Core Insights - The "Zhuhai Enterprises Going Global Financial Resource Matching Conference" was successfully held on September 11, focusing on helping local companies seize international market opportunities and enhance their global competitiveness [1][9] - The Zhuhai Municipal Bureau of Commerce introduced substantial support policies for enterprises venturing abroad, including participation in overseas exhibitions and utilizing export credit insurance [3] - The conference featured experts from various financial institutions sharing practical strategies and case studies related to policy finance and cross-border financing [7] Group 1: Policy Support - The Zhuhai Municipal Bureau of Commerce provided an in-depth interpretation of the "Several Measures to Stabilize Foreign Trade," emphasizing support for enterprises' actual needs during their international expansion [3] - Specific measures include financial incentives for top-ranked cross-border e-commerce companies, with annual rewards ranging from 1 million to 2 million yuan [3] - The government aims to create a "policy + finance" collaborative service platform to help enterprises understand and utilize various support policies effectively [9] Group 2: Financial Resources and Collaboration - The conference facilitated direct communication between enterprises and financial institutions, allowing for tailored cross-border financial solutions [9] - The "Chuhai Tong" platform has signed contracts with over 30 companies in the Greater Bay Area, with more than 60% being from Zhuhai, indicating strong potential for local enterprises [7] - The collaboration between government, financial institutions, and enterprises is designed to enhance international competitiveness and support sustainable growth in the global market [9] Group 3: Industry Highlights - Zhuhai's foreign trade import and export value reached 168.27 billion yuan in the first half of 2025, marking a historical high for the same period [9] - The local company, Zhuhai Blueprint Sports Technology Co., has made significant advancements in the bicycle component industry, launching China's first self-developed road oil brake shifting set and electronic shifting set [7] - The company plans to establish a subsidiary in the Netherlands by the end of the year to improve international customer service and after-sales support [7]

此外，首批12家中资企业人力资源国际化服务联络站正式亮相，站点遍布新加坡、澳大利亚、印尼、英 国等11个国家和地区。联络站依托北京本土优质人力资源服务企业的海外分支机构，为企业出海保驾护 航，也为海外人才来华发展搭建桥梁。 9月12日，2025年服贸会人力资源服务业产业融合与创新发展大会在首钢园举办。会上提到，《北京市 国际职业资格认可目录（2025年版）》总量扩容至163项。与此同时，站点遍布11个国家和地区的首批 中资企业人力资源国际化服务联络站正式亮相。 商务部、国家统计局和国家外汇管理局于近日联合发布《2024年度中国对外直接投资统计公报》。据 悉，2024年，中国对外直接投资流量1922亿美元，比上年增长8.4%。境外企业覆盖全球超过80%的国家 和地区，年度经营状况良好。截至2024年底，中国境内投资者共在全球190个国家和地区设立境外企业 5.2万家，其中，在共建"一带一路"国家设立境外企业1.9万家。2024年，境外企业当年收益再投资778.9 亿美元，占同期流量的40.5%，七成境外企业盈利或持平。 企业出海，人才先行。伴随越来越多中国企业加速"走出去"步伐，人才保证也愈发重要。作为国家级开 ...

据了解，自2021年起，北京市率先在全国连续发布国际职业资格认可目录，先后认可149项国际职业资格，为近7000人提供了查询验证、出入境便利等服 务。该项工作被商务部评为服务贸易创新发展试点"最佳实践案例"，并于2024年在国际商务会展和云计算工程师两个领域首次实现了职业资格从单边认可到 双向互认的突破。 在会议现场，《北京市国际职业资格认可目录(2025年版)》也迎来了最新发布，围绕信息技术、科技服务、金融等重点领域持续扩容升级，目录总量增至 163项。 企业出海，人才先行。伴随越来越多中国企业加速"走出去"步伐，人才保证也愈发重要。作为国家级开放平台，2025年服贸会为各方资源对接搭建了桥梁， 一批着眼全球的协作项目也在当日的会议中正式落地，推动"教育+科技+人才"三个领域联动。在会议现场，"跨文化交流与国际人才培养合作项目"协议签 署，通过联合培养、文化交流等项目，储备更多兼具国际视野与专业能力的人才。 同时，组建跨境产业人力资源服务联盟，中国-印尼跨境产业人力资源服务联盟正式启动。 此外，首批12家中资企业人力资源国际化服务联络站正式亮相，站点遍布新加坡、澳大利亚、印尼、英国等11个国家和地区。联络站 ...

据了解，自2021年起，北京市率先在全国连续发布国际职业资格认可目录，先后认可149项国际职业资格，为近7000人提供了查询验证、出入境便利等服 务。该项工作被商务部评为服务贸易创新发展试点"最佳实践案例"，并于2024年在国际商务会展和云计算工程师两个领域首次实现了职业资格从单边认可到 双向互认的突破。 企业出海，人才先行。伴随越来越多中国企业加速"走出去"步伐，人才保证也愈发重要。作为国家级开放平台，2025年服贸会为各方资源对接搭建了桥梁， 一批着眼全球的协作项目也在当日的会议中正式落地，推动"教育+科技+人才"三个领域联动。在会议现场，"跨文化交流与国际人才培养合作项目"协议签 署，通过联合培养、文化交流等项目，储备更多兼具国际视野与专业能力的人才。 同时，组建跨境产业人力资源服务联盟，中国-印尼跨境产业人力资源服务联盟正式启动。 此外，首批12家中资企业人力资源国际化服务联络站正式亮相，站点遍布新加坡、澳大利亚、印尼、英国等11个国家和地区。联络站依托北京本土优质人力 资源服务企业的海外分支机构，为企业出海保驾护航，也为海外人才来华发展搭建桥梁。 9月12日，2025年中国国际服务贸易交易会（以下简 ...

9月12日，在2025年中国际服务贸易交易会期间，香港贸易发展局华北东北首席代表陈嘉贤和用友软件 (香港)有限公司董事总经理李浩做客新京报千龙网访谈间，通过分享经验和北京服务通过香港平台走向 全球的故事，讲述"服务贸易"如何促进企业出海。 ...

Group 1: Brand Going Global - The transformation of brand export from OEM to independent brands is highlighted, with a focus on building a global brand value system [2] - Anta Sports has successfully transitioned from "Made in China" to "Created in China," achieving a revenue of 62.36 billion yuan in 2023, with over 40% contributed by the FILA brand [2] - Perfect Diary's localized marketing strategy in Southeast Asia, including tailored product lines and collaborations with local KOLs, has led to significant market presence [2] Group 2: Digital Marketing Localization - The importance of localized digital marketing strategies is emphasized, with different preferred platforms in various regions, such as Amazon in North America and Shopee in Southeast Asia [3] - Companies face challenges like IP address restrictions in cross-border digital marketing, and services like IPFLY provide stable overseas IP resources to enhance marketing effectiveness [3] Group 3: Cultural Going Global - Cultural export is crucial for emotional connections with global consumers, exemplified by Pop Mart's success in creating universally appealing IP characters, achieving overseas revenue of 1.066 billion yuan in 2023, a 134.9% increase [5] - The integration of traditional Chinese culture with modern trends, as seen in Li Ning's "Wudao" series at Paris Fashion Week, showcases a confident cultural expression [5] Group 4: Storytelling in Content Marketing - High-quality consumer brands need to use storytelling to convey brand values, with Xiaomi's success in India attributed to its relatable brand narrative [6] - Huaxizi's marketing strategy, showcasing traditional Chinese craftsmanship through engaging video content, has garnered over 20 million views [6] Group 5: Service Going Global - The establishment of a global service system is a significant challenge, with Haier's localized operations in various markets serving as a model [7] - SHEIN's success is linked to its robust supply chain and customer service, including local warehouses for quick delivery and multilingual support [7] Group 6: Digital Service Innovation - The need for digital technology to enhance service efficiency and quality in cross-border e-commerce is highlighted, with intelligent order management systems being essential for handling diverse international requirements [9] - IPFLY's dynamic residential proxy services facilitate market research and service optimization across over 190 countries [9] Group 7: Three-Dimensional Integration - The interdependence of brand, culture, and service in global strategies is illustrated by Miniso's model of "Japanese design, Chinese manufacturing, global sales," with over 5,400 stores worldwide by the end of 2023 [10] - Maintaining strategic consistency while adapting to local market characteristics is crucial for success in global markets [10] Group 8: Conclusion - The journey of high-quality consumer brands going global is a systematic process, with brand, culture, and service working together to enhance global competitiveness [12] - The future looks promising for Chinese high-quality consumer brands as they leverage digital technology and evolving global markets to create comprehensive export strategies [12]

由 文心大模型 生成的文章摘要 该文章暂未获取文章AI摘要 2025年9月10日下午，由上海市贸促会、中国电子商会、IFP展览集团、上海市松江区经济委员会、上海 市松江区商务发展促进中心主办的2025卡塔尔国际消费技术展企业座谈会暨松江"扬帆云间"出海培训活 动顺利举办。上海市松江区商务发展促进中心主任王亚飞、上海国际仲裁中心副秘书长、上海国际仲裁 （香港）中心秘书长韩刚、中国电子商会国际合作部主任丁静、上海国展展览中心有限公司总经理吴江 红等出席本次座谈会。吸引了中兴、宁波华翔、玩出梦想、挚达科技、大朋VR、万有引力、元拓境等 百余家科技企业的高管代表与出海业务负责人共同与会。 座谈会上，上海国际仲裁中心副秘书长、上海国际仲裁（香港）中心秘书长韩刚在开场致辞中表示：卡 塔尔作为海湾地区的重要门户，近年来在智慧城市、新能源、数据基础设施等领域展现出强劲的发展势 头。今年12月即将在多哈举办的卡塔尔国际消费技术展，是中国企业展示创新成果，对国际资源拓展和 区域市场的重要契机。上海国际仲裁中心自1998年成立以来，始终致力于为全球用户提供公平、专业、 高效的争议解决服务。在过去的37年里，已经向来自93个国家和地 ...

Group 1 - The Chen Xianggui Group has expanded from a street noodle shop in Shanghai to 300 stores globally within ten years, including its first overseas store in Berlin [1] - The brand's founder, Jiang Jun, emphasizes the importance of establishing a global headquarters in the Hongqiao Central Business District to facilitate international expansion [1] - The open kitchen design of the noodle shop has attracted local residents, creating a nostalgic atmosphere for Chinese diners [1] Group 2 - The Hongqiao Central Business District serves as a pioneering area for private enterprises to expand internationally, providing comprehensive services such as international trademark registration and business resources [2] - The Madrid international trademark registration system, managed by WIPO, helps companies protect their trademarks in multiple countries, reducing costs and enhancing competitiveness [2] - The Hongqiao Overseas Development Service Center has established a "1+3+N" support system for internationalization, focusing on the core needs of enterprises and talent [2] Group 3 - The Overseas Development Service Center has received positive feedback for its one-stop services, with over 1,300 overseas fundraising projects and cross-border investment demands recorded [3] - The center has conducted 122 outbound activities this year, attracting over 3,500 participating enterprises and facilitating numerous exchanges [3] - Jiang Jun anticipates that Chen Xianggui will open more than 10 overseas stores by the end of this year, with potential for exponential growth next year [3]

新京报贝壳财经讯（记者陈维城）9月10日至14日，2025年中国国际服务贸易交易会（服贸会）举行， 作为以人力资源服务为核心主业的中央企业，中智集团董事长卜玉龙表示，将以本届服贸会为战略平 台，持续深化AI技术在人力资本全生命周期的应用，依托央企"国家队"的资源整合与生态构建能力，推 动人力资源服务与千行百业深度融合。 编辑 岳彩周 校对 穆祥桐 人才是企业穿越周期的核心韧性，而人才供需对接不畅是长期困扰企业的难题，如何才能依托"科技 +人力"的创新模式，全面实现人才供需的高效精准对接，让人才价值与岗位需求实现"双向奔赴"？如何 才能以AI技术重塑服务模式，推动行业从人力密集向科技驱动升级？ 中智集团基于自研国产大模型打造的"AI数字人智能招聘面试"，已成功入选国务院国资委首批中央企业 人工智能战略性高价值场景。此外，中智集团打造的心理机器人成为展会一大亮点，该机器人将人工智 能与积极心理学创新深度融合，通过20秒快速互动，即可为参展观众提供即时的情绪价值与心理赋能， 打造开放场合中的"情绪充电站"。 "十五五"期间，企业出海已从被动应对转向主动布局，中智咨询合伙人、数据服务与对标事业部总经理 常江认为，企业 ...

Core Insights - The 25th China International Investment and Trade Fair was held in Xiamen from September 8 to 11, attracting over 120 countries and regions, showcasing the "Shenzhen Outbound e-Station" as a key player in overseas service platforms [1][3] Group 1: Event Overview - The fair is China's only national-level exhibition focused on promoting investment, featuring government agencies, international organizations, multinational companies, and investment institutions [1] - The Guangdong Provincial Department of Commerce recognized the leading exploration of outbound service systems by Qianhai and Shenzhen [3] Group 2: Participation and Collaboration - Shenzhen Outbound e-Station adopted a dual approach of "group exhibition + special promotion," collaborating with 13 cross-industry companies to enhance business interactions and showcase comprehensive service capabilities [5][6] - A special promotion event was held to share practical insights and compliance guidelines for companies looking to expand internationally [6] Group 3: Achievements and Outcomes - Shenzhen Outbound e-Station facilitated significant cooperation outcomes for participating companies, enhancing domestic links and opening international market opportunities [9] - Notable collaborations included Fuzhou Dahua Intelligent Technology connecting with core suppliers, and partnerships formed by Xiamen Yujia Technology with various brands to enhance product offerings [9] Group 4: Customized Services - The platform introduced "one enterprise, one policy" customized services to address specific outbound needs across various sectors, including new energy, forestry, agriculture, and cultural industries [11] Group 5: International Cooperation and Network Expansion - Shenzhen Outbound e-Station is actively expanding international cooperation channels, collaborating with the Greater Bay Area Import and Export Commercial Association to promote comprehensive service platforms [12] - Plans include partnerships with international organizations to facilitate trade and investment opportunities in Europe and Uzbekistan [12] Group 6: Platform Strengths - The platform integrates online and offline services, offering a one-stop government service with 70 public service items and a robust online service website with 15,000 registered users [15] - It focuses on four key stages of outbound planning, preparation, operation, and safety, covering product, investment, and service outbound scenarios [16]