促消费
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贵阳贵安推出“六爽”跨年活动和消费大礼包
Xin Lang Cai Jing· 2025-12-26 19:59
Core Viewpoint - Guiyang and Gui'an will launch a series of activities centered around the "Six Refreshing" framework from December 30, 2025, to January 3, 2026, aimed at promoting consumption and attracting tourists with exclusive benefits such as free admission to scenic spots and taxi discounts [1][3]. Group 1: Event Highlights - The "Refreshing Heart and Joyful City" segment will feature street music concerts and performances at various locations including the Convention Center and Huaxi Park [2]. - The "Refreshing Eye-catching Light and Shadow" segment will include light shows and fireworks at multiple venues, such as the Qiaxiu Tower and Tianhetan [2]. - The "Refreshing Taste of Qian Cuisine" segment will showcase local culinary experiences, including traditional pig feasts and food markets [2]. - The "Refreshing Body and Sports Activities" segment will host a national New Year climbing event at Qianling Mountain and an electronic sports final at Wanxiang City [2]. - The "Refreshing Shopping for New Year Goods" segment will offer group purchase coupons and member rewards across major shopping districts [2]. - The "Refreshing Travel in Colorful Qian" segment will feature activities like climbing for blessings and themed events at various tourist attractions [2]. Group 2: Consumption Promotion Activities - The "New Year Shopping Joy" theme will focus on key shopping areas like Financial City and Huaguoyuan, creating diverse consumption scenarios [3]. - The "New Year Mall Quality Purchase" theme will involve major malls offering themed activities and year-end discounts [3]. - The "New Year Street Specialty Purchase" theme will promote unique shopping experiences in key streets [3]. - The "New Year Dining Experience Purchase" theme will feature promotions in premium coffee shops, craft beer, and dining areas [3]. - During the New Year period, consumption vouchers will be distributed, with discounts structured at various spending levels [3]. Group 3: Tourist Benefits - Tourists arriving in Guiyang from December 30, 2025, to January 3, 2026, can enjoy free admission to state-owned A-level scenic spots with proof of travel [3]. - Guiyang's tourism department has partnered with Didi to offer exclusive taxi discount coupons for New Year travelers [3]. Group 4: New Year Carnival - The 2026 New Year Carnival will take place on December 31, 2025, featuring free admission and a variety of activities including cultural markets and performances [5]. - The event will include a collective countdown and a light show at midnight, with performances from artists representing various countries and regions [6].
包头市创新方式开辟促消费新路径
Xin Lang Cai Jing· 2025-12-26 17:58
Core Insights - The "Cross-Year Consumption · Discount in Deer City" campaign was officially launched in Baotou City on December 26, aiming to stimulate the consumption market at the end of the year and beginning of the next [1][2] - The campaign features an innovative "1+10+N" comprehensive system that integrates resources from various sectors including industry, agriculture, technology, culture, tourism, sports, and elderly care, breaking down industry boundaries [1] Group 1: Campaign Highlights - The campaign's standout feature is "boundaryless integration," moving beyond traditional commercial consumption promotion to weave elements from multiple sectors into a consumption network [1] - In the industrial sector, Baotou's Ministry of Industry and Information Technology opened "transparent factories," allowing citizens to visit production lines of companies like Yili and Yanjing Snow Deer, creating a closed loop of industrial tourism and direct product purchase [1] - In agriculture, local agricultural and pastoral departments organized "field direct purchases" and "New Year goods fairs," promoting high-quality agricultural products from rural areas to urban markets [1] Group 2: Policy and Experience Integration - Baotou City allocated 21 million yuan in fiscal funds to distribute consumption vouchers and introduced an innovative "voucher reuse" mechanism, allowing consumers to enjoy secondary discounts with tickets from concerts or sports events at designated merchants [2] - Financial institutions launched multi-scenario payment discounts and consumer credit benefits, enhancing payment convenience, particularly at Donghe International Airport, which is developing a payment service demonstration area for overseas guests [2] - The campaign targets all age groups, featuring events like esports competitions and family-friendly activities, with special services for the elderly, including "warm short-term care" and free trial stays in collaboration with elderly care institutions [2] Group 3: Overall Objectives - The consumption season will span New Year's Day, the Spring Festival, and winter vacation, aiming to create a consumption promotion ecosystem through multi-industry collaboration, policy integration, and broad demographic coverage [2] - Baotou City is exploring a new path for consumption promotion that stimulates domestic demand potential through deep integration and enhances residents' happiness through precise services [2]
专访|国家金融与发展实验室主任张晓晶:制定实施城乡居民增收计划,政策重心转向城乡共享与结构优化
Zhong Guo Jing Ying Bao· 2025-12-26 06:45
Core Viewpoint - The "Urban and Rural Residents Income Increase Plan" emphasizes a systematic approach to income growth, focusing on reducing urban-rural disparities and improving income distribution through institutional arrangements, responding to the current demand for expanding domestic consumption and promoting spending [1][2]. Policy Signals - The shift from "promoting resident income growth" to a concrete "income increase plan" indicates a transition from abstract goals to actionable policies, highlighting a stronger execution orientation and accountability [2]. - The explicit mention of "urban and rural residents" reflects a comprehensive consideration of income structure, moving the focus from merely increasing average income to addressing income inequality and ensuring shared development outcomes [2]. Relationship Between Income Increase and Domestic Demand - There is an intrinsic consistency between "resident income increase" and "expanding domestic demand," where income levels directly influence consumption patterns and willingness [3]. - Enhancing income is fundamental for sustainable domestic demand, as it creates a self-reinforcing cycle of income, consumption, employment, and further income [3][4]. Implementation Strategies - The income increase plan requires a coordinated approach across various policies, including employment, income distribution, fiscal, social security, financial, and regional policies [6][7]. - Employment policies should focus on stabilizing and expanding job opportunities, particularly in labor-intensive and modern service sectors, while ensuring job stability through regular support measures [6]. - Income distribution policies must enhance labor remuneration's share in initial distribution, improve minimum wage standards, and ensure that wage growth aligns with productivity [6][7]. Pathways for Income Increase - Increasing wage income through targeted industrial policies that direct resources to sectors with high employment potential, while ensuring wage growth mechanisms are in place [8]. - Enhancing human capital returns through vocational training aligned with industry needs, particularly for low-skilled workers and those in transition [9]. - Improving operational and property income by reforming land use policies and optimizing the business environment for small enterprises [9]. - Strengthening social security systems to provide a safety net for low-income groups, thereby indirectly increasing disposable income and consumption capacity [10].
贵阳贵安又要发消费券啦!首轮时间就在→
Sou Hu Cai Jing· 2025-12-26 02:55
Group 1 - The core initiative is the "Work Benefits Gift Enjoy Consumption" activity, which will start on January 1, 2026, with a total investment of 7 million yuan to distribute 430,000 electronic consumption vouchers across five major holidays [1] - The vouchers will be issued in three tiers: "200 yuan off 30 yuan," "100 yuan off 20 yuan," and "50 yuan off 10 yuan," aiming to stimulate a total social consumption scale of approximately 40 million yuan [1] - Eligible participants are employees holding the Guizhou Bank Union Member Service Card, and vouchers can be claimed through various digital platforms [1] Group 2 - The initiative will involve nearly 200 approved merchants, including major brands like Walmart and Sinopec, that support payments via Cloud Flash Pay or Guizhou Bank APP [2] - The activity is part of a broader strategy to promote consumption, stabilize the economy, and improve living standards, aiming to boost market confidence and enhance the quality of life for workers [2]
宝鸡:多维施策构筑冬日消费新图景
Sou Hu Cai Jing· 2025-12-25 14:10
Core Viewpoint - The "2025 Le Gou Baoji Giant Discount Warm Winter" commercial and cultural integration consumption promotion event aims to stimulate consumer activity in Baoji through various initiatives, including electronic coupons and winter promotional activities, engaging over a thousand businesses across multiple sectors [1][2]. Group 1: Event Overview - The event is organized by multiple departments in Baoji, including commerce, culture, tourism, and sports, and will run from December 2025 to February 2026 [2]. - Key promotional activities include the winter "ticket root economy" and e-commerce live streaming, with a total of 10 city-level and 48 district-level promotional activities planned [2]. Group 2: Consumer Engagement - The event provides a convenient and affordable platform for citizens while offering local businesses an opportunity to showcase their products and expand their market presence [2]. - The "Le Gou Baoji" series of consumption activities focuses on encouraging consumers to exchange old products for new ones, which is part of Baoji's broader strategy to boost consumption [2]. Group 3: Innovative Consumption Models - Baoji has introduced the "ticket root +" consumption matrix, allowing visitors to use tickets from one venue to gain discounts or free access to other attractions, thereby enhancing the overall consumer experience [6]. - The integration of various sectors, such as tourism, dining, and retail, is aimed at maximizing the potential of the entire consumption chain [6]. Group 4: Night Economy and Local Culture - Baoji is enhancing its night economy by introducing diverse food options and cultural experiences, attracting significant foot traffic, especially during holidays [7]. - The West Fu Old Street has become a vibrant hub for night-time activities, showcasing local cuisine and cultural performances, with an average daily visitor count exceeding 30,000 during peak periods [7]. Group 5: Consumer Environment Optimization - Baoji is committed to improving the consumer environment by strengthening market regulation, promoting smart shopping facilities, and enhancing urban services [8]. - The city is implementing measures to ensure consumer rights are protected while also improving the overall shopping experience through better infrastructure and services [8].
惠购、美食、潮玩,前门商圈启动元旦促消费活动
Bei Jing Ri Bao Ke Hu Duan· 2025-12-25 10:39
转自:北京日报客户端 "马到成功·惠购前门"板块以消费券联动为核心,邮储银行将发放多档满减券、组合券,覆盖京扇子、 天乐园、新国潮邮局等特色店铺。消费者还可叠加微信支付满减、数字人民币红包等多重优惠。 "马到享食·品味前门"板块聚焦京城味道,自12月31日起推出美食荟打卡集章活动,消费者凭《前门美 食寻宝图》在指定商户消费集章,即可解锁8折优惠、文创伴手礼等好礼。光大银行同步开展"约惠星期 五"五折餐饮权益,涵盖全聚德、便宜坊、都一处、长春堂顺时而饮等优质餐饮。 "马到探奇·潮玩前门"板块,整合街区资源推出"骏马寻踪"互动打卡线路,游客可通过线下集章与线上 任务赢取礼品。邮储银行为合作商户提供直播推广、免收款手续费等支持。此外,颜料会馆暖冬跨年季 将上演悬疑话剧、经典越剧等多场文化演出,为市民游客增添文艺趣味。 近日,前门商圈启动"骏马迎新·潮前门"元旦促消费活动,活动持续至2026年1月31日,金融机构专项优 惠将延续至2月28日。本次活动中,三大主题板块携手众多商户,通过消费券、美食打卡、互动潮玩等 形式,为市民游客带来丰富的优惠与文化体验。 前门街道 供图 来源:北京日报客户端 ...
久治县释放消费潜力助推经济持续向好
Xin Lang Cai Jing· 2025-12-24 19:52
今年来,果洛藏族自治州久治县全面贯彻落实中央和省州关于促消费、稳增长的部署要求,从供给和需 求的角度双向发力,促进消费提质,释放消费潜力,打出了一套"政策+活动"双轮驱动的"组合拳"。截 至12月22日,共开展促消费活动10次,累计投入县级专项资金27.3万元,发放线上线下政府消费抵扣券 1.5万余张,直接撬动市场消费120余万元,间接带动市场消费220余万元,让消费市场"活"起来。 久治县始终把促消费、扩内需作为一项系统性工作,全面落实助企纾困各项政策,总共申报补助项目9 个,为企业申报各类补助资金40余万元。完成对3家企业的培育任务,帮助企业解决生产受阻和消费不 足问题,让企业在良好的环境中得以发展,进一步增强市场发展动力和潜力。通过一系列举措,持续不 断地激发市场主体的活力,让消费马车"跑"起来。 紧盯消费新趋势,打造特色消费场景。通过延长消费时间、拓展消费空间,形成餐饮、购物、娱乐于一 体的"夜市经济";围绕五一、国庆等重要节假日,精心策划主题鲜明、内容丰富的"假日经济",不断促 进消费扩容提质。 始终将"有房住"和"住好房"作为促进消费、改善民生的核心目标,年内主动开展商品房购房补助活动, 为35户 ...
甘肃省总工会启动第四期消费券发放活动 “陇工惠”APP多重福利邀您共迎新年
Xin Lang Cai Jing· 2025-12-24 08:29
本次活动延续"直领+秒杀+抽奖"的多元参与方式。涵盖商城、观影、订餐、打车等多种普惠服务场 景。工会会员可直接领取满100减30元商城消费券、满200减70元商城消费券、满30减20元观影消费券、 满30减20元订餐消费券、满10减8元打车消费券,普惠日常消费。 每日中午12点,平台还将限量推出高额秒杀券,包括满60减50元商城消费券、满60减50元观影消费券、 满60减50元订餐消费券,机会有限,先到先得。同时,活动期间实名认证会员每日登录APP即可获得一 次抽奖机会。赢取满10.1减10元、满50.1减50元、满100.1减100元等各种面额消费券,为职工送上实实 在在的优惠。 温馨提示:所有券有效期截至2026年1月8日23:59,欢迎全省职工持续关注"陇工惠"APP,及时参与,乐 享福利。 年末送暖,工会有礼。甘肃省总工会2025年第四期职工消费券发放活动将于12月25日正式启动,活动持 续至2026年1月8日。全省工会会员可通过"陇工惠"APP参与领取,畅享多重消费补贴,在辞旧迎新之际 感受"娘家"人的暖心关怀。 责任编辑:李靓 本次活动是甘肃省总工会落实国家促消费、稳增长政策,助力本地市场活力提升 ...
交通运输部详解“促消费、扩内需”
Jing Ji Guan Cha Wang· 2025-12-24 06:11
Core Viewpoint - The transportation sector is positioned as a crucial driver for consumption and domestic demand expansion in China's economy, with significant investments and service upgrades planned for the "14th Five-Year Plan" period [1][2][4]. Investment and Growth Projections - By 2025, China's fixed asset investment in transportation is expected to exceed 3.6 trillion yuan, maintaining a high operational level [1] - The total freight volume is projected to surpass 58 billion tons, reflecting a year-on-year growth of approximately 3.5% [1] - Port foreign trade container throughput is anticipated to grow by about 9.6%, while international air freight is expected to increase by 20% [1] Service Capacity and Infrastructure Development - The nationwide inter-regional passenger flow is expected to exceed 66 billion trips, with urban rail transit operating mileage surpassing 11,000 kilometers [1] - Daily passenger volume is projected to exceed 90 million, and the integration rate of hub airport rail transit is expected to reach 83.3% [1] - Major transportation projects, including the Lion's Gate Tunnel and Zhangjinggao Yangtze River Bridge, are set to be completed, enhancing the modern comprehensive transportation system [4] Promotion of Consumption and Domestic Demand - The transportation sector is focusing on expanding cruise and yacht consumption, with cruise passenger transport reaching 1.265 million, a year-on-year increase of 27.8% [2] - The small and micro car rental market is projected to grow at an annual rate of 15% during the "14th Five-Year Plan" period, with approximately 4 million vehicles currently in operation [2][3] Equipment Upgrades and Technological Advancements - The transportation sector is undergoing significant equipment updates, with over 450 new locomotives replacing old diesel engines and 114,000 new energy city buses being introduced [6][7] - The focus has shifted from mere quantity replacement to quality enhancement, emphasizing low-carbon, intelligent, and safe transportation solutions [7] Strategic Goals and Future Directions - The transportation department aims to implement seven major actions for large-scale equipment updates, enhancing service capabilities to better support consumption and domestic demand [7] - The ongoing development of a resilient internal circulation system is crucial for China's economic transition towards high-quality growth [7]
“2025滨州暖冬消费季·秦皇车展”活动启动
Qi Lu Wan Bao· 2025-12-23 15:16
齐鲁晚报.齐鲁壹点通讯员韩璐王梅 12月20日,"2025滨州暖冬消费季.秦皇车展"活动在滨州国际博览中心启动。活动由滨州市人民政府指 导,市商务局与滨州经济技术开发区管委会联合主办,旨在深入贯彻落实全市促消费工作部署,进一步 激发汽车市场活力,推动消费提质升级。 据了解,车展以"乐购滨州.驾享畅游"为主题,汇聚40余个主流品牌、300多款热门车型,并设有新能源 体验区与试驾抽奖环节。活动期间将发放总额50万元的专项消费券,消费者购车最高可享3000元补贴, 先到先得。 启动仪式上,滨州经济技术开发区党工委委员、管委会副主任马立平出席并致辞,表示开发区将持续优 化营商环境,推进零碳智电产业园、汽车家居港等重点项目建设,全力支持各类促消费活动,助力区域 消费市场繁荣发展。 本次车展为广大市民提供一站式看车、选车、购车平台,进一步满足多样化、高品质的汽车消费需求, 为滨州冬日消费市场注入新活力。 ...