（住所：苏州市吴中区郭巷街道吴淞江产业园淞苇路 518 号） 科沃斯机器人股份有限公司 科沃斯机器人股份有限公司公开发行 可转换公司债券受托管理事务报告 （2024 年度） 债券受托管理人 （住所：北京市朝阳区建国门外大街 1 号国贸大厦 2 座 27 层及 28 层） 二〇二五年六月 本报告依据《公司债券发行与交易管理办法》（以下简称《管理办法》）、 《公司债券受托管理人执业行为准则》（以下简称《执业行为准则》）、证券交 易所公司债券上市规则（以下简称"上市规则"）或证券交易所公司债券挂牌转 让规则（以下简称"挂牌转让规则"）、发行人与中国国际金融股份有限公司（以 下简称"中金公司"或"受托管理人"或"保荐机构"）签订的债券受托管理协 议（以下简称"受托管理协议"）及其它相关信息披露文件以及科沃斯机器人股 份有限公司（以下简称"科沃斯"或"发行人"或"公司"）出具的相关说明文 件和提供的相关资料等，由受托管理人中金公司编制。中金公司编制本报告的内 容及信息均来源于科沃斯机器人股份有限公司提供的资料或说明。 本报告不构成对投资者进行或不进行某项行为的推荐意见，投资者应对相关 事宜作出独立判断，而不应将本报告中 ...

Group 1 - The core viewpoint of the news highlights a strong rebound in the consumer sector, particularly through the Consumer Leader ETF (516130), which saw a price increase of 0.81% [1] - The leading stocks in various consumer segments, such as machinery, retail, and consumer services, experienced significant gains, with Stone Technology and Chongqing Department Store both rising over 5% [1] - The People's Bank of China and six other departments issued guidelines to support and expand consumption, proposing 19 key measures to enhance consumer capacity and optimize the consumption environment [1][3] Group 2 - There is an increasing focus on consumption from higher authorities, with favorable policies emerging to boost the consumer sector, indicating a potential trend in the market [3] - The Consumer Leader ETF's underlying index has a price-to-earnings ratio of 17.26, which is at a low point compared to the past decade, suggesting a favorable long-term investment opportunity [3] - Analysts predict that consumption will be a significant driver of economic growth in 2025, with ongoing policy support expected to create new dynamics and scenarios in the consumer market [3]

Core Insights - The article discusses the competitive landscape of the smart lawn mower industry, highlighting both the challenges and opportunities for companies entering this market [4][5][6]. Industry Overview - The smart lawn mower segment is identified as a hot category within the smart hardware sector, with predictions that 2025 will be a year of significant growth [5]. - The global market for smart lawn mowers is projected to reach approximately 6.1 billion RMB in 2024, with an estimated sales volume of 383,500 units [8]. - The potential market size could exceed 300 billion RMB if smart lawn mowers fully replace traditional lawn care methods, indicating a significant growth opportunity [8]. Market Dynamics - Major players in the smart lawn mower market are beginning to dominate, with companies like Baoshide and Ecovacs actively investing in this space [9][10]. - The article notes that the market is experiencing a brutal elimination process, with many startups facing challenges in funding, technology, and team capabilities [3][15]. Company Developments - Notable companies such as Ninebot and Ecovacs have reported substantial revenue growth from their lawn mower products, with Ninebot's lawn mower revenue reaching 861 million RMB in 2024 [10]. - Startups like Yarbo and Lymow are also making strides, with significant funding rounds planned for 2025 [10]. Challenges and Competition - The article emphasizes the difficulties in transitioning from product concept to mass production, with many crowdfunding projects facing delivery and stability issues [11][12]. - The industry is witnessing a price war, with some smart lawn mowers priced close to traditional models, raising concerns about profitability and product quality [14]. Future Outlook - The upcoming summer season is deemed critical for the smart lawn mower market, as sales are highly seasonal, peaking around July [16]. - Companies must balance technological innovation, brand building, service capabilities, and supply chain efficiency to survive the impending market consolidation [16].

Group 1: Industry Trends and Observations - The "2025 High-Quality Consumption Brand TOP 100" initiative aims to boost economic development and consumer confidence by focusing on nine key sectors including beauty economy, sports and outdoor, food and health, smart consumer electronics, pet economy, experience economy, interest consumption, cross-border expansion, and consumption technology [2] - The report highlights the evolution of Chinese enterprises from OEM (Original Equipment Manufacturer) to ODM (Original Design Manufacturer) and finally to OBM (Own Brand Manufacturer), indicating a shift towards self-owned brands that can command higher profit margins [5][6] - By 2025, the brandization rate for China's B2C and B2B outbound sectors is projected to reach 20%-30% and 13%-20%, respectively, reflecting a significant increase from 2022 [5] Group 2: Market Expansion Strategies - Chinese brands are increasingly focusing on global market opportunities, with a notable shift from merely pursuing sales to emphasizing long-term brand building and value transmission [6][9] - Successful case studies, such as the cleaning robot company Ecovacs, illustrate the importance of localizing products to meet diverse consumer needs across different regions [9][10] - The pet industry is highlighted as a growing sector, with exports to the EU, ASEAN, and the US showing significant growth, particularly in emerging markets where competition is less saturated [12][13] Group 3: Cultural and Service Exports - The report identifies three main directions for Chinese enterprises going abroad: brand export, cultural export, and service export, with a focus on building self-owned brands to enhance product value [15] - The cultural export of Chinese toys, particularly in the US and Southeast Asia, is gaining traction, with a growing consumer base that resonates with local culture [18][19] - Chinese food and beverage brands, such as Haidilao, are leveraging their cultural identity and operational efficiency to expand into international markets [22]

Group 1 - The core idea of the articles revolves around the evolution of consumer behavior driven by platforms like Douyin, where content creation and emotional engagement play a crucial role in influencing purchasing decisions [1][2][3] - The concept of "睿美氪" (Remake) represents a shift from standardized consumption to personalized expression, highlighting the importance of aesthetic experience and emotional resonance in driving consumer choices [2][3] - Douyin's 618 shopping festival showcased the effectiveness of leveraging user-generated content and influencer marketing to create new fashion trends and enhance brand visibility [2][10] Group 2 - The integration of entertainment elements into product promotion, such as vlogs and short dramas, has transformed traditional marketing into immersive content experiences that resonate with consumers [5][6][8] - The use of relatable themes in content, such as self-care and workplace challenges, has successfully engaged audiences and fostered emotional connections with brands [4][8] - Douyin's offline events, like the "汽水音乐Chill派对," have expanded the reach of brand engagement, allowing for direct interaction with consumers in a lively atmosphere [12][13] Group 3 - The strategy of celebrity endorsements in live streaming has proven to be a powerful tool for driving immediate sales and enhancing brand recognition [14][15] - The presence of celebrities in live streams not only boosts real-time sales but also contributes to long-term brand loyalty and consumer trust [17][18] - Douyin's marketing model emphasizes a closed-loop system of "content, experience, consumption," which enhances user engagement and fosters a more interactive shopping environment [19]

沪指6月23日上涨0.65%，申万所属行业中，今日上涨的有28个，涨幅居前的行业为计算机、国防军 工，涨幅分别为2.25%、1.97%。跌幅居前的行业为食品饮料、家用电器、钢铁，跌幅分别为0.80%、 0.43%、0.11%。家用电器行业位居今日跌幅榜第二。 资金面上看，两市主力资金全天净流入76.70亿元，今日有18个行业主力资金净流入，计算机行业主力 资金净流入规模居首，该行业今日上涨2.25%，全天净流入资金31.75亿元，其次是电力设备行业，日涨 幅为1.13%，净流入资金为18.25亿元。 主力资金净流出的行业有13个，通信行业主力资金净流出规模居首，全天净流出资金16.79亿元，其次 是机械设备行业，净流出资金为13.16亿元，净流出资金较多的还有食品饮料、传媒、轻工制造等行 业。 家用电器行业资金流向排名 | 代码 | 简称 | 今日涨跌幅（%） | 今日换手率（%） | 主力资金流量（万元） | | --- | --- | --- | --- | --- | | 002050 | 三花智控 | -1.80 | 2.06 | -15759.97 | | 688169 | 石头科技 | -3.62 ...

Group 1 - The company announced that the convertible bond "Kewo Convertible Bond" may meet the conditions for a downward adjustment of the conversion price [1][2] - The conversion price adjustment clause allows the board to propose a downward adjustment if the stock price is below 85% of the current conversion price for 15 out of 30 consecutive trading days [1] - The adjusted conversion price must not be lower than the average trading price of the company's A shares over the 20 trading days prior to the shareholders' meeting [1] Group 2 - From June 9, 2025, to June 20, 2025, the company's stock has recorded 10 trading days where the closing price was below 85% of the current conversion price of 174.72 yuan per share, which is 148.51 yuan per share [2] - If the stock price continues to meet the conditions in the next 20 trading days, it may trigger the conversion price adjustment clause [2] - The company will disclose relevant announcements regarding the adjustment, including the adjustment range and the record date for shareholders [2]

（一）转股价格修正条款 1、修正权限与修正幅度 1、债券简称：科沃转债 2、债券代码：113633 3、发行日期：2021 年 11 月 30 日 4、发行数量：10,400,000 张 5、面值和发行价格：每张面值 100 元 6、发行总额：人民币 104,000 万元 7、债券利率：第一年 0.3%、第二年 0.5%、第三年 1.0%、第四年 1.5%、第五年 1.8%、第六年 2.0% 8、债券期限：本次可转债期限为自发行之日起六年，即自 2021 年 11 月 30 日至 2027 年 11 月 29 日 9、上市日期：于 2021 年 12 月 29 日起在上海证券交易所挂牌交易 10、转股期起止日期：2022 年 6 月 6 日至 2027 年 11 月 29 日 11、转股价格：初始转股价格为 178.44 元/股，最新转股价格为 174.72 元/股。 证券代码：603486 证券简称：科沃斯 公告编号：2025-043 转债代码：113633 转债简称：科沃转债 科沃斯机器人股份有限公司 关于"科沃转债"预计满足转股价格 修正条件的提示性公告 本公司董事会及全体董事保证本公告内容不存在任何虚 ...

Industry Overview - The pyroelectric infrared sensor technology in China began in the 1970s, initially used in military applications, but has expanded into civilian markets due to technological advancements and cost reductions [1][15] - The market size of China's pyroelectric infrared sensor industry has grown from 365 million yuan in 2015 to 1.599 billion yuan in 2024, with a compound annual growth rate (CAGR) of 17.84% [1][15] - The production volume of pyroelectric infrared sensors in China is projected to increase from 217 million units in 2015 to 965 million units in 2024, with a CAGR of 18.03% [14] - The demand for these sensors is expected to rise from 209 million units in 2015 to 937 million units in 2024, with a CAGR of 18.14% [14] Market Dynamics - The rapid growth in demand for LED lighting and security monitoring in China is driving the expansion of the pyroelectric infrared sensor market [1][15] - The industry is becoming increasingly competitive, with China emerging as a global manufacturing hub for these sensors due to its cost advantages and improved labor productivity [1][15] Application Areas - Pyroelectric infrared sensors are widely used in various applications, including security monitoring, smart homes, automatic driving, medical diagnostics, thermal imaging, industrial automation, and environmental monitoring [7] - In the smart home sector, these sensors play a crucial role in detecting human presence and activity, enabling automatic control of lighting and other systems [12] Key Companies - Notable companies in the industry include Senba Sensor Technology Co., Ltd., Shanghai Naisela Sensor Co., Ltd., and Zhengzhou Weisheng Electronic Technology Co., Ltd., among others [18][21][23] - Senba Sensor's revenue from pyroelectric infrared sensors is projected to reach 251 million yuan in 2024, reflecting a year-on-year growth of 5.91% [21] Industry Trends - The industry is witnessing a trend towards miniaturization, driven by advancements in MEMS technology and semiconductor processes, making sensors more suitable for compact applications [25] - There is a growing emphasis on smart features, with sensors increasingly incorporating AI algorithms and edge computing capabilities for enhanced environmental perception and data analysis [26] - The evolution from standalone components to integrated system solutions is becoming prominent, allowing for modular products that facilitate easier customer development [27] - Multi-functionality is key to enhancing the value of pyroelectric infrared sensors, with new products integrating additional sensing capabilities to meet complex application needs [28]

Core Viewpoint - The article discusses the rapid growth and challenges in the lawn mowing robot industry, highlighting the increasing competition and market dynamics as domestic companies expand into overseas markets, particularly in Europe and the United States [2][5][12]. Group 1: Market Dynamics - Lawn mowing robots have become a mainstream product for domestic companies entering the European and American markets, with significant sales growth reported [3][4]. - Major markets for exported lawn mowers include Germany, the UK, and the US, with Germany being the largest consumer [4][9]. - The market for lawn mowing robots is currently valued at $2.5 billion, with a sales penetration rate of only 12.5% and a volume penetration rate of 4-5% [27][29]. Group 2: Industry Challenges - The industry is experiencing a mix of successes and failures, with some companies facing operational challenges and even dissolution due to restructuring and funding issues [6][12]. - The competitive landscape is intensifying, with many new entrants and established players vying for market share, leading to a potential "bloodbath" in the market by 2025 [14][33]. - The survival of companies in this sector depends on their ability to innovate and manage costs effectively, as any weakness in technology, supply chain, or distribution can jeopardize their success [12][33]. Group 3: Technological Advancements - The evolution of lawn mowing robots is marked by a shift from manual to fully automated systems, driven by the need for efficient lawn maintenance in outdoor spaces [15][21]. - Advanced technologies such as RTK positioning and laser radar are being integrated into lawn mowing robots to enhance their operational capabilities [25][23]. - The introduction of innovative designs, such as the use of roll blade technology, aims to address common issues with traditional mowing methods [12]. Group 4: Future Outlook - The global lawn mower market is projected to reach $32.31 billion in 2023, with an expected compound annual growth rate (CAGR) of 6.0% from 2023 to 2030 [32]. - By 2030, the market for lawn mowing robots is anticipated to exceed $15.937 billion, with a penetration rate of 33% [32]. - The competitive landscape will continue to evolve, with both traditional and new players focusing on technological innovation and market penetration strategies [33][34].