Investment Rating - The report maintains an investment rating of "A" for the textile and apparel industry [1] Core Insights - Adidas reported a 14% year-on-year revenue growth in its brand under constant currency for the first half of 2025, with total revenue reaching €12.105 billion, a 7% increase compared to the previous year [4][19] - The report highlights that all regional markets for Adidas achieved double-digit growth under constant currency [20] - The overall textile and apparel sector has shown a decline of 2.14% in the SW textile and apparel index, underperforming the broader market [22] Summary by Sections Company Performance - Adidas' FY2025H1 revenue increased by 7% to €12.105 billion, with a net profit growth of 121% to €798 million [4][19] - The company's gross margin improved by 0.9 percentage points to 51.9%, driven by lower product and transportation costs [5][19] - The report anticipates that for FY2025, Adidas will maintain its guidance of high single-digit revenue growth under constant currency, with operating profit expected to be between €1.7 billion and €1.8 billion [20] Market Dynamics - The textile and apparel sector's retail sales growth for the first half of 2025 was 3.1%, with sports and leisure goods showing a robust growth of 22.2% [11] - The report notes that the SW textile and apparel sector has lagged behind the broader market, with various sub-sectors experiencing declines [22] Regional Performance - In the European market, Adidas' revenue grew by 9% to €3.983 billion, while in North America, it increased by 6% to €2.523 billion [21] - The Greater China market saw an 8% revenue increase to €1.827 billion, and emerging markets experienced an 18% growth to €1.632 billion [21] Valuation Metrics - As of August 1, the PE-TTM for SW textile manufacturing was 20.94, while for SW apparel and home textiles, it was 27.69, indicating high valuation levels compared to historical averages [30]

事实上，类似 LV "路易号" 这样的首店、旗舰店，正逐渐成为拉动消费的关键力量。RET 睿意德数据显示，拥有首店的购物中心客流量平均提升 20%-30%，销售额增长 15% 以上。首店，已然成为商业竞争中的超级流量入口。 上海，作为首店经济蓬勃发展的前沿阵地，数据十分亮眼。央视网数据显示，今年 1 至 4 月，上海新增首店 301 家，其中高能级首店占比 15.95%。自 2015 年率先提出发展首店经济以来，上海持续发力，今年更是从展会支持、通关便利、财政激励等多维度强化扶持，对亚洲及以上级别首店给予 100 万元一次性 奖励，持续吸引优质首店资源。 前段时间，LV 在上海兴业太古汇打造的 30 米高、1600 平方米的 "路易号" 船型概念旗舰店正式亮相。开业当天，尽管高温橙色警报拉响，南京西路却因慕 名而来打卡的人群变得热闹非凡，工作日的冷清一扫而空。这艘 "巨轮" 不仅成为 LV 品牌形象的独特展示窗口，其与对面星巴克烘焙工厂的 "有趣对视"， 在社交平台引发大量二创，持续吸引大众目光，成为新晋网红打卡点。 不过，从上半年首店资料来看，尽管核心商圈依旧备受青睐，但新兴区域凭借差异化特色，正不断吸引品 ...

Core Viewpoint - Louis Vuitton's chocolate store in Shanghai will close on August 10, 2025, marking the end of its operational cycle, with no immediate plans for relocation or reopening in China [1][3]. Company Summary - The chocolate store, which opened on July 22, 2022, was Louis Vuitton's first chocolate specialty store in China and the third globally, following locations in Paris and Singapore [6]. - The store featured products designed by Michelin pastry chef Maxime Frédéric, with prices ranging from 240 yuan to 3200 yuan, and became popular on social media as "LV's cheapest item" [6][5]. - Despite the closure, Louis Vuitton will continue to operate chocolate stores in Paris, Singapore, and New York [1]. Industry Summary - The chocolate industry is facing challenges due to high cocoa prices, which have led several companies to increase prices, reduce packaging sizes, and enhance supply chain resilience [11][13]. - Cocoa prices have remained high due to supply chain vulnerabilities, climate change, and long-term investment issues in major producing countries like Côte d'Ivoire and Ghana [11]. - Companies like Ferrero and Mars have already implemented price increases in response to rising raw material costs, with adjustments ranging from 6% to double-digit increases [13][14]. - The trend of luxury brands entering the food and beverage sector aims to enhance brand experience and attract a broader consumer base, potentially leading to future purchases of core luxury products [9].

Core Insights - Gucci and its parent company Kering Group reported significant declines in their financial performance for the first half of the year, with Gucci's revenue dropping by 26% to €3.027 billion and operating profit halving to €486 million [1][2] - Kering Group's total revenue fell by 16% to €7.587 billion, and net profit plummeted by 46% to €474 million [1] Group 1: Financial Performance - Gucci's revenue has declined for six consecutive quarters, with a double-digit percentage drop each quarter since 2024, returning to levels seen in the first half of 2017 [2] - The Asia-Pacific region, including China, saw a comparable revenue decrease of 21%, while the Japanese market experienced a 20% decline [3] - Kering Group closed 18 Gucci stores globally in the first half, with 7 located in the Asia-Pacific region due to the challenging market conditions [3] Group 2: Market Comparison - Other luxury brands are also facing challenges, with LVMH reporting a 22% decline in net profit, although some brands like Hermès saw an 8% revenue increase [5] - Miu Miu, a younger brand under Prada Group, achieved a remarkable 49.2% growth, indicating a successful strategy targeting younger consumers [5] Group 3: Consumer Behavior - The decline in Gucci's performance reflects a shift in preferences among younger consumers, who are moving away from luxury brands towards investment items like gold [5][6] - The changing economic environment has impacted the middle class, affecting brands like Gucci that do not position themselves as ultra-luxury [5][6]

来源：金融界 在日本和欧洲的游客大幅减少在奢侈品上的支出，拖累了奢侈品行业的销售，使这个正在努力应对繁荣 期结束和美国关税影响的行业面临更大挑战。伯纳德·阿尔诺旗下的奢侈品巨头路威酩轩（LVMH）、 普拉达（Prada）和蒙克莱（Moncler）第二季度的销售额都受到了在欧洲和日本的游客减少消费的影 响。 去年，消费者趁日元走软之机，涌入日本购买名牌包包和鞋子，从而提振了不断下滑的奢侈品销售。当 时日元汇率已跌至30多年来的最低水平。与此同时，由于美元走强增强了美国游客在海外的购买力，他 们在欧洲的奢侈品店里肆意消费。但随着日元的复苏和美元的贬值，这些有利因素今年已经消失。路威 酩轩首席财务官卡巴尼斯表示，游客消费模式的变化，是其关键的时尚和皮具部门第二季度销售额有机 下降9%的主要原因。（英国金融时报） ...

8月4日，开云集团(Kering)与太古地产宣布建立以可持续发展为核心的合作伙伴关系，旨在提升开云集 团于中国内地及香港特别行政区太古地产旗下商场内所有新开及现有门店的环境、社会及公司治理 (ESG)表现。 此次合作结合开云集团的"开云绿筑共建指南"，开云集团及旗下高端精品品牌将参与太古地产的"Green Retail Partnership"计划。该计划是太古地产于2024年为零售合作伙伴打造的专属可持续发展计划，重点 包括推动可持续门店设计、加强ESG数据共享和监测，以及提升门店运营的环保表现。 太古地产将为开云集团的新开门店提供技术指引，指导其实践可持续设计及装修，包括照明、室内设计 布局、环保物料，以及能源与用水管理等范畴。双方还将加强数据监测和分享，并提升门店运营的环保 表现。 为扩大业主与租户合作所带来的可持续效益，双方将成立联合工作小组，推动落实合作内容和措施，包 括改善开云集团设于太古地产零售商场的现有门店的数据分享，以及加强双方就气候风险评估、可再生 能源应用、隐含碳排放、循环设计，以及能源、用水及废物管理等重点范畴的积极探讨，并一同研发提 升可持续发展表现的方案。 (开云集团) ...

Group 1: Company Performance - Hermès reported a 9% sales growth in Q2, reaching €3.9 billion, with all regions showing growth. Leather goods sales increased by 14.8% to €1.76 billion, while watch sales declined by 5.5% to €130 million [14] - Adidas achieved a 7.3% increase in net sales for H1, totaling €12.1 billion, with a gross margin rise of 0.9 percentage points to 51.9% and operating profit up 70% to €1.2 billion [2] - Prada's H1 revenue reached €2.74 billion, marking a 9.1% increase at constant exchange rates, with retail sales up 10.1% to €2.453 billion [2][3] Group 2: Strategic Developments - Kering announced a €20 million signing bonus for new CEO Luca de Meo, alongside a nearly €9 million annual salary, which has positively impacted the company's stock price, rising 24% since the announcement [3] - PUMA appointed Andreas Hubert as COO, effective September 1, to streamline operations by integrating procurement, IT, and logistics under one role [6] - Arena appointed Mark Pinger as the new Chief Brand Officer, effective October 1, leveraging his background in sports and experience in strategic roles [7] Group 3: Market Trends and Challenges - L'Oréal's Q2 sales grew by 1.6% to €22.47 billion, with an operating margin of 21.1%, indicating a recovery from previous performance issues [8] - Canada Goose reported a strong start to the new fiscal year with a 22.4% revenue increase to CAD 107.8 million, showcasing brand resilience [9] - SMCP's sales grew by 2.7% to €601.1 million, with all regions outside Asia showing growth, indicating a stable performance despite regional challenges [11] Group 4: Leadership Changes and Impacts - Jil Sander's CEO Serge Brunschwig resigned after six months, indicating potential instability in leadership [13] - Nicolas Puech, the largest individual shareholder of Hermès, no longer holds shares, raising concerns about brand image and market confidence [5][6]

Group 1: Financial Performance - Hermès reported a 9% sales growth in Q2, reaching €3.9 billion, with all regions showing growth [15] - Adidas achieved a 7.3% increase in net sales to €12.1 billion, with a significant 70% rise in operating profit to €1.2 billion [2] - Prada's net revenue for H1 reached €2.74 billion, reflecting a 9.1% growth at constant exchange rates [3] - Canada Goose experienced a robust start to the fiscal year with a 22.4% increase in global revenue to CAD 107.8 million [10] - L'Oréal's sales for H1 were €22.47 billion, with a 1.6% growth, and an operating profit margin of 21.1% [9] - SMCP reported a 2.7% increase in sales to €601.1 million, with growth in all regions except Asia [11] Group 2: Management Changes - Kering appointed Luca de Meo as CEO, offering a €20 million signing bonus, which positively impacted the stock price [4] - PUMA appointed Andreas Hubert as COO, aiming to streamline operations by integrating various functions [8] - Arena announced Mark Pinger as the new Chief Brand Officer, effective October 1, 2025 [8] - Jil Sander's CEO Serge Brunschwig resigned after six months in the position [14] Group 3: Brand and Market Insights - The performance of Prada's main brand declined by 1.9%, while Miu Miu surged by 49.2%, indicating a divergence in brand performance [3] - Hermès' leather goods sales grew by 14.8%, while the watch segment faced challenges with a 5.5% decline [15][16] - L'Oréal's digital transformation efforts are beginning to show results, with a growth acceleration from Q1 to Q2 [9] - The luxury market is showing resilience, with brands like Canada Goose capitalizing on strong demand [10]

Group 1 - The core viewpoint of the articles highlights a significant shift in consumer behavior, with a surge in bank deposits reaching 47 trillion, a 32% year-on-year increase, indicating deep economic anxiety and a return to conservative spending habits [2] - The trend of "consumption downgrade" is evident across various sectors, with high-end products seeing declining sales while basic necessities remain in demand, as reflected in the rising food consumption and falling sales of cosmetics and luxury goods [2] - The luxury goods market has experienced a notable decline, with an 18% drop in overall luxury sales in the first quarter, signaling a shift away from consumption upgrades even among high-net-worth individuals [2] Group 2 - The restaurant industry is also affected, with a preference for affordable meal options under 30, while traditional dining experiences are losing popularity, emphasizing the importance of cost-effectiveness [4] - The real estate market is witnessing a downturn in rental prices in major cities, driven by a decrease in demand as young people leave urban areas for various reasons, leading to landlords offering incentives to retain tenants [4] - The automotive market has shifted from luxury vehicles to more practical options, with a decline in sales of high-end brands and a rise in demand for small electric cars and used vehicles, reflecting a change in consumer priorities towards economic practicality [4]

Investment Rating - The report assigns an "Outperform" rating to multiple companies including Nike, Midea Group, JD Group, Gree Electric, Anta Sports, Haier Smart Home, and others, while Lulu Lemon is rated as "Neutral" [1]. Core Insights - The report highlights that the earnings season in Europe and America is causing market volatility, exacerbated by uncertainties surrounding tariffs from the Trump administration [4][6]. - The performance of various sectors shows that gambling, overseas cosmetics, and pet products are outperforming the MSCI China index, while sectors like luxury goods and overseas sportswear are experiencing significant declines [4][12]. Sector Performance Overview - Weekly performance: Gambling > Overseas Cosmetics > Pets > Gold and Jewelry > Snacks > Domestic Cosmetics > Domestic Sportswear > Credit Cards > US Hotels > Daily Necessities > Luxury Goods > Overseas Sportswear, with respective weekly changes of 0.6%, -0.6%, -1.6%, -2.2%, -2.2%, -2.5%, -2.7%, -4.5%, -5.5%, -6.6%, -7.6%, and -9.0% [5][15]. - Monthly performance: Gambling > Domestic Sportswear > Domestic Cosmetics > Credit Cards > Luxury Goods > Overseas Cosmetics > US Hotels > Snacks > Daily Necessities > Gold and Jewelry > Overseas Sportswear > Pets, with respective monthly changes of 4.3%, -0.3%, -3.1%, -4.2%, -4.5%, -5.1%, -5.7%, -8.1%, -8.4%, -11.7%, -12.4%, and -14.4% [12][15]. - Year-to-date performance: Gold and Jewelry > Domestic Cosmetics > Overseas Cosmetics > Pets > Snacks > Daily Necessities > Credit Cards > Gambling > Domestic Sportswear > US Hotels > Overseas Sportswear > Luxury Goods, with respective year-to-date changes of 142.3%, 49.4%, 35.6%, 34.8%, 20.9%, 20.7%, 7.4%, 3.3%, 2.4%, -1.5%, -11.0%, and -13.7% [12][15]. Valuation Analysis - The report indicates that most sectors are still undervalued compared to their average valuations over the past five years, with expected PE ratios for 2025 as follows: - Overseas Sportswear: 31.7x (51% of 5-year average) - Domestic Sportswear: 12.8x (74% of 5-year average) - Gold and Jewelry: 24.7x (43% of 5-year average) - Luxury Goods: 23.3x (41% of 5-year average) - Gambling: 17.4x (26% of 5-year average) - Overseas Cosmetics: 39.7x (62% of 5-year average) - Domestic Cosmetics: 30.9x (58% of 5-year average) - Pets: 41.7x (45% of 5-year average) - Snacks: 22.4x (37% of 5-year average) - Daily Necessities: 23.3x (71% of 5-year average) - US Hotels: 28.9x (18% of 5-year average) - Credit Cards: 29.7x (59% of 5-year average) [10][19].