降价潮

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10月起,四大“降价潮”来了:有人偷着乐,有人愈发焦虑!
Sou Hu Cai Jing· 2025-10-09 06:02
第一,房子已经迎来降价潮 不过,也有一些商品的价格迎来降价潮。对此,有业内人士表示:从10月起,我们将迎来四大"降价潮"。它们分别是:房子、车子、小家电、猪肉。为此, 有人会偷着乐,但也有人会愈发焦虑。让我们一起来了解一下: 在进入到2025年之后,国内房价继续延续之前下跌的趋势。根据最新数据,9月全国百城二手住宅均价为13381元/平方米,同比下跌7.38%。与此同时,新房 销售额和面积都出现下滑,同时二手房的挂牌量仍在不断的增加。 现在无论是新房,还是二手房,都不好卖了。而在进入到"金九银十"之后,开发商为提升业绩,会选择降价促销。此外,二手房东只有远低于市场价抛售房 子,才有可能成交。 而导致房价长期下跌的原因有三个:①国内房子已经有6亿栋,每栋房子住5个人,可以住30亿人。未来房子将长期"供大于求"。②我国已经是老龄化社会, 越来越多的老年人有自己的房子,不需要购买,年轻人数量越来越少,购房需求会萎缩。③各地房价存在泡沫,三四线城市房价收入比20-25,一线城市40 以上。而现在当地居民收入增长放缓,已经支撑不了当前的高房价。 在进入到2025年之后,一些与老百姓生活休戚相关的商品价格都在上涨,居民生 ...
注意!2025下半年,中国或将会出现4大降价潮,早做准备!
Sou Hu Cai Jing· 2025-10-08 01:52
潮汐将至:探寻2025下半年四大消费领域的"价格洼地" 上周末,与几位昔日同窗小聚,席间觥筹交错间,话题不免落到这日益沉重的"生活账单"上。物价飞涨的现实,让每个人都深感荷包缩水之痛。正是在这 般唏嘘中,一位朋友无意间透露,他最近研读了些许市场风向标,敏锐地捕捉到一个信号——2025年下半年,或许将迎来一轮幅度可观的降价浪潮。 起初,我对此持保留态度,但返家后,深入查阅了若干权威资料,赫然发现,这并非空穴来风,一股强劲的"价格回调"趋势已然成形。 那么,究竟是哪些商品将率先"松绑"?其背后的驱动力又是什么?我们又该如何精准布局,方能笑纳这一波市场红利? --- 回望近几年,物价的上涨可谓势不可挡:从菜篮子里的生鲜蔬果,到商场货架上的电子设备,乃至安身立命的房产,几乎所有流通的商品都经历了一轮显 著的价值攀升。国家统计局的数据佐证了这一点:2023年至2025年上半年,全国居民消费价格指数(CPI)累计攀升了惊人的8.7%,无形中稀释了我们手 中货币的实际购买力。 然而,柳暗花明,多方市场研究机构的分析报告一致指向一个积极信号:2025年下半年,我国经济的四大核心领域有望出现集中降价。这波"降价潮"不仅 能有效 ...
风向大变?9月起“4大降价潮”或将席卷中国,老百姓应早做准备
Sou Hu Cai Jing· 2025-09-18 00:41
Group 1: Real Estate Market - The domestic real estate market continues to face downward pressure, with second-hand housing prices having declined for over 30 months, showing a year-on-year drop of 7.34% in August 2025 [3][4] - Developers are expected to adopt aggressive pricing strategies to stimulate sales during the traditional "golden September and silver October" period, leading to significant discounts on new homes [4][6] - The increase in second-hand housing listings is forcing sellers to lower their asking prices, creating a favorable negotiation environment for buyers [6][8] Group 2: Automotive Market - The automotive market in China is experiencing a significant price war, with price reductions of 20,000 to 90,000 yuan across various brands, including both domestic and international manufacturers [7][9] - The shift towards electric vehicles has led to overcapacity in the traditional fuel vehicle market, prompting manufacturers to lower prices to clear inventory [8][9] - Middle-class consumers are delaying vehicle purchases due to stagnant income growth, contributing to reduced overall market demand [9] Group 3: Small Appliances Market - Prices of small appliances such as air fryers and vacuum cleaners have dropped by 10-30%, with expectations for further reductions as brands compete aggressively [10][12] - Rapid technological advancements and inventory buildup of older models are driving retailers to offer discounts to stimulate sales [11][12] - Consumer purchasing power has decreased, leading to a shift in demand for more affordable options [13] Group 4: Pork Market - Pork prices have significantly decreased from 35-40 yuan per jin in 2020 to around 20-22 yuan, with expectations to drop below 20 yuan in September [14][15] - The oversupply in the market, driven by increased production, has led to a decline in prices [15] - Changing consumer preferences and reduced purchasing power are contributing to the decline in pork demand [15][16]
9月以后,中国将迎来“四大降价潮”?除房价外,这3种也开始降价
Sou Hu Cai Jing· 2025-09-17 15:09
Core Insights - Recent market trends indicate a significant decline in prices across various sectors, including real estate, automobiles, home appliances, and food products, suggesting a potential consumer opportunity [1][10]. Real Estate Market - As of August 2025, the average price of second-hand residential properties in 100 cities in China is 13,856 yuan per square meter, reflecting a month-on-month decrease of 0.35% and a year-on-year decrease of 2.7%, marking the ninth consecutive month of decline [1][4]. - The decline in housing prices is attributed to changes in supply-demand dynamics and demographic shifts, with a notable decrease in the birth rate leading to reduced housing demand [4]. - As of July 2025, the inventory of commercial housing in China stands at approximately 580 million square meters, which is historically high, prompting developers to adopt price reduction strategies to accelerate cash flow [4]. Automotive Market - In July 2025, retail sales of passenger vehicles in China reached 1.775 million units, showing a year-on-year increase of 4.2% but a month-on-month decline of 8.3% [5]. - Over 20 major automotive manufacturers have implemented price cuts on various models, with reductions typically ranging from 10,000 to 30,000 yuan for mid-range vehicles and exceeding 50,000 yuan for some high-end models [5][6]. - The automotive price decline is driven by overcapacity, inventory buildup, and intensified competition, particularly in the electric vehicle sector, where market growth has slowed [5][6]. Home Appliance Market - Average retail prices for major home appliances, including televisions, refrigerators, and washing machines, decreased by 7.6% year-on-year in July and August 2025, with some small appliances seeing price drops of over 15% [7]. - The decline in appliance prices is primarily due to weak demand and inventory pressures, with the retail market for home appliances experiencing a 3.8% year-on-year decline in sales revenue in the first half of 2025 [7]. - Lower raw material costs, particularly for copper and aluminum, have also contributed to the reduction in appliance prices, with copper prices down approximately 12% and aluminum prices down about 8% since the beginning of 2025 [7][8]. Food Market - The average wholesale price of pork in China was 17.8 yuan per kilogram in August 2025, reflecting a month-on-month decrease of 9.6% and a year-on-year decrease of 22.3% [8]. - The drop in pork prices is attributed to an increase in supply due to expanded production by farmers in response to previous high prices, alongside a decrease in feed costs [8][10]. Consumer Implications - The current price reductions across these sectors present a rare consumer opportunity, particularly for those looking to purchase homes, vehicles, or appliances [10]. - Consumers are advised to make informed purchasing decisions based on their actual needs and financial situations, rather than succumbing to impulsive buying due to promotional activities [13].
2025年9月起,四大“降价潮”要来了?消费者可提前做好准备
Sou Hu Cai Jing· 2025-09-16 02:42
Core Insights - The article discusses the economic challenges faced by households in 2025, highlighting a slowdown in wage growth and rising living costs, which has led families to cut back on dining out and focus on home cooking [3] - Despite these challenges, there are four major "price drops" expected to provide relief to consumers, including in the real estate, automotive, small appliance, and pork markets [3] Group 1: Real Estate Market - The domestic real estate market continues its downward trend, with second-hand home prices falling for over 30 months, and a year-on-year decline of 7.34% in August [5] - A new round of price adjustments is anticipated post-September, with developers likely to sell new homes at discounted prices to recover funds [5] - The increase in second-hand home listings will lead homeowners to lower prices by 10-15% to facilitate sales [5][7] Group 2: Automotive Market - The automotive market is entering a new "price drop" phase, with domestic mid-range cars seeing price reductions of 20,000 to 30,000 yuan, and imported high-end cars dropping nearly 90,000 yuan [8] - The second-hand car market is also experiencing significant depreciation, with some vehicles losing 70,000 to 80,000 yuan in value within a year [8] - Factors contributing to this price drop include oversupply, delayed vehicle replacement plans due to stagnant income growth, and increased competition from tech companies entering the automotive sector [8] Group 3: Small Appliance Market - Small appliances such as air fryers and robotic vacuums are experiencing price drops of around 10-20% [10] - Rapid technological advancements and the need to clear old inventory are driving retailers to reduce prices [10] - Increased competition from numerous brands entering the market has intensified price wars [10][11] Group 4: Pork Market - Pork prices have significantly decreased, currently ranging from 20 to 22 yuan per kilogram, with expectations to drop to 16 to 18 yuan [13] - The decline in prices is attributed to an oversupply in the market due to previous high prices attracting more producers, changing consumer preferences towards leaner meats, and reduced purchasing power among consumers [13]
9月后,四大“降价潮”要来了?普通人终于能省点钱?
Sou Hu Cai Jing· 2025-09-11 16:45
Group 1: Real Estate Market - The domestic real estate market is expected to continue its downward trend into 2025, with second-hand housing prices having fallen for over 30 consecutive months, showing a year-on-year decline of 7.34% in August [4] - A new wave of price reductions in both new and second-hand housing is anticipated post-September, driven by a significant increase in second-hand listings and developers' need to stimulate sales during the peak buying season [4] - Factors contributing to the expected price drop include a continuous decline in new home sales, an increase in second-hand housing listings, and a sluggish economy affecting residents' income [4] Group 2: Automotive Market - The automotive market is experiencing a new round of price reductions, with domestic mid-range cars seeing price cuts of 20,000 to 30,000 yuan and imported luxury cars dropping by nearly 90,000 yuan [6] - The decline in car prices is attributed to an oversupply of vehicles, a slowdown in income growth among middle-class families, and increased competition from new entrants in the automotive sector [6] - The second-hand car market is also witnessing significant price drops, with some vehicles losing 70,000 to 80,000 yuan in value within a year [6] Group 3: Small Appliances Market - A price reduction trend is observed in small household appliances, with an overall decrease of 10% to 12% expected, driven by rapid technological advancements and increased competition among brands [8] - Companies are compelled to discount older models to clear inventory as new smart appliances are introduced [8] - The slowdown in consumer income growth has led to a decrease in demand for new appliances, further contributing to the price decline [8] Group 4: Pork Market - Pork prices have significantly decreased, with current prices ranging from 20 to 22 yuan per jin, and expectations of falling below 20 yuan, potentially reaching 16 to 18 yuan per jin [10] - The drop in pork prices is due to an oversupply resulting from previous price surges that attracted more producers, a shift in consumer preference towards healthier meat options, and reduced purchasing power among consumers [10] - The decline in demand for pork has led to inevitable price reductions in the market [10] Group 5: Consumer Impact - The overall economic environment is characterized by stagnant income growth and rising living costs, yet the emergence of these four major price reduction trends offers consumers the opportunity to save money [11] - The price declines in essential goods such as housing, automobiles, small appliances, and pork are expected to significantly reduce household expenses [11]
9月起,4大“降价潮”已经来了:有人看见偷着乐,有的人却越想越慌!
Sou Hu Cai Jing· 2025-09-06 16:01
Group 1: Real Estate Market - The real estate market is showing signs of decline, with new home transaction area in 100 key cities dropping by 40% year-on-year in the first half of 2025, and over 90 cities experiencing a continuous decline in second-hand home prices for seven months [3][5] - The average price of newly built residential properties in 300 cities was 15,872 yuan per square meter in the first half of 2025, reflecting a 1.3% decrease month-on-month and a 2.7% decrease year-on-year [5] - The oversupply of housing and stagnant income growth have led to a lack of confidence among buyers, with many investors opting to cash out as the myth of guaranteed profits in real estate fades [5] Group 2: Automotive Market - The automotive market is experiencing intense competition, with domestic brands reducing prices by 20,000 to 30,000 yuan, and even luxury imported cars offering discounts of 80,000 to 100,000 yuan [7] - In the first half of 2025, China's automotive production and sales reached 13.895 million and 13.768 million units respectively, indicating a significant shift from a seller's market to a buyer's market [7] - The automotive industry is facing overcapacity, with a utilization rate of approximately 66%, well below the reasonable threshold of 80% [7] Group 3: Small Appliances Market - The small appliances market has seen an overall price drop of 10-15% in the first half of 2025, with some brands offering promotions at half price [9] - The retail sales of small appliances reached 125.8 billion yuan in the first half of 2025, reflecting a year-on-year decline of 3.5% [9] - Consumers are becoming more pragmatic, focusing on practicality and durability rather than frequently upgrading to new models, influenced by rapid technological advancements [9] Group 4: Pork Market - Pork prices have significantly decreased, with current market prices ranging from 17 to 20 yuan per kilogram, down from previous highs of 40 yuan [10][11] - The decline in pork prices is attributed to the recovery of pig production capacity and relatively weak demand, with the national pig inventory increasing by 5.7% year-on-year as of June 2025 [10] - The wholesale price of pork in June 2025 was 21.5 yuan per kilogram, showing a month-on-month decrease of 6.8% and a year-on-year decrease of 12.3% [16]
8月过后4大“降价潮”来了!除了房子,这三样东西也要跳水了
Sou Hu Cai Jing· 2025-08-31 13:47
Group 1: Real Estate Market - The domestic housing market has entered a downward trend since 2022, with average national housing prices dropping over 30% from their peak, and some cities experiencing declines exceeding 60% [3][4] - Factors contributing to the long-term decline in housing prices include an oversupply of housing, with 120 million vacant units available, and a decreasing demand from younger generations due to an aging population [3][4] - Many cities have housing prices that are detached from local residents' incomes, indicating a potential return to more reasonable price levels [4] Group 2: Automotive Market - The automotive market is experiencing a price reduction trend, with domestic mid-range cars seeing price cuts of 20,000-30,000 yuan and foreign luxury brands reducing prices by nearly 90,000 yuan [6] - The decline in car prices is driven by an oversupply in the market, with both fuel and new energy vehicles competing for market share [6][7] - The stagnation or decline in middle-class incomes has led to reduced demand for vehicle upgrades, further intensifying the price competition among automotive brands [7] Group 3: Small Appliances Market - The small appliances sector is undergoing a long-term adjustment, with significant price reductions for products like rice cookers and air fryers, which have seen prices drop from several thousand yuan to one or two thousand yuan [9] - The rapid technological advancements in the small appliances industry lead to frequent new product launches, causing older models to be discounted [9] - A slowdown in income growth has resulted in decreased demand for small appliances, while e-commerce and live-streaming sales are driving prices below market rates, forcing traditional retailers to follow suit [9] Group 4: Pork Market - Pork prices have significantly decreased, dropping from 35-40 yuan per jin in 2020 to 16-17 yuan per jin currently, indicating a price halving [11] - The decline in pork prices is attributed to an oversupply in the market due to increased participation in pig farming, as well as a shift in consumer preference towards lower-fat meats [11]
7月起,4大“降价潮”袭来!不是福利,而是提醒,你准备好了吗?
Sou Hu Cai Jing· 2025-07-07 07:16
Group 1 - The Chinese consumer market is undergoing a significant adjustment characterized by a widespread price drop affecting various sectors, including housing, automotive, and consumer goods [1][3] - The real estate market is experiencing a decline in property prices, with major cities like Shanghai seeing a drop of over 30% from peak prices, and a significant decrease in new home sales [5] - The automotive industry is facing an "epic price war," with over 30 major car manufacturers participating in substantial price cuts, leading to a profit margin decline to 3.9% in the first quarter of 2025 [7] Group 2 - The home appliance market is witnessing a price reduction of 10-15% across common appliances, with new products being priced significantly lower than previous flagship models [9] - The overall consumer price index (CPI) in China showed a slight decrease of 0.1% in the first half of 2025, indicating potential deflationary risks despite increased purchasing power for cash holders [10][13] - The economic landscape is shifting, and companies that adapt to the changing price dynamics and understand the underlying economic logic will be better positioned for future cycles [12]
从小开到大,“限时一口价”!头部合资车企放大招
Zhong Guo Ji Jin Bao· 2025-06-02 12:37
Core Viewpoint - SAIC Volkswagen has launched a "limited-time fixed price + lifetime warranty" car purchase campaign, marking its entry into the price reduction trend in the automotive market [1][3][4]. Group 1: Company Actions - The campaign covers several fuel SUV models including TAYRON, NEW TAYRON, TIGUAN L, TIGUAN L Pro, TAYRON X, and TAYRON Pro, running from May 31 to June 30 [1][3]. - The starting prices for the models are as follows: TAYRON at 79,900 yuan, NEW TAYRON at 109,900 yuan, TIGUAN L at 142,900 yuan, TIGUAN L Pro at 192,900 yuan, TAYRON X at 249,900 yuan, and TAYRON Pro at 269,900 yuan [8]. - The campaign includes trade-in subsidies of 8,000 yuan for limited license cities and 6,000 yuan for non-limited license cities, along with options for cash vouchers or maintenance coupons [8]. Group 2: Market Context - Several domestic car manufacturers have initiated similar "limited-time fixed price" and "billion-dollar subsidy" campaigns, but SAIC Volkswagen is the first joint venture to join this price reduction trend [3][9]. - The automotive market is currently experiencing a downturn, with SAIC Volkswagen's sales in May declining by 1.43% year-on-year to 88,700 units, and a cumulative decline of 7.14% to 399,400 units in the first five months [11][10]. - The China Association of Automobile Manufacturers has issued a statement advocating for fair competition and cautioning against price wars that could harm industry profitability [18].