 3: Agricultural Development - Guangxi has established a robust agricultural industry, focusing on six key sectors including grains, sugar, fruits, vegetables, aquaculture, and livestock, with each sector valued at over 100 billion [59][60]. - The tea industry is highlighted as a significant part of this development, with Guangxi Liubao tea and other specialty teas being promoted as part of a collaborative growth strategy [63][64].
千灯璀璨,舞韵添彩!兴宁杯花舞大赛邀您组队来战
Nan Fang Nong Cun Bao· 2025-12-18 09:33
Group 1 - The "Cup Flower Dance Competition" in Xingning is a key event of the "Shangdeng+" series, aimed at celebrating cultural heritage and promoting local traditions [3][12][14] - The competition encourages participation from the public, with a total of 20 teams competing in the finals scheduled for February 19, 2026 [17][19] - Participants must form teams of at least 16 members, and the competition is open to residents and public employees of Xingning [20][28] Group 2 - The competition features a prize pool with gold awards of 3000 yuan each for two winners, silver awards of 2000 yuan for three winners, and bronze awards of 1000 yuan for five winners [25][26] - The event promotes innovation in performances, allowing integration of various dance styles while emphasizing local cultural characteristics [22][23] - The competition aims to enhance the visibility of Xingning's cultural heritage and contribute to the local community's engagement in cultural activities [14][30]
十年耕耘千项硕果,广东种博会珠海分会场“上新”
Nan Fang Nong Cun Bao· 2025-12-18 08:36
Core Viewpoint - The 24th Guangdong Seed Industry Expo's Zhuhai branch focuses on promoting high-quality agricultural development through innovative seed technology and industry integration, showcasing over 1,000 new varieties and technologies [6][22][23]. Group 1: Event Overview - The event, themed "Seeds Empower Agriculture, Smartly Draw the Future," aims to support the "Hundred Counties, Thousand Towns, and Ten Thousand Villages" high-quality development project [7][8]. - The expo features a diverse format of "professional display + popular science interaction + industry connection" to establish a high-end seed industry event in the Guangdong-Hong Kong-Macao Greater Bay Area [8][9]. - The Zhuhai branch has been held for ten consecutive years, becoming a significant platform for gathering quality seeds and technologies, and promoting results transformation [21][22]. Group 2: Agricultural Innovations - The event showcases over 800 vegetable varieties from more than 20 units, covering over 30 crop categories, highlighting the latest advancements in vegetable seed industry [23][24]. - The "Silk Rice Star" exhibition area displays premium rice varieties, while the "Golden Valley" corn area illustrates the evolution of sweet corn products, showcasing the transformation of industry diversification [14][15][16]. - The "King of Plant Protein" soybean area emphasizes Guangdong's strength as a national processing hub, reflecting the solid foundation of the country's grain storage [17]. Group 3: Economic Impact - In recent years, Zhuhai has made significant progress in developing the seed industry, with a 72% year-on-year increase in the distribution of quality rice seeds for 2025 [18]. - The innovative "unified planting and same variety" model has covered 1,400 households, achieving a cost reduction and income increase of 250-390 yuan per mu [19][20]. - The event promotes the integration of breeding and propagation, leveraging technology to empower the industry [27][28]. Group 4: Health and Wellness Focus - The health and wellness exhibition area features aromatic orchids and traditional medicinal materials, showcasing Zhuhai's commitment to developing a health-oriented seed industry [41][42][43]. - The city has successfully cultivated multiple quality specialty varieties in ornamental horticulture, with plans to focus on the breeding of aromatic orchid varieties [49][50]. Group 5: Collaboration and Support - The event highlights collaboration among Zhuhai, Zhongshan, and Jiangmen to build an efficient and safe agricultural product circulation system [71][72]. - Since 2021, Zhuhai has invested approximately 4.136 billion yuan in various projects to support rural revitalization and cooperation with other regions [77]. - The signing of cooperation agreements with top research institutions aims to establish a modern agricultural system in Zhuhai, enhancing the transformation of scientific achievements into productive forces [87][90].
连州菜心宴请湾区名厨,12月19日共鉴粤味匠心
Nan Fang Nong Cun Bao· 2025-12-18 06:33
Core Viewpoint - The event "Lianzhou Choy Sum · Cantonese Culinary Masterpiece" aims to promote Lianzhou Choy Sum as a high-quality agricultural product in the Greater Bay Area, showcasing its unique flavor and potential in the culinary market [3][6][19]. Group 1: Event Overview - The tasting event will take place on December 19 in Guangzhou, featuring various activities such as industry promotion, chef salons, dish displays, award ceremonies, and a tasting dinner [3][7]. - This event marks a significant step for Lianzhou Choy Sum to enter the core dining circles of the Greater Bay Area [6][19]. Group 2: Product Quality and Recognition - Lianzhou Choy Sum is recognized as a national geographical indication product, with its soluble sugar content reaching 7.51 times that of ordinary Choy Sum, attributed to its unique selenium-rich soil and high-altitude environment [24][25]. - The product has received numerous accolades, including being listed among the top 100 regional public brands in Guangdong, highlighting its status in the industry [28]. Group 3: Market Development and Innovation - As of November 2025, the planting area for Lianzhou Choy Sum is projected to be 175,900 acres, with an output of 158,500 tons and a comprehensive output value of 1.042 billion yuan [29][30]. - The development of new varieties and deep processing products, such as dried Choy Sum and slices, is expected to extend the market supply period and enhance the product's value [31][32]. Group 4: Culinary Showcase and Networking - The tasting event will feature renowned chefs demonstrating diverse culinary applications of Lianzhou Choy Sum, showcasing its potential as a high-end ingredient [35][37]. - A thematic salon will facilitate discussions among chefs, industry experts, and representatives to explore innovative pathways for integrating Lianzhou Choy Sum into the Greater Bay Area's dining system [40][41]. Group 5: Future Aspirations - The event aims to establish Lianzhou Choy Sum as a staple in the kitchens of the Greater Bay Area, contributing to rural revitalization and increasing farmers' income [45][46].
数字兴农!佛山市 2025 农产品电商直播培训班圆满结业
Nan Fang Nong Cun Bao· 2025-12-18 06:33
Core Viewpoint - The training program for agricultural e-commerce live streaming in Foshan City aims to enhance digital capabilities and support rural revitalization through targeted education and skill development for agricultural stakeholders [2][4]. Group 1: Training Program Overview - The training lasted for 7 days and focused on the theme of "Digital Agriculture, Strong Brands" [2][3]. - It targeted 50 participants, including agricultural operators, major producers, and returning entrepreneurs, to empower them with digital skills [3][4]. Group 2: Curriculum and Content - The program integrated ideological guidance with skill enhancement, providing a comprehensive growth platform for participants [5]. - Participants learned about the value of agricultural e-commerce in the context of rural revitalization and received insights into supportive policies and governance [6][7][8]. Group 3: Practical Skills Development - The training employed a dual-track model of "theory and practice," addressing key challenges in e-commerce live streaming [10][11]. - Participants engaged in hands-on training at various practical bases, learning the entire process of live streaming operations, including product presentation and audience engagement techniques [12][13][16]. Group 4: Industry Integration and Future Applications - The curriculum emphasized the integration of e-commerce with agricultural production, covering brand management and digital skills application [17][18]. - Participants expressed intentions to apply their training to enhance the visibility of Foshan's agricultural products through live streaming, aiming to create new opportunities for local farmers [21][22].
南农晨读 | 粤强农装
Nan Fang Nong Cun Bao· 2025-12-18 03:01
Group 1 - Guangdong has introduced 27 measures to support the high-quality development of the integration of agriculture, culture, and tourism [3][4] - The measures include strengthening planning guidance, innovating diverse leisure experience scenarios, enhancing brand promotion, improving infrastructure, and increasing operational income for various entities [5][6] - The goal is to build a nationally leading and globally recognized model for the deep integration of agriculture, culture, and tourism in Guangdong [6][7] Group 2 - Recent exposure by CCTV revealed issues of fraud in the Chenpi market, where low-cost "quick-made" Chenpi was sold at high prices by misrepresenting its age and origin [10][11] - In response, Guangdong and Guangxi quickly initiated corrective actions, blacklisting several involved companies and prohibiting their participation in the Chenpi industry [12][13] - The New Hui Chenpi industry association and local agricultural societies have committed to quality assurance and protecting the integrity of authentic Chenpi [72][73] Group 3 - The Guangdong Provincial Government reported that the per capita disposable income of rural residents exceeded 43,000 yuan, indicating solid progress towards common prosperity [30][31] - A press conference highlighted the achievements of the "14th Five-Year Plan" in Foshan, emphasizing its status as a manufacturing hub in China [33][34] Group 4 - The 2025 Zhuhai Seed Industry Carnival was launched, showcasing modern seed industry technologies and achievements [57][59] - A "field classroom" event focused on sweet corn cultivation practices, reflecting a shift in Guangdong's fresh corn industry towards quality competition rather than just yield [60][64] Group 5 - The Clear Water and Green Mountains initiative was emphasized during the Guangdong Provincial Forestry Industry Association's annual meeting, focusing on the development direction of the forestry industry [76][81]
伶仃洋上的“钢铁岛屿”:三位海洋牧场“主理人”的牧渔日记 | 海上新农人④
Nan Fang Nong Cun Bao· 2025-12-18 03:01
Core Viewpoint - The article highlights the transformation of traditional fishing practices in Guangdong, showcasing the emergence of modern marine ranching through advanced technology and the stories of three individuals involved in this industry [1][14][101]. Group 1: Modern Marine Ranching - The "Gesheng No. 1" deep-sea farming platform is the first industrialized modern marine ranching equipment in Zhuhai, designed to withstand strong winds and waves, capable of raising 450 to 600 tons of fish [23][28][90]. - The platform's semi-submersible structure provides stability and flexibility, allowing it to operate effectively in harsh marine conditions [27][58]. - The modern marine ranching approach integrates various technologies, transforming the ocean from a mysterious realm into a professional working environment [42][44]. Group 2: Profiles of New Marine Farmers - Huang Jinyao, a 28-year-old from Heyuan, has transitioned from having no knowledge of the ocean to becoming the sole diver on the platform, responsible for monitoring fish health [5][21][32]. - Ye Yuehe, a 58-year-old veteran with nearly 30 years of experience, emphasizes the stability of the "Gesheng No. 1" platform compared to traditional wooden rafts, which were vulnerable to storms [50][62]. - Sheng Songjiang, a 53-year-old operations engineer, manages the platform's equipment and ensures its smooth operation, highlighting the shift from land-based mechanical work to marine environments [74][76]. Group 3: Technological Advancements - The platform utilizes solar energy for self-sufficient power and has a desalination system producing 2 tons of fresh water daily, enhancing operational sustainability [76][78]. - The integration of data monitoring systems allows for real-time tracking of water conditions, improving fish farming practices and reducing reliance on traditional methods [65][68]. - The emergence of new professions such as divers, data analysts, and smart farming experts reflects the industry's evolution towards a more technology-driven approach [46][48][91]. Group 4: Industry Impact and Future Prospects - Guangdong's proactive measures in marine ranching are part of a broader strategy to modernize the fishing industry, contributing to the region's economic development [105][113]. - The introduction of innovative platforms like "Zhanjiang Bay No. 1," which features AI-assisted systems, signifies a shift towards intelligent aquaculture [93][91]. - The article concludes with a vision of a modernized fishing landscape, where traditional practices merge with advanced technology, creating a sustainable and efficient marine economy [117][119].