盈利点评：产品品牌共振，盈利水平进一步提升。25H1 公司收入增长241%-255%，净利润增长 279%-288%。收入利润增长，我们认为得益于品牌、产品的共振，即：1）品牌影响力持续扩大，带来 了线上线下店铺的整体营收增长；2）产品持续优化、推新迭代，支持了线上线下营收的持续增长。此 外，我们按照盈利预告中收入和利润的中值计算，25H1 公司净利率为18.41%，较24H1 的16.7%和24H2 的17.75%进一步提升。 机构：中邮证券 研究员：李鑫鑫 事件 正面盈利：公司发布正面盈利预告，2025 年上半年公司销售业绩（含税收入）约人民币138-143 亿元， 同比增长240%-252%，收入约人民币120-125 亿元，同比增长241%-255%，经调净利润23-23.6 亿元，同 比增长282%-292%，净利润22.3-22.8 亿元，同比增长279%-288%。 开店：2025 年8 月2 日老铺黄金上海新天地店启幕，这是上海继豫园店、港汇恒隆、ifc 店之后的第四 家门店。 投资要点 门店开拓：门店开拓顺利，上海再下一子。截至24 年底公司在全球共有门店36 家，分布在包括中国香 港、中国 ...

Investment Rating - The investment rating for the company is "Add" and it is maintained [2] Core Views - The company has released a positive profit forecast for the first half of 2025, with sales performance (including tax revenue) expected to be approximately RMB 138-143 billion, representing a year-on-year growth of 240%-252%. The net profit is projected to be between RMB 22.3-22.8 billion, reflecting a year-on-year increase of 279%-288% [4][5] - The company's revenue growth is attributed to the resonance of brand and product, with an expanding brand influence leading to overall revenue growth in both online and offline stores. Continuous product optimization and new iterations have also supported sustained revenue growth [5] - The company has successfully expanded its store network, with a new store opening in Shanghai on August 2, 2025, marking the fourth store in the city [4][5] Company Overview - The latest closing price is HKD 802.50, with a total market capitalization of HKD 1,385.73 billion. The company has a total share capital of 1.73 billion shares and an asset-liability ratio of 38.13% [3] - The company is positioned as a high-end brand focusing on "ancient method gold," aiming to establish itself as a global luxury jewelry brand [11] Financial Performance - The company is expected to achieve a revenue growth rate of 138% in 2025, with net profit growth projected at 179.54%. The earnings per share (EPS) are forecasted to be RMB 23.85 for 2025 [13][11] - The company has a projected net profit margin of 18.41% for the first half of 2025, an increase from 16.7% in the first half of 2024 [5] Industry Analysis - The report anticipates that gold prices will continue to rise, with expectations for London gold prices to exceed USD 3,500 in the medium term [6] - The company is leveraging Chinese cultural elements in its product design, with nearly 2,000 original designs and a significant number of patents and copyrights [10]

Group 1 - The core topic revolves around Victor Wembanyama's recent trip to China and his connection with the Chinese jewelry brand Laopuhuang, which has garnered significant attention in the overseas market [3][4]. - Wembanyama was spotted wearing a gourd pendant necklace from Laopuhuang, which symbolizes "blessing" and is one of the brand's most popular items, leading to widespread discussion among fans about the brand and its products [3][4]. - Following his trip, Wembanyama's affinity for Chinese aesthetics and culture has sparked interest in the potential influence of Chinese fashion in the NBA, suggesting a possible cultural crossover [4]. Group 2 - Wembanyama, born on January 4, 2004, stands at 2.26 meters tall and was selected as the first overall pick in the 2023 NBA Draft by the San Antonio Spurs [6]. - In the 2023-24 season, Wembanyama achieved notable accolades, including being named the NBA blocks leader, NBA Rookie of the Year, and making the All-Defensive First Team and All-Rookie First Team [6]. - For the 2024-25 season, Wembanyama is expected to make his first All-Star appearance and continue to excel as the NBA blocks leader [6].

Core Viewpoint - The article highlights the significant rise of Chinese潮玩 (trendy toys) IPs, particularly LABUBU, which has gained immense popularity both domestically and internationally, indicating a shift in cultural influence and economic strength from China to the global market [1][21]. Group 1: LABUBU's Popularity - LABUBU, a trendy toy character, has become a sensation, with top celebrities collecting it and even luxury brands like Hermès collaborating with it [1][3]. - The auction price for the initial LABUBU product is comparable to the price of a house, showcasing its high market value [1]. - LABUBU's recent collaborations include a partnership with Uniqlo and a limited edition inspired by the Mona Lisa, which sold out quickly in France [3]. Group 2: Financial Performance of Pop Mart - Pop Mart, the company behind LABUBU, reported a more than 100% increase in overall revenue in Q1 2025, with overseas revenue growing over 400% year-on-year [5]. - It is projected that Pop Mart's overseas revenue will surpass its domestic revenue this year [5]. - Pop Mart's market capitalization has exceeded that of international trendy toy brands like Sanrio, indicating its growing influence in the industry [7]. Group 3: Market Trends and Projections - The Chinese潮玩 industry is expected to reach a total value of 110.1 billion yuan by 2026, with an average annual growth rate exceeding 20% [11]. - Other Chinese brands, such as Miniso's TOP TOY and 52TOYS, are also targeting international markets, indicating a broader trend of Chinese潮玩 brands going global [13]. Group 4: Factors Supporting Global Success - The success of Chinese潮玩 brands is attributed to a mature industrial chain that allows for efficient IP development and production [16]. - The rise of cross-border e-commerce has lowered barriers for Chinese brands to enter international markets, with Pop Mart reaching over 90 countries and regions [17]. - A strategy of deep localization is being employed, allowing Chinese潮玩 to resonate with diverse global audiences by understanding their unique cultural needs [19]. Group 5: Cultural and Economic Implications - The growth of Chinese潮玩 IPs is closely linked to the country's economic strength, with successful cultural exports enhancing China's global cultural influence [20][21]. - The article suggests that more phenomena like LABUBU will continue to emerge, further opening avenues for Chinese culture in the global market [21].

Core Viewpoint - The company, Laopu Gold, is expanding its presence with new store openings and is set to experience a significant unlock of shares, which may impact its stock performance in the near term [1][2]. Company Overview - Laopu Gold, established in 2009, is a leading brand in promoting traditional Chinese gold craftsmanship and has positioned itself as a high-end brand in the gold jewelry market [1][3]. - The company has successfully opened its first overseas store in Singapore and plans to open another in Shanghai, bringing its total to 36 stores across 15 cities by the end of 2024 [1]. Sales Performance - The company has reported strong same-store sales driven by rising gold prices, competitive pricing, and the introduction of new products [2]. - The increase in gold prices has benefited Laopu Gold, as it employs a fixed pricing model, allowing it to maintain a competitive edge over traditional jewelry brands [2]. Industry Analysis - The outlook for gold prices remains positive, with expectations of continued upward movement, potentially exceeding $3,500 per ounce [2]. - Factors influencing gold prices include U.S. fiscal policies, asset allocation shifts, and geopolitical stability [2]. Brand Positioning - Laopu Gold is enhancing its luxury brand image through elegant store designs and personalized customer service, appealing to high-net-worth individuals [3]. - The company draws inspiration from established luxury brands, adopting strategies such as exclusivity and high-end retail locations to elevate its brand perception [3]. Cultural Significance - The company emphasizes craftsmanship and incorporates traditional Chinese cultural elements into its product designs, contributing to its unique market position [3]. - Laopu Gold has created nearly 2,000 original designs and holds numerous patents and copyrights, showcasing its commitment to innovation and cultural representation [3]. Financial Projections - Revenue growth is projected at 128%, 39%, and 12% for the years 2025 to 2027, with net profit growth expected at 172%, 48%, and 19% respectively [4]. - Earnings per share (EPS) are forecasted to be 23, 34, and 41 yuan for the same period, with corresponding price-to-earnings (PE) ratios of 34x, 23x, and 20x [4].

Core Viewpoint - The popularity of Labubu, a product from Pop Mart, has surged internationally, particularly through the AliExpress platform, leading to increased engagement and sales among foreign consumers [7][28][41]. Group 1: Labubu's Popularity - Labubu has gained significant traction, with over 200,000 people participating in a live-stream event on AliExpress, showcasing its immense popularity [3][22]. - The demand for Labubu has led to scenes reminiscent of the iPhone launch, with consumers waiting for hours to purchase new releases [8][10]. - Foreign consumers have actively sought out Labubu online, leading to a spike in searches for the product on AliExpress, surpassing common items like t-shirts and shorts [27][39]. Group 2: AliExpress as a Platform - AliExpress has been a crucial channel for Pop Mart, having established an official flagship store as early as 2020, which has now become a primary source for international consumers [11][29]. - The platform's diverse supply ecosystem allows consumers to not only purchase Labubu but also various accessories and customizations, enhancing the overall shopping experience [31][33]. - The surge in Labubu's popularity has significantly increased the search volume for the product on AliExpress, indicating a strong consumer interest and engagement [27][28]. Group 3: Cultural Impact - Labubu serves as a cultural ambassador, helping to promote Chinese culture and products abroad, similar to other successful Chinese IPs [41][42]. - The phenomenon of Labubu reflects a broader trend of Chinese products gaining traction in international markets, showcasing the potential for cultural products to resonate globally [41][46]. - The success of Labubu has also positively impacted related markets, including merchandise and accessories, further driving the narrative of Chinese cultural export [42][43].

Core Insights - Labubu, a Chinese original IP character, is gaining global popularity, transitioning from blind box shelves to the world stage, reflecting a shift in cultural aesthetics, consumer psychology, and lifestyle [1][2][3] - The success of Labubu is attributed to its appeal to the "Z generation" with its "cute-ugly" aesthetic and the effective operational model of Pop Mart, which creates a sense of scarcity through limited releases and blind box mechanisms [1][2] - Labubu's overseas sales are projected to grow over 60% in 2024, establishing it as one of the most globally influential images of the brand [1] Group 1: Cultural Impact - Labubu represents a new symbol of dialogue between Chinese trend culture and the world, evolving from a niche hobby to a representation of a "lightweight lifestyle" emphasizing individual expression and emotional consumption [3][4] - The character's local adaptations, such as a version dressed in Thai silk and collaborations with local artists in Paris, showcase a culturally sensitive approach to global expansion [2][3] Group 2: Consumer Engagement - Labubu fulfills users' needs for self-expression and emotional comfort, becoming a part of their daily lives and social interactions, as evidenced by the frequent mentions on social platforms [3][4] - The integration of Labubu into various lifestyle products, including apparel and cultural items, illustrates a comprehensive ecosystem that extends from "play" to "wear" and "use," indicating a future direction for consumer culture [3]