Core Viewpoint - Kuaishou's 2024 financial report highlights a total revenue of 126.9 billion RMB, a year-on-year increase of 11.8%, and an adjusted net profit of 17.7 billion RMB, up 72.5%. The company is leveraging AI not just as a concept but as a revenue-generating engine, distinguishing itself in the competitive landscape of Chinese tech stocks [1][3][24]. Group 1: AI Strategy and Breakthroughs - Kuaishou's AI strategy has achieved eight core breakthroughs that are reshaping the short video industry and defining the future of the digital content sector [3]. - The first breakthrough is the recognition of Kuaishou's Keling AI as a global leader in technology, with its video generation capabilities ranked second only to Google's Veo 2 [4][5]. - The second breakthrough involves a comprehensive AI matrix with three technical pillars: visual model (Keling), language model (Kuaiyi), and recommendation model (ACT), creating a systemic technological barrier [6][7]. - The third breakthrough is the rapid commercialization of Keling AI, which has generated over 100 million RMB in revenue within months of its launch [8]. - The fourth breakthrough is the enhancement of Kuaishou's commercial ecosystem, with online marketing service revenue reaching 20.6 billion RMB, surpassing Baidu's 17.9 billion RMB [9]. Group 2: Content Production and Cost Efficiency - The fifth breakthrough is the democratization of creative production, allowing ordinary users to become content creators, thus enhancing user engagement and commercial conversion efficiency [13][14]. - The sixth breakthrough involves a revolutionary restructuring of content production costs, exemplified by the success of the AIGC micro-drama "Shan Hai Qi Jing," which significantly reduced production team size and costs [16][18]. Group 3: New Business Models and Ecosystem - The seventh breakthrough is the "Future Partner Program," which connects brands with creators, fostering a new ecosystem that enhances brand marketing efficiency [19]. - The eighth breakthrough is the revaluation of Kuaishou's technology company status, as investors reassess its long-term value in light of Keling AI's success and global impact [20][21]. Group 4: Market Context and Future Outlook - The current wave of revaluation for Chinese tech stocks, particularly Kuaishou, is seen as just the beginning, with the potential for significant valuation recovery as AI's value becomes more apparent [22][23].

快手去年营收1269亿增长超一成，可灵AI累计营收 超1亿 可灵AI累计营收超1亿，加强研发投入 过去一年，快手继续深化AI战略的推进，并取得阶段性成果，公告显示，自商业化以来，截至 2025年2月，可灵AI累计营业收入超1亿元。2024 年 6 月，快手推出视频生成大模型可灵AI，自上线 3月25日晚，快手科技发布2024年第四季度及全年业绩。财报显示，快手全年营收1269亿元，同比 增长11.8%。全年经调整净利润同比增长72.5%至177亿元，连续两年实现规模化盈利。第四季度收入达 到354亿元，同比增速略逊于全年，为8.7%。第四季度的日活用户数依然保持在4亿以上，同比增长达 到4.8%。 在财报后的电话会上快手科技创始人兼首席执行官程一笑对公司在AI上的进展和规划做了详细披 露，他强调，快手正站在AI技术与视频大模型重塑产业格局的关键节点，AI不仅是效率提升工具，更 是驱动平台在流量增长的同时，创造更多商业生态价值的核心引擎。 线上营销服务对收入贡献率接近六成 据财报，线上营销服务收入占到了全年收入的57.1%，达到724亿元，同比增速超20%，对年收入的 贡献比例进一步攀升。财报提到，快手抓住了包 ...

Investment Rating - The report maintains a "Buy" rating for Kuaishou, with a target price of HKD 75.96 per share, based on a 15x PE valuation for 2025 [4][5]. Core Viewpoints - Kuaishou's Keling technology is positioned to lead in the multi-modal video generation space, with significant competitive advantages and ongoing technological iterations [2][8]. - The report emphasizes the importance of continuous monitoring of video generation model advancements and AI empowerment in existing business operations [4][8]. - Kuaishou's revenue and profit forecasts for 2024-2026 are projected at CNY 127.19 billion, CNY 141.03 billion, and CNY 154.13 billion, respectively, with adjusted net profits of CNY 15.22 billion, CNY 19.05 billion, and CNY 23.42 billion [9]. Summary by Sections Section 1: Video Generation Model Development - The video generation model is entering a rapid development phase, with Kuaishou's Keling technology being a top player globally, particularly in core evaluation metrics such as consistency and precise control [22][31]. - The DiT architecture is identified as the mainstream framework for video generation, with Kuaishou quickly achieving technological breakthroughs [22][23]. Section 2: Kuaishou's Competitive Position - Keling's technological capabilities and data resource advantages position it favorably for future developments in the AI-driven content community [8][19]. - Kuaishou's strategic focus and unified organizational structure enhance its execution efficiency [8][19]. Section 3: Financial Performance and Market Position - Kuaishou's user engagement metrics remain strong, with MAU and DAU showing consistent growth, and daily average usage time maintained at high levels [8][9]. - The e-commerce GMV is expected to grow by 13.5% in 2025, outpacing the market, while online marketing services are projected to increase by 15.6% [8][9].

Investment Rating - The report maintains a "Buy" rating for Kuaishou, with a target price of HKD 75.96 per share, based on a 15x PE valuation for 2025 [4][5]. Core Viewpoints - Kuaishou's technology in multi-modal video generation is globally leading, particularly with its Keling model, which is positioned as a top competitor in the industry [2][8]. - The report emphasizes the importance of continuous technological iteration in video generation models and Kuaishou's competitive advantages in this space [4][8]. - The company is expected to see steady growth in its e-commerce GMV, projected to increase by 13.5% in 2025, outpacing the market [8]. Summary by Sections Financial Forecast and Investment Recommendations - Adjusted net profit forecasts for Kuaishou are CNY 176 billion, CNY 201 billion, and CNY 247 billion for 2024, 2025, and 2026 respectively [4]. - The report highlights a stable financial outlook with a low to mid-range valuation, providing a good safety margin for investors [8]. Video Generation Model Development - The report identifies the DiT architecture as the mainstream framework for video generation, with Kuaishou's Keling model being a leading player in this domain [22][23]. - Kuaishou's Keling model is noted for its superior performance in key evaluation metrics such as consistency and precise control, making it a top competitor globally [8][30]. User Engagement and Commercialization - Kuaishou's user engagement metrics remain strong, with MAU and DAU showing consistent growth, and average daily usage time maintained at 120-130 minutes [8][9]. - The report anticipates a transition in Kuaishou's business model from PUGC tools to multi-scenario empowerment, indicating a shift towards broader user engagement and monetization strategies [19][22].

Core Viewpoint - The 2024 China Mobile Internet Annual Report highlights the rapid growth of AI applications and the deep integration of digital economy with traditional industries, indicating a significant shift towards "smartization" and user engagement in various sectors. Group 1: Market Overview - The overall internet market is steadily increasing, with active users reaching 1.257 billion by December 2024, driven by technological innovation and policy support [5][6][10]. - User engagement is deepening, with average monthly usage time per person rising to 171.7 hours, reflecting a growing demand for content consumption, particularly in video, social media, and gaming [7][8][10]. - The user base in first-tier cities has increased by 1.2% year-on-year, indicating a shift in user demographics towards urban centers [6][10]. Group 2: AI Application Growth - AI applications are experiencing explosive growth, with over 70% of apps with over 100 million monthly active users integrating AI by December 2024 [2][11]. - The user base for AI-native apps reached 120 million, with an average usage time of 132.8 minutes per month, marking a year-on-year increase of 232% [2][11]. - Traditional apps are undergoing transformation, with 70% of major apps on the path to integrating AI functionalities [12][20]. Group 3: Advertising and Marketing Trends - The internet advertising market grew by 3.5% year-on-year in Q4 2024, reflecting advertisers' confidence in digital marketing strategies [21][22]. - Brands are increasingly leveraging event-driven marketing and IP collaborations to enhance consumer engagement and brand recognition [28][30][32]. - The marketing landscape is characterized by a matrix approach, with brands focusing on diverse content strategies to influence consumer preferences [25][26][27]. Group 4: Sector-Specific Insights - The entertainment sector, particularly short videos, is thriving, with active users exceeding 1 billion and a growth rate of 9% [47][50]. - The financial sector is witnessing significant user growth, with stock trading apps experiencing a surge in activity due to favorable market conditions [68][70]. - The e-commerce landscape is evolving, with major platforms integrating content and commerce strategies to enhance user experience and drive sales [76][78][80].