人民网布鲁塞尔6月17日电 （记者牛瑞飞）15日，第三届卢森堡国际龙舟节在摩泽尔河畔雷米希市 举行。作为庆祝端午节的重要文化活动和中卢人文交流年度品牌项目，活动以"同舟共济，共筑未来"为 主题，融合体育竞技、文化交流与金融旅游推广，吸引来自中国、卢森堡及周边国家的众多机构、企业 和市民参与，现场气氛热烈，盛况空前。据统计，本届龙舟节共吸引超过4000人次参与。 活动现场，15支来自中卢各界的队伍在摩泽尔河上展开激烈角逐。经过多轮比赛，中国银行（卢森 堡）分行夺得冠军，卢森堡货运航空公司和卢森堡大学孔子学院分获亚军和季军。河面桨声激荡，岸上 加油声不断，充分展现"同舟共济"的体育精神与跨文化协作的力量。 文化活动区同样热闹非凡。中国音乐学院民乐团带来琵琶、古筝、笛子等传统乐器演奏，悠扬旋律 与鼓点交融，展现中华传统音乐之美。由卢森堡中国文化中心与云南省文化和旅游厅联合主办的"茶和 天下"非遗主题展则以云南少数民族文化为核心，呈现茶艺、服饰、文创等内容，吸引大批观众驻足体 验。现场设有滇红、普洱等名茶品鉴与特色茶点试吃区，浓郁中国风令人流连忘返。 活动还设有"金融与行业展示区"，多家中资金融与文旅企业参与，围绕绿 ...

Core Insights - The integration of culture and tourism in Sichuan is accelerating, contributing significantly to economic growth and cultural confidence, with a GDP contribution rate of 11.97% from the cultural tourism sector [3][12] - From 2022 to 2024, domestic tourist arrivals in Sichuan surged from 636 million to 1.119 billion, with total domestic spending increasing from 705.994 billion to 1.76 trillion yuan [3][12] Group 1: Cultural and Tourism Resources - Sichuan boasts a rich array of cultural and tourism resources, with over 305.7 million cultural resources and 245,000 tourism resources, including 18 five-star scenic areas and five national-level tourist resorts [4][12] - The province is leveraging its historical heritage and innovative spirit to develop cultural tourism plans, enhancing the integration of traditional culture and modern tourism experiences [4][5] Group 2: Enhanced Visitor Experience - Sichuan is focusing on high-quality tourism experiences, offering diverse seasonal activities such as summer cooling retreats and winter tourism products, with a budget of 1.5 billion yuan for promotional activities [6][7] - New tourism products targeting various demographics, including seniors and educational trips, are being developed to meet the growing demand for personalized travel experiences [9][10] Group 3: Economic Impact and Growth - In 2024, Sichuan hosted 32,000 commercial performances, attracting 12.5 million attendees and generating a total box office revenue of 2.9 billion yuan, significantly boosting overall consumption [10] - The province is also witnessing a technological revolution in tourism, with innovations such as 7D immersive experiences and smart tourism solutions enhancing visitor engagement and satisfaction [11][12] Group 4: Future Development Plans - The Sichuan government aims to strengthen the protection and utilization of red cultural resources, promote world heritage applications, and enhance tourism consumption through innovative scenarios [8][12] - The focus will be on creating a unique blend of cultural and natural experiences to attract both first-time and repeat visitors, positioning Sichuan as a premier international travel destination [8][12]

Core Viewpoint - The expansion of China's visa-free policy to include countries in Latin America and the Caribbean has led to a significant increase in inbound tourism and consumer spending, with the number of countries benefiting from this policy reaching 47 as of June 1 [1] Group 1: Inbound Tourism Growth - The Shanghai Yilong Hotel reported that over 85% of its bookings in April were from inbound tourists, indicating a surge in international visitors [1] - The hotel has adapted its services to meet the needs of foreign guests, including bilingual signage and enhanced English training for staff [2] - The trend of inbound tourists engaging in online shopping before arrival has increased, with one European guest arranging for over 100 packages to be delivered to the hotel [3] Group 2: Cultural and Service Enhancements - The Sanxingdui Museum has seen a rise in foreign visitors, attributed to its unique cultural offerings and improved service, including English-language ticketing and guided tours [4] - The museum has introduced over 300 new cultural products, enhancing the shopping experience for tourists [5] - The Beijing Wangfujing Department Store reported a 257% increase in tax refund applications in the first five months of the year compared to the previous year, reflecting a growing interest in shopping among foreign tourists [6][9] Group 3: Economic Impact and Future Prospects - The overall increase in inbound tourism is expected to drive a 10% annual growth in overnight visitors in the Yangtze River Delta region from 2025 to 2027 [3] - The implementation of new tax refund policies and the establishment of convenient refund points in major shopping areas aim to further enhance the shopping experience for international visitors [9]

秘境旅游的热潮让周边村落实现"绿富同兴"。拉沟村12户村民将藏居改造成太阳能民宿，客房内摆放着 村民手绘的生态保护宣传画；杰迪村开发"山野寻踪"项目，村民以生态向导身份带领游客辨识草药、记 录鸟种，生态手工艺品年均销售额超30万元。数据显示，杰迪村人均年收入从5年前的1.2万元增至1.8万 元，其中30%收入直接来自生态旅游。村民自发成立的"生态护卫队"每日巡逻山林，景区垃圾清运量同 比减少35%，形成"保护-发展-共享"的良性循环。 文化赋能：藏地传统与现代体验的碰撞 在拉尕山，生态秘境亦是文化富矿。景区将藏族"神山圣湖"保护习俗转化为"生态长老"巡查制度，7位 藏族老人每日巡视山林；藏寨墙壁绘制的环保唐卡，让"山是父亲，水是母亲"的生态理念融入文化肌 理。游客可参与"神山守护"活动，跟随牧民制作酥油动物标识牌，或在非遗传承人的指导下体验岩画拓 印。今年"五一"假期推出的"藏药植物研学之旅"，吸引陕、川、青等周边省份游客专程前来，其中亲子 家庭占比超60%，沉浸式体验让游客满意度达98%。 景村联动：生态红利激活乡村振兴 中国发展网讯 在甘肃舟曲海拔2100至2800米的群山之间，藏语意为"神仙喜爱之地"的 ...

Core Insights - In 2024, Yibin achieved a remarkable 97.38 million tourist visits and 89.8 billion yuan in tourism revenue, showcasing the vibrant integration of culture and tourism through the "Cultural Tourism +" strategy [6] - Yibin is actively promoting cultural tourism by leveraging various activities, social media engagement, and enhanced visitor experiences, aiming to embody the motto "Everything is suitable, and everyone is a guest" [6] Group 1: Cultural Tourism + Activities - Yibin's cultural tourism strategy has evolved from leveraging holiday periods to actively planning key events, resulting in a significant increase in visitor numbers and ticket revenue during holidays [7] - During the 2025 May Day holiday, Yibin's A-level scenic spots received 1.5036 million visitors, a year-on-year increase of 10.81%, with ticket revenue reaching 15.091 million yuan, up 4.68% [7] - The city hosted 1,609 intangible cultural heritage events during the Spring Festival, attracting 3.277 million visitors, indicating a strong "festival effect" driven by key activities [8] Group 2: Cultural Tourism + Flow - Yibin is utilizing a combination of new media, mainstream media, and regional collaboration to enhance its visibility and attract a broader audience [11] - The city has generated over 1.5 billion online exposures for its cultural tourism initiatives, with significant engagement on platforms like Douyin and Xiaohongshu [12] - Yibin's collaboration with Chongqing for a culinary live-streaming event attracted over 2 million viewers, showcasing the effectiveness of cross-regional marketing [14] Group 3: Cultural Tourism + Services - Yibin has implemented a "three-free" policy, offering free local delicacies, wine tastings, and electric vehicle charging to enhance visitor experiences during holidays [15] - The city has distributed 600,000 free noodle vouchers and welcomed 880,000 visitors for free wine tastings, demonstrating the success of its service-oriented initiatives [17] - Yibin plans to invest 50 million yuan annually over the next three years to promote cultural tourism consumption, aiming to provide richer and more affordable tourism products and services [17]

Core Viewpoint - The tourism industry in Ganzi Prefecture is experiencing significant growth, with a focus on cultural and ecological integration, leading to increased visitor numbers and revenue [4][9]. Tourism Growth and Economic Impact - In 2024, Ganzi Prefecture is expected to receive 43.85 million tourists, generating a total tourism revenue of 48.15 billion yuan, representing year-on-year growth of 5.95% and 6.26% respectively [4]. - The region's natural beauty and cultural heritage are being transformed into economic benefits for local communities, promoting high-quality development [4]. Cultural and Ecological Integration - Ganzi Prefecture emphasizes the integration of ecology and culture in tourism, enhancing the visitor experience through the promotion of local cultural elements [5][6]. - The launch of the Pilo site protection project, with an investment of approximately 240 million yuan, marks a new phase in the systematic protection and development of significant archaeological sites [7]. Resource Development and Planning - Ganzi Prefecture has identified 36,112 tourism resources, including 308 five-star resources and 115 A-level tourist attractions, leading the province in these metrics [8]. - The local government is implementing comprehensive tourism development plans, including the "14th Five-Year" tourism development plan, to enhance the quality and appeal of tourist destinations [8]. Brand Building and Marketing - Ganzi Prefecture aims to establish itself as an "international ecological and cultural tourism destination," enhancing its brand influence through various promotional activities [9][10]. - Recent marketing initiatives, such as the "King of Shushan" tourism promotion event, have successfully highlighted the region's natural wonders and cultural diversity [10]. Festivals and Cultural Events - Ganzi Prefecture promotes local festivals as key components of cultural tourism, enhancing visitor engagement and cultural exchange [11]. - Events like the China Kangding International Love Song Festival have become significant attractions, enriching local cultural life and boosting tourism [11]. Visitor Services and Experience - The region has focused on improving visitor services, achieving a significant increase in tourist satisfaction and safety during peak travel periods [14][15]. - Ganzi Prefecture has implemented a comprehensive complaint resolution mechanism and enhanced infrastructure to support a better visitor experience [15][16]. Community and Economic Development - Ganzi Prefecture is fostering the integration of agriculture, commerce, and tourism, creating new economic opportunities for local communities [17][18]. - The development of the Moxi Park scenic area exemplifies successful community engagement in tourism, leading to increased local income and employment [18]. Employment and Economic Opportunities - The tourism sector in Ganzi Prefecture has created over 95,000 jobs, significantly contributing to local employment and economic growth [19]. - The region's focus on developing rural tourism and hospitality services is attracting new residents and entrepreneurs, further enhancing economic prospects [19].

原创音乐剧《将进酒》。 绵阳有很多面，其中三面为独有： 这里是中国唯一的科技城，这是她最为亮眼的城市底色； 这里是诗仙李白的故里，这是她绵延千年的兴盛文脉； 这里是野生大熊猫分布最多的区域，全国第四次大熊猫调查数据显示，在她的广袤原野上有418只野生大熊 猫，野生大熊猫种群占到全球总数的22.4%，这是大自然给予她的独特馈赠。 作为四川第二大经济体、成渝地区双城经济圈城市群"第三城"，近年来绵阳在文旅融合的浪潮中勇立潮头 ——擦亮"科技之城、李白故里、熊猫家园"三大文旅品牌，全域推动"文旅+百业"，让文旅产业在促进消费和经济 增长方面展现更大担当，为加快建成省域经济副中心持续贡献文旅力量。 全域谋划 激发融合发展澎湃动能 从地图上看，绵阳市域海拔跨度从307米到5400米，奔腾不息的涪江穿境而过，串联起雪山秘境和盆地丘陵。 因水而兴，人杰地灵，绵阳市已有2200余年的建城史，嫘祖文化、大禹文化、三国蜀汉文化、文昌文化、李白文 化、红色文化等多元文化在这里交相辉映。这里更是"两弹一星"精神、抗震救灾精神重要承载地。全省文化和旅 游资源普查结果显示，绵阳拥有的文化和旅游资源数量和质量位居全省前列。 文化和旅游资源 ...

Core Viewpoint - Guangyuan City is positioning itself as a cultural tourism hub by leveraging its rich historical and natural resources, aiming to transform cultural tourism into a pillar industry and enhance its overall economic development [5][10][17]. Group 1: Tourism Growth and Economic Impact - During the recent "May Day" holiday, Guangyuan received over 4.76 million visitors, generating more than 2.3 billion yuan in tourism revenue, marking a year-on-year growth of 19% and 22% respectively [6]. - The city has invested 7 billion yuan in the past two years to enhance key tourism projects, including the expansion of scenic areas and the development of red tourism sites [13]. Group 2: Cultural Heritage and Preservation - Guangyuan has implemented a comprehensive protection system for the ancient Shu Road, integrating ecological protection and cultural heritage into its urban planning [7][8]. - The "Shu Road Golden Bull" cultural tourism route has been recognized as one of the top ten national cultural tourism routes, showcasing the integration of historical and natural resources [8]. Group 3: Innovative Tourism Experiences - The city is enhancing visitor experiences through immersive activities, such as AR/VR technology in scenic areas and themed cultural routes that connect various historical sites [12]. - Guangyuan is promoting local intangible cultural heritage, such as embroidery and stone carving, by integrating these elements into tourism offerings [12]. Group 4: Health and Wellness Tourism - The city has developed over 110 unique tourism homestays, contributing significantly to its health and wellness tourism sector, with one homestay recognized as a "Tianfu Tourism Homestay" [15]. - Guangyuan's health service industry has been structured around a comprehensive model that includes various wellness practices, achieving recognition as one of the top 20 cities for sustainable development in health tourism [16]. Group 5: Future Development and Strategic Goals - Guangyuan aims to continue enhancing its cultural and ecological tourism offerings, thereby improving its competitiveness and reputation as a tourist destination [17]. - The city is committed to fostering a deep integration of cultural heritage and tourism, contributing to the broader goal of building a culturally strong and tourism-rich province [17].

Core Viewpoint - Ya'an is positioning itself as a significant cultural tourism destination centered around the giant panda, leveraging its unique ecological and cultural resources to attract global tourists and enhance the local economy [6][7][8]. Group 1: Cultural Tourism Development - Ya'an is tasked with building a world-class giant panda cultural tourism destination, aiming to provide immersive experiences that reflect the "panda lifestyle" [6][7]. - The city has a forest coverage rate of 69.42%, making it an ideal location for health and wellness tourism, with plans to promote local specialties like tea and fish [6][8]. - In 2024, Ya'an will host the Sichuan Provincial Cultural and Tourism Development Conference, indicating a strategic push for high-quality development in the cultural tourism sector [6][8]. Group 2: Key Cultural Tourism Icons - Ya'an is developing four major cultural tourism icons: the world giant panda cultural tourism destination, the world tea culture tourism destination, the most beautiful National Highway 318 travel destination, and the mountain leisure vacation destination around Gongga Mountain [7][8]. - The city is enhancing its cultural tourism offerings by revitalizing existing resources and fostering the growth of tourism-related businesses [7][8]. Group 3: Panda and Tea Integration - The giant panda "Xiangxiang" has significantly boosted inbound tourism, with promotional activities showcasing the panda culture and its integration with local tea culture [8][9]. - Ya'an is establishing itself as a leading city for panda cultural education, with numerous research and educational programs centered around giant pandas [8][9]. Group 4: Infrastructure and Service Enhancements - The local government is investing nearly 100 million yuan annually to improve tourism infrastructure and services, ensuring a high-quality visitor experience [15][16]. - New attractions and facilities, such as the aerial bridge in Bifengxia Scenic Area and various themed accommodations, are being developed to enhance the overall tourism experience [15][16]. Group 5: Diverse Tourism Offerings - Ya'an is diversifying its tourism offerings by promoting heritage tourism, urban tourism, rural tourism, and low-altitude tourism, creating a multi-faceted tourism landscape [7][8][12]. - The city is also focusing on night economy initiatives and low-altitude tourism, with new flight routes and immersive experiences being introduced [13][14]. Group 6: Recognition and Branding - Ya'an has received multiple national-level honors for its tourism services and cultural initiatives, enhancing its brand recognition in the tourism sector [16][17]. - The city is actively promoting local culinary experiences and cultural products, further establishing its unique identity in the tourism market [16][17].

Core Viewpoint - Nanchong is implementing a "Cultural Tourism Prosperity" strategy to leverage its rich cultural resources and enhance economic development through tourism integration [5][6][7]. Group 1: Cultural and Tourism Resources - Nanchong boasts 224,900 cultural tourism resources, including 49 national and provincial intangible cultural heritage projects, 2 national 5A scenic spots, and 10 national 4A scenic spots, positioning it among the top in the province for tourism revenue and visitor numbers [6]. - The city aims to transform from a cultural tourism resource hub to a strong cultural tourism industry by accelerating the construction of a demonstration area for Sichuan's unique cultural tourism [6][7]. Group 2: Strategic Initiatives - The city is focusing on three main strategies: revitalizing traditional culture, integrating cultural and tourism sectors, and enhancing the overall vibrancy of Nanchong's cultural tourism [6][7]. - A comprehensive action plan for upgrading the cultural tourism industry has been initiated, targeting the six elements of tourism: dining, accommodation, transportation, sightseeing, shopping, and entertainment [7][9]. Group 3: Project Development - Nanchong has implemented 83 key cultural tourism projects since 2023, with an annual investment exceeding 10 billion yuan, ranking second in the province for three consecutive years [9][10]. - Upcoming major projects include the Liuhe Silk Culture Industrial Park and the Three Kingdoms Cultural Tourism City, which are expected to further stimulate the cultural tourism sector [10]. Group 4: Innovative Integration - The integration of cultural tourism with technology, agriculture, and industry is being explored to create diverse experiences and enhance rural consumption [11][12]. - Seasonal performances and cultural events are being developed to attract visitors and promote local heritage, such as the "Four Seasons Qinghui" performance that showcases local history and culture [12][13]. Group 5: Branding and IP Development - The successful application for UNESCO heritage status for the Spring Festival is anticipated to enhance cultural recognition and attract global tourists to Nanchong [14]. - Nanchong is revitalizing its silk culture and red tourism, creating a distinctive brand identity that highlights its historical significance and cultural richness [15][16].