格隆汇1月6日丨九毛九(09922.HK)公告，1月6日耗资200.3万港元回购107.7万股。 ...

九毛九(09922)发布公告，于2026年1月6日该公司斥资200.26万港元回购107.7万股，回购价格为每股 1.83-1.89港元。 ...

FF305 翌日披露報表 (股份發行人 ── 已發行股份或庫存股份變動、股份購回及/或在場内出售庫存股份) 表格類別： 股票 狀態： 新提交 公司名稱： 九毛九国际控股有限公司 (於開曼群島註冊成立的有限公司) 第 2 頁 共 7 頁 v 1.3.0 FF305 呈交日期： 2026年1月6日 如上市發行人的已發行股份或庫存股份出現變動而須根據《香港聯合交易所有限公司（「香港聯交所」）證券上市規則》(「《主板上市規則》」)第13.25A條 / 《香港聯合交易所有限公司GEM證券 上市規則》(「《GEM上市規則》」)第17.27A條作出披露，必須填妥第一章節 。 | 第一章節 | | | | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | | 1. 股份分類 | 普通股 | 股份類別 | 不適用 | | 於香港聯交所上市 | 是 | | | 證券代號 (如上市) | 09922 | 說明 | | | | | | | A. 已發行股份或庫存股份變動 | | | | | | | | | | | | 已發行股份（不包括庫存股份）變動 | | 庫存股份 ...

Core Viewpoint - The company "太二" is undergoing a transformation as its signature dish, the sour fish, is losing popularity, prompting a shift towards a broader menu that includes various fresh ingredients [1][2][4] Group 1: Company Strategy - "太二" is rebranding some of its locations to "新太二·鲜料川菜" to reflect its new direction [1] - The signature sour fish dish has been reduced in portion size by 50 grams and its price lowered by 40 yuan to encourage customers to order additional dishes [1] - The new menu features over 20 new dishes centered around five categories of fresh ingredients, aiming to diversify offerings beyond the once-dominant sour fish [1][4] Group 2: Market Challenges - The sour fish market has become saturated with competitors, leading to a decline in customer traffic for "太二" [2] - The rise of pre-prepared meals has damaged consumer trust, as customers increasingly seek freshness and authenticity in their dining experiences [2] Group 3: Financial Performance - The latest financial report from the parent company, 九毛九, indicates a decline in both revenue and profit for "太二," with a revenue of 1.949 billion yuan in the first half of 2025, down 13.3% year-on-year [3] - The profit for the same period was 262 million yuan, a decrease of 50 million yuan compared to the previous year [3] - The number of "太二" locations has decreased by 65, with both turnover and table turnover rates declining [3] Group 4: Industry Perspective - There is a debate on whether "太二" abandoning its "sour fish king" status for a broader "川菜" (Sichuan cuisine) approach is a strategic misstep or a necessary adaptation to industry trends [4] - The shift from a single popular dish to a more comprehensive menu reflects a broader industry trend where the focus is moving from "small and refined" to "large and affordable" offerings [4] - The future of "太二" hinges on its ability to deliver fresh ingredients while managing supply chain and cost control challenges [4]

Core Viewpoint - The recent actions taken by Jiumaojiu, including rebranding its flagship restaurant and acquiring a North American hot pot brand, are seen as a proactive response to operational pressures and declining performance [1][2]. Group 1: Company Actions - Jiumaojiu has rebranded its flagship restaurant, Tai Er, to "New Tai Er · Fresh Ingredients Sichuan Cuisine," marking its first name change in over a decade [1]. - The company announced the acquisition of a 49% stake in North American hot pot brand Big Way Hot Pot for a total of $28 million, following an initial 10% stake purchase in July 2025 [3]. - Big Way Hot Pot operates 21 restaurants in North America and has shown significant growth, with a projected pre-tax profit of approximately $1.39 million in 2024, a fourfold increase from the previous year [3]. Group 2: Market Challenges - Jiumaojiu's restaurant count decreased by 78 in the first half of 2025, with revenue and profit both declining by over 10% [1][7]. - The Tai Er brand has faced challenges, including controversies over pre-packaged food and a decline in customer turnover rates, dropping from 4.9 in 2018 to 2.2 in the first half of 2025 [7]. - The overall dining industry in China is experiencing increased competition and declining consumer spending, with major players like Haidilao and Xiaobawang also reporting revenue declines [7]. Group 3: Strategic Insights - The acquisition of Big Way Hot Pot represents a strategic shift, allowing Jiumaojiu to leverage an established brand in North America rather than relying solely on direct store openings [8]. - The rebranding of Tai Er to focus on fresh ingredients aligns with current consumer preferences against pre-packaged food, although it risks losing the brand's original identity [8]. - Analysts emphasize that the priority for Jiumaojiu is to reverse the downward trend in performance, suggesting that survival is more critical than maintaining a unique brand style at this time [2][8].

九毛九(09922)发布公告，于2026年1月5日，该公司斥资200.23万港元回购106.6万股股份，每股回购价 格为1.86-1.89港元。 ...

智通财经APP讯，九毛九(09922)发布公告，于2026年1月5日，该公司斥资200.23万港元回购106.6万股股 份，每股回购价格为1.86-1.89港元。 ...

格隆汇1月5日丨九毛九(09922.HK)公告，1月5日耗资200.2万港元回购106.6万股。 ...

如上市發行人的已發行股份或庫存股份出現變動而須根據《香港聯合交易所有限公司（「香港聯交所」）證券上市規則》(「《主板上市規則》」)第13.25A條 / 《香港聯合交易所有限公司GEM證券 上市規則》(「《GEM上市規則》」)第17.27A條作出披露，必須填妥第一章節 。 | 第一章節 | | | | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | | 1. 股份分類 | 普通股 | 股份類別 | 不適用 | | 於香港聯交所上市 | 是 | | | 證券代號 (如上市) | 09922 | 說明 | | | | | | | A. 已發行股份或庫存股份變動 | | | 已發行股份（不包括庫存股份）變動 | | 庫存股份變動 | | | | | 事件 | | 佔有關事件前的現有已發 | | | 每股發行/出售價 (註4) | 已發行股份總數 | | | | 已發行股份（不包括庫存股份）數 目 | 行股份（不包括庫存股 份）數目百分比 (註3) | | 庫存股份數目 | | | | 於下列日期開始時的結存(註1) | 2026年1月2日 | 1,3 ...

Investment Rating - The industry investment rating is "Positive" and is maintained [10] Core Insights - The konjac snack market is currently a standout growth category within the snack market, achieving a 17.45% year-on-year growth during the MAT202511 period (December 2024 to November 2025) despite an overall decline in the snack market [2][4][17] - The market share of the top three groups (CR3) in the konjac snack industry increased from 67% to 75%, indicating a significant concentration trend [4][26][28] - The konjac snack category is expected to continue expanding, with the number of SKUs increasing by 53% and the number of participating groups growing by 41% from December 2023 to November 2025 [26][33] Summary by Sections Konjac Snack Market Dynamics - The konjac snack category has shown remarkable growth, with a 17.45% year-on-year increase during the MAT202511 period, contrasting with an 11.94% decline in overall snack sales [2][17] - The spicy flavor remains the most stable and dominant in the konjac snack category, maintaining over 35% market share [18] - The market share of traditional snacks like spicy strips is declining, while konjac snacks are gaining traction, with their market share surpassing 2% for the first time in May 2025 [17][18] Supply and Market Concentration - The supply side of the konjac snack category is expanding, with SKU numbers rising from 2,718 to 4,158, and brand numbers increasing from 859 to 1,261 [26] - The CR3 group's market share has increased significantly, indicating a trend towards market concentration, while the CR10 group now holds 84.3% of the market [26][28] Competitive Landscape - Major brands like Weilong and Yanjin are adapting their strategies, with Yanjin's sub-brand "Big Demon King" rapidly gaining market share, while Weilon's sub-brand "Little Witch" has seen a decline [31][33] - The konjac snack market is characterized by strong competition, with both established and emerging brands vying for market share, highlighting its attractiveness and growth potential [33]