Nan Fang Nong Cun Bao
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“匠心传承·灯王争辉”花灯作品评选活动开始投票啦
Nan Fang Nong Cun Bao· 2026-01-24 11:05
"匠心传承·灯王 争辉"花灯作品 评选活动开始投 票啦_南方+_南 方plus "兴宁上灯大过 年",兴宁花 灯,这盏客家灯 火,既是省级非 物质文化遗产的 鲜活载体,更 是"中国花灯之 乡"最鲜明的文 化印记 。为深 入挖掘花灯文化 内涵、传承匠心 技艺,进一步擦 亮城市文化名 片,兴宁市多部 门联合发起"匠 心传承·灯王争 辉——兴宁市花 灯评选活动" 。 活动自2025年12 月15日启动以 来,得到全市花 灯制作工匠的热 烈响应,匠人们 以竹为骨、以纸 为衣,将兴宁地 域特色和美好祈 愿融入到传统工 艺中 。至2026 年1月22日征集 截止,共征集到 22份优质花灯作 品。 如今,这些凝聚 匠心与祝福的花 灯已正式进入投 票环节!每一票 都是对非遗传承 的支持,每一份 喜爱都能让客家 花灯在新时代焕 发更亮光彩。快 来为你心中 的"灯王"投上宝 贵一票,让千年 灯韵照亮更多人 的乡愁与期盼! 一、组织机构 指导单位:中共 兴宁市委宣传部 主办单位:兴宁 市文学艺术界联 合会、兴宁市文 化广电旅游体育 局、兴宁市媒体 中心 承办单位:兴宁 市民间文艺家协 会 协办单位:兴宁 市伟泓中小学生 综合实践活 ...
广货行天下!1月25日至26日粤味珍品·连州东陂腊味飘香迎新春
Nan Fang Nong Cun Bao· 2026-01-24 06:32
Core Viewpoint - The "Dongpi Preserved Meat New Year Goods Season" event will take place in Dongpi Town, Qingyuan City, from January 25 to 26, aiming to promote Dongpi preserved meat culture and enhance local tourism and rural revitalization [2][3][4]. Group 1: Event Details - The event will feature a variety of activities, including a lively opening ceremony with lion dances and folk performances, showcasing the rich cultural heritage of Dongpi [13][14]. - The main theme of the event is "Preserved Meat Fragrance, New Year Flavor," focusing on creating an immersive shopping experience for visitors [3][4]. - There will be themed exhibition areas displaying signature products like Dongpi sausages and preserved meats, along with interactive cooking experiences [16][18]. Group 2: Cultural Significance - Dongpi preserved meat is a well-known traditional specialty in northern Guangdong, made from high-quality local pork and utilizing natural drying techniques, which contributes to its unique flavor [7][10]. - The preserved meat has evolved from a local delicacy to a significant industry that boosts local farmers' income, becoming a "golden business card" for the region [11]. Group 3: Marketing and Promotion - The event will leverage social media and mainstream media partnerships to enhance visibility, including short videos and KOL promotions [20][21]. - Visitors will receive shopping vouchers to encourage spending at designated stalls, stimulating consumer enthusiasm [22][23]. - A special "New Year Goods Shopping + Dongpi One-Day Tour" itinerary will be offered to attract more tourists to the area [26][27].
讲好惠州乡村故事!创建助力“百千万”南粤乡村故事演讲大赛惠州预选赛举办
Nan Fang Nong Cun Bao· 2026-01-24 06:32
讲好惠州乡村故 事!创建助 力"百千万"南粤 乡村故事演讲大 赛惠州预选赛举 办_南方+_南方 plus 为生动展现惠州 推进"百千万工 程"的丰硕成果 与城乡蝶变,1 月22日,市文明 办、市农业农村 局、团市委联合 举办了"创建助 力'百千万'南粤 乡村故事演讲大 赛惠州预选 赛"。自启动以 来,大赛得到了 全市上下的热烈 响应,吸引了奋 战在"百千万工 程"一线的各界 人士踊跃参与。 参赛选手涵盖基 层干部、返乡青 年、文化工作 者、媒体人及乡 村教师等多个群 体,最终,来自 各县(区)及团 市委推荐的 18 组优秀选手脱颖 而出,站上了市 级舞台。 转身,选手们用 一个个生动的案 例,全方位展现 了惠州乡村在产 业发展、生态建 设、乡风文明及 民生改善等方面 的显著变化。 现场评委团 从"主题契合 度""故事内容与 结构""语言表 达""舞台表 现"等维度进行 了综合打分,经 过激烈角逐,最 终评选出一等奖 3名、二等奖5 名、三等奖10 名。其中,博罗 县融媒体中心的 邱雪、惠阳区农 业农村水利局的 肖娟以及大亚湾 澳头街道滨河社 区居委会的林美 菊荣获一等奖。 据悉,按照全省 赛事 "五阶递进" ...
南农晨读 | 宠爱上新 广货真行
Nan Fang Nong Cun Bao· 2026-01-24 03:35
Group 1 - The pet industry is experiencing innovation and development, highlighted by the first annual pet industry gala and a specialized forum focusing on industry innovation [3][5][6] - Industry experts and representatives gathered to discuss high-quality development paths for the ornamental aquatic industry, emphasizing "innovation-driven and integrated development" [6][7] - The forum featured authoritative speakers sharing valuable insights, contributing to a wealth of industry knowledge [7][8] Group 2 - Jin Xing Beer has submitted an IPO application to the Hong Kong Stock Exchange, potentially becoming the first "Chinese craft beer" listed on the Hong Kong market [22][23][24] - The company is backed by CITIC Securities and Bank of China International as joint sponsors for the IPO [23][24] Group 3 - The Guangdong New Year dish series is gaining popularity in Shanghai, with sales expected to increase by nearly 200% from 2023 to 2025, surpassing 10 billion yuan in sales by 2025 [32][33][34] - The "Guangdong New Year Dish" marketing campaign is set to launch in Shanghai, showcasing ten signature dishes to attract consumers [34][36]
重磅揭晓!宠界“奥斯卡”四大奖项荣耀落定
Nan Fang Nong Cun Bao· 2026-01-24 03:35
Core Viewpoint - The first annual pet industry awards ceremony in the Greater Bay Area was held, recognizing innovation and excellence in the pet sector, highlighting the industry's transition from "scale growth" to "quality upgrade" [4][14]. Group 1: Awards and Recognitions - The event awarded four major categories: "Annual Innovation Technology Award," "Annual Excellence Brand Award," "Annual Excellence Service Institution Award," and "Annual Excellent Paper Award," covering key areas such as technology, branding, service, and academia [6][11][12]. - The "Annual Innovation Technology Award" was given to six companies, including Shenzhen Qianhai Homan Technology Co., for their breakthroughs in pet food, medicine, and smart devices [21][22]. - The "Annual Excellence Brand Award" was awarded to 11 companies, including New Ruipeng Pet Medical Group, recognized for leading the industry with high-quality products and strong brands [25][26]. - The "Annual Excellence Service Institution Award" was presented to seven companies, including Guangzhou Yingying Management Consulting Co., for their contributions to standardizing and professionalizing services [30]. - The "Annual Excellent Paper Award" was awarded to six scholars, including Zhou Yanhong, for their significant contributions to academic research and practical applications in the pet field [37]. Group 2: Market Insights and Future Outlook - According to Liu Xiaoxia, the founder of the pet industry big data platform, the urban pet (dog and cat) consumption market in China is projected to reach 312.6 billion yuan by 2025, a 4.1% increase from 2024 [43]. - The average annual spending per dog is expected to be 3,006 yuan, a slight increase of 1.5% from 2024, while for cats, it is projected to be 2,085 yuan, up 3.2% [44]. - By 2028, the urban pet consumption market is anticipated to grow to 405 billion yuan, indicating a significant growth potential in the pet industry as the pet ownership demographic expands and emotional connections deepen [45][46]. Group 3: Industry Development Initiatives - The ceremony also launched the "First Greater Bay Area Pet Industry High-tech Investment Competition" and initiated strategic cooperation for promoting pet industry park construction, aiming to bridge dreams with industry [51][52]. - The event emphasized the importance of innovation, brand excellence, academic research, and service network development in shaping a more caring, vibrant, and high-quality pet industry in China [58][60].
“中山香农”线上年货节直播冲上抖音榜单TOP4,助力本土农产品走向全国
Nan Fang Nong Cun Bao· 2026-01-24 03:35
Core Viewpoint - The "Zhongshan Xiangnong" online New Year goods festival live broadcast successfully ranked 4th on Douyin, promoting local agricultural products nationwide [1][20]. Group 1: Event Overview - The live broadcast event was organized by Zhongshan Agricultural Investment Development Co., Ltd. and Zhongshan Network Media Technology Co., Ltd. [2][3]. - The event lasted for 8 hours and featured multiple influencers promoting high-quality local agricultural products, creating a nationwide purchasing frenzy [4][5]. - The live broadcast achieved a total transaction amount exceeding 700,000 yuan, with a peak of 20,000 concurrent viewers [18][20]. Group 2: Product Selection and Quality Control - The event focused on high-quality enterprises and local specialty agricultural products under the "Zhongshan Xiangnong" brand, with products like Defu cured meat and Shiqi pigeon [9][10]. - The company ensured product quality and supply chain management throughout the event, utilizing real-time demonstrations and interactive Q&A sessions to engage consumers [12][13]. Group 3: Marketing Strategy and Impact - The successful ranking on Douyin's fresh produce list was attributed to the company's effective integration of local agricultural resources and the established reputation of the "Zhongshan Xiangnong" brand [21][22]. - The event broke geographical limitations by connecting direct supply from the production area to online sales, paving new pathways for local agricultural products [23]. - This live broadcast represents an important attempt to explore a "brand + media + e-commerce" integrated promotion model [24][25]. Group 4: Future Plans - The company plans to leverage the success of this event to further enhance the "Zhongshan Xiangnong" brand, optimize online sales operations, and expand promotional channels [27][28]. - Future initiatives include incubating local influencer teams to promote high-quality agricultural products beyond the Greater Bay Area to national and global markets [29][30]. - The company aims to use the brand as a bridge and e-commerce as a wing to enhance the city's charm and contribute to high-quality economic development and rural revitalization [31].
大咖聚首|宠界“奥斯卡”平行论坛聚焦解锁“老baby”健康密码
Nan Fang Nong Cun Bao· 2026-01-24 03:35
大咖聚首|宠 界"奥斯卡"平行 论坛聚焦解 锁"老baby"健康 密码_南方+_南 方plus 2026年1月23 日,"媒体+"首 届大湾区宠物行 业年度盛典期 间,以"老年宠 物健康"为主题 的研讨会成功举 办。来自肿瘤医 学、传染病防 控、基因检测、 兽医学等领域的 6位专家学者齐 聚,围绕老龄宠 物肿瘤防治、肥 胖管理、传染病 防控及基因检测 技术应用等核心 议题,展开深度 研讨。 随着国内首批宠 物步入老年,老 龄宠物健康问题 备受关注。数据 显示,宠物与人 类老龄疾病相似 度较高,肿瘤是 老龄宠物的首要 致死疾病——超 50%的老年犬最 终死于肿瘤, 30%以上的老年 猫会被检出肿 瘤,美国每年更 有600万只宠物 因癌症离世。 广州百思动物医 院主任兽医师佘 源武指出,临床 中宠物肿瘤病例 呈显著增长趋 势,但多数病例 确诊时已至晚 期,治愈难度较 大。"肿瘤治愈 率与其发病部 位、类型密切相 宠物肥胖与老年 健康的关联的成 为研讨会热点。 临床中,宠物与 主人体态趋同的 现象较为普遍, 而宠物肥胖多源 于主人喂养自律 性不足。中国农 业科学院上海兽 医研究所研究 员、伴侣动物生 物安全风险预警 ...
从利兹到蚝乡:一只官渡生蚝的“百千万”征程|南粤乡村故事演讲大赛湛江预选赛作品展播①
Nan Fang Nong Cun Bao· 2026-01-24 03:35
Group 1 - The article discusses the "Hundred Counties, Thousand Towns, and Ten Thousand Villages" high-quality development project in Guangdong, highlighting its positive impact on rural areas and the emergence of numerous inspiring development stories [3][4][11] - The "Nanyue Rural Story Speech Contest" has been officially launched to showcase these stories and promote the achievements of rural development in Guangdong [5][11] - Zhanjiang City is actively engaging in the contest by mobilizing various local departments and encouraging participants to explore rural industries and beautiful villages for their speeches [7][8][9] Group 2 - The article features Peng Yujing, a young returnee from studying in the UK, who is involved in oyster farming in Zhanjiang, contributing to the "Hundred Counties, Thousand Towns, and Ten Thousand Villages" project [14][15] - Under the guidance of the "Guandu Oyster Town" plan, she collaborates with research institutions to establish demonstration bases, focusing on breeding technology to shorten the growth cycle of oysters and shift the industry towards controllable farming [16][17] - She has created the "Oyster Xiaoman" brand, promoting the standardization and branding of "Guandu oysters," and is developing a comprehensive base that integrates leisure fishing, themed camping, and cultural tourism projects [18][19][20] - Peng emphasizes that the core of the "Hundred Thousand Ten Thousand Project" is to activate rural vitality, with talent being a key factor, and she aims to demonstrate how the vision and knowledge of youth can contribute to rural development [22][23]
广货行天下,鸣锣开市!宠物年货节、宠界“奥斯卡”开幕
Nan Fang Nong Cun Bao· 2026-01-23 16:02
广货行天下,鸣 锣开市!宠物年 货节、宠界"奥 斯卡"开幕_南方 +_南方plus 本届盛典由南方 报业传媒集团 (南方日报社) 南方农村报主 办,南方农村报 社、宠联星(广 州)文化科技有 限公司联合承 办,是一场 以"万物有灵 ——让每个生命 都被温柔以 待"为内核、以 宠界"奥斯卡"为 品牌标杆的宠物 产业盛事,是助 力广东实施"百 县千镇万村高质 量发展工程" 、 推动"广货行天 下"和深化粤港 澳大湾区产业协 同与资源对接的 一次创新实践。 珠江畔塔影流 光,宠业 界"萌"力全开! 1月23日,"媒体 +"广货行天下· 首届大湾区宠物 行业年度盛典暨 宠物年货节在广 州塔上璀璨启 幕。数百名行业 领袖、专家学者 与爱宠人士汇聚 于此,研讨产业 发展、制定行业 标准、对接贸易 资源、展示优质 品牌、传播宠物 文化,敲响年货 集市开市的铜 锣,共绘宠物经 济发展的新图 景。 北中庭宠物年货 集市灯火璀璨、 气氛热烈,一场 喜庆的敲锣开市 仪式将本届盛典 活动推向高潮。 在全场嘉宾与观 "3、2、1,敲锣 开市!"1月23日 晚,广州塔广场 1月23日,"媒体+"广货行天下·首届大湾区宠物行业年度盛典暨宠 ...
年货市集里的“山海情”:十城好物聚羊城,消费帮扶暖新春
Nan Fang Nong Cun Bao· 2026-01-23 15:04
Core Viewpoint - The "Consumption Assistance and Welfare Action" event in Guangzhou aims to promote local products from various regions, enhancing consumer access to unique goods while supporting economic development in assisted areas [6][48]. Group 1: Event Overview - The event features over a thousand unique products from regions supported by Guangzhou, including Xinjiang paper-skin walnuts, Tibet fragrant pork, and Guizhou prickly pear beverages [4][8]. - The event runs from January 23 to 26 at Beijing Road Pedestrian Street, attracting a large number of visitors and creating a festive atmosphere [5][11]. - Organized by multiple local organizations, the event serves as a bridge connecting different regions and promoting mutual prosperity [6][9]. Group 2: Consumer Engagement - The event provides a platform for citizens to purchase distinctive New Year goods, with a focus on local specialties from various regions [12][20]. - Special promotions are available for Guangzhou union members, including discounts and gifts with purchases, enhancing consumer participation [30][33]. - Live streaming and product storytelling are incorporated to engage consumers and highlight the significance of the products [36][38]. Group 3: Economic Impact - The initiative is part of a broader strategy to support the "Hundred-Thousand-Ten Thousand Project," which aims to stimulate economic growth in assisted regions through market access [41][49]. - The event not only promotes product sales but also contributes to the development of local industries and increases farmers' incomes [50][51]. - The long-term mechanism established by the Guangzhou Federation of Trade Unions aims to integrate assisted products into the daily lives of residents in the Greater Bay Area [42][44]. Group 4: Social Responsibility - The event is part of a larger initiative by the Guangzhou Federation of Trade Unions to provide support and care for workers, especially those in difficult situations [53][55]. - The ongoing New Year care actions include various measures aimed at improving the well-being and security of workers, extending beyond just holiday support [56][58].