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总票代和场馆方博弈致演唱会“流产”,谁来担责
Qi Lu Wan Bao Wang· 2025-07-09 08:02
从粉丝无奈取消的机票酒店,到两家企业在社交媒体上的"隔空喊话",这场风波不仅撕开了演出市场光鲜表面下的利益纠葛,更暴露了 票务平台、主办方与消费者之间长期存在的权责模糊地带。 谁该为这场"流产"的演唱会担责?广州场今年是否还有可能举办? 大麦的"筹备不足"理由站得住脚吗? 齐鲁晚报.齐鲁壹点魏银科 2025年7月5日,一则简短的公告打破了易烊千玺粉丝群体的平静——北京大麦文化传播有限公司(下称"大麦")宣布取消原定于7月19日在 广州举办的"礐嶨"演唱会,理由是"主办筹备时间不足"。然而,这场看似普通的演出变动,却在几小时内演变为一场公开的商业对峙: 场馆方宝能广州国际体育演艺中心(下称"宝能")迅速回应,直指大麦"单方面违约",并宣布启动法律维权。 大麦以"主办筹备时间不足"作为取消演唱会的理由,这一说法从一开始就备受质疑。从商业运作的角度来看,演唱会的筹备是一个长期 且复杂的过程,涉及到艺人档期协调、场馆预订、票务销售、舞台搭建、行政审批等多个环节。对于易烊千玺这样的顶级流量艺人的演 唱会,更是需要精心策划和筹备。 一般而言,大型演唱会的筹备周期至少在数月以上,甚至有的跨年演唱会提前一年就开始筹备。此次易 ...
跟着演唱会去打卡,撬动城市的夏日经济学
Jing Ji Guan Cha Bao· 2025-07-08 05:02
Group 1 - The core viewpoint of the article highlights the significant role of concerts in driving urban cultural and tourism consumption, transforming cities into vibrant economic hubs during the summer [1][6] - Major concerts are not just about ticket sales; they create a comprehensive cultural tourism consumption chain, including dining, accommodation, transportation, and entertainment, significantly boosting local economies [2][3] - For instance, the upcoming 12 concerts by Mayday in Beijing are expected to enhance the "cultural + music" effect, attracting fans to various urban attractions and contributing to the city's nightlife [2][4] Group 2 - The organization and management of large concerts serve as a test of a city's governance capabilities, including traffic management, service extension, and operational coordination [3][4] - Beijing has implemented emergency measures for the Mayday concerts, such as extending public transport hours and optimizing traffic, showcasing the city's proactive approach to event management [3][4] - The integration of concerts with urban landmarks and promotional activities, such as special buses and discount policies, creates a comprehensive consumer experience, enhancing the city's appeal [3][4] Group 3 - Concerts contribute to the long-term branding of cities, serving as cultural touchpoints that resonate with younger generations and foster emotional connections to the city [5][6] - Local governments are recognizing the potential of concerts as sustainable cultural tourism products, leading to initiatives that combine performances with local tourism offerings [5][6] - The cultural events associated with concerts can become lasting memories for fans, encouraging repeat visits to the city and enhancing its cultural identity [5][6]
暑期文旅消费火热开启
Jing Ji Ri Bao· 2025-07-07 22:12
Core Insights - The summer season is a key period for cultural and tourism consumption, with over 4,300 events and approximately 39,000 activities planned across various regions, alongside the distribution of over 570 million yuan in consumer subsidies [1] Group 1: Consumer Trends - Popular travel products include summer vacation, educational tours, and family trips, catering to different consumer demographics [2] - The demand for summer travel is driven by high temperatures in most regions, with popular destinations for cool retreats including Urumqi, Kunming, and Harbin [3] - Families and university students are the main consumer groups during the summer, with family trips accounting for 42% of travel participants [3][4] Group 2: Product Supply and Innovation - Local governments are encouraged to enhance seasonal product offerings to meet diverse consumer needs, including family-oriented, educational, and adventure travel options [4] - Innovative experiences such as night tours and immersive activities are being introduced to attract consumers during the evening hours [7] Group 3: Economic Impact of Events - The "ticket economy" is driving tourism consumption, with events like "Su Super" significantly increasing overnight visitors in Jiangsu, leading to a doubling of hotel bookings [5] - Concerts and music festivals are also seeing a rise in cross-city attendance, with 64.2% of concertgoers traveling from other cities, contributing to increased spending in transportation, dining, and accommodation [5] Group 4: Government Initiatives - Local authorities are implementing measures to leverage events for tourism growth, including discounts for ticket holders and extended hours for cultural facilities [8] - Various regions are launching promotional activities and enhancing public services to ensure a positive experience for tourists during the busy summer season [8]
山东烟台莱山区:打造新场景 撬动“人气流量”变“经济增量”
Zhong Guo Jing Ji Wang· 2025-07-07 06:08
Group 1 - The concert economy in Laishan is becoming a significant driver of cultural consumption, with nearly 100,000 attendees over two days, showcasing the "concert+" model's impact on local tourism and culture [1] - Laishan has seen a surge in concert events, attracting a large number of out-of-town visitors, with 79.7% of attendees coming from outside Yantai, indicating a strong regional draw [1] - The local government is implementing policies to support the development of performance projects and venues, contributing to over 100 million yuan in revenue from the performance market in the past three years [2] Group 2 - Sports events in Laishan are also gaining momentum, with the "Naihai Boxing Carnival" attracting 50,000 attendees, over 40% of whom were from outside the area, highlighting the city's potential as a sports tourism destination [2] - The 2025 Youth Pump Track World Championship qualifiers in Yantai led to a significant increase in hotel bookings, with a rise of 30%-45% in reservations, and hotel revenues doubling compared to regular days [3] - Events are being leveraged as a means to enhance the city's brand and cultural image, with a focus on integrating sports and tourism to convert visitor traffic into lasting cultural consumption [2][4]
这个暑期,上百场活动带你“玩转”北京城市副中心
Xin Jing Bao· 2025-07-04 11:33
Group 1 - The "Canal on Tongzhou - Summer Special" event will feature the upcoming exhibition of hidden gold and silver artifacts from Yixian at the Beijing Grand Canal Museum, along with free access to top-tier HiFi and professional recording studios [1][2] - The museum will host a series of public lectures and educational activities aimed at enhancing cultural awareness among youth, focusing on the inheritance and revitalization of traditional Chinese culture [2][3] - The Beijing Children's Art Theatre will perform a public children's play titled "Oracle School" as part of the "See the Yin Shang" exhibition, aiming to engage children with historical knowledge through an imaginative storyline [3] Group 2 - The Beijing City Library will offer over 200 summer activities under the theme "Sailing through the Sea of Books," featuring various categories such as storytelling, arts, and exhibitions [4][5] - The library will extend its service hours and provide a comfortable reading environment, enhancing the overall visitor experience during the summer [5] Group 3 - The Beijing Arts Center has planned 47 performances, including international masterpieces and traditional Chinese cultural shows, catering to diverse audiences [6][7] - Notable performances include adaptations of classic works such as "Twenty Thousand Leagues Under the Sea" and "Swan Lake," along with various domestic productions [7] Group 4 - The "Surprise Ticket" consumption activity will offer discounts on food and products at the market, promoting local cultural and creative products [8] - The market will feature five thematic sections, including traditional culture and handmade crafts, and will be held over nine weekends [8] Group 5 - Tongzhou District has organized nearly 50 unique summer activities centered around the theme "Canal on Tongzhou," including cultural, sports, and leisure events [9][10] - The district will implement a comprehensive public transport network to facilitate access to these events, ensuring a smooth experience for visitors [9]
跟着演出去旅行 成都青羊编织文旅融合消费新范式
Sou Hu Cai Jing· 2025-07-02 13:47
Group 1: Cultural Events and Economic Impact - Chengdu International Intangible Cultural Heritage Expo Park has hosted over 40 outdoor music festivals, contributing to a new paradigm of cultural tourism consumption in Qingyang District, with over 3,000 performances and ticket revenue of approximately 200 million yuan in 2024 [1][4] - The "Strawberry Music Festival" has been a significant event in Chengdu for 12 years, with 50% of attendees coming from outside the city, indicating a strong cross-city audience attraction [4][5] - The "ticket economy" has emerged as a trend where consumers extend their stay and engage in local tourism activities, enhancing the overall economic impact of cultural events [5][6] Group 2: Performance and Audience Engagement - The "Flower Heavy on Brocade City" performance has become one of Chengdu's top ten cultural brands, attracting thousands of visitors since its debut in 2022 [6][9] - The upcoming summer season will see a variety of performances at the Sichuan Grand Theatre, including traditional and contemporary dance dramas, showcasing the diversity of cultural offerings [7][8] - The integration of film and television productions in Qingyang is expected to further boost tourism, as more visitors are drawn to locations featured in popular media [9] Group 3: Future Trends in Cultural Tourism - The industry anticipates a shift towards more boutique and diversified cultural tourism experiences, driven by ongoing policies promoting cultural and tourism integration [5][6] - The rise of short dramas and variety shows filmed in Qingyang is expected to enhance the district's appeal, creating a synergy between media exposure and tourism [9]
演唱会能否成济南城市消费新密码
Qi Lu Wan Bao· 2025-06-30 06:36
Group 1 - The core idea of the articles highlights the significant impact of concerts, particularly Jay Chou's upcoming performances in Jinan, on local consumption and tourism, suggesting a potential "revolution" in cultural tourism consumption [2][3] - Over 4 million people expressed interest in attending Jay Chou's concerts in Jinan, while the venue can only accommodate 60,000 attendees, indicating a high demand for live events [2] - The concert industry in China is experiencing substantial growth, with ticket sales projected to exceed 26 billion yuan in 2024, reflecting a 78.1% year-on-year increase, and attendance expected to surpass 29 million, a 45% increase [3] Group 2 - Concerts are shown to have a consumption leverage effect of 1:5, meaning every 1 yuan spent on tickets can generate 5 yuan in surrounding consumption, highlighting the economic potential of live events [5] - The concept of "ticket root economy" is being utilized by cities like Qingdao, where concert tickets provide discounts for local attractions and accommodations, encouraging extended stays and additional spending [5][6] - Successful examples from Singapore and Hong Kong illustrate how top-tier performances can attract visitors and boost local economies through strategic city planning and tourism policies [6] Group 3 - The concert market in China is projected to maintain a high revenue share, with concert ticket sales accounting for 89.4% of the total performance market revenue as of April 2025, emphasizing the importance of concerts as a key driver for urban consumption [7]
北京市文化和旅游局推介全市49个驻场演出项目
Jing Ji Guan Cha Bao· 2025-06-23 00:41
Core Points - The Beijing International Cultural and Tourism Consumption Expo 2025 promotes 49 key resident performance projects across various categories including drama, music, traditional Chinese opera, acrobatics, magic, and stand-up comedy [1] Group 1: Drama and Music Performances - There are 20 resident performance projects in the drama and music category, including the classic comedy "The Earl of Wulong Mountain" by Happy Mahua, which has performed over 1,000 shows and generated over 100 million yuan in ticket sales [2] - Beijing Happy Valley has created an immersive performance experience by integrating the "Shan Hai Jing" and "Sanxingdui" IPs, launching the resident show "Golden Face Dynasty" with over 7,000 performances and nearly 10 million visitors [2] - Ailehui has utilized commercial spaces in Sanlitun, Huaxi City, and Changying to create new performance venues, offering 5,000 diverse music performances [2] Group 2: Traditional Chinese Opera and Arts - There are 15 resident performance projects in the traditional Chinese opera and arts category, with the Beijing Opera House presenting classic Beijing opera performances at the Liyuan Theatre [3] - The Lao She Teahouse in Qianmen offers seasonal performances featuring traditional arts such as Jingyun Dagu, Danxian, and Kuaiban [3] - The Beijing Quyi Troupe, Deyun Society, and Xihabao Fu Pupu perform stand-up comedy and traditional arts at various venues including the South Gate of the Temple of Heaven and Guangde Building [3] Group 3: Acrobatics and Magic - There are 4 resident performance projects in the acrobatics and magic category, with the China Acrobatic Troupe presenting the acrobatic show "Climbing the Peak of Skills," featuring nine classic acts that challenge high-altitude stacking and rapid vehicle skills [4] Group 4: Stand-Up Comedy - There are 10 resident performance projects in the stand-up comedy category, with venues like Dan Liren DownTown, Bobo Comedy Theatre (Sanlitun), and Comedy Tribe (Sanlitun) establishing themselves as trendy spots for regular stand-up performances [5]
演唱会票根秒变“万能消费卡” 龙岗深度释放票根经济发展势能
Shen Zhen Shang Bao· 2025-06-22 16:27
Core Insights - The article highlights the booming event economy in Longgang District, Shenzhen, driven by a series of high-profile concerts and sports events, which have significantly increased local tourism and consumption [1][4]. Group 1: Event and Economic Impact - Longgang District has hosted 93 large-scale events in the previous year and 60 events by June 12 this year, with an additional 32 expected in the second half of the year [1]. - Major events, such as concerts by Jay Chou and Mayday, have led to full hotel bookings and attracted fans from across provinces, showcasing the area's appeal [1]. - The "ticket economy" concept is being leveraged to stimulate secondary consumption in dining, accommodation, and shopping, transforming a single ticket purchase into a comprehensive experience [2][4]. Group 2: Consumer Engagement Strategies - Longgang District has introduced a "ticket root economy" that connects various consumption scenarios, allowing concert tickets to unlock discounts on hotels and attractions [2]. - The district's cultural and tourism bureau has implemented three main strategies to enhance consumer experience: discounted hotel packages, free KTV sessions for ticket holders, and exclusive discounts at local businesses [3]. - The collaboration with 372 merchants across eight major shopping districts has resulted in various promotional offers, including discounts and special deals for ticket holders [3]. Group 3: Data and Performance Metrics - Data from the Longgang District Business Bureau indicates significant increases in foot traffic and sales during major events, with a 20.35% increase in foot traffic and a 12.1% increase in sales during a concert by Sun Yanzi [4]. - The concert by Ren Xianqi saw even higher increases, with foot traffic up by 52.6% and sales by 31.98% [4]. - The development of the "ticket root economy" is centered around two key elements: the ticket as a flow entry point and discounts as a consumption driver, which together activate the entire consumption chain [4][5]. Group 4: Future Developments - Longgang District aims to enhance its event-driven economy by exploring deeper collaborations with event organizers and ticket platforms to provide immediate discount information upon ticket purchase [5]. - The district is also looking to create an "all-in-one" electronic card that integrates various discounts across different consumption scenarios, inspired by successful models from other cities [5].
中国消费排第一的省份:一个季度消费额1.2万亿,人均消费超1万元
Sou Hu Cai Jing· 2025-06-18 23:44
Group 1 - The domestic consumption market in Q1 2025 shows structural optimization, diversified channels, and regional differentiation, with significant growth in new energy vehicles and home appliance replacement programs [2][4] - The demand for green and intelligent products is increasing, driven by technological advancements and heightened environmental awareness, leading to a rise in the consumption of new energy vehicles and smart home appliances [2] - Online consumption, particularly through live e-commerce and interest-based e-commerce, is experiencing explosive growth, attracting a large number of consumers with interactive and personalized shopping experiences [4] Group 2 - In Q1 2025, the top three provinces in terms of social retail sales are Jiangsu, Guangdong, and Shandong, with Jiangsu leading at 1.24 trillion yuan, showcasing a diverse consumption structure across various sectors [4][7] - The per capita consumption expenditure is highest in Shanghai at 14,000 yuan, indicating a strong correlation between income levels and consumer spending, with consumers prioritizing quality and personalized experiences [6][7] - The cultural performance market is thriving, with increased attendance at theaters and concert halls, reflecting a growing willingness among consumers to spend on entertainment as living standards improve [6]