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爱优腾抖,谁更懂超2亿小用户的寒假需求?
3 6 Ke· 2026-02-11 08:55
Core Insights - The winter vacation for over 200 million students in China opens a significant traffic opportunity for video platforms, marking a critical "golden period" for content consumption [1] - The competition among platforms for children's attention and family spending is intensifying, with a focus on educational and entertaining content [1] - Platforms like iQIYI, Youku, and Tencent Video are actively enhancing their children's content offerings to capture this market [1] iQIYI - iQIYI is increasing its supply of parent-child content during the winter vacation, launching the "Super IP Month" initiative to promote new and high-potential IPs [2][4] - The platform has introduced various interactive activities and new animated series, aiming to engage children and enhance their learning experience [4][6] - iQIYI's strategy has shifted from "creating content IP" to "IP commercialization," focusing on rapid promotion and marketing of new IPs [2] Youku - Youku has launched the "Winter Vacation Charging Station" event, combining online and offline activities to engage children in learning through animation [9] - The platform has formed a strategic partnership with CCTV Animation Group to enhance its children's content offerings, promoting various high-quality series [9][11] - Youku has developed a diverse content matrix, including original and licensed animations, to cater to different age groups and interests [11][13] Tencent Video - Tencent Video focuses on a content strategy that emphasizes quality, diversity, and internationalization, offering a wide range of programming for children [14] - The platform features popular IPs and innovative educational content, such as the award-nominated "Call Super Potato" and "Animal Detective Team" [14][16] - Tencent Video has implemented user-friendly features for children, including a "child-friendly mode" to enhance viewing safety and experience [16] Douyin - Douyin has introduced a dedicated content column for minors, providing access to high-quality educational materials from top universities [17][19] - The platform aims to connect children with reliable knowledge and innovative content, fostering their learning and creativity [21] - Douyin's approach to integrating educational content into short videos represents a shift in how children engage with learning materials [21] Industry Trends - The winter vacation period is seen as a strategic opportunity for video platforms to capture traffic and solidify user bases, particularly in the family consumption market [1][21] - The demand for high-quality, educational, and safe children's content is driving platforms to accelerate content iteration and upgrade their offerings [21] - The competition for children's content is not just about traffic but also about content quality, IP management, and commercial monetization strategies [21]
青昀新材完成C+轮战略融资,中化基金与国新基金联合领投 助力闪蒸法迭代创新升级
3 6 Ke· 2026-02-11 08:43
近日,江苏青昀新材料有限公司(以下简称"青昀新材")宣布完成C+轮战略融资,中化资本创投旗下 中化创新(泉州)产业基金(以下简称"中化泉州基金")与中国国新基金所属国新创投基金联合领投。 此次融资将加速青昀新材在闪蒸法材料领域的技术迭代创新与升级,进一步巩固其在该领域的全球领先 地位,为我国新材料产业自主创新注入新动能。 作为国家级专精特新"小巨人"企业,青昀新材成功突破海外企业长达60年的技术封锁,实现了从在工 艺、设备、配方方面实现闪蒸法工艺从0到1的突破,自主创新研发的闪蒸法特种材料鲲纶,填补了国内 空白,原料配方、核心工艺到成套装备的全链路技术自主可控。公司自主开发的鲲纶材料具备防水透 气、轻质高强、100%绿色环保可回收等优异特性,性能指标超越国际同类产品,并已顺利通过欧盟 RoHS/REACH、美国FDA等全球最高标准认证,目前广泛应用于医疗包装、安全防护、建筑节能、工 业、半导体、水处理等关键领域。 青昀新材创始人陈博屹表示:"国新基金和中化泉州基金的战略投资是对青昀新材技术实力与产业价值 的充分认可。青昀的产业技术也将迎来重大升级与迭代创新,在技术与产品创新领域逐渐步入无人区。 同时,依托投资 ...
一大批年轻人,开始“反向过年”
3 6 Ke· 2026-02-11 08:37
曾经,"有钱没钱,回家过年" 是刻在中国人骨子里的春节执念,被几代人奉为圭臬。 "买票难"是很多人选择"反向过年"的原因之一。在北上广深这些大城市,每到春节,都有大量的学生、打工人群体集体返乡。 根据《央视新闻》,2026年春运将于2月2日启动,至3月13日结束,历时40天。据预测,今年春运期间全社会跨区域人员流动量将达到95亿人次,创历 史新高。 相比较回老家的"一票难求",反向过年在买票的难易程度、机票价格上都要明显友好很多。 在上海工作、老家在徐州的 @章晚月,买2月12日的票回家,以为已经比较早了,没想到高铁票还是很难买。"徐州算是个高铁大站,车多人也多,回 家的票不好买,但我发现从徐州东到上海的票,12号、13号、14号,都还有一大把,可以随便选。" 在买票因素之外,想把家人接到大城市来看看,也是一些年轻人"反向过年"的原因。 在深圳工作的 @菜菜,今年就打算把家人(父母、祖父母)从四川接到深圳过年,票价的确是一方面的考量,但更重要的是,"我在深圳这个城市工 作稳定,加上买房了,算是定居下来了。而且我爷爷婆婆年纪越来越大,未来来这里的可能性会越来越小,所以就想把家人接过来看看,毕竟这里也 算是我的第 ...
36氪研究院 | 2026全国连锁商家抖音经营报告
3 6 Ke· 2026-02-11 08:32
当前,我国连锁行业正整体步入以效率为核心的稳态高效发展阶段。以连锁餐饮、连锁零售为代表的主要业态增速逐步趋稳,行业发展重心由开店速度转 向单店坪效、整体增长与经营确定性。如何精准触达用户并实现高效转化,成为连锁商家普遍面临的核心命题。以抖音生活服务为代表的内容驱动型平 台,正凭借独特的内容场域优势,推动全域流量的高效协同与转化,助力实体连锁商家探索线上线下深度融合的增长新路径。 生活服务正成为连锁商家增长发力的"新主场" 抖音生活服务生态升级扩容,全域协同经营助力连锁商家释放增长潜能 近年来,抖音生活服务生态持续升级,交易规模、用户规模与连锁商家数量稳步提升,逐步形成了消费活跃、增长有力、供给多元的生活服务新生态。抖 音生活服务正围绕商品供给、内容传播与线下经营三大核心场域展开,依托"一个心智爆品、两个营销一致性、三个流量循环、四步区域经营"四大增长引 擎,打通"商品供给-内容种草-流量获客-交易转化-线下履约 "线上线下全链路闭环,为线下连锁商家提供从流量获取到业绩增长的全流程支持,最 终助力商家完成全域流量协同、经营效能跃升,开拓全新经营增长空间。 具体而言,在餐饮、游玩、综合、零售等核心垂类中,抖音生活 ...
钱、资源、工厂,深圳“草根”创业攻略
3 6 Ke· 2026-02-11 08:09
Core Insights - Shenzhen is facing competition from other cities like Hangzhou, which has emerged as an "innovation capital" with strong tech companies, prompting local government to initiate a "defense battle" for its innovation status [1][2] - The city has developed a highly efficient "entrepreneurial assembly line" that allows startups to quickly move from idea to product launch without needing extensive manufacturing knowledge [1][2][10] - The influx of capital from various sources, including professor funds and government-backed investments, has created a supportive environment for entrepreneurs, although challenges such as talent imbalance and increased competition are emerging [2][14][17] Government Support and Policies - Shenzhen's government has implemented numerous supportive policies, including low-interest loans and housing assistance, to alleviate the financial burdens on startups [5][12] - The "six ones" initiative in Nanshan district provides comprehensive support for early-stage entrepreneurs, addressing their needs from housing to funding [5][12] - Despite the generous policies, some entrepreneurs feel that the support is more of a bonus rather than a necessity for survival, emphasizing the importance of product viability over government assistance [7][12] Talent and Workforce - The talent pool in Shenzhen is strong in hardware but lacks sufficient software expertise, leading to a reliance on hiring from cities like Beijing and Shanghai for core algorithm development [7][8][12] - The city has a high density of young talent, particularly in AI hardware, but struggles to attract top-tier software engineers, resulting in higher salary premiums for such positions [7][8][12] Entrepreneurial Ecosystem - Shenzhen's entrepreneurial ecosystem is characterized by a network of hardware solution companies that facilitate the rapid development of prototypes and products for startups [9][10] - The city has a well-established supply chain that supports hardware development, allowing entrepreneurs to outsource various components of their projects efficiently [9][10] - Crowdfunding has become a significant avenue for startups to gain visibility and funding, with many successful projects emerging from Shenzhen [10][11] Investment Landscape - The investment landscape in Shenzhen is vibrant, with significant interest from venture capital firms, particularly in the "AI + hardware" sector, as traditional software investments face uncertainty [14][17] - A three-tiered funding structure has emerged, comprising venture capital, professor-led funds, and government investments, creating a comprehensive support network for entrepreneurs [17][18] - Entrepreneurs are under pressure to secure funding quickly, as the current capital influx is seen as a temporary opportunity that may not last beyond 2026 [18][19]
硬刚OpenAI,中国团队杀入Agentic AI全球前二,一战封神
3 6 Ke· 2026-02-11 08:04
Core Insights - Feeling AI's CodeBrain-1 has achieved a remarkable second place in the Terminal-Bench 2.0 ranking, just behind OpenAI's latest flagship model, indicating a significant advancement in China's capabilities in Agentic AI and autonomous coding [1][6][27] - The competition between AI giants has shifted from mere parameter optimization to practical application in real-world scenarios, emphasizing the importance of model architecture and long-term operational sustainability [4][10] Company Performance - CodeBrain-1 scored 72.9% in the Agentic Terminal Coding Task, showcasing its superior coding capabilities, while OpenAI's 5.3-Codex achieved a score of 77.3% [4][11] - Feeling AI's recent release of MemBrain 1.0 has set new SOTA records in various memory benchmarks, significantly outperforming existing systems [8][10] Technological Advancements - CodeBrain-1 focuses on two critical aspects: Useful Context Searching and Validation Feedback, which enhance task completion efficiency and error correction [14][16] - The model's ability to dynamically adjust plans and strategies allows it to operate effectively in real terminal environments, improving success rates in task execution [16][25] Market Positioning - The Terminal-Bench 2.0 serves as a rigorous benchmark for AI models, requiring them to perform complex tasks in a closed-loop environment, which distinguishes it from traditional coding tests [21][22] - Feeling AI's performance in this competitive landscape highlights the potential for Chinese teams to redefine engineering standards in AI, positioning them as key players in the global market [27][28]
超越CLIP,北大开源细粒度视觉识别大模型,每类识别训练仅需4张图像
3 6 Ke· 2026-02-11 08:03
Core Insights - The research team led by Professor Peng Yuxin from Peking University has made significant advancements in fine-grained visual recognition using multi-modal large models, with their latest paper accepted at ICLR 2026 and made open-source [1][19]. Group 1: Fine-Grained Visual Recognition - The real world exhibits fine-grained characteristics, with objects often containing a rich hierarchy of categories, such as the classification of aircraft into specific models like Boeing 707, 717, and 727, with over 500 types of fixed-wing aircraft recorded globally [2]. - The Fine-R1 model aims to leverage the extensive knowledge of fine-grained subcategories contained within multi-modal large models to achieve fine-grained recognition of visual objects in open domains, overcoming the limitations of traditional methods that focus on a closed set of categories [4]. Group 2: Model Development and Methodology - The Fine-R1 model employs a two-phase approach: 1. Chain-of-thought supervised fine-tuning, which simulates human reasoning to enhance the model's inference capabilities [7]. 2. Triplet enhancement strategy optimization, which improves the model's robustness to intra-class variations and its ability to distinguish between different classes [8]. - The model demonstrates superior performance, achieving higher accuracy in recognizing both seen and unseen subcategories with only four training images per class, surpassing models like OpenAI's CLIP and Google's DeepMind's SigLIP [13][14]. Group 3: Experimental Results - Experimental results indicate that Fine-R1 outperforms various models in both closed-set and open-set recognition tasks, showcasing its effectiveness in fine-grained visual recognition [14][16]. - The model's enhancements are attributed primarily to its improved ability to utilize fine-grained subcategory knowledge rather than merely optimizing visual representations or increasing knowledge reserves [16].
一年俘获1.2亿观众,市场规模超200亿,AI漫剧做对了什么?
3 6 Ke· 2026-02-11 07:31
Core Insights - The launch of ByteDance's AI video generation model Seedance 2.0 is set to significantly impact the video industry, particularly the AI-driven comic drama sector, which is experiencing rapid growth due to advancements in AI technology [1][2][4] - Major companies like Tencent, Baidu, and others are entering the comic drama space, indicating a competitive landscape with various platforms developing their own independent comic drama applications [2][4] - The AI comic drama market is projected to grow substantially, with estimates suggesting a market size exceeding 22 billion by 2026, contributing significantly to the short drama industry's growth [7][22] Group 1: AI Technology and Cost Reduction - The core driving force behind the development of comic dramas is the reduction in production costs due to advancements in AI technology, with some companies reporting costs as low as 1,000 yuan per minute [1][17] - The production efficiency of AI comic dramas has improved dramatically, with costs dropping from 3,000-5,000 yuan per minute to as low as 200 yuan, allowing for a significant increase in output [21][17] - Companies like 酱油文化 have reported a monthly production capacity exceeding 100 comic dramas, with a high success rate of 60-70% for hits [21][17] Group 2: Market Dynamics and User Engagement - The comic drama sector has seen explosive growth, with over 700 billion views and 46,931 new comic dramas launched in 2025 alone [7][22] - The demographic for AI comic dramas is predominantly male, with over 65% of users being male and 85% under 40 years old, indicating a targeted approach to content creation [9][11] - The success of AI comic dramas is attributed to their ability to engage users emotionally, with popular themes often focusing on male-centric narratives and imaginative storylines [9][13] Group 3: Future Opportunities and Challenges - The potential for female audience engagement in AI comic dramas is significant, with a focus on developing content that appeals to women, particularly in genres like romance and historical drama [24][26] - The industry faces challenges such as content stability, the need for higher quality production, and the establishment of industry norms to prevent issues like plagiarism and employee exploitation [31][34] - The lack of standout IPs in the short drama market presents both a challenge and an opportunity for AI comic dramas to establish strong franchises and series [30][22]
一张黑白乌龟照,让世界首富马斯克破防了?贝索斯这招“阴阳怪气”才是顶级商战
3 6 Ke· 2026-02-11 07:30
Core Viewpoint - The article discusses the contrasting philosophies of space exploration between Jeff Bezos's Blue Origin and Elon Musk's SpaceX, highlighting a recent shift in Musk's focus from Mars to the Moon due to competitive pressures [2][12][24]. Group 1: Company Philosophies - Bezos's Blue Origin emphasizes a cautious and methodical approach to space exploration, symbolized by the tortoise, focusing on reliability and engineering validation [3][6]. - Musk's SpaceX is characterized by rapid experimentation and high-risk strategies, likened to the hare, aiming for ambitious goals like colonizing Mars [3][6]. - The interaction between Musk and Bezos reflects deeper ideological divides in their respective approaches to space technology and exploration [5][27]. Group 2: Recent Developments - Musk's recent announcement to shift SpaceX's focus back to the Moon is seen as a response to Blue Origin's advancements, particularly with the New Glenn rocket and the development of the Blue Moon lander [12][24]. - Blue Origin's Blue Moon lander is designed to meet NASA's requirements for lunar missions, emphasizing stability and reliability [6][14]. - SpaceX's Starship, with its unprecedented payload capacity, is positioned as a game-changer for lunar missions, potentially benefiting NASA and commercial interests on the Moon [24]. Group 3: Strategic Implications - The Moon is viewed as a critical resource for future space infrastructure, with its potential for in-situ resource utilization, such as water and materials for fuel [19][21]. - Musk's plans for a lunar city by 2035 and the establishment of a space-based data center using AI highlight the strategic importance of the Moon in advancing human civilization [15][22]. - The competition between SpaceX and Blue Origin is expected to accelerate advancements in space technology, ultimately benefiting humanity's exploration of space [27].
离职大厂,48岁去冒险
3 6 Ke· 2026-02-11 07:18
图片 | 受访者提供 江湖人称"胖总",擅长线路游、旅行社业务,几段关键的职业经历都在冒险。前家电行业从业人士,第一次跳槽 +跨界去搞旅游,就进了携程,遭遇部门一锅端后选择"自尽"出局;兜转一圈后二进宫,履职携程地方总经理,后 在上海轮岗时捧出"旅游真经";随后再纵身一跃,跳进"猪圈"(飞猪旅行,前"淘宝旅行"),四年浸身猪场,出 栏已是旅游老炮。 2025年初,怀揣武功秘籍下山比武,开启最刺激的冒险——去了成都一家"小公司"。半年间,他领略过自己最独 特的风景,完成最险峻也最刻骨铭心的"进修",事了拂衣去。 在人生第四个本命年,李霄峰反向"梭哈"了一把。2025年11月,他从成都一家旅行社离职,主动为职业生涯画了句号。沉默 几天后,他在自媒体平台写了一篇"失败自白",袒露大半年来的心路历程,并以自由之身向业界毛遂自荐。 平时几百阅读量的个人公众号,涌来了2300多人和88个赞。 在"大厂"深耕20多年,鼓足最大的勇气出走,入职"小公司",半年折戟,他在折腾什么? 翻越心底的围城 年近50,在国内数一数二的大厂里拿着高薪和期权,做着熟悉又有挑战的工作,大概率没人想"出去"。 但李霄峰横跳大厂的职业轨迹,让他成 ...