市场有风险，投资需谨慎。本文不构成个人投资建议，也未考虑到个别用户特殊的投资目标、财务状况或需要。用户应考虑本文中的任何 意见、观点或结论是否符合其特定状况。据此投资，责任自负。 风险提示及免责条款 摩尔线程公告，根据上交所提供的数据，本次网上发行有效申购户数为 4,826,579 户，有效 申购股数为 46,216,647,000 股，网上发行初步中签率为 0.02423369%。 ...

Core Insights - The home decoration industry has long faced consumer concerns regarding the "prepayment" model, leading to issues such as loss of control over funds and risks of fund misappropriation [1] - Beike's initiative to launch a fund custody service in June 2024 aims to address these concerns by ensuring that funds are only released upon completion of agreed milestones, thereby enhancing consumer protection [1][3] - The fund custody model has shown significant success, with over 1.6 million families served and a fund scale exceeding 24 billion yuan within the first year [3][4] Group 1 - The fund custody service allows consumers to retain control over their funds, with payments made only after verification of work completion [1] - The service has achieved a service coverage rate of over 95% and a timely fund release rate of over 96% [3] - The model has been implemented in 43 cities, benefiting over 25,000 families, with a user adoption rate exceeding 92% [3] Group 2 - The partnership with CITIC Bank ensures that funds are managed securely and transparently, validating the model's feasibility and reliability [4] - The introduction of this service has led to a significant reduction in customer complaints and has encouraged other companies to adopt similar practices, promoting industry-wide change [6] - The service aligns with national policies aimed at enhancing consumer protection and service quality in the home decoration sector [8] Group 3 - The launch of the fund custody service marks a significant step in building consumer trust within the home decoration industry [13] - The initiative not only provides tangible benefits to consumers but also encourages a shift towards standardized practices across the industry [13] - As Beike continues to refine its services and expand its reach, it is expected to drive further improvements in industry quality and consumer confidence [13]

Core Insights - The launch of the "2025 BeWo Fund Custody Service" marks a significant milestone in the home decoration service industry, focusing on consumer safety and trust [1][4] - The service aims to address two major pain points in the home decoration industry: loss of consumer control after payment and the risk of fund misappropriation [1][3] Service Upgrade - BeWo has served over 16,000 families and covered more than 4,500 communities, achieving a service coverage rate exceeding 95% and a timely fund release rate of over 96% [2] - The service model emphasizes returning control to customers, creating a positive feedback loop between customers and service providers [2][3] Innovative Mechanism - The fund custody mechanism involves a structured process where renovation funds are deposited into a dedicated bank account, with payments released only after project milestones are verified by the homeowner [2][3] - This model effectively eliminates the risk of fund misappropriation, ensuring that payments are made according to project progress and quality [2][3] Industry Impact - By October 2025, BeWo has implemented the fund custody service in 43 cities, providing safety guarantees for over 25,000 families, with a user adoption rate exceeding 92% and a completion release rate of 97% [3] - The introduction of this service has led to a 50% reduction in customer complaints compared to the previous year, indicating improved service quality and consumer satisfaction [3] Regulatory and Market Response - The fund custody service aligns with policy initiatives aimed at enhancing consumer protection in the home decoration sector, contributing to the establishment of a trustworthy transaction mechanism [4][5] - The service reflects a shift in the industry towards prioritizing consumer needs and safety, moving beyond mere price competition to focus on quality and trust [5]

Core Insights - The traditional home decoration market's "pay first, renovate later" model poses financial risks, prompting Beike to launch a "renovate first, pay later" fund custody project, enhancing consumer choice and confidence [1][2] - Beike's fund custody service has been implemented in 43 cities, providing financial security for 25,000 families, with over 92% of users opting for the service and a 97% completion rate for fund release within 7 days [1] - The service aligns with government policies aimed at high-quality development in the home decoration industry, contributing to a trustworthy transaction mechanism and improved consumer rights protection [1] Company Developments - Beike's strategy as a "full-case decoration service provider" integrates design, construction, supply chain, and after-sales services, with its subsidiary brands achieving significant service coverage [2] - The fund custody service has served over 16,000 families and covered more than 4,500 communities, with a service coverage rate exceeding 95% and a timely fund release rate above 96% [2] - The risk control mechanism established with CITIC Bank ensures that renovation funds are only released upon completion and verification of project milestones, mitigating the risk of fund misappropriation [2] Industry Impact - The introduction of fund custody services has led to a significant reduction in customer complaints, halving the volume compared to the previous year, indicating improved service quality and consumer satisfaction [2] - The industry is witnessing a positive shift, with other decoration companies beginning to adopt similar fund custody services, promoting enhanced consumer rights protection [2] - Fund custody services are seen as a groundbreaking practice in consumer safety, setting a new benchmark for consumer rights protection in the home decoration sector [2]

Core Points - The company Beike-W (02423) announced a share buyback plan, intending to repurchase approximately 516,600 shares at a cost of about $3 million [1] Summary by Category Company Actions - Beike-W plans to execute a share buyback on November 21, 2025, with an estimated expenditure of $3 million [1] - The total number of shares targeted for repurchase is approximately 516,600 [1]

FF305 翌日披露報表 (股份發行人 ── 已發行股份或庫存股份變動、股份購回及/或在場内出售庫存股份) 表格類別： 股票 狀態： 新提交 公司名稱： 貝殼控股有限公司 呈交日期： 2025年11月24日 如上市發行人的已發行股份或庫存股份出現變動而須根據《香港聯合交易所有限公司（「香港聯交所」）證券上市規則》(「《主板上市規則》」)第13.25A條 / 《香港聯合交易所有限公司GEM證券 上市規則》(「《GEM上市規則》」)第17.27A條作出披露，必須填妥第一章節 。 | 第一章節 | | | | | | | | --- | --- | --- | --- | --- | --- | --- | | 1. 股份分類 | 不同投票權架構公司普通股 | 股份類別 A | | 於香港聯交所上市 | 是 | | | 證券代號 (如上市) | 02423 | 說明 | | | | | | A. 已發行股份或庫存股份變動 | | | | | | | | | | 已發行股份（不包括庫存股份）變動 | | 庫存股份變動 | | | | | 事件 | 已發行股份（不包括庫存股份）數 目 | 佔有關事件前的現有已發 行股份 ...

Investment Rating - The industry maintains an "Overweight" rating, with a focus on real estate-related stocks due to expected policy support and market recovery [5][7]. Core Insights - The report emphasizes the need for urban renewal, highlighting the government's commitment to improving living conditions and urban infrastructure, which is expected to support high-quality urban development [2][12]. - The real estate market is showing signs of pressure, with new home sales in 30 cities down 38.2% year-on-year, despite a 6.5% month-on-month increase [3][27]. - The report suggests that the competitive landscape in the real estate sector is improving, with leading state-owned enterprises and select private firms expected to benefit from favorable policies and market conditions [5]. Summary by Sections 1. Market Overview - The real estate index decreased by 5.8% this week, underperforming the CSI 300 index by 2.06 percentage points, ranking 20th among 31 sectors [2][16]. 2. New Home Sales - In the latest week, new home sales in 30 cities totaled 169.3 million square meters, with a year-on-year decline of 38.2% and a month-on-month increase of 6.5% [3][27]. - Year-to-date, new home sales in these cities have reached 85.89 million square meters, down 9.7% year-on-year [33]. 3. Second-Hand Home Sales - Second-hand home sales in 14 cities totaled 199.9 million square meters, down 12.6% year-on-year and slightly down 0.2% month-on-month [38][39]. - Cumulatively, second-hand home sales for the year have increased by 9.9% [38]. 4. Credit Bond Issuance - A total of 9 credit bonds were issued by real estate companies this week, amounting to 4.71 billion yuan, with a net financing amount of -1.79 billion yuan [4][48]. 5. Investment Recommendations - The report recommends focusing on companies with strong fundamentals and those benefiting from urban renewal policies, including both state-owned and select private enterprises [5].

Core Insights - The home decoration industry in China has entered a trillion-yuan market scale, with a structural growth trend observed [1] - The prepayment model poses significant risks to consumers, as many companies require upfront payments of 30%-80%, leading to potential financial loss if companies default [1][2] - The introduction of a fund custody service by Beike aims to mitigate these risks by allowing consumers to pay in stages, with funds released only after verification of work completion [2][3] Industry Overview - The home decoration market is projected to reach a scale of 13,800 billion yuan by 2024, with integrated services accounting for 5,860 billion yuan (42.3% market share) [1] - Construction services follow closely with a market size of approximately 3,980 billion yuan (28.7% market share) [1] - Design and soft decoration services hold 12.1% and 10.5% market shares, respectively, with corresponding sizes of 1,675 billion yuan and 1,453 billion yuan [1] Consumer Risks - The prepayment model is a common practice in the industry, leading to significant consumer risk, particularly in small and medium-sized enterprises [1] - Complaints related to fund misappropriation and company defaults remain high, indicating a persistent issue in consumer trust [1] Innovative Solutions - Beike's fund custody service, launched in June 2024, allows consumers to pay in stages, with funds frozen until specific project milestones are verified [2][3] - The service has successfully served over 16,000 families and covered more than 4,500 communities, safeguarding over 2.4 billion yuan in funds [3] - The implementation of this service has led to a 50% reduction in customer complaints compared to the previous year [3] Market Transformation - The fund custody model is expected to shift the industry focus from price competition to value competition, potentially alleviating long-standing trust issues within the sector [4]

Core Insights - The real estate industry is undergoing a fundamental transformation in its development logic, shifting from a focus on "supply of goods" to prioritizing "people" and ensuring public welfare [4][8] - The "14th Five-Year Plan" had limited focus on real estate, while the "15th Five-Year Plan" emphasizes high-quality development and risk management in the sector [7][31] Group 1: Policy Signals and Development Logic - The "15th Five-Year Plan" includes key proposals for the real estate sector, such as building "safe, comfortable, green, and smart" homes and optimizing the supply of affordable housing [3][4] - The central government is placing significant emphasis on risk prevention in real estate, recognizing its impact on local government debt and financial institutions [7][31] Group 2: Industry Transformation and Quality Improvement - The industry is transitioning from a focus on scale to enhancing product quality, with a new standard for housing that includes safety, comfort, and sustainability [8][12] - The concept of "good housing" is being defined with specific criteria, including safety measures, comfort metrics, and green building materials [13][18] Group 3: Corporate Strategies and Market Dynamics - Real estate companies are shifting their roles from merely building and selling homes to providing comprehensive lifecycle services [14][30] - Companies like Beixin Building Materials are already implementing strategic transformations to focus on quality and service, addressing consumer pain points [14][19] Group 4: Industry Collaboration and Ecosystem Development - There is a consensus on the need for an upgraded industrial chain to support the construction of "good housing," which will drive demand and stimulate economic growth [24][31] - The integration of industrialization, green technology, and digitalization is essential for breaking down barriers in design, production, and construction [26][27]

Core Viewpoint - The concept of a "good house" is centered around meeting the basic expectations of the public, primarily focusing on quality without common defects, and providing emotional value to residents [1][2][11]. Group 1: Definition and Expectations of a "Good House" - A "good house" is defined by the satisfaction of the public rather than luxury, with the absence of quality issues such as leaks and poor sound insulation being key pain points for residents [2][11]. - The industry consensus emphasizes the need for new housing to be built according to new standards for "good houses," while also addressing the existing stock of residential properties [2][11]. Group 2: Market Trends and Consumer Preferences - Developers are under pressure to enhance product quality, leading to increased competition in the market, which is reflected in improved housing quality over recent years [4][11]. - Consumers are increasingly interested in lifestyle aspects, such as community atmosphere and shared spaces, rather than just the physical structure of the house [4][11]. Group 3: Emotional and Functional Aspects - A "good house" should provide emotional value, with technology like AI needing to evolve from passive responses to proactive engagement with residents [4][6]. - The concept of a "good house" is expanding to include full functionality and adaptability throughout the life cycle of both the house and its occupants [9][11]. Group 4: Challenges in Upgrading Existing Housing - There is a significant challenge in upgrading the existing stock of residential properties, many of which suffer from low design standards and quality issues [11][12]. - Current renovations often focus on basic infrastructure improvements, leaving core issues unresolved, highlighting the need for comprehensive standards in upgrading old neighborhoods [11][12]. Group 5: Systematic Approach to Building "Good Houses" - The construction of "good houses" is a complex system involving design, construction, development, operation, and service, requiring solutions to various industry challenges [12][13]. - The integration of quality defect insurance is seen as a potential solution to ensure the maintenance and care of houses throughout their life cycle [13]. Group 6: Policy and Market Collaboration - There is a need for policy guidance and market mechanisms to encourage the adoption of new materials and technologies, shifting the focus from price competition to quality and service [13]. - The collaboration between the construction industry and advanced manufacturing is crucial for the transformation of the housing market, focusing on smart, green, and integrated solutions [13].