不过一些睡眠科学家指出，一些人声称在严重睡眠不足后感到精力充沛，是源于大脑产生的一种自然但短暂的警觉感，用以暂时应对休息不足。美国斯坦福 大学医学院的睡眠医学研究员杰米·齐策（Jamie Zeitzer）表示："我不能否认，人们在主观上确实会感到有点亢奋。但从生理学角度来说，这并没有真正发 生——他们实际上并没有更清醒。" 2.77 整晚充足的睡眠是保持清醒和精力充沛的关键。然而，近期在不少社交平台上，众多用户都在吹捧一种逆向的趋势：少睡觉反而会更清醒。许多人报告称， 尽管他们只睡了三到四个小时，而不是大多数专家为成年人推荐的7—9小时睡眠，却会有一种难以言喻的精神亢奋，甚至工作时会更高效。 尽管如此，一些社交媒体和加班文化仍在继续将这种做法浪漫化。长期以来，无论是知名抑或是臭名昭著的企业家，都会将成功归因于用睡眠时间来工作。 在微软建立早期，比尔·盖茨就经常与同事比赛谁睡觉的时间最少。埃隆·马斯克经常通宵达旦，甚至睡在特斯拉工厂的地板上。据报道，特斯拉致敬的发明 家尼古拉斯·特斯拉（Nikola Tesla）在研究一项发明时，每晚睡觉的时间也不超过两小时。 然而，睡眠科学家们想要澄清的是：任何形式的睡眠剥夺 ...

Core Viewpoint - The company Kudi Coffee is facing challenges in its expansion into the convenience store sector, with mixed results observed in its existing stores and concerns about profitability and operational efficiency [4][11][14]. Group 1: Business Model and Strategy - Kudi Coffee's new franchise policy allows for a full refund of initial investment costs if the business does not perform well within six months, reducing the financial risk for franchisees [3]. - The company aims to integrate coffee sales with convenience store offerings, creating a "coffee-themed convenience store" that includes a variety of food and retail products [9][10]. - Kudi's expansion strategy is driven by a goal to reach 50,000 stores, necessitating new revenue streams beyond coffee sales to achieve this target [8][22]. Group 2: Market Position and Competition - The convenience store market in China is highly fragmented, with significant opportunities for Kudi to differentiate itself and target lower-tier markets [22][23]. - Kudi's approach of combining coffee with convenience store products may attract customers who are already familiar with coffee consumption in convenience settings [23]. - However, Kudi's supply chain and operational efficiency are currently lacking compared to established competitors, which may hinder long-term success [11][23]. Group 3: Operational Challenges - Franchisees have reported inefficiencies in Kudi's support system, including delays in providing necessary materials for store setup, leading to some opting out of partnerships [12]. - There are issues with product availability and mismatches in inventory, which could negatively impact customer satisfaction and sales [13]. - The company is heavily reliant on promotional discounts and external subsidies to drive sales, raising concerns about the sustainability of its current growth model [18][19]. Group 4: Recent Performance and Future Outlook - Kudi Coffee has seen a significant increase in sales through online platforms, with over 40 million orders reported on JD.com and a tenfold increase in sales on Taobao within 24 hours [16][18]. - Despite recent growth, the company faces a critical challenge in maintaining momentum and profitability as external subsidies decrease [18][24]. - The ongoing competition in the coffee and convenience store sectors will require Kudi to adapt quickly to market demands and improve its operational capabilities to avoid potential setbacks [25].

Group 1 - The coffee market in China is undergoing a transformation driven by the popularity of the "raw coconut latte," which has significantly impacted the competitive landscape [3][4] - The introduction of the raw coconut latte by a leading coffee chain in April 2021 resulted in remarkable sales, with over 6.66 million cups sold in the first week and exceeding 100 million cups within a year, generating over 1.2 billion yuan in revenue [4] - The coconut beverage market in China is projected to surpass 10 billion yuan in 2023 and reach 21.36 billion yuan by 2026, indicating strong growth potential [4] Group 2 - Fino Thick Coconut Milk has emerged as a key supplier in the coffee industry, becoming the choice for 80% of leading coffee brands due to its innovative formulation that combines fresh coconut meat juice and coconut water [6][8] - The collaboration with JD Supermarket has significantly boosted Fino's sales, with a reported 40% year-on-year growth in sales revenue [9] - The competitive pricing strategies in the coffee market, driven by aggressive subsidies from platforms like JD, have led to a surge in demand for coconut-based products, further solidifying Fino's position in the supply chain [5][8]

Core Insights - The article discusses the evolution of the specialty coffee brand "Algebraist Coffee," highlighting its journey through various funding rounds and its current market positioning [1][3][6] Funding and Financial Performance - Algebraist Coffee has completed four rounds of financing from 2019 to 2022, with a total funding amount exceeding 200 million yuan [1][3] - The company is set to complete a new financing round in early 2025, with an investment of several million yuan from Su Gao Xin Jin Kong, focusing on product and brand enhancement rather than survival [3][6] - Since Q3 2024, Algebraist Coffee has achieved positive monthly financial profit and cash flow, with performance steadily increasing [3][6] Market Positioning and Strategy - The brand aims to be a "consumer upgrade for the mass market," optimizing pricing, costs, and supply chain while maintaining its commitment to quality coffee [6][8] - Algebraist Coffee has a product innovation frequency of once a month, with notable sales figures such as 117,000 cups sold in the first month of the "KIRI Latte Series" and over 650,000 cups of the "Double Petal Rose Brew" sold in 2024 [6][8] Expansion and Operational Strategy - The company has transitioned from a direct sales model to a franchise model, with a stable monthly addition of 8 to 10 new stores, totaling over 150 locations [8] - The primary focus for expansion remains in the Jiangsu, Zhejiang, and Shanghai regions, with cautious exploration of cross-regional opportunities [8] - The founder emphasizes the importance of solid product quality and team building to create a trustworthy brand that resonates with consumers [8]

新京报讯（记者陈琳）本周末，东城区景山街道携手新隆福公司，在隆福寺北里举办了一场名为"啡悦夏至"的咖啡文化市集。为期两天的咖啡文化市集上， 汇聚50+精品摊位，咖啡、精酿、DIY烘焙工坊、多元美食及创意互动体验，吸引数千名咖啡爱好者及市民游客参与，成为京城夏至时节的文化消费新热 点。 "啡悦夏至"市集以"微景家园"建设为核心理念，聚合地区及周边商户，通过政府搭建平台、企业共同参与的模式，不仅为商户创造了展示特色产品、拓展客 户群体的窗口，也为居民与游客打造了沉浸式文化消费场景。 e and and 22 CAPS CAD p 2015 t and the the state DEA 7 2017 the state e and The F the state 本次市集汇聚了50多家精品摊位。主办方供图 市集现场，50多个精品咖啡摊位构建起丰富的风味矩阵。冷萃特调以清爽口感消解暑气，中式茶咖将中国传统茶饮与咖啡融合，还有创意咖啡师带来属于夏 至时节的特调饮品，不少摊位前排起长队。专业咖啡师现场教学手冲咖啡的黄金水温（90℃-95℃）与萃取技巧，参与者亲手操作烘焙机见证生豆变色爆 裂，最终将定制化手冲咖啡打包带走 ...

Core Insights - The "2025 Huairou Village Coffee Life Gathering" was held in Huairou District, Beijing, featuring five main segments including coffee exhibitions and cultural events, attracting over 50 brands [1][2] - The event marks the launch of a series of cultural activities along the Great Wall, aimed at promoting rural revitalization and enhancing regional cultural tourism [1] - The "Third Huairou 'Village Coffee' Competition" was initiated to build a high-standard platform for professional skills in the coffee industry, contributing to talent development [1] Industry Development - Huairou District has cultivated a robust rural coffee industry, with over 90 "village coffee" brands established across 12 towns, creating unique consumer experiences [2] - The local coffee industry has significantly enhanced the rural consumption atmosphere, showcasing the lifestyle associated with Huairou [2] - The introduction of innovative products like the "Tea Coffee Cold Brew" reflects the blending of Eastern and Western beverage cultures, highlighting the region's creative approach to coffee [1]

美国一项新研究发现，每天饮用1到3杯含咖啡因的咖啡与全因死亡率降低有关，但如果喝咖啡时加入过 量的糖和饱和脂肪，这种益处会减弱。 塔夫茨大学等机构的研究人员近日在美国《营养学杂志》上在线发表论文称，他们分析了1999年至2018 年间连续9轮美国全国健康和营养调查的数据，并将之与国家死亡指数数据库的数据进行比照。 研究覆盖了约4.6万名年龄在20岁及以上、完成了首日24小时自我饮食数据调查的成年人，按咖啡类型 （含咖啡因或无咖啡因）、糖分及饱和脂肪含量对咖啡摄入进行了分类。死亡率数据包括全因死亡、癌 症死亡和心血管疾病死亡等相关数据。咖啡中低添加糖的定义为不超过每日推荐摄入量的5%，即一杯8 盎司（约240毫升）的咖啡中添加的糖不超过2.5克；低饱和脂肪的定义为每日推荐摄入量的5%，即一 杯8盎司的咖啡含1克饱和脂肪。 研究发现，每天至少喝1杯咖啡与全因死亡风险降低16%相关；每天喝2至3杯时，这一比例上升到 17%。但每日超过3杯后，并未观察到进一步的死亡风险降低。此外，超过3杯咖啡后，与心血管死亡风 险降低的关系也趋于减弱。研究未发现咖啡摄入与癌症死亡风险之间存在显著关联。 研究还发现，咖啡摄入与死亡风险 ...

长沙晚报全媒体记者 陈星源 "终于降价了，高低要来尝尝咸淡！"在手机上刷到星巴克降价的消息，上班族王女士立马下了一单。这 正是无数咖啡爱好者最近讨论的话题：6月10日起，高端咖啡品牌代表星巴克，旗下的三大王牌品类"星 冰乐""冰摇茶""茶拿铁"共计数十款产品集体推出全新夏日"心动价"。以大杯产品为例，平均价格降幅 为5元左右，最低价为23元。 像王女士这样通过外卖平台购买的消费者，还能收获多一分惊喜——随着红黄蓝"三色"大军的"外卖大 战"持续升级，叠加各路补贴后，高端咖啡品牌的价格不再"高冷"，最低仅需10余元。高端品牌主动放 下"咖位"背后有着怎样的考量？消费者对此是否买账？记者展开了探究。 想喝一杯平价的高端咖啡？手机外卖是好渠道。在淘宝闪购、京东秒送、美团外卖等平台上，星巴克门 店页面均设置了折扣、特价商品专区，多款产品加入折扣行列，最低降至10元区间。例如在淘宝闪购平 台上，一款名为"白桃气泡美式（大杯）"的饮品券后11.2元即可拿下，而其官方小程序上的原价为36 元，降价幅度接近70%。 除星巴克外，其他高端咖啡品牌的外卖价格也有不同程度降低。记者统计发现，以一杯美式咖啡为例， COSTA、M S ...

Core Viewpoint - London Robusta coffee futures have dropped by 4%, reaching $3,988 per ton, marking the lowest level since July 2024, due to improved supply prospects from major producers like Brazil and other exporting countries [1] Group 1 - The decline in Robusta coffee futures indicates a significant market shift influenced by supply dynamics [1] - The price drop to $3,988 per ton reflects a notable decrease in market confidence [1] - Improved supply forecasts from Brazil and other key exporting nations are contributing factors to the price decline [1]

Core Viewpoint - Starbucks is facing significant pressure in the Chinese market, leading to its first price reduction in 25 years for non-coffee beverages, marking a strategic shift to combat local competition and a potential restructuring of its business in China [1][2][7]. Group 1: Price Adjustment and Market Response - In June 2025, Starbucks announced a price reduction for 10 non-coffee beverages, with the highest drop reaching 6 yuan, allowing consumers to save an average of 5 yuan per cup [2]. - The price adjustments reflect a direct response to the competitive landscape, particularly against local brands like Luckin Coffee, which reported a revenue increase of 41.2% year-on-year in Q1 2025 [2][3]. - Starbucks' revenue in China for FY2024 was $2.968 billion, a decline of 6.13% compared to the previous year, with same-store sales down 6% [2]. Group 2: Strategic Transformation - Starbucks is shifting its focus towards non-coffee products, aiming to enhance the "afternoon tea" experience as a key growth driver in the Chinese market [4]. - The company is implementing a "coffee + non-coffee" dual-engine model to better cater to various consumer scenarios and store types [4]. - The non-coffee segment is seen as crucial for penetrating lower-tier markets, with Starbucks expanding its presence to over 1,000 county-level markets and adding 166 new markets in FY2024 [4]. Group 3: Operational Changes and Challenges - To support its strategic shift, Starbucks has adopted cost-control measures, including tighter labor management, which has led to a reduction in workforce at individual stores [5][6]. - Despite these efforts, there are concerns about the effectiveness of labor reductions in enhancing productivity and driving sales growth [5][6]. - The company is also facing challenges in balancing its premium brand positioning with the need for competitive pricing in a rapidly evolving market [8][9]. Group 4: Ownership and Future Prospects - There are ongoing rumors regarding the potential sale of Starbucks' China business, with interest from private equity firms and local companies [7]. - Starbucks' global CEO has acknowledged the need for adjustments to enhance business performance while exploring strategic partnerships for growth in China [7]. - The company is under pressure to innovate and localize its product offerings to meet the distinct preferences of Chinese consumers [8].