未可知人工智能研究院
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案例| 从 SEO 到 GEO: Profound 的 AI 搜索“权游”
未可知人工智能研究院· 2025-09-03 03:03
Core Insights - The article discusses the significant shift in search behavior due to AI-driven chat search tools, which have captured 5% of desktop search traffic in the U.S. as of early 2024, up from 1.3% earlier in the year, indicating a critical turning point in user habits [2] - The traditional SEO model is being replaced by a new paradigm termed "GEO + AI ecosystem cultivation," emphasizing the need for brands to adapt to this change [2] Group 1: Foundational Changes in Search - The rise of AI search tools marks a departure from the conventional "keyword + click" model to a direct answer retrieval approach, disrupting established SEO practices [2] - Historical data suggests that surpassing a 3% user habit threshold indicates a significant shift, which has now been achieved by AI search tools [2] Group 2: Company Background and Development - Profound was founded by James Cadwallader and Dylan Babbs, who recognized the need for brands to maintain visibility in AI-generated answers [5] - The company completed its angel funding round in spring 2024 and launched its MVP in summer 2024, quickly attracting major clients and securing a total funding of $58.5 million by August 2025 [7] Group 3: Founders' Profiles - James Cadwallader is noted for his marketing acumen and ability to drive brand growth through content, while Dylan Babbs brings technical expertise from his experience at Uber [9][10] Group 4: Product Overview - Profound's platform serves as a comprehensive tool for tracking AI visibility, optimizing content for AI answers, and generating new content based on AI preferences [12] - The platform includes modules for AI visibility tracking, Answer Engine Optimization (AEO), and content creation with gap analysis [13][14][15] Group 5: Case Study - Lake.com utilized Profound's services to enhance its visibility in AI platforms, resulting in a fivefold increase in organic traffic and a 50% visibility rate in AI-generated answers for non-branded keywords [16][18] Group 6: Implications for the Chinese Market - The article highlights a similar trend in China, where AI search products are gaining traction, and emphasizes the importance for brands to establish an AI answer optimization system early on [22] Group 7: Future Outlook - The article posits that brand operations will increasingly involve long-term collaboration with AI models, suggesting that neglecting this aspect could lead to brand invisibility in the consumer landscape [25]
政务培训| 未可知 x 浙江省科协: 省科协系统信息员和新媒体工作人员培训圆满结束
未可知人工智能研究院· 2025-08-31 03:01
Core Insights - The article discusses a training session led by Wu Xiaonan, a senior lecturer at the Unknown AI Research Institute, focusing on "DeepSeek Prompting Techniques and News Writing" for over 120 participants from the Zhejiang Provincial Science and Technology Association [1]. Group 1: Training Overview - The training emphasized the characteristics of communication in the intelligent media era and systematically analyzed the core methodologies of AI-assisted writing [1]. - The course was structured into three main modules: optimizing prompt engineering, reconstructing scientific narrative logic, and generating promotional copy for various scenarios [1]. - Participants engaged in real-time operations to master practical skills for controlling AI output styles and quickly generating suitable content [1]. Group 2: Organizational Focus - The Unknown AI Research Institute is dedicated to AI frontier trends, commercial implementation, and talent development, aiming to become the "cognitive infrastructure of the AI era" [2]. - The institute actively develops practical training programs, including DeepSeek workplace applications and AI strategy workshops, to convert cutting-edge technologies into actionable training solutions [5]. - Future plans include deepening efforts in the AI field and promoting the integration of AI technology across various industries [5].
AI夜校| 未可知 x 杭州市科协: “青科之夜”AI知识库主题课程圆满结束
未可知人工智能研究院· 2025-08-30 03:02
Core Viewpoint - The article discusses the successful completion of the "AI Workplace Applications: Knowledge Base Empowerment" course, aimed at helping young technology workers in Hangzhou enhance their skills in utilizing AI tools for professional development and innovation [1][8]. Group 1: Course Structure and Content - The course lasted for one month, with weekly sessions focusing on different aspects of AI knowledge application [1]. - The first week covered basic operations and foundational knowledge of AI knowledge bases [1]. - The second week focused on using AI tools for tracking technological advancements and market insights [1]. - The third week provided practical guidance on selecting AI tools for technology evaluation and product selection [1]. - The final week addressed the challenges of academic and work output, specifically in research report and paper writing [1]. Group 2: Participant Feedback and Impact - Participants reported significant improvements in efficiency, with one researcher noting that AI tools reduced the time to extract core data from three days to two hours [3]. - The final session's tools helped participants derive three innovative points from experimental data, which previously required extensive time [3]. - Terms like "efficiency revolution" and "thinking breakthrough" were frequently mentioned by participants, indicating a positive reception of the course [3].
企业培训| 未可知 x 中信泰富:AI应用及其风险管理
未可知人工智能研究院· 2025-08-29 03:01
Core Viewpoint - The article emphasizes the critical role of AI in business survival, stating that companies not utilizing AI have a 65% chance of being eliminated within three years [3]. Group 1: AI Applications and Industry Insights - Dr. Du Yu highlighted the unique growth trajectory of AI investment, identifying it as the only sector with positive growth globally [3]. - The article discusses the rapid success of DeepSeek, which achieved over 20 million daily active users within 20 days and over 100 million users in just 7 days, showcasing a significant industry-level application [3]. - Five major sectors of CITIC Pacific were analyzed for AI application, including materials, real estate, energy, health, and supply chain, with specific AI scenarios proposed for each sector [5][6]. Group 2: Sector-Specific AI Applications - **AI + Materials**: The "Yuanye Steel Model" demonstrates AI's integration across the entire steel production process, generating over 1 billion yuan in annual benefits [6]. - **AI + Real Estate**: AI applications span from design to construction and property management, covering the entire investment and operational lifecycle [7]. - **AI + Energy**: Examples include the State Grid's "Bright Power Model," which can complete power supply plans in 10 minutes, and Southern Power Grid's defect detection improvements [7]. - **AI + Health**: Various domestic and international cases illustrate how AI is transforming nutrition customization, immune research, and patient interaction [7]. - **AI + Supply Chain**: Benchmark practices from companies like Huawei and JD.com are highlighted, focusing on demand forecasting and intelligent warehousing [7]. Group 3: Risk Management and Compliance - Dr. Du introduced the "AI Financial Risk and Compliance Risk Prevention Nine-Grid," addressing key concerns such as cost control, asset impairment, and compliance issues [9]. - The framework includes financial dimensions like setting limits on one-time and additional investments, and compliance dimensions covering 18 potential triggers for algorithmic risks [9][11]. - Governance strategies were also discussed, including a four-stage launch method and a 15-minute manual takeover channel, aimed at enhancing risk management for state-owned enterprises [11].
政务培训| 未可知 x 杭州市科协: 杭城科普AI,助力科协系统拥抱人工智能+时代
未可知人工智能研究院· 2025-08-28 03:03
Core Viewpoint - The event aimed to enhance the organizational and innovative capabilities of grassroots science and technology workers in the context of AI, with over 220 participants attending the specialized training [1]. Group 1: AI Trends and Tools - Zhang Ziming, the Vice President of the Unknown AI Research Institute, delivered a presentation titled "AI Trend Insights and Practical Applications," discussing the development trajectory of AI and emphasizing that generative AI has become the core engine driving innovation in science popularization content [3]. - A detailed comparative analysis of mainstream domestic AI tools such as DeepSeek, Wenxin Yiyan, and Tongyi Qianwen was provided, highlighting differences in product ecosystems and functional designs [5]. - Practical logic and application techniques for AI tools were shared, stressing the importance of selecting tools based on specific scenarios to enhance the quality and innovation of science popularization content [5]. Group 2: Future Directions - The successful hosting of the event marks a significant step in integrating AI technology with science popularization practices, with plans for ongoing collaboration to conduct more targeted and high-quality science communication activities [8].
观点| 杜雨: GEO的本质是品牌广告,不是效果广告
未可知人工智能研究院· 2025-08-27 03:02
Core Viewpoint - GEO (Generative Engine Optimization) is emerging as a new marketing paradigm in the AI era, distinct from traditional SEO (Search Engine Optimization), which remains significant in digital marketing [3][4]. Group 1: Conceptual Overview of GEO and SEO - SEO is a classic form of performance advertising aimed at optimizing website content and structure to improve search engine rankings, thereby increasing traffic and conversions [6]. - GEO focuses on optimizing brand performance on AI interaction platforms, establishing trust with AI algorithms to ensure brand information is prioritized in AI-generated responses [7]. Group 2: Current State of Domestic Large Model Applications - Major domestic AI chat applications like DeepSeek and Kimi lack direct e-commerce link functionalities, limiting their role to the "interest generation" phase, akin to the 1.0 version of platforms like Xiaohongshu and Douyin [9][10]. - The integration of AI models with e-commerce faces challenges due to market competition and the complexity of the supply chain, making it uncertain when a mature model will emerge in China [10]. Group 3: GEO as Brand Advertising - GEO enhances brand recognition and image by ensuring frequent exposure of brand information in AI-generated answers, fostering a positive association in consumers' minds [14]. - It emphasizes long-term value and trust accumulation, as brands can build credibility through consistent quality content on AI platforms [15]. - GEO leverages the vast user base of AI platforms to expand brand reach and influence, similar to a large social gathering where brand information is widely disseminated [15]. Group 4: Case Studies of GEO Implementation - A high-end housekeeping brand optimized its content for specific queries, achieving top visibility on DeepSeek, which enhanced its professional image over time [18]. - A medical device company restructured its technical documents into a Q&A format, significantly increasing its citation rate on AI platforms, thereby strengthening its authority in the industry [18]. Group 5: Misconceptions About GEO - Brands focusing solely on short-term ROI may overlook the broader benefits of GEO in brand recognition and reach, risking the loss of valuable AI traffic opportunities [21]. - Misclassifying GEO as performance advertising can lead to misguided strategic decisions, potentially harming brand reputation and long-term growth [21]. - A short-term focus may disrupt the coherence of brand messaging, confusing consumers and undermining established brand positioning [21].
喜讯| 杜雨博士入选杭州市人工智能学会专家库
未可知人工智能研究院· 2025-08-26 03:03
Core Viewpoint - The article highlights the recognition of Dr. Du Yubo as a member of the Hangzhou Artificial Intelligence Association's expert database, emphasizing his contributions to both academia and industry in the field of artificial intelligence [1][5]. Group 1: Expert Database Announcement - The Hangzhou Artificial Intelligence Association has publicly announced the establishment of an expert database, receiving 126 applications and selecting 67 experts after a rigorous evaluation process [2]. - The public notice period for the expert list is from August 20, 2025, to August 22, 2025 [2]. Group 2: Dr. Du Yubo's Background - Dr. Du Yubo has extensive experience in risk investment and technology innovation, with a dual background in academic research and industry practice [5]. - He has previously worked at Tencent and Sequoia Capital, participating in investments and mergers for numerous well-known companies, and has served on the boards of over 30 companies [5]. - Dr. Du has authored more than ten bestselling books, including "AIGC: The Era of Intelligent Creation," and has contributed to the drafting of standards for generative AI data applications [5]. Group 3: Future Plans - Dr. Du plans to leverage the association's platform to collaborate with academic and industry partners on technology standard formulation, talent development, and public policy research [5]. - The goal is to help Hangzhou become a globally influential hub for artificial intelligence innovation [5].
企业培训| 未可知 x 宏泽热电: 企业AI智能化转型与工作提效
未可知人工智能研究院· 2025-08-25 03:02
Core Insights - The article discusses the training session conducted by Zhang Ziming, Vice President of the Unknown AI Research Institute, focusing on how generative AI technology can reshape productivity in the energy sector [1][4]. Group 1: AI Transformation in Enterprises - The training emphasizes the distinction between generative AI, which creates new content, and decision-making AI, which optimizes existing processes [4]. - Generative AI is projected to reshape the global economic structure, with a market size expected to exceed $13 trillion by 2030 [4]. - Implementing AI in enterprises can lead to a 90% reduction in procurement costs and a 50% decrease in report generation time [4]. Group 2: AI Applications in the Energy Sector - Case studies from leading companies like State Grid, Southern Power Grid, Huawei Cloud, and Schneider Electric illustrate AI's application in the energy sector [4]. - Examples include Shenzhen Power Supply Bureau's "Zhurong 2.0" model for intelligent inspection of power lines and State Grid's "Bright Power Model," which reduced power supply plan preparation time from 10 hours to 10 minutes [4]. - Huawei Cloud's collaboration with Huadian for precise wind power output forecasting enhances grid stability [4]. Group 3: Practical Applications and Training - Zhang Ziming demonstrated the advanced applications of the DeepSeek model in office scenarios, including generating professional event plans and policy analysis reports [6]. - The training received positive feedback from participants, who expressed significant cognitive enhancement and insights into AI applications in the energy sector [6]. - The Unknown AI Research Institute aims to assist enterprises in overcoming barriers to realize AI's value, with 74% of companies yet to unlock this potential [10].
研究| 比AI更可怕?科学家用人类细胞造出活体AI
未可知人工智能研究院· 2025-08-21 03:01
Core Viewpoint - The emergence of Organoid Intelligence (OI) represents a significant breakthrough in computing, potentially addressing the limitations of traditional supercomputers, particularly in terms of heat dissipation and energy consumption [1][3][6]. Group 1: Challenges of Supercomputers - Supercomputers face major issues with heat dissipation and energy consumption, requiring extensive cooling systems that can consume more power than the computers themselves [3][4][6]. - The energy consumption of supercomputers is staggering, with some systems consuming up to 300,000 kilowatts, equivalent to the power usage of 250,000 households [6]. Group 2: Advantages of Organoid Intelligence - Organoid Intelligence, exemplified by the CL1 biochip, integrates 800,000 human brain neurons with silicon circuits, showcasing remarkable efficiency with a power requirement of only 20 watts, compared to supercomputers [8][9]. - The CL1 biochip has demonstrated a 200-fold increase in energy efficiency, completing tasks in significantly less time and with much lower power consumption than traditional methods [11]. Group 3: Training and Learning Mechanisms - Training the CL1 biochip is simpler and more efficient than traditional AI methods, utilizing a reward and punishment system akin to training a dog, allowing it to learn quickly without complex algorithms [13][15]. - The learning process of the biochip mimics biological learning, where neurons adjust their connections based on external stimuli, offering a new approach to AI training [15]. Group 4: Limitations and Future Prospects - A critical limitation of the CL1 biochip is the lifespan of the neurons, which can only survive for up to six months, necessitating the cultivation of new neurons for continued use [16][18]. - Proposals to enable self-replication of neurons through genetic editing present both technical and ethical challenges, raising questions about the implications of creating self-sustaining biological systems [20]. Group 5: Societal Impacts - The potential applications of Organoid Intelligence in healthcare could lead to more precise and efficient medical treatments, significantly improving patient outcomes [28]. - The development of energy-efficient smart devices powered by biochips could enhance user experience by extending battery life and reducing heat generation [29]. - However, the use of human brain neurons in technology raises privacy concerns, as there is a risk of unauthorized access to personal thoughts and memories [30]. Group 6: Employment Implications - The advancement of Organoid Intelligence may lead to the replacement of certain jobs, particularly those involving repetitive tasks and data processing [31]. - Conversely, it could also create new job opportunities in areas such as biochip maintenance, ethical oversight, and the integration of OI into various industries [32]. - The work environment may evolve, with Organoid Intelligence serving as a powerful tool to enhance productivity and collaboration across different fields [33].
研究| 稳定币是"救世主", 还是另一个庞氏骗局?
未可知人工智能研究院· 2025-08-20 03:02
Group 1: Bitcoin's Utopian Vision and Background - The emergence of Bitcoin was a response to the 2008 financial crisis, which led to widespread skepticism of traditional financial systems and the introduction of quantitative easing by governments [1] - Bitcoin's core principle is decentralization, allowing peer-to-peer transactions without reliance on banks or central authorities, enhancing transparency and security [2] - Bitcoin's design includes an anti-inflation mechanism with a fixed supply of 21 million coins and a mining reward halving every 210,000 blocks, ensuring scarcity and resisting inflation [3][4] Group 2: Bitcoin's Technical Features and Operation - Bitcoin operates on a blockchain technology that serves as a decentralized and immutable public ledger, ensuring transaction transparency and security [6] - The mining mechanism is based on a Proof of Work consensus algorithm, where miners solve complex mathematical problems to validate transactions, although it has drawbacks like high energy consumption [7] - The transaction process involves digital signatures, broadcasting to a peer-to-peer network, and confirmation through multiple blocks, ensuring security and anonymity [8][9] Group 3: Bitcoin's Price Volatility - Bitcoin has experienced significant price fluctuations, with notable peaks in 2017 and 2021, reflecting its sensitivity to market sentiment and regulatory developments [11][13] - The annual volatility of Bitcoin is approximately 46.31%, significantly higher than traditional assets like the S&P 500 and gold, making it a high-risk investment [14] - Major events, such as exchange hacks and regulatory announcements, have led to sharp price movements, indicating the influence of external factors on Bitcoin's volatility [15] Group 4: Real-World Challenges of Volatility - Bitcoin's high volatility complicates its acceptance as a payment method, posing risks for merchants and employees regarding value retention [19] - Ordinary investors face substantial financial losses due to price swings, making Bitcoin a high-risk investment unsuitable for long-term holding [20] - Institutional investors are hesitant to invest in Bitcoin due to its volatility, regulatory uncertainties, and the complexity of managing digital assets [21] Group 5: The Gap Between Utopian Ideals and Reality - Despite Bitcoin's goal of decentralization, mining power has become concentrated among a few large pools, undermining its original vision [25] - Regulatory interventions have increased, with agencies like the SEC imposing stricter rules on cryptocurrency exchanges, potentially stifling Bitcoin's growth [26] - Internal conflicts within the Bitcoin ecosystem, such as differing views on technological development, have led to fragmentation and challenges in governance [27][28] Group 6: Market Demand for Digital Currency - Ordinary investors prioritize yield, security, and stability when choosing digital currencies, with stablecoins offering a more reliable alternative to volatile cryptocurrencies [59] - Merchants require digital currencies to be efficient and stable for payment purposes, with stablecoins providing near-instant cross-border transactions [60] - Financial institutions see potential in stablecoins for enhancing payment services, but face challenges related to regulatory compliance and integration [61] Group 7: Deficiencies and Pain Points in Existing Digital Currencies - The high volatility of cryptocurrencies like Bitcoin limits their use as a medium of exchange, making them less trustworthy for everyday transactions [64] - Traditional fiat currencies face issues in cross-border payments, which stablecoins aim to address through blockchain technology [65] - The lack of interoperability among different cryptocurrencies creates barriers to user experience and ecosystem development [66] Group 8: The Importance of Stability in Digital Currency - Stability is essential for a currency to fulfill its basic functions of value measurement, medium of exchange, and store of value [69] - The widespread adoption of digital currencies hinges on their stability, with stablecoins providing a solution to the volatility problem [70] - Businesses require stable currencies for accurate financial reporting and risk management, making stablecoins a suitable option for various applications [71] Group 9: Potential of Stablecoins to Meet Market Demand - Stablecoins are designed to maintain a peg to stable assets, categorized into fiat-collateralized, crypto-collateralized, and algorithmic types [74]