36氪
Search documents
这个江西小山城,「烤」出300亿面包产业
36氪· 2025-10-06 13:06
江西帮正在悄悄统治着中国烘焙界。 文 | 于精京 编辑 | 方婷 封面来源 | 视觉中国 泸溪河创始人黄进15岁就在张协旺的店里当学徒,后来带领"资溪面包"成为全国连锁品牌的钟启文,更是辞去了村干部的身份,铁了心去学做面包。 就这样,通过"亲帮亲、邻帮邻"的模式,资溪面包产业也像面包一样开始发酵起来。但要是只说到这,就像湖南新化人统治复印店;灯光师大都来自河南鄢 陵县一样,还只是一个老乡间"传帮带"的故事。 一说起烘焙店,很多人脑海里的印象都是:精致门店,网红打卡,随手一拍就是INS风。无论怎么看,都跟江西这个内陆省份挂不上钩。 但就是这么一个看似跟烘焙无关的地方,诞生了鲍师傅、泸溪河、詹记、麦香人家这些你熟悉的烘焙品牌,可以说, 江西帮正在悄悄统治着中国烘焙界。 请观看36氪原创视频 也欢迎关注36氪视频号 这一切是怎么发生的?故事要从1987年说起。 那一年,两个刚刚退伍的江西小伙,张协旺和洪涛,带着在部队期间学到的面包烘焙技术,回到江西老家开出了一家"鹭江面包店"。 在那个面包还是稀罕物的年代,靠着洋气的定位和亲民的价格, 他们开业第一年就净赚了3万块。要知道,1987年的城镇居民人均可支配收入才只有1 ...
2000万老外低调涌入中国背后
36氪· 2025-10-06 13:06
以下文章来源于旅界 ,作者theodore熙少 旅界 . 跟踪时代浪潮,讲述文旅商业好故事。 文 | theodore熙少 来源| 旅界(ID:tourismzonenews) 封面来源 | IC photo 一场被严重低估的老外入境狂欢。 此前,在一家知名国际航司举办的中国通航纪念午宴上,我碰到了这家航司的销售朋友。 刚坐下没聊几句,他忽然抛出一句话: "你们怎么最近不写写入境游啊?我们航班上的外国旅客现在比疫情前还多出170%—180%,尤其是北京大兴、重庆、厦门这些航点,老外比例高得惊人。" 我很好奇,追问他现在中国航线是不是主要靠这些入境客人撑起来了。 我站在小火车前和这些老外挤在一起的时候,忽然有种恍惚感,这和2019年,好像也差不太多了。 回到家我查了一下数据。 中国入境免签政策扩容后,确实出现了一个反差很强的现象,出境游还在挣扎,但入境游其实早就开始复苏,而且强劲得出乎意料。 根据国家移民管理局公布的数据,2025年上半年,有1364万人次外国人是免签入境的,占所有入境外国人比例高达71.2%。 倒推回去,等于今年上半年总共入境了1916万人次外国游客,而且这个数字不含港澳台,只算护照类外籍访客 ...
罗琳开撕「赫敏」三天,哈迷悬着的心终于死了
36氪· 2025-10-06 04:09
以下文章来源于新周刊 ,作者桃子酱 新周刊 . 中国最新锐的生活方式周刊。 "成年人岂能一边与频频叫嚣处决旧友的运动亲密无间,一边又奢望保留被旧友疼爱的权利,仿佛对方仍是包容一切的慈母。" 文 | 桃子酱 编辑 | 陆一鸣 来源| 新周刊(ID:new-weekly) 封面来源 | 视觉中国 如果你曾经遭受 亲近之人的 "背刺", 如今对方放低姿态请求和解,你会怎么做? "哈利·波特之母" J.K.罗琳 (以下简称罗琳) 的 态度 是:不和解 ,也 不原谅。 抛出和解信号的是在哈利·波特系列电影中饰演赫敏·格兰杰的艾玛·沃特森 (以下简称艾玛) 。日前,在一 档 播客节目中, 艾玛 表示,虽然自己 因 跨性 别议题与罗琳 "割席" ,但仍然珍视二人之间的情谊: "我不认为仅仅因为坚持了自己的立场、坚持了爱与支持,就不能同时珍惜乔(罗琳的昵称)以及 我和她之间的那些羁绊。" 随后,罗琳发文称,艾玛这一表态是因为社会风向变了 , " 大抵因为她察觉对我的大肆抨击已不如往日时髦 "。 近年来,艾玛 与 包括丹尼尔·雷德克里 夫 ( 哈利·波特饰演者 )在内的多个曾经参演 哈利·波特系列电影 的演员都因为相关社会议题 ...
已婚单身、前任炮友、人均2.16个暧昧对象……那些「邪修」恋爱的年轻人|国庆特别策划⑤
36氪· 2025-10-06 04:09
Core Viewpoint - The article discusses the significant changes in the marriage and dating perspectives of the younger generation, highlighting a shift towards flexible and low-risk emotional relationships as a form of gentle rebellion against traditional norms [3][4][5]. Group 1: Changing Relationship Dynamics - Young people are increasingly engaging in unconventional relationship practices, such as having multiple ambiguous partners, which reflects a departure from traditional romantic scripts [3][4]. - The concept of "situation ship" has gained popularity, allowing individuals to navigate relationships with less commitment and more flexibility, aligning with their evolving views on love and intimacy [3][4]. - The boundaries between dating and marriage are being redefined, with practices like exchanging health reports before dating and seeking "marriage partners" to alleviate societal pressures [4][11]. Group 2: New Trends in Dating and Marriage - There is a growing trend of young individuals opting for "marriage without registration," indicating a shift in how marriage is perceived, with many viewing the legal aspect as less essential for relationship security [14][15]. - The rise of "life actors" who play roles in others' lives, such as fake partners for social events, illustrates the evolving nature of relationships and the lengths to which individuals will go to meet societal expectations [16]. - The younger generation is increasingly cautious about entering relationships, often conducting "pre-dating health checks" to prioritize personal safety and well-being [8][9]. Group 3: Social and Cultural Influences - The impact of social media on relationship dynamics is evident, as platforms like Xiaohongshu promote the idea of pre-dating health checks, reflecting a growing emphasis on self-protection among young women [8]. - The traditional view of marriage as a life necessity is shifting to a more elective perspective, with many young people exploring alternative relationship structures that prioritize personal freedom and emotional fulfillment [11][14]. - The dating landscape is changing, with young people less eager to rush into relationships, leading to a decline in traditional matchmaking practices and a rise in unique social activities, such as foraging for vegetables as a dating method [22][25].
比恋人更长久的关系,是「职场发小」|后浪告解室
36氪· 2025-10-05 13:06
Core Viewpoint - The article emphasizes the significance of "work buddies" or "initial colleagues" in the workplace, highlighting their role in mutual support and friendship during the early stages of one's career [6][41]. Group 1: Definition and Importance - "Work buddies" are defined as colleagues who start their careers together, often forming deep friendships due to shared experiences and challenges [6][8]. - These relationships are compared to friendships from school, being equally precious and often referred to as "the forever white moonlight" in one's career [7][41]. Group 2: Shared Experiences - Many individuals recount their experiences of navigating the early career challenges together, such as late-night work, project revisions, and self-doubt, which solidified their bonds [8][41]. - The article includes various anecdotes illustrating how these friendships provided emotional support and companionship during difficult times in the workplace [10][12][19]. Group 3: Long-lasting Connections - Despite changes in job positions or companies, the friendships formed with work buddies often endure, with many individuals maintaining contact and meeting regularly even after leaving the same workplace [41][41]. - The article highlights that these relationships not only provide professional support but also evolve into personal friendships that enrich life outside of work [41][41].
阿里通义7大模型霸榜全球开源前十;滴滴App海外中文打车服务已上线12个国家|36氪出海·要闻回顾
36氪· 2025-10-05 13:06
Core Viewpoint - Alibaba's Tongyi models dominate the global open-source model rankings, with Qwen3-Omni achieving top performance in various data processing capabilities [4][6]. Group 1: AI and Technology Developments - Alibaba's Tongyi has released 300+ models, with over 600 million downloads and more than 170,000 derivative models, ranking first globally [4]. - Xiaomi showcased its SU7 Ultra electric vehicle in Japan, with plans to expand its retail presence in the country [4]. - Didi's overseas ride-hailing service has launched in Australia, New Zealand, and Egypt, expanding its reach to 12 countries and over 1,000 cities [7]. Group 2: Automotive and Transportation Innovations - BYD reported September sales of 396,270 vehicles, with overseas sales growing by 107% year-on-year [5]. - WeRide has initiated trial operations for its Robotaxi and Robobus in Ras Al Khaimah, UAE, marking a significant step in its autonomous vehicle deployment [7][8]. Group 3: Energy and Sustainability Initiatives - EVE Energy has partnered with TSL Assembly to deploy a 1GWh energy storage project in Central and Eastern Europe, aiming to support regional green energy transitions [8]. Group 4: Global Expansion and Financing Activities - Unnamed companies have secured significant funding rounds to enhance their global operations, including a B+ round for Weiming Shiguang and a Pre-A round for Baixing Intelligent [9][10]. - Over 170 Chinese companies are participating in the 2025 Tokyo Game Show, highlighting the growing presence of Chinese firms in the global gaming industry [12].
风浪越大鱼越贵,中国硬件「死磕」出海|国庆特别策划④
36氪· 2025-10-05 04:08
Core Insights - The article emphasizes that for Chinese companies, going global is transitioning from an optional strategy to a necessary one due to the saturation of the domestic market and the decline in growth dividends [3][4] - Chinese companies are increasingly leveraging their complete and efficient industrial systems and supply chains to export mature products, technologies, and capabilities overseas, thus maximizing asset value [4] Group 1: Market Dynamics - The domestic market in China has reached a peak, leading to a natural choice for companies to explore international markets to alleviate excess production capacity [4] - Notable Chinese brands like Kumio and Lofree have successfully established their presence in overseas markets, with Kumio's ice maker generating over $4 million in sales within a year and Lofree's keyboards selling for $200 each [4][14] Group 2: Emerging Opportunities - The article highlights the emergence of new market opportunities in sectors like smart fitness equipment and digital drawing tools, with companies like AEKE and XPPen capitalizing on these niches [11][12] - AEKE has achieved significant crowdfunding success in the high-end home fitness market, while XPPen is breaking the monopoly of Japanese firms in the digital drawing tablet market [11][12] Group 3: Competitive Strategies - Companies are adopting innovative strategies to differentiate themselves in crowded markets, such as Lofree's focus on emotional value in mechanical keyboards, which has led to high sales prices [14] - The article also discusses how companies like HanYang Technology are addressing specific needs in the market, such as snow-clearing robots, which have seen significant investment and development [16][17]
为什么你总是候补不到火车票?
36氪· 2025-10-05 04:08
Core Viewpoint - The phenomenon of "immediate waitlisting" for train tickets during peak travel times is not solely due to slow purchasing speed, but rather a result of limited ticket availability for specific routes [4][12][27]. Ticket Availability and Distribution - The ticketing system differentiates between full journey tickets and segment tickets, with the former generally having more availability [4][6]. - Historical data and demand forecasts are used to allocate tickets among different segments, leading to uneven distribution based on travel demand [8][14]. - For example, tickets from Beijing to Shanghai (full journey) are more plentiful compared to tickets for segments that only cover part of the journey [6][10]. Waitlisting Mechanism - The waitlisting system was introduced to better match passenger demand with available tickets, allowing for automatic ticket purchases when cancellations occur [15][17]. - This system aims to minimize opportunities for scalpers and ensure that tickets go to genuine travelers [15][19]. Seasonal Demand and Capacity - During peak travel seasons, such as holidays, the demand for tickets can exceed supply significantly, leading to intense competition among travelers [25][26]. - For instance, during the 2025 Spring Festival, the railway system is expected to handle over 5.13 billion passenger trips, with certain regions experiencing disproportionately high demand [26][27]. Conclusion on Ticket Purchasing Strategy - To increase the chances of securing tickets, travelers are advised to opt for full journey tickets whenever possible, as they provide access to a larger pool of available seats [27].
Sora登顶苹果App Store;阿里云升级全栈AI体系;英伟达拟投1000亿助OpenAI建数据中心|一周AI要闻回顾
36氪· 2025-10-04 13:22
Core Insights - OpenAI launched the AI video generation app Sora, which quickly became the top free app on the Apple App Store, surpassing competitors like Google’s Gemini and ChatGPT [2] - Alibaba Cloud announced a significant investment of 380 billion yuan over the next three years to enhance its cloud and AI infrastructure, showcasing its commitment to AI development [5][10] - Nvidia plans to invest up to $100 billion to assist OpenAI in building data centers, which could lead to substantial revenue growth for Nvidia [9] Group 1: OpenAI and AI Applications - OpenAI's Sora app allows users to create and share AI-generated videos, raising discussions about the safety and legality of content generation [2] - The Sora2 model behind the app generates highly realistic scenes and sounds, indicating advancements in AI technology [2] - OpenAI's investment in robotics company 1X Technologies aims for a valuation of $10 billion, reflecting the growing interest in AI-driven robotics [14] Group 2: Alibaba and AI Infrastructure - Alibaba Cloud's CTO introduced seven new models at the Yunqi Conference, covering various AI fields, including language and visual processing [3] - The flagship model Qwen3-Max has over one trillion parameters and outperforms competitors in programming and tool usage tests [3] - Alibaba's stock rose over 7% following the announcement of its AI investment plans, indicating positive market reception [5] Group 3: Other AI Developments - Kuaishou launched the Keling 2.5 Turbo video generation model, which reduces costs by 30% while improving output quality [7] - JD.com introduced the "He She It" digital assistant capable of answering questions and facilitating various tasks, showcasing advancements in AI personal assistants [8] - SenseTime's AI video agent Seko attracted over 100,000 creators within a month, highlighting the demand for user-friendly AI content creation tools [8] Group 4: Market Trends and Investments - BlueFocus invested in PureblueAI, marking its first strategic investment in AI following its "All in AI" strategy [13] - Fivetran is in talks to acquire DBT Labs, indicating a trend of consolidation in the data technology sector [15] - The rapid rise of the Neon-Money Talks app, which allows users to earn money through voice calls, raises concerns about data privacy in the AI era [9]
对话星迈创新创始人:我们走到现在,95%是靠运气|36氪专访
36氪· 2025-10-04 13:22
Core Viewpoint - The article discusses the competitive landscape of the high-end pool robot market, highlighting the strategic approach of the company Starry Innovation in navigating this space and its cautious expansion into lawn mowing robots. Group 1: Company Overview - Starry Innovation has raised a total of 1.5 billion RMB in funding over three years, with significant investments from leading domestic funds [6]. - The company has achieved rapid market penetration, capturing 85% of the high-end segment (priced at $1400 and above) shortly after launching two products in 2024, resulting in sales of several hundred million RMB within six months [8]. Group 2: Market Strategy - The founder emphasizes the need for a revenue scale of 10 billion RMB to establish a foothold in the smart robotics industry, arguing that 100 billion RMB is necessary for long-term sustainability [7][40]. - Starry Innovation's strategy focuses on differentiated competition by targeting specific user needs and scenarios rather than engaging in direct market battles with competitors [9][26]. Group 3: Competitive Landscape - The pool robot market has seen intense competition, with various players like Stone Technology and Ecovacs entering the lawn mowing segment, indicating a resource-intensive environment [7][9]. - The founder expresses a cautious approach to entering the lawn mowing robot market, preferring to wait until the company can ensure a significant resource advantage over competitors [26]. Group 4: Innovation and User Insight - The company prioritizes innovation over cost leadership, believing that true differentiation comes from understanding user needs and providing superior product experiences [21][40]. - Starry Innovation conducts extensive user research, including in-home visits and interviews, to gain insights into customer needs and improve product design [35][40]. Group 5: Future Outlook - The founder predicts ongoing technological innovations in the industry over the next five to seven years, asserting that even if competitors replicate their innovations, the unique company culture and values will drive continued success [23][24]. - The company aims to carve out a niche in the lawn mowing robot market by focusing on specific user pain points rather than competing in the mainstream market [29].