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反转!宗馥莉重拾“娃哈哈” 新一轮博弈在路上
Hua Xia Shi Bao· 2025-10-25 01:33
有关杭州娃哈哈集团有限公司(下称"娃哈哈集团")内部之间的博弈总是充满意料。在公布宗馥莉辞任 娃哈哈集团董事长、总经理不到半个月,宗馥莉重启娃哈哈的消息又在网上炸了锅。10月23日,有媒体 报道称,宗馥莉所控股的宏胜系当天傍晚下发通知,2026年将继续使用娃哈哈品牌。针对此事,10月24 日,河南一经销商也告诉《华夏时报》记者,"现在已经跟公司那边协商好了,会继续售卖娃哈哈。" 此前,宗馥莉于9月12日向娃哈哈集团辞去公司法人代表、董事及董事长等相关职务并通过集团股东会 和董事会的相关程序,同时决定经营自己的品牌娃小宗,如今不过41天,宗馥莉重启娃哈哈品牌背后发 生了什么?经历反复折腾的娃哈哈品牌又受到了怎样的创伤? 重启娃哈哈品牌背后 宗馥莉决定启用新品牌娃小宗替代娃哈哈的计划又出现反转。据了解,在宣布2026年继续销售娃哈哈品 牌产品的同时,宗馥莉也要求经销商打款缴纳保证金。针对此事,10月23日,本报记者询问了娃哈哈集 团相关工作人员并向宏胜集团发去邮件,但截至发稿并未收到相关回复。 在娃哈哈创始人宗庆后去世后,其女儿宗馥莉于2024年8月29日正式成为娃哈哈集团负责人、董事长、 总经理等。宗馥莉上任后 ...
宗馥莉两大“心腹”:严学峰恢复生产总监职位,祝丽丹仍“待定”;宗婕莉入职杜建英名下一公司;理想汽车回应MEGA起火事故丨邦早报
创业邦· 2025-10-25 01:09
Group 1 - The internal position of Yan Xuefeng at Hongsheng Beverage Group has been restored to Production Center Director and General Manager of Xun'er Company, while Zhu Lidan's position remains "pending" [3] - JD.com, Meituan, and Ele.me are under investigation by the State Administration for Market Regulation regarding food safety and merchant qualification issues [5][6] - Didi has launched 500 electric vehicles in Mexico, marking its first standardized ride-hailing service in Latin America, with all vehicles sourced from domestic brands [5][6] Group 2 - Hongsheng Group has confirmed it will continue selling Wahaha products next year and will sign a joint sales agreement for 2026 [6] - The total market capitalization of Samsung Electronics and SK Hynix has surpassed 1,000 trillion KRW for the first time, reaching approximately 5.05 trillion RMB [13] - The third quarter of 2025 saw China's gaming market revenue reach 88.026 billion RMB, marking a 6.96% quarter-on-quarter growth [19] Group 3 - The launch of the Lingchuang platform by Zhiyuan Robotics allows users to create content for humanoid robots without coding [17] - BYD has launched the Song L DM-i and Song Pro DM-i models, achieving a new low in SUV fuel consumption at 3.2L per 100km [15] - The company Moonshot AI is reportedly completing a new financing round amounting to several hundred million dollars, following a previous round of approximately 300 million dollars [6]
经销商嫌弃娃小宗?宗馥莉实控企业复用娃哈哈品牌,和国资和解?
Sou Hu Cai Jing· 2025-10-24 23:55
在宗馥莉卸任娃哈哈集团职务后,由她实际掌控的宏胜饮料集团曾推出一系列旨在推动品牌独立发展的战略举措。当时,这一系列动作普遍被外界解读为宗 馥莉在品牌战略上的一次大胆尝试,试图构建独立的品牌版图。然而,在这一战略推进的过程中,经销商群体的态度成为了事态发展的关键转折点。 近期,"娃哈哈"系内部近期频传的动态,无疑成为了当下商业版图中最受瞩目的焦点。这场围绕品牌战略、分销网络以及国有资本管理方展开的复杂博弈, 不仅折射出宗馥莉作为一位企业家在决策风格上的演进,更深刻地揭示了饮料行业竞争中,品牌价值与市场规律之间错综复杂、相互交织的内在联系。 经销商,作为产品与消费者之间不可或缺的桥梁,其营销选择直接关系到品牌的市场生命力。特别是那些规模不大的中小经销商,他们普遍对市场的不确定 性更为敏感。在这种背景下,贸然代理一款新品牌,很可能面临库存积压、资金链紧张等诸多经营困境。与之形成鲜明对比的是,"娃哈哈"这个在市场深耕 多年的响亮招牌,已经拥有了庞大且忠实的消费群体,以及稳固的市场渠道网络。其强大的品牌知名度和市场接受度,构成了其他品牌难以企及的独特竞争 优势。 更令经销商们犹豫不决的是,新品牌的推广似乎并未能带来与之 ...
学习贯彻党的二十届四中全会精神丨乘势而上融入服务大市场
He Nan Ri Bao· 2025-10-24 23:48
Core Insights - The establishment of a million-ton beverage super factory by Coca-Cola in Henan signifies a strong commitment to investing in the region, reflecting confidence in its future potential [1] - Henan's strategic position as a major market with a population of approximately 100 million and over 22 million middle-income groups enhances its attractiveness for investment [1] - The provincial government is actively promoting the integration into a unified national market, which is seen as a key strategy for high-quality development [2] Market Connectivity - The logistics network in Henan is improving, with railway transport covering over 53% of the national population within three hours and air transport covering over 87% within two hours [3] - Collaborative projects with neighboring regions are being implemented to enhance infrastructure connectivity and industrial innovation [3] - The number of China-Europe (Asia) freight trains has increased significantly, with 2,385 trains operating in the first three quarters, marking a 52.4% year-on-year growth [3] Market Efficiency - Efforts to optimize land use have led to a 51.7% share of "standard land" in industrial land transfers, an increase of 4.54 percentage points year-on-year [4] - Zhengzhou has been selected as one of the top ten pilot cities for comprehensive reform in market-oriented allocation of data elements, with a 10.1% increase in data products and services available [4] Competitive Capability - The production of new energy vehicles in Henan has grown by 20.6% year-on-year, while lithium-ion battery production has more than doubled [5] - The retail sales of consumer goods in Henan increased by 6.2% year-on-year, surpassing the national average by 1.7% [5] - The province is focusing on breaking bottlenecks and enhancing connectivity to boost its role in the global market, aiming to attract more investment [5]
宗馥莉已回娃哈哈上班!“娃小宗”仅41天就“退场” 知情人士:部分经销商不信任“娃小宗” 拒绝支付保证金
Mei Ri Jing Ji Xin Wen· 2025-10-24 21:29
Core Viewpoint - The recent developments in Wahaha's brand strategy indicate a significant shift back to the original brand after the temporary introduction of the "Wawa Xiaozong" brand, which has now been sidelined due to internal conflicts and dealer resistance [1][2][3]. Group 1: Brand Strategy and Management Changes - On October 23, 2023, it was announced that the macro victory system will continue to use the Wahaha brand in 2026, reversing the earlier decision to adopt the "Wawa Xiaozong" brand [1][3]. - After resigning in September, Zong Fuli has returned to Wahaha, now acting as the president of Macro Beverage Group, indicating a consolidation of leadership [3][4]. - The internal conflict leading to the creation of "Wawa Xiaozong" stemmed from organizational changes initiated by Zong Fuli, which caused tensions regarding brand ownership and usage rights [3][4]. Group 2: Dealer Reactions and Market Dynamics - Some dealers expressed distrust towards the "Wawa Xiaozong" brand, leading to a significant shortfall in the collection of deposits, with only 10%-20% completion compared to the previous year [5][6]. - Conversely, larger and long-term dealers have shown loyalty to the Wahaha brand, indicating a divide in dealer sentiment towards the brand transition [6][7]. - The situation reflects a typical transitional phase in brand management, where multiple brands can coexist under a single company, provided that key stakeholders remain aligned [7]. Group 3: Historical Context and Future Implications - The "Wawa Xiaozong" brand was introduced following Zong Fuli's resignation, which was reportedly due to issues surrounding the compliance of the Wahaha trademark usage [8][9]. - Macro Group has applied for numerous trademarks related to "Wawa Xiaozong," indicating a strategic push to establish this new brand in various product categories [8][9]. - The ongoing negotiations regarding the ownership of the Wahaha trademark and shares among major stakeholders highlight the complexities of corporate governance within the company [4][9].
东鹏饮料(605499.SH)发布前三季度业绩,归母净利润37.61亿元,同比增长38.91%
智通财经网· 2025-10-24 17:34
智通财经APP讯,东鹏饮料(605499.SH)披露2025年第三季度报告,公司前三季度实现营收168.44亿元, 同比增长34.13%;归母净利润37.61亿元,同比增长38.91%;扣非净利润35.4亿元,同比增长32.92%;基本 每股收益7.2324元。 ...
上市公司动态 | 中国神华前三季度净利降10%,东方财富前三季度净利增51%,沐曦股份科创板IPO过会
Sou Hu Cai Jing· 2025-10-24 17:19
Group 1 - China Shenhua's net profit for the first three quarters decreased by 10% year-on-year, with total revenue of 213.15 billion yuan, down 16.6% [1][2] - Dongfang Caifu reported a 51% increase in net profit for the first three quarters, reaching 90.97 billion yuan, a 50.57% year-on-year growth [3][4] - Geer Co. achieved a net profit growth of 10.33% year-on-year, totaling 25.87 billion yuan, despite a 2.21% decline in revenue [5][6] Group 2 - Changan Automobile's net profit fell by 14.66% year-on-year, with total revenue of 1,149.27 billion yuan, up 3.58% [7][8] - Zhinanzhen reported a significant net profit increase of 205% year-on-year, reaching 1.16 billion yuan, driven by growth in financial information services [9] - Dongpeng Beverage's net profit grew by 42% year-on-year, totaling 37.61 billion yuan for the first three quarters [10][11] Group 3 - Ping An Bank's net profit decreased by 2.8% year-on-year, with total revenue of 1,006.68 billion yuan, down 9.8% [12][13] - Goldwind Technology reported a 171% increase in net profit for the third quarter, reaching 25.84 billion yuan for the first three quarters [15] - Yilong Co. achieved a net profit growth of 113.97% year-on-year, totaling 19.88 billion yuan in the third quarter [16][17] Group 4 - Tongwei Co. reported a net loss of 5.27 billion yuan for the first three quarters, with total revenue of 646 billion yuan, down 5.38% [18][19] - CITIC Securities' net profit increased by 52% year-on-year, reaching 231.59 billion yuan for the first three quarters [20] - Wanhua Chemical's net profit decreased by 17.45% year-on-year, totaling 91.57 billion yuan for the first three quarters [21] Group 5 - Luoyang Molybdenum's net profit increased by 96.4% year-on-year, reaching 142.80 billion yuan for the first three quarters [22] - Xiamen Tungsten's net profit grew by 41.54% year-on-year, totaling 5.52 billion yuan for the first three quarters [44] - Huazhong Cement's net profit increased by 76% year-on-year, reaching 20.04 billion yuan for the first three quarters [41]
宗馥莉已回娃哈哈上班!“娃小宗”仅41天就“退场”,知情人士:部分经销商不信任“娃小宗”,拒绝支付保证金
Mei Ri Jing Ji Xin Wen· 2025-10-24 17:09
每经编辑|段炼 娃哈哈的"分家"闹剧,突然出现大反转。 据智通财经报道,10月23日,宏胜系销售各分公司接到通知,2026年继续使用娃哈哈品牌,不会出现其他品牌。 据第一财经报道,有山东娃哈哈经销商证实,已经接到宗馥莉所控股的宏胜系业务员通知,要求经销商打款缴纳保证金,明年继续销售"娃哈哈"品牌产 品。 这意味着,宗馥莉于9月辞职后推出的"娃小宗"品牌暂时"退场"。 宗馥莉已回娃哈哈上班 娃小宗的诞生源于娃哈哈集团内部矛盾。宗馥莉出任娃哈哈董事长和总经理之后,对组织架构和管理规章制度进行了一系列的调整。此举引发不可调和的 矛盾:宗馥莉手下的宏胜系公司掌握娃哈哈的生产与销售,但"娃哈哈"商标属于娃哈哈集团。 宗馥莉曾申请转让娃哈哈的商标,但没能成功。今年2月娃哈哈官方发文表示系列商标共计387件正申请由娃哈哈集团转让至宗馥莉持股51%的杭州娃哈哈 食品有限公司。但直到9月娃哈哈又发文强调,上述问题未能在近期得到有效解决,因此在现行股权架构下,"娃哈哈"商标的使用必须获得娃哈哈集团全 体股东的一致同意,否则任何一方均无权使用。 全体股东,指的是宗馥莉、杭州上城区文商旅投资集团与娃哈哈职工持股会。 宗馥莉辞职或起因 ...
娃哈哈陷品牌混战:宗泽后的“娃小智”高调招商 宗馥莉的“娃小宗”尚未被启用
Di Yi Cai Jing· 2025-10-24 15:37
Core Viewpoint - A market competition surrounding the "Wahaha" brand influence has emerged amid the resignation of Zong Fuli, leading to significant shifts in the beverage market landscape [1]. Group 1: Brand Developments - The newly launched brand "Wawaozhi" is actively recruiting nationwide, with product packaging closely resembling classic Wahaha products but claims to be independent [1][2]. - "Wawaozhi" has signed over 150 clients and is rapidly building a nationwide sales network, supported by state-owned enterprises [5]. - The brand's actual control lies with Zong Zehou, who is also linked to the parent company of "Wawaozhi" [7]. Group 2: Market Dynamics - The competition is intensifying as "Wawaozhi" enters the market, potentially impacting Wahaha's market share due to internal instability and brand image issues [9]. - Rival brands like Nongfu Spring and Yibao are poised to capitalize on Wahaha's challenges, filling the market gap created by Wahaha's declining sales and distributor confidence [9]. Group 3: Distributor Relations - Distributors have been informed to continue selling Wahaha products, with some receiving notifications to pay deposits for the upcoming sales year [8]. - The relationship between "Wawaozhi" and Wahaha is characterized by a clear separation, with "Wawaozhi" emphasizing its independence from the Wahaha brand [4].
广东老板靠「山寨」饮料起家,一年狂揽百亿
3 6 Ke· 2025-10-24 14:48
东鹏饮料方面表示,赴港上市主要是为了满足国际业务发展需要。 文|胡楠楠 编辑|米娜 来源|中国企业家杂志(ID:iceo-com-cn) 封面来源|东鹏饮料集团官方公众号 千亿功能饮料大佬,再冲港股。 近日,东鹏饮料再次向港交所递交了上市申请,这是继今年4月首次递表失效后,公司二次冲刺港股。东鹏饮料方面表示,赴港上市主要是为了满足国际 业务发展需要。 2021年,东鹏饮料成功登陆A股,成为"功能饮料第一股"。上市以来,东鹏饮料业绩高速增长。2022年至2024年,公司营收分别为85亿元、112.57亿元、 158.3亿元,同比增长21.81%、32.44%、40.62%;2025年上半年,公司实现营业收入107.37亿元,同比增长36.37%;实现归母净利润23.75亿元,同比增长 37.22%。 市值也水涨船高,截至2025年10月17日收盘,东鹏饮料市值达1567亿元。创始人林木勤家族的财富也随之增长,2022年胡润富豪榜显示,林木勤以305亿 元的身价,成为广东潮汕新首富,在2025新财富500创富榜中,林木勤家族以777.7亿元的持股市值,位列深圳榜单前十。 但高增长也难掩林木勤的焦虑。 林木勤今年6 ...