转自：北京日报客户端 事情是这个样子的！ 刚从哈尔滨回来的同事 发给我一张图： 黄鹤楼不在武汉吗？ "尔滨"你这是把"异地搬迁"玩明白了？ 本地人挠头： "滨子，你连别的省地标都'冻'来了 家底还有剩吗？" 别担心，更"炸"的来了—— 2026哈尔滨国际冰雪经济博览会 1月6日-8日开整！ 冰雕黄鹤楼只是"开胃菜" 冰博会直接端出冰雪版满汉全席 "尔滨"3.0 不止有冰雪！ 冰雪之上是生活 谁说冬天来"尔滨"只能"冻并快乐着"？ "尔滨"3.0 直接把"生活仪式感"刻进冰雪里 冰博会配套的超300万平方米联动体验区 简直是"玩不够、吃不完、乐不停"的快乐星球 冰雪大世界超级冰滑梯重磅返场 2025年12月17日，游客在哈尔滨冰雪大世界园区体验"超级冰滑梯"（无人机照片）。 太阳岛雪博会的艺术雪雕自带滤镜 随便一拍都是大片 2025年12月9日拍摄的"雪人先生"。 中央大街非遗巡游 糖画、冰雕文创现场解锁 经过3年融（xiu）合（lian） "尔滨"美食也堪称"南北和解现场" 味蕾狂欢预警 冻梨雕花配冰糖葫芦 颜值甜值双在线 铁锅炖咕嘟着酸菜白肉 旁边摆着南方小甜点 怕冷？不存在的！ 暖屋姜茶无限续杯 中华巴洛 ...

Core Viewpoint - The development of the ice and snow economy in Heilongjiang is positioned as a new growth point for high-quality development and international cooperation, transforming natural resources into cultural and economic assets [1][4][28]. Group 1: Policy and Strategic Initiatives - In 2024, the State Council issued opinions to promote the high-quality development of the ice and snow economy, emphasizing the integration of ice and snow sports, culture, equipment, and tourism [4][10]. - Heilongjiang has implemented a series of policies to accelerate the construction of a world-class ice and snow tourism destination and economic hub, including the "Implementation Plan for High-Quality Development of Ice and Snow Sports" [4][5]. - The province has established a statistical monitoring system for the ice and snow economy, covering four major sectors: tourism, sports, culture, and equipment, to better quantify its economic impact [20]. Group 2: Economic Impact and Growth - The total output of Heilongjiang's ice and snow economy is projected to reach 266.17 billion yuan in 2024, with ice and snow tourism contributing the largest share at 182.33 billion yuan [5][20]. - The province aims to create a 100 billion yuan-level industrial cluster in the ice and snow economy, leveraging its unique climatic conditions to attract investment and talent [27][28]. - The ice and snow economy has significantly boosted local tourism, with the number of visitors and tourism revenue doubling during the 2023-2024 season [8][10]. Group 3: Infrastructure and Technological Advancements - Infrastructure improvements include the expansion of Harbin Airport and upgrades to urban transport networks, enhancing connectivity between airports, train stations, and tourist attractions [11]. - The introduction of smart technologies in venue management and visitor services has improved the overall experience for tourists, showcasing a model for managing large crowds effectively [18]. - The province is focusing on developing a comprehensive ice and snow equipment manufacturing sector, which has seen significant growth and innovation, including partnerships with leading brands [25]. Group 4: Cultural and Tourism Development - The transformation of Harbin Ice and Snow World into a year-round attraction reflects a shift from seasonal tourism to a more sustainable, all-year-round model [24]. - Collaborative efforts with neighboring provinces aim to create a Northeast Ice and Snow Tourism Grand Circuit, enhancing resource sharing and visitor experiences across the region [24]. - The integration of local culture and history into ice and snow tourism experiences is being emphasized to enhance the appeal and uniqueness of the offerings [17].

Core Viewpoint - The development of the ice and snow economy in Heilongjiang is heavily reliant on cultivating a high-quality talent pool, which is essential for driving innovation and sustaining growth in the industry [1][2]. Group 1: Talent Acquisition - The strategy emphasizes precise talent acquisition to meet the specific needs of the ice and snow industry, focusing on areas such as equipment manufacturing, tourism services, and technological research [1]. - A dual recruitment system is proposed to attract long-term talent while allowing them to maintain their original affiliations, facilitating resource sharing [1]. - The establishment of both online and offline platforms is crucial for attracting talent, with offline efforts centered around industrial parks and online initiatives involving a talent alliance [1]. Group 2: Talent Development - A sustainable talent development approach is necessary, combining external recruitment with internal training to create a continuous talent reservoir [2]. - The integration of education and industry is highlighted, with a focus on building collaborative platforms between leading companies, educational institutions, and research organizations [2]. - A multi-dimensional training matrix is proposed to streamline the transition from education to employment, ensuring that training aligns with industry needs [2]. Group 3: Talent Retention - Retaining talent and fostering a sense of belonging is critical for maintaining long-term competitiveness in the ice and snow industry [3]. - A comprehensive incentive mechanism is needed to enhance job security, career development, and rights protection for talent [3]. - Establishing a systematic career development pathway with multiple channels is essential for providing diverse growth opportunities for ice and snow professionals [3]. Group 4: Talent Utilization - Effective talent utilization is key to transforming talent strength into industrial strength, necessitating precise management of human resources [3]. - The creation of a talent sharing database is proposed to facilitate the movement of talent across enterprises, educational institutions, and regions [3]. - The development of a smart management system and a big data platform for talent in the ice and snow industry is essential for optimizing talent allocation and ensuring rapid matching of skills to job requirements [3].

Core Insights - The Chinese ice and snow industry is expected to exceed 1 trillion yuan by 2025, reaching 10,053 billion yuan, marking a significant growth phase driven by increased participation in ice and snow sports [1] - The industry is transitioning from a policy-driven phase to a high-quality development stage, focusing on structural optimization and expansion [1] Industry Growth and Trends - The popularity of ice and snow tourism is rising, with regions like Harbin and Changchun attracting more visitors from southern China during peak seasons [1][2] - The 2025-2026 snow season is anticipated to see a 50% to 70% increase in hotel bookings in areas with ski resorts, indicating strong demand [2] - The North Dake Lake Ski Resort reported over 1 million visitors for the 2024-2025 season, with pre-sale activities for the upcoming season exceeding 100 million yuan [2] Competitive Landscape - Ski resorts are enhancing their competitiveness through refined services, such as direct bus routes from airports and beginner-friendly ski packages [3] - The emergence of indoor ski resorts in southern China, like the world's largest indoor ski center in Shenzhen, is expanding the market and attracting diverse demographics [4] Industry Ecosystem - The ice and snow economy is creating a comprehensive industrial chain that includes equipment manufacturing, event operations, training services, and cultural tourism integration [5] - Consumers are increasingly seeking multifaceted experiences, leading ski resorts to offer combined activities like snow parties and cultural events [6] Challenges and Innovations - The industry faces challenges such as homogenization and safety management, with many ski resorts still focusing on basic skiing experiences [8][9] - To address these issues, new ice and snow projects are being developed, integrating local culture and technology to enhance visitor experiences [8] - Safety measures are being implemented, including reservation systems and smart monitoring to manage visitor flow and enhance safety [9] Future Outlook - The ice and snow economy is evolving from a focus on scale expansion to value creation, necessitating improvements in product differentiation and operational management [8] - The industry is moving towards a more sustainable model, appealing to a broader audience and promoting a healthy lifestyle [7]

Core Insights - The launch of the Changxing Badujia Ski Resort, with a total investment of 320 million yuan and covering over 50,000 square meters, adds a new dimension to Zhejiang's ice and snow economy, featuring four professional ski trails and a 3,500 square meter snow play area for local tourists [5][6] Group 1: Industry Development - Zhejiang has developed a unique "snow-making" path through technological breakthroughs and scene innovation, despite lacking natural snow resources [5] - The province has seen the emergence of over 10 ice and snow recreational facilities since the establishment of its first outdoor ski resort in 2006, significantly boosting public interest in ice and snow sports [5] - The expected number of ski visits in Zhejiang for the 2024-2025 season is projected to reach 1.29 million, ranking sixth nationally and first in southern China [5] Group 2: Economic Impact - The ice and snow industry in Zhejiang has formed a comprehensive industrial chain, with over 500 related enterprises covering research, production, and sales, contributing to a year-round thriving ice and snow economy [6] - Ningbo Ninghai is recognized as the "Hometown of Sports Poles," producing about 60% of global ski poles, with domestic orders expected to grow by over 50% this year [6] - Taizhou Luqiao is known as the "Hometown of Snow Boots," accounting for one-third of national production, with an annual output value exceeding 1 billion yuan [6] - The ice and snow industry clusters in regions like Huzhou, Ningbo, Jinhua, and Jiaxing are creating a full industrial chain ecosystem that integrates experience, equipment manufacturing, and business innovation [6]

在哈尔滨冰雪大世界近120万平方米的冰雕玉砌园区内，来自南京的游客举着手机与高达40余米的"冰雪 之冠"合影；不远处的冰滑梯旁，孩子们正排队等候；非遗代表性传承人现场用冰雪雕琢传统纹样…… 这片冰雪筑就的童话世界，正是中国冰雪经济升温的生动切片。 《中国冰雪产业发展研究报告（2025）》显示，2025年中国冰雪产业规模预计首次突破万亿元大关，达 到10053亿元。 近年来，随着"带动三亿人参与冰雪运动"成果的不断巩固和扩大，冰雪产业已从政策引导的起步阶段， 迈入规模扩张、结构优化的高质量发展新阶段。 元旦假期即将到来，"冰雪游"热度持续提升。哈尔滨、长春等地不断吸引南方游客北上赏雪玩冰。但同 时，同质化等问题制约着相关产业的提质升级，只有破解这些痛点，才能让"冰雪世界"垒得更高、持续 更久。 临近傍晚，吉林北大湖滑雪度假区的售票大厅里暖意融融，排队换雪具、雪服的游客摩肩接踵，工作人 员忙着帮游客调试雪鞋、固定雪板。 "这儿的雪质特别好，粉雪蓬松柔软。"游客宋先生告诉《证券日报》记者，这是他首次体验夜滑，度假 区完善的照明和安全保障让他印象深刻，而且滑完雪还能就近泡温泉。 去哪儿旅行数据显示，2025—2026 ...

Core Insights - The Chinese ice and snow industry is expected to exceed 1 trillion yuan by 2025, reaching 10,053 billion yuan, marking a significant growth phase driven by increased participation in ice and snow sports [1] - The industry is transitioning from a policy-driven phase to a high-quality development stage, focusing on structural optimization and expansion [1] Group 1: Industry Growth and Trends - The popularity of "ice and snow tourism" is rising, with cities like Harbin and Changchun attracting more visitors from southern regions during peak seasons [1][2] - The 2025-2026 snow season is anticipated to see a 50% to 70% increase in hotel bookings in regions with ski resorts, indicating strong demand [2] - The North Dake Ski Resort reported over 1 million visitors for the 2024-2025 season, with pre-sale activities for the upcoming season exceeding 100 million yuan [2] Group 2: Competitive Landscape and Consumer Preferences - Ski resorts are enhancing their competitiveness through refined services, such as direct bus routes from airports and beginner-friendly ski packages [3] - Consumers are seeking more than just sightseeing; they desire integrated experiences combining skiing with culture, social activities, and wellness [6] - The North Dake Ski Resort has expanded its offerings to include entertainment parks and cultural events, increasing its commercial facilities to 50 [6] Group 3: Industry Ecosystem and Supply Chain - The ice and snow economy is creating a comprehensive industry chain that includes equipment manufacturing, event management, training services, and cultural tourism [5] - The demand for ice and snow activities is boosting the growth of the upstream equipment manufacturing sector, with companies reporting order volumes three times higher than previous years [7] - The industry is evolving from a niche market to a more mainstream health-oriented lifestyle, supported by the integration of various industry segments [7] Group 4: Challenges and Innovations - The industry faces challenges such as homogenization and safety management issues, with many ski resorts still focusing on basic skiing experiences [8][9] - To address these challenges, new ice and snow projects are being developed, and safety measures are being enhanced through technology [8][9] - The shift from "scale expansion" to "value creation" is essential for the sustainable growth of the ice and snow economy, requiring improvements in product differentiation and operational management [8][9]

Core Insights - The article emphasizes the acceleration of new productive forces and the deepening of industrial transformation and upgrading, with "integration" becoming a prominent theme in industrial development [1] Group 1: Industrial Growth and Trends - The expected growth rate of industrial added value for the year is 5.9%, while digital industry revenue is projected to increase by 9% [1] - The core scale of the artificial intelligence industry is anticipated to exceed 1 trillion yuan [1] - The integration of traditional and emerging industries is breaking down barriers and fostering a more resilient and vibrant modern industrial system [1] Group 2: Cross-Industry Collaboration - Companies like ByteDance and ZTE are collaborating to launch new products, such as the "Doubao phone," reflecting a trend of cross-industry terminal creation [2] - In agriculture, traditional practices are evolving into smart agriculture through partnerships with emerging industries, enhancing efficiency and reducing costs [2] - In the automotive sector, companies like Dongfeng Motor are collaborating with tech firms like Huawei to innovate in areas such as intelligent driving systems and semiconductor production [3] Group 3: Digital and Real Economy Integration - Ulanqab in Inner Mongolia is becoming a key node in the "East Data West Computing" project, with significant investments in data centers and computing power [5] - National data shows a 10.2% year-on-year increase in enterprise spending on digital technologies, indicating a strong push towards digital integration in traditional industries [6] - The establishment of leading smart factories marks a significant leap towards intelligent manufacturing, with high application rates of AI technologies [6] Group 4: Innovation and Policy Support - The integration of technological and industrial innovation is being prioritized in national policy, with a focus on enhancing productivity and fostering new growth spaces [8] - Collaborative efforts between research institutions and industries are driving a comprehensive "two-innovation integration" practice across various sectors [8] - The rapid development of technology in areas like low-frequency technology for air conditioning and autonomous driving platforms showcases the vibrant innovation landscape in China [9]

Group 1 - The core idea of the news is that Liaoning and the entire Northeast region are actively exploring new opportunities in the "ice and snow economy" by introducing various innovative experiences and consumption models during the winter season [1] - The Northeast provinces are collaborating to enhance tourism offerings, with initiatives like the "Kanto Emotion·Ice and Snow Warm World" travel ticket, which connects popular ice and snow cities and offers discounts for travelers [2] - Liaoning is working with other provinces to develop the "Northeast Ice and Snow Corridor," integrating various cultural and tourism resources to create a synergistic effect in promoting ice and snow tourism [3] Group 2 - Liaoning is leveraging its northern cultural heritage by creating unique winter consumption scenarios and promoting them online, allowing consumers to earn points redeemable for tickets and local products [4] - The province has identified four core themes for winter tourism: "Ice and Snow + Hot Springs," "Ice and Snow + Ocean," "Ice and Snow + Sports," and "Ice and Snow + Folk Customs," focusing on enhancing the cultural experience [5] - A wide range of cultural activities, including nearly 300 events, are being organized to enrich the visitor experience, such as high-level artistic performances and local folk markets [6] Group 3 - Liaoning's winter tourism is characterized by accessible and affordable activities, such as skiing, which are designed to attract a broad audience [7] - New experiences like ice fishing are gaining popularity, with local businesses offering unique winter activities that combine leisure and cultural immersion [8] - The market for ice and snow equipment is growing, with local companies beginning to establish a presence in the sector, particularly in snow gear and related products [9]

眼下，冰雪游热度不断攀升，冰雪经济活力持续释放。放眼各地，在业态升级、产业融合与政策赋能的驱动下，冰雪经济正成为提振消费、推动 区域高质量发展的重要引擎。 ■冰雪游热度不断攀升 冰雪经济活力持续释放 河北省围场满族蒙古族自治县庙子沟村平均海拔约1500米，冬季雪期长达120天，得天独厚的"冷资源"为冰雪游发展提供了优越条件。 ■打造"冰雪+"消费新场景 激发消费活力 《中国冰雪产业发展研究报告（2025）》显示，2025年中国冰雪产业规模将突破万亿元。各地通过业态升级、产业融合等，打造"冰雪+"消费新场 景，持续激发消费活力。 2025至2026雪季，崇礼各滑雪场还将举办、承办大量赛事活动。这个雪季，国际雪联自由式滑雪和单板滑雪大跳台世界杯等国际级与国家级高水 平雪上赛事在崇礼举办，让广大雪友近距离感受竞技体育的魅力。 验。 今年冰雪季，黑龙江省铁力市依托得天独厚的冰雪资源，推出了"冰雪+温泉""冰雪+运动"等系列特色旅游产品，力求给游客们带来更好的冰雪体 新雪季，河北崇礼各大滑雪场在设施升级、赛事引进与服务优化方面全面发力，推动冰雪经济持续升温，为雪友打造更专业、更富趣味的滑雪度 假目的地。 今年，湖北神农 ...