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数字为翼、产业为基、文旅为媒 乐陵以民生底色绘就特产兴城新图景
Huan Qiu Wang· 2025-11-07 10:41
Core Insights - The article highlights the transformation of Leiling City through digital empowerment, industry upgrades, and improved public services, showcasing a model of high-quality county-level development [1][21]. Digital Empowerment - The "Zaocheng Neighbors" smart community app has become essential for residents, integrating 15 convenient services and processing over 5,000 community requests [2][4]. - The "One Network Management" platform in Dingwu Town consolidates key data for efficient governance, enabling 23 services to be managed via a mobile app [6]. Cultural and Tourism Integration - Leiling's film city attracts significant tourist traffic, with over 201,700 visitors during the 2025 Mid-Autumn Festival and National Day holidays, showcasing the effectiveness of its "film-tourism integration" strategy [7][9]. - The introduction of the "Leiling Cultural Tourism Enjoyment Card" aims to enhance the consumer experience across over 100 businesses [11]. Industry Upgrades - The TaiShan Sports Industry Group has innovated with carbon fiber gymnastics equipment, positioning itself as a leading supplier for international events [12]. - Traditional industries, such as juice production at Huiyuan Group, have adopted transparent production processes and advanced technology, significantly increasing sales [14]. Public Welfare and Services - Leiling has implemented a free public transport policy, resulting in a 3.8-fold increase in passenger numbers, with 222.3 million rides in 2024 [15][17]. - Community initiatives, such as the "Mid-Autumn Festival Banquet" for seniors and various skill training programs, enhance the quality of life for residents [15]. Specialty Product Innovation - The transformation of the Jinsi Xiaozhao (golden silk jujube) from a local specialty to a high-value product through technological advancements has significantly increased its market value [18][20]. - The brand value of "Leiling Jujube" has reached 3.551 billion yuan, ranking third nationally in jujube brands [20].
聊城市培育全链条放心消费新场景
Qi Lu Wan Bao· 2025-10-15 22:47
Core Viewpoint - The article emphasizes the efforts of Liaocheng's market regulatory authority to enhance consumer confidence and promote new consumption scenarios by integrating regional特色产业发展 and accelerating the application of technological achievements in the consumption field [1] Group 1: Consumer Scenarios Development - Liaocheng's market regulatory authority is focused on creating diverse and reliable consumption scenarios tailored to different types of businesses such as supermarkets, scenic spots, e-commerce, and rural areas [1] - The initiative includes five major actions: optimizing the cultivation of reliable consumption units, improving the consumption environment, enhancing market order, boosting consumer rights protection efficiency, and upgrading the quality of consumption supply [1] - As of now, 454 businesses related to local industries have been included in the reliable consumption cultivation database [1] Group 2: Industry-Specific Initiatives - For the Lingzhi industry, a "Lingzhi Fairy Grass" themed live streaming platform has been established, ensuring strict product admission standards and addressing consumer complaints proactively [2] - The Ejiao industry has developed a consumption route that includes an Ejiao museum and a film city, with 33 offline businesses offering unconditional returns [2] - In the Sanghuang industry, training sessions have been conducted for local farmers to enhance product quality control and protect consumer rights [3] Group 3: Consumer Rights and Safety Measures - The Koi industry is integrating reliable consumption elements into Koi Town, focusing on creating a reliable consumption cluster and regulating business practices within the industry park [3] - The agricultural products sector is implementing comprehensive safety measures, including source control, traceability, and rights protection, to ensure consumer confidence [3] - A total of 98 unconditional return units and 6 units with advance compensation mechanisms have been established, along with 15 consumer rights protection service stations [3]
跟着电影去旅游 多地推出电影主题旅游线路
Yang Shi Wang· 2025-10-08 05:09
Core Insights - The integration of film and tourism is becoming a new trend in various regions of China, with themed travel routes being developed to attract visitors [1][5][6] Group 1: Film-Related Tourism Initiatives - During the National Day and Mid-Autumn Festival holidays, regions like Beijing, Anhui, and Sichuan launched multiple film-themed travel routes, promoting the concept of "visiting locations featured in films" [1] - Huangshan, known for its stunning landscapes and as an inspiration for the film "Avatar," attracted over 30,000 visitors daily during the holiday period [3] - Anhui's Ma'anshan has become a cultural hotspot due to its connection with the animated film "Chang'an San Wan Li" and poet Li Bai, offering themed activities that combine film and tourism [5] Group 2: Technological Integration in Cultural Experiences - The immersive XR experience project "Empire Code - Qin Shi Huang's Tomb" has gained popularity, merging technology and culture to enhance visitor engagement during the holiday [8] - In Hangzhou, the West Lake area has introduced innovative attractions like the "Xizi Magic Box," which combines traditional aesthetics with modern technology, drawing significant tourist interest [10] Group 3: Regional Tourism Growth through Film - The Tang City and Han City film shooting bases in Hubei have seen increased visitor numbers due to their association with over 300 film productions, leading to the creation of an "film check-in map" for tourists [12] - The integration of various filming locations and services in Xiangyang is fostering a comprehensive service system that supports diverse filming needs, enhancing the region's appeal as a tourist destination [12]
从观影到入戏,国庆假期“影视+旅游”热潮持续
Da Zhong Ri Bao· 2025-10-07 00:42
Core Insights - The article highlights the growing trend of integrating film and tourism in Shandong during the National Day holiday, with various innovative projects attracting tourists and revitalizing the local film tourism industry [2][3][6]. Group 1: Film and Tourism Integration - Shandong has seen a surge in "film + tourism" projects, with popular shows like "生万物" and "我们的河山" driving visitor interest and engagement [2][3]. - The "红嫂家乡" tourism area organized a film culture festival, featuring themed activities that attracted thousands of visitors daily [3][7]. - Interactive experiences, such as dressing up as characters from popular shows and participating in themed events, have enhanced visitor engagement [3][4]. Group 2: Visitor Experience and Engagement - The 乐陵影视城 has created immersive experiences that allow visitors to "travel through time," featuring performances and interactive games that reflect different historical periods [4][6]. - The park offers over 100 performances daily, ensuring that visitors have continuous entertainment options throughout their visit [5][6]. - The integration of cultural experiences, immersive performances, and themed dining options has made the film city a popular destination for tourists [6][7]. Group 3: Innovative Programming - The "红嫂家乡" tourism area has developed red-themed performances that combine entertainment with educational elements, attracting large audiences [7]. - New immersive theatrical productions, such as "重走支前路," provide visitors with a deeper understanding of historical events while engaging them in the narrative [7]. - The combination of film, red tourism, and rural tourism has created a unique model that has garnered positive feedback from visitors and boosted local consumption [7].
跟着电影去旅游 国庆档新片为各景区景点留住客流
Yang Guang Wang· 2025-10-05 01:13
Group 1 - The box office for the 2025 National Day holiday has reached 1.174 billion yuan, indicating a strong consumer interest in films during the holiday period [1] - The trend of "traveling with movies" has emerged as a new driver for holiday consumption, with locations featured in films attracting significant tourist traffic [1] - In Quanzhou, popular filming locations have seen a nearly 30% increase in visitors compared to the same period last year, with 129,700 tourists recorded in the first two days of the holiday [1] Group 2 - The film "The Volunteers: Blood and Peace" has led to a 50% increase in daily visitor traffic at the Hongfeng Film and Television Base compared to the same period last year [2] - The base has developed one-day and two-day tour packages that connect multiple filming locations, enhancing the overall tourist experience [2] - Discounts are offered at partner hotels, restaurants, and homestays for visitors who present movie tickets or base entry tickets, promoting local tourism [2]
“东方好莱坞”横店影视城沉浸游火热
Zhong Guo Xin Wen Wang· 2025-10-02 03:56
Core Insights - The article highlights the growing popularity of immersive experiences at Hengdian World Studios, often referred to as the "Oriental Hollywood," which is the largest film and television production base globally [1][3]. Group 1: Immersive Experience - Hengdian World Studios has introduced various immersive experience projects to attract tourists, allowing them to engage in interactive activities with NPCs (non-player characters) [1][3]. - During the recent National Day and Mid-Autumn Festival holiday, the studios featured over 40 resident NPCs who provided emotional engagement and performance for visitors [3][4]. - Tourists are encouraged to participate actively, with many choosing to become NPCs themselves, experiencing the filming process firsthand [3]. Group 2: Technological Integration - The studios are leveraging technology to create digital, networked, and intelligent immersive experiences, such as a large indoor flying cinema that offers a unique flying experience [4]. - The "Hengdian Star Scout Program" and "I Experience Filming in Hengdian" projects allow visitors to participate in short film shoots for free, enhancing their engagement with the film-making process [4].
乐陵:“光影”赋能文旅融合 激活县域经济高质量发展新动能
Qi Lu Wan Bao Wang· 2025-09-29 05:21
Core Viewpoint - The city of Le Ling is rapidly developing into a leading destination for film and television production in Northern China, leveraging its cultural assets and tourism potential to drive economic growth [1][5]. Group 1: Film and Television Development - The TV series "Guose Fanghua" won the "Best Art Award" at the Bai Yu Lan Awards, with 90% of its scenes filmed in Le Ling Film City [1]. - The upcoming film "Tang Tan 1900" is expected to attract significant tourist traffic, with nearly 700,000 visitors and over 90 million yuan in tourism revenue during the Spring Festival [1]. - Le Ling Film City has been established to capitalize on the overflow of the Beijing film industry, with policies aimed at promoting high-quality development in the film and cultural industry [2][5]. Group 2: Infrastructure and Services - Le Ling's proximity to Beijing (just over two hours by car) significantly reduces filming costs and enhances the operational environment for film crews [2]. - The city has introduced 66 new brand stores, added over 8,400 hotel and guesthouse beds, and improved public transport to support tourism [2]. - A comprehensive service chain has been developed, including free public transport and 17 popular tourist spots to enhance visitor experience [2]. Group 3: Visitor Engagement and Experience - The film city has created immersive experiences, allowing visitors to participate in storylines and interact with NPCs, thus enhancing engagement [3]. - Over 30 interactive experiences have been introduced, including opportunities for visitors to act in films and create content for social media platforms [3]. - By July 2025, more than 30,000 extras have been recruited, contributing to local consumption and economic activity [3]. Group 4: Regional Economic Impact - The success of the film city has positively impacted surrounding areas, with local businesses experiencing growth due to increased visitor traffic [4]. - New businesses, such as a homestay and a diversified leisure farm, have emerged in response to the influx of tourists [4]. - The city has been recognized as a "national county-level commercial leader," reflecting its vibrant night economy and brand attraction [4]. Group 5: Future Development Strategy - Le Ling aims to create a comprehensive "film + culture + industry" ecosystem, enhancing its reputation and economic vitality [5]. - The city plans to further develop themed immersive experiences, such as the "70s and 80s Memory Theme Immersive Street," to attract more visitors [4][5]. - The integration of film and tourism is expected to bring in younger demographics, boosting the city's profile and consumption levels [5].
浙江横店:沉浸式文旅体验引客来
Zhong Guo Xin Wen Wang· 2025-09-28 03:05
Core Viewpoint - The article highlights the immersive cultural tourism experience in Hengdian, Zhejiang, which attracts visitors through innovative interactions and engaging activities [1]. Group 1: Immersive Experience - Hengdian has introduced NPCs (non-player characters) to enhance visitor engagement, creating a unique and interactive environment [3][5][11]. - The "no waste scenic area" initiative is promoted through NPCs, encouraging visitors to participate in sustainable tourism practices [3][5]. Group 2: Visitor Engagement - Tourists are actively participating in various activities, including taking photos and interacting with NPCs, which enhances their overall experience [9][15]. - The presence of NPCs performing and engaging with visitors has drawn significant attention, contributing to a lively atmosphere [11][19]. Group 3: Cultural Products - Visitors are shown selecting cultural and creative products, indicating a growing interest in local craftsmanship and souvenirs [13].
乘影视主题列车去横店“飙演技”
Core Insights - The launch of the G9291 film-themed tourist train from Nanjing to Hengdian marks the acceleration of the "high-speed rail + film + tourism" integration model in the Yangtze River Delta region [3] - The immersive experience includes interactive elements with NPCs and themed train carriages representing popular films, enhancing the travel experience into a live-action role-playing adventure [3] - The initiative coincides with the one-year anniversary of the Hangzhou-Wenzhou high-speed rail, creating a "2-hour traffic circle" that promotes a shift from fast travel to leisurely exploration [4] Group 1 - The G9291 train carried 576 tourists, showcasing the growing popularity of film-themed travel experiences [3] - The train features eight carriages transformed into scenes from popular dramas, allowing passengers to engage in interactive storytelling [3] - Upon arrival, tourists can choose customized film-themed itineraries based on different demographics, such as youth, seniors, and families [3] Group 2 - Tourists stay at the upgraded "Hengdian Into the Scene" hotel, which integrates accommodation with film production experiences [4] - The two-day itinerary immerses visitors in a cinematic atmosphere, covering all aspects of their stay from dining to entertainment [4] - Hengdian plans to expand its film-themed train network, leveraging its film resources to enhance the integration of film, culture, and tourism [4]
乐陵聚力打造“影视+文旅”顶级IP 推动文旅融合高质量发展
Qi Lu Wan Bao Wang· 2025-09-23 13:57
Group 1: Cultural and Tourism Development - Le Ling has a rich cultural heritage and numerous tourism resources, including 11 national A-level tourist attractions and 52 cultural heritage sites [1] - The city has adopted a "cultural tourism revitalization" strategy, leveraging opportunities from the Beijing film industry to develop Le Ling Film City, creating a new path for cultural tourism integration [2][3] - The integration of film and tourism has led to significant visitor increases, with the film city attracting over 70 million visitors during peak seasons and generating substantial revenue [4][6] Group 2: Film Industry Growth - Le Ling Film City has established partnerships with over 100 domestic film companies and has hosted notable productions, enhancing its reputation in the film industry [3][4] - The city has seen a rapid increase in the number of registered film-related enterprises, with 178 new companies established in the past two years [6] - The film industry has created over 8,400 new hotel and accommodation beds, significantly boosting local tourism and hospitality sectors [6] Group 3: Infrastructure and Service Enhancement - Le Ling is developing comprehensive tourism infrastructure, including cultural exhibition centers and transportation services, to improve visitor experience [7] - The city has introduced various tourism routes and experiences, focusing on red tourism, ecological sightseeing, and immersive film experiences [7] - The establishment of smart tourism services and new attractions has enhanced the overall tourism experience, attracting a younger demographic [7] Group 4: Cultural Prosperity and Community Engagement - The city has invested in public cultural services, achieving recognition for its libraries and cultural stations, which enhances community engagement [8] - Various cultural events and activities have been organized, promoting local arts and community participation [8] - The establishment of cultural research and creative bases has further enriched Le Ling's cultural landscape, fostering local talent and creativity [8]