Summary of Pop Mart International Limited Conference Call Company Overview - **Company**: Pop Mart International Group Limited (9992.HK) - **Industry**: Toy and Collectibles - **Market Cap**: Approximately USD $49 billion - **Core Business**: Specializes in blind box collectibles and IP-driven toys, primarily through direct-to-consumer retail channels Key Investment Thesis - **Rating**: Underperform - **Price Target**: HKD 225, implying an 18% potential downside as of October 15, 2025 [1][13][17] - **Growth Concerns**: Anticipated growth deceleration due to single IP fatigue, particularly with the Labubu franchise, which constitutes about 35% of the company's revenue mix [3][15][24] - **Market Dynamics**: Warning signs include declining secondary market volumes, price deterioration (40% drop in select Labubu models), and reduced digital engagement metrics [2][10][30] Financial Performance - **2024 Performance**: 350% return; 222% year-to-date [1][16] - **Revenue Projections**: Expected to peak in 2025 with a forecasted 145% YoY growth, followed by a projected 20% CAGR from RMB 32 billion in FY2025 to RMB 66 billion by FY2029 [21][41] - **Profit Margins**: Current high margins (32%+) are expected to decline as marketing expenses rise and competition increases [22][48] Risks and Concerns - **Single-IP Dependency**: Heavy reliance on Labubu creates vulnerabilities; potential consumer fatigue could lead to a significant decline in overall revenue and margins [15][24][26] - **Market Saturation**: Blind box penetration in China is nearing maturity, limiting growth potential [48] - **Unrealistic Consensus Expectations**: Current forecasts suggest a market cap of USD $63 billion by 2027, which is deemed overly optimistic given the company's challenges [10][47][44] Valuation Insights - **Current Valuation**: Trading at 21.8x P/E and 0.6x PEG [23][40] - **Valuation Methodology**: Target price reflects a cautious approach, applying an 18x NTM+1 P/E multiple, accounting for single-IP concentration and secondary market risks [15][23] - **Scenario Analysis**: - Base Case: 18% downside to HKD 225 - Bear Case: 58% downside to HKD 114 - Bull Case: 11% upside to HKD 303 [11][30] Conclusion - **Investment Recommendation**: Investors are advised to take profits at current price levels due to the unbalanced risk-reward profile, with substantial downside risks not reflected in the current stock price [12][19][28]

Core Viewpoint - The article highlights the innovative collaboration between Jingdezhen ceramics and global pop culture, showcasing how traditional craftsmanship is being revitalized through modern trends and partnerships with well-known anime IPs. Group 1: Collaboration with Pop Culture - Jingdezhen ceramics has partnered with international trendy toy brand Pop Mart to create a ceramic figurine of Molly, blending traditional craftsmanship with contemporary design [3][5] - The collaboration with the anime IP Miffy has resulted in products like the "Miffy Garden Blue and White Cup Gift Box," which combines Miffy's character with traditional blue and white porcelain techniques, appealing to younger consumers [5][7] Group 2: Revitalization of Traditional Craft - The Changnanli World Ceramic Trendy Town serves as a platform where traditional ceramics meet modern trends, showcasing the vibrant fusion of ancient craftsmanship with contemporary aesthetics [7][9] - Jingdezhen ceramics is adopting a younger and trendier approach by engaging in design competitions and forming industry alliances, thereby integrating into various aspects of modern life [9][11] Group 3: Cultural Significance - The ancient city of Jingdezhen is positioning itself as a hub of trendsetting, using a language that resonates globally to narrate new stories rooted in deep cultural confidence [11]

Core Viewpoint - Pop Mart has seen a continuous net buying from southbound funds for four consecutive days, with a total net buying amount of 1.468 billion HKD and a cumulative stock price increase of 5.52% [2] Group 1: Trading Activity - On October 17, the total trading volume of active stocks through the Hong Kong Stock Connect reached 53.476 billion HKD, with a net selling amount of 1.678 billion HKD [2] - Pop Mart's trading volume through the Hong Kong Stock Connect on October 17 was 2.695 billion HKD, with a net buying amount of 394 million HKD [2] Group 2: Stock Performance - Pop Mart has experienced a cumulative net buying amount of 1.468 billion HKD over the past four days, during which its stock price has risen by 5.52% [2]

Core Insights - The stock price of Pop Mart has been declining since reaching a peak market value of HKD 440 billion two months ago, currently stabilizing around HKD 350 billion, raising questions about the sustainability of the blind box business [1][11][13] Company Performance - Pop Mart reported its best half-year performance since inception in August 2023, with revenue of HKD 13.88 billion, a year-on-year increase of 204.4%, and a net profit of HKD 4.574 billion, up 396.5% [11] - The LABUBU series, part of THE MONSTERS franchise, contributed HKD 4.814 billion in revenue, increasing its share of total revenue from 13.7% in 2024 to 34.7% [11] - Following the strong performance, Pop Mart's stock price surged to approximately HKD 340, pushing its market value above HKD 440 billion [11] Market Dynamics - Despite the initial success, Pop Mart's stock price experienced a significant correction, dropping over 25% from its peak by mid-September 2023 [11][13] - The company faced challenges with its jewelry brand popop, which saw lackluster sales compared to its toy products, and a decline in the secondary market prices for LABUBU collectibles [13] Brand and IP Development - The LABUBU character gained global popularity after being featured by BLACKPINK member Lisa on social media in April 2024, leading to a surge in demand [9] - The company has expanded its international presence, particularly in Southeast Asia, where LABUBU has garnered a substantial fan base [7][9] Future Outlook - The current stock price adjustment may be a minor setback in the broader context of industry development, with potential for future growth if Pop Mart continues to innovate and develop strong IP [15]

Core Viewpoint - UBS remains optimistic about Pop Mart's (09992) prospects due to the rising popularity of the Starry People series and the stabilization of second-hand market prices for the Labubu series after an initial supply-driven price drop [1] Group 1: Sales and Market Trends - The third quarter sales data update, Christmas-themed product releases, and new animation releases are expected to act as catalysts for growth [1] - High-frequency data, such as credit card spending tracking, is anticipated to enhance stock price momentum [1] Group 2: Investment Rating - UBS maintains a "Buy" rating for Pop Mart with a target price of HKD 432 [1]

Core Viewpoint - UBS remains optimistic about Pop Mart's (09992) prospects due to the rising popularity of the Starry People series and the stabilization of second-hand market prices for the Labubu series after an initial supply-driven price drop [1] Group 1: Sales and Market Trends - The third quarter sales data update, Christmas-themed product releases, and the upcoming animation will serve as catalysts for growth [1] - High-frequency data, such as credit card spending tracking, is expected to enhance stock price momentum [1] Group 2: Investment Rating - UBS maintains a "Buy" rating for Pop Mart with a target price of HKD 432 [1]

Core Viewpoint - UBS remains optimistic about Pop Mart's prospects due to the rising popularity of the Starry People series and the stabilization of the second-hand market prices for the Labubu series [1] Group 1: Sales and Market Trends - The bank anticipates that upcoming third-quarter sales data updates, the release of Christmas-themed products, and new animated works will act as catalysts for growth [1] - High-frequency data, such as credit card spending tracking, is expected to enhance the accuracy of market insights and drive stock price momentum [1] Group 2: Ratings and Price Targets - UBS maintains a "Buy" rating for Pop Mart, setting a target price of HKD 432 [1] - Following UBS's report, Pop Mart's stock rose nearly 7%, with JPMorgan raising its rating to "Overweight" and increasing its target price to HKD 320 [1]

J P M O R G A N Asia Pacific Equity Research 15 October 2025 Pop Mart - H ▲ Improved risk/reward profile; proven diversification to sustain LT growth; valuation attractive – upgrade to OW We upgrade our rating to OW with a new PT of HK$320 (prior: HK$300). Pop Mart's share price declined 24% from its recent peak of HK$335.40 (Aug 26) to the recent trough of HK$254 (Oct 2), vs HSI's 7% gain over the period. This suggests investors have been lowering expectations and building a more conservative stance, in ou ...

Summary of Conference Call Records Industry and Companies Involved - The conference call discusses the new consumption sector, focusing on leading companies **Lao Feng Xiang** and **Pop Mart** [1][2][3][4][5]. Core Insights and Arguments - **Performance and Valuation**: Lao Feng Xiang and Pop Mart are expected to see significant growth, with projections indicating that if Pop Mart's profit reaches **16 to 18 billion CNY** in 2026, its market capitalization could reach **500 billion HKD**. Similarly, Lao Feng Xiang's profit is projected to be around **6.5 billion CNY**, leading to a market cap of at least **200 billion HKD**. Both companies have over **50% upside potential** from current valuation levels [1][3]. - **Market Sentiment**: The new consumption sector has been active recently, driven by the strong performance of Lao Feng Xiang and Pop Mart, both achieving approximately **150% growth** in the third quarter. However, there is uncertainty regarding growth expectations for 2026 due to the influence of fashion trends on the sector [2][3]. - **Growth Projections**: If market sentiment improves and these companies can achieve a growth rate of **30% to 40%** in 2026, their valuations may be considered undervalued [2][3]. - **Other Beneficiaries**: Other new consumption companies such as **Mi Xue**, **Gu Ming**, and **Da Hang Ke Gong** are expected to benefit from the overall positive sentiment in the industry. Da Hang Ke Gong has shown growth rates exceeding **50%** for two consecutive years, with a projected valuation of just over **10 times** earnings for 2026 [4]. Additional Important Points - **Investor Outlook**: The new consumption market is expected to maintain a **50% upside potential** at least until 2026. Unlike many other sectors, the confidence in new consumption companies increases as their stock prices rise, due to strong fundamentals and their connection to consumer tastes [5]. - **Valuation Challenges**: The market's uncertainty regarding growth expectations for new consumption companies makes valuation difficult, as these companies are heavily influenced by changing fashion trends [2][5]. - **Overall Sentiment**: The overall sentiment towards the new consumption sector is optimistic, with expectations of a positive impact on related companies in the A-share market, such as **Ruo Yu Chen**, **Zhong Chong Shares**, and **Chang Hong Ji** [4].

Core Viewpoint - Pop Mart has found new growth momentum as its stock price rebounds, closing at 288.2 HKD with a market capitalization of 387.036 billion HKD, reflecting a significant increase of 20.4 billion HKD from the previous day [2][3]. Group 1: Stock Performance - On October 16, Pop Mart opened at 278.6 HKD and closed at 288.2 HKD, marking a rise of 5.57% [2][3]. - The trading volume was 23.7073 million shares, with a turnover rate of 1.77% [3]. Group 2: Celebrity Engagements - David Beckham was spotted at a Pop Mart store in Shanghai, generating significant media attention [4]. - Tim Cook, CEO of Apple, visited Pop Mart during his trip to China, participating in the 10th anniversary exhibition of THE MONSTERS series [4][6]. Group 3: Financial Performance - In the first half of the year, Pop Mart reported a revenue of 13.88 billion CNY, a year-on-year increase of 204.4%, and an adjusted net profit of 4.71 billion CNY, up 362.8% [6]. - The gross profit margin improved by 6.3 percentage points to 70.3% [6]. Group 4: Product and Market Strategy - Pop Mart has seen significant success with its LABUBU series, contributing to high sales figures, with 13 artist IPs generating over 1 billion CNY each [6]. - The company is focusing on "lean production automation" to enhance production capacity, which has increased to ten times the previous year's levels for plush toys [8].