同时，各地景区积极加强安全管控，通过公共媒体、自媒体等渠道及时发布流量信息，提前做好客 流引导。在景区出入口、核心游览点、交通换乘点、缆车上下点、陡峭路段等关键位置，加强游客疏 导，加设防护装置，维持游览秩序，避免人员过度聚集、失足滑倒、突发踩踏等带来安全风险。 节日期间，辽宁省博物馆为确保文物得到妥善保护以及参观秩序的稳定，当馆内观众流量达到瞬时 承载量峰值时，采取暂缓放行的措施。盘锦市红海滩风景廊道景区做好科学分流，严防瞬时拥堵。 在火种收缴岗，对防火设备及应急预案进行检验；在餐饮商铺，对食品卫生与用电安全进行重点查 看；在东山乐园，对大型设备应急制动系统进行测试……为确保"两节"假期旅游安全，千山旅游集团对 旗下各景区游客中心、游乐设施等重要点位进行了"拉网式"排查。 营造安全有序的市场环境，让广大游客度过一个欢乐祥和的假期，连日来，辽宁省文旅系统持续加 大旅游景区、文化活动场所等重点区域安全隐患排查力度，强化应急值守，确保一旦发生突发情况，第 一时间响应处置。同时，联合交通、公安、市场监管等部门，严厉打击无证经营、强迫购物、虚假宣传 等行为。 在此期间，全省各文旅场所查隐患、找问题，全力做好"源头"管 ...

今年国庆、中秋"双节合体"，带来8天长假。我市推出超600场文旅活动，带市民游客感受热烈喜庆 的节日氛围、浓郁的传统民俗味道，解锁更多文商体旅展融合新玩法。美团数据显示，南京位列文旅消 费Top10目的地城市首位。 市文旅局10月8日晚发布数据，南京智慧旅游大数据运行监测平台显示，并经综合测算，8天长假 全市接待游客量2009.7万人次，旅游总收入279.4亿元，比去年国庆假期分别增长30.2%和34.8%，日 均分别增长13.9%和15.6%。 同时，在这个假期，全市各级商务系统围绕"吃住行游购娱"全链条统筹做好供应保障工作，市区协 同打造多元业态融合新场景，消费市场红红火火。数据显示，假期8天，全市百家重点商贸企业销售额 达39.5亿元，和去年同期相比增长4.7%。 外地游客占比超七成，浙江成最大客源地 如10月1日晚，第六届熙南里中秋笪桥灯市启幕，众多市民游客在璀璨的"灯火天街"下，听大戏、 逛市集；长假期间，南京金牛湖茉莉花国庆烟火嘉年华璀璨绽放，以水上烟花为核心，融合水上特技和 无人机表演；10月4日—6日，汤山旷野音乐谷内举办2025华晨宇火星演唱会，夜幕下动人的旋律和绚 烂的烟花秀交织，带来赏心 ...

Core Insights - Hainan is positioning itself as an "International Tourism Consumption Center" by focusing on three key areas: duty-free shopping, medical services, and education, creating a dual-enabled consumption ecosystem that attracts both domestic and international consumers [1][5] Medical Consumption - Hainan's medical services have gained international recognition, with over 100,000 foreign guests receiving high-end traditional Chinese medicine services at Sanya International Friendly Medical Resort [2] - The Sanya Municipal Hospital has conducted international training programs, enhancing medical tourism and creating a positive feedback loop of training, dissemination, and attraction [2] - Innovative service models, such as integrating traditional Chinese medicine concepts into tea products, are gaining popularity and contributing to market growth [3] Educational Consumption - The establishment of the Beilefeld University of Applied Sciences in Hainan marks a significant step in attracting international educational resources, with current enrollment at 573 students and expectations to reach 6,000 by the end of the 14th Five-Year Plan [4] - Hainan has also implemented Sino-foreign cooperative education models, attracting 26 renowned domestic and international universities, with a target of over 10,000 students by the 2025 academic year [4] Duty-Free Shopping - Hainan's duty-free shopping policies have seen significant success, with over 2 trillion yuan in monitored duty-free shopping amounts and 30 million shoppers since the new policies were implemented [4] - Innovative shopping methods, such as "immediate purchase and pick-up" and "guaranteed pick-up," have enhanced the shopping experience for travelers [4] Policy Support - Hainan's "zero tariff, low tax rate, and simplified tax system" provide a solid foundation for consumption recovery, with continuous optimization of duty-free shopping limits and categories since the 2020 policy implementation [5] - A series of breakthrough open policies have been introduced to boost consumption, including measures for seamless customs clearance and tax refunds for departing travelers [6] - The provincial government has outlined a three-year action plan to stimulate and expand consumption, with over 35 specific measures and a financial commitment of over 10 billion yuan [6]

产品供给提质升级，流量变"留量" 假日期间，全省联动推出4200多项文旅活动，为游客提供集艺术展演、文博展览、互动体验于一体的文 旅大餐，推动文旅消费从"流量经济"向"质量经济"跃升。红色文化与节庆氛围深度融合，雨花台、新四 军纪念馆的沉浸式讲解让红色基因代代相传，全省重点文旅场所挂满五星红旗，"中国红"与秋日景致交 相辉映，南京"笪桥灯市"、徐州第三届"龙湖升明月"月圆夜、镇江"苏东坡金山邀月"主题演艺等，营造 出浓厚的节日氛围。在无锡、苏州等地组织开展"茉莉花开·家门口赏好戏"30场活动，以戏曲、音乐、 舞蹈、曲艺、杂技、木偶、小品等多种艺术表演形式，将优质文化资源送达基层。 演出市场成为文旅消费新引擎。"跟着演出去旅行""跟着音乐去旅行"已成为趋势潮流。大麦网数据显 示，假期前七天，全省共举办1490场演出活动，观演人次58.85万、同比增长107%，票房收入4.14亿 元、同比增长117%。常州太湖湾音乐节4天吸引14万乐迷，苏州太仓元气森林音乐节3天接待9万多观 众，南京汤山华晨宇火星演唱会3天近11万观众到现场打卡。非遗与潮玩碰撞出新火花，620余场非遗展 演活动通过南通文旅乐购嘉年华、扬州非遗文 ...

Core Insights - The article highlights the innovative approaches taken by various regions in China to enhance cultural and tourism integration during the National Day and Mid-Autumn Festival holidays, showcasing a "day and night" tourism model that reflects high-quality development in the cultural tourism sector [1] Group 1: Guangdong Shaoguan - The Danxia Mountain in Guangdong, a UNESCO World Heritage site, successfully merges natural wonders with cultural technology, featuring the large-scale light and shadow show "Eternal Danxia" as a major nighttime attraction [2] - The show utilizes elements from Lingnan painting and Cantonese embroidery, creating seven scenes and 28 visual effects through advanced lighting and projection techniques, providing an immersive experience for visitors [2] - The narrative of the show is centered around themes of Guangfu culture, Zen philosophy, and world heritage, connecting stories of notable figures like poet Zhang Jiuling to enhance visitor engagement [2] Group 2: Zhejiang Chun'an - In Chun'an County, Zhejiang, the local villagers have transformed into performers, creating an ecological water scenery show that highlights rural life, integrating traditional storytelling with modern artistic expressions [10] - The performances, which include traditional non-heritage elements like iron flower and fire pot shows, are entirely produced and performed by the villagers, allowing them to earn additional income while preserving cultural heritage [10] - The village also offers various land and water activities such as rafting and rock climbing, promoting a diverse range of experiences that showcase the vitality and charm of rural tourism [14]

Core Insights - The cultural and tourism industry in Fujian has seen significant growth during the recent National Day and Mid-Autumn Festival holidays, with over 46 million tourists and total spending exceeding 38.8 billion yuan, setting a new historical record [6] Group 1: Cultural and Tourism Development - The integration of culture and tourism is being promoted as a pillar industry in Fujian, with efforts to transform scenic spots into new economic drivers [1] - The historical and cultural richness of Fuzhou is being leveraged, with events like immersive art exhibitions attracting over 50,000 visitors in a month [1][2] - The popularity of traditional crafts, such as the "Three Hairpins" technique, has become a new attraction in Fuzhou's tourism market [2] Group 2: Coastal Tourism Growth - Pingtan has become a new landmark for coastal tourism, with the introduction of diverse marine experiences at the 22nd yacht dock, which has 49 berths [3] - In the first half of the year, Pingtan received 5.41 million tourists, with total tourism spending reaching 5.53 billion yuan, marking increases of 13.2% and 17.3% respectively compared to the same period in 2024 [3] Group 3: Ecological and Community Development - The development of North University Village in Putian is based on its ecological advantages, with a focus on integrating local culture and education, leading to an annual growth of 30% in collective economy [5] - The number of homestays in Xiapu has increased from 2 to approximately 670, generating over 400 million yuan in revenue last year, with 20,000 people engaged in the homestay industry [5]

Summary of Key Points from Conference Call Records Industry Overview - **Travel and Transportation Industry**: The overall passenger volume during the 2025 Mid-Autumn Festival and National Day holiday maintained a high growth rate, although the recovery speed has slowed down. The average ticket price remained strong, benefiting airline revenues. The overall flight volume increased by 3.2% year-on-year, with international flights up by 10.3% [1][3][4]. Core Insights and Arguments - **Airline Performance**: Despite underperforming during the summer travel season, airlines showed resilience in the off-peak season. The demand from businesses began to recover in late September, alleviating pricing and occupancy pressures. It is expected that the price recovery trend will continue into the fourth quarter and the first two quarters of the following year, suggesting a favorable investment opportunity in the airline sector [1][5]. - **Rail and Road Transport**: Both rail and road transport maintained steady growth during the holiday period, with no significant issues in demand or capacity. The overall fundamentals of the sector are showing a positive trend [1][6]. - **Tourism and Hotel Industry**: The tourism and hotel sectors experienced a general increase in visitor numbers between 5% and 10%. Self-driving travel has become more popular, and niche tourism destinations have gained traction. For instance, hotel occupancy rates in certain areas like Jingdezhen reached full capacity, indicating a trend towards market diversification [1][7][9]. - **International Travel Demand**: At Pudong Airport, the inbound and outbound flow increased by 24% in the first four days of the holiday, with a 16% increase in Chinese travelers, indicating strong international travel demand [1][8]. Additional Important Insights - **Hotel Pricing Trends**: The hotel industry showed significant price increases during the holiday, with some areas experiencing price hikes of over ten times the usual rates. However, the phenomenon of "camping" instead of staying in hotels is not widespread [1][10]. - **Duty-Free Market Performance**: The duty-free market, particularly in Hainan, has shown positive growth, with Sanya International Duty-Free City reporting a single-day sales increase of over 60%. The overall duty-free market in Hainan grew by 7% to 4%, driven by low base effects and mobile phone sales [2][11]. - **Future Outlook**: The tourism accommodation sector is expected to see positive growth in room rates and revenue per available room (RevPAR) in 2025, with optimistic projections for 2026 due to low base effects and strong holiday performance [1][10].

Core Viewpoint - Hohhot City is accelerating its autumn and winter tourism development through a collaborative effort among various departments, focusing on tourism planning, events, commercial support, and market regulation [1] Group 1: Tourism Development Initiatives - The Municipal Bureau of Culture and Tourism has outlined an overall layout for autumn and winter tourism, introducing 4 themed tourism routes and 69 unique cultural and tourism activities [1] - The city plans to issue tourism consumption vouchers in three batches and continuously provide tourism subsidies to unleash consumer potential [1] Group 2: Sports and Events Integration - The Municipal Sports Bureau announced 74 events covering ice and snow sports and public entertainment, detailing the venue planning for the 2025-2026 public ice and snow season [1] - The initiative aims to promote the deep integration of "sports + culture and tourism" [1] Group 3: Commercial Support and Market Regulation - The Municipal Bureau of Commerce will issue multiple batches of commercial consumption vouchers to support the linkage between commerce and tourism [1] - The Municipal Market Regulation Bureau will collaborate with the Culture and Tourism Bureau and public security departments to ensure a positive consumer experience and maintain market order [1] Group 4: Collaborative Efforts and Future Goals - This press conference marks a significant achievement in Hohhot City's early planning for autumn and winter tourism since August, indicating a coordinated effort among various districts and departments [1] - Under the leadership of the city's tourism development leadership group, departments are collectively showcasing their commitment to transforming and upgrading the cultural tourism industry, aiming to establish a top domestic ice and snow tourism destination [1]

Core Insights - The Shanghai tourism market experienced a significant boost during the 8-day National Day and Mid-Autumn Festival holiday, with a total of 25.485 million visitors, representing a year-on-year increase of 19.74% [1] - The average hotel occupancy rate reached 63.70%, up by 3.9 percentage points compared to the same period last year, indicating a strong recovery in tourism consumption [1] Group 1: Holiday Consumption and Events - The holiday featured a diverse range of high-energy events, including the 36th Shanghai Tourism Festival, which adopted an innovative "one festival, two seasons" model, driving total tourism consumption to exceed 300 billion yuan [2] - Various cultural and artistic festivals, such as the 12th Revival Art Festival and the Shanghai International Tea Culture Tourism Festival, integrated cultural elements into shopping districts, enhancing the overall consumer experience [2] - High-profile sports events, including the 2025 Shanghai Rolex Masters and the Shanghai International Rowing Open, contributed to a comprehensive consumption model that attracted numerous sports enthusiasts [2] Group 2: Shopping and Cultural Experiences - Major shopping districts hosted engaging activities like the "Most Hongqiao" Carnival and "Love Shopping in Putuo," which maximized consumer participation and experience [3] - Cultural venues and performance spaces became "cultural magnets," offering high-quality exhibitions and immersive performances that attracted large crowds and stimulated related consumption [4] - The Shanghai International Arts Festival and various musical performances catered to diverse audience preferences, enriching the cultural atmosphere during the holiday [5] Group 3: Rural and Nature Tourism - Traditional towns and rural areas emerged as popular destinations, attracting younger visitors with innovative experiences and cultural events [6][7] - Activities in rural parks and nature festivals provided immersive experiences, blending natural ecology with leisure activities, appealing to urban residents seeking a break from city life [7] Group 4: Light and Visual Experiences - Parks across Shanghai welcomed approximately 6.82 million visitors, a 12% increase from the previous year, with various themed activities enhancing the holiday experience [8] - The second Shanghai International Light Festival featured 1,185 events, creating a visually immersive experience that turned locations like the Bund and Yuyuan Garden into popular social media hotspots [9] - Data indicated that from September 29 to October 4, the light festival attracted a cumulative footfall of 3.7143 million, marking a year-on-year growth of 12.33% [9]

假日文旅"热"铺展中国经济高质量发展的新图景，为世界观察中国发展现状与前景打开了窗口 假日文旅"热"在于多元选择。今年国庆、中秋假期，许多游客不再满足于传统景点，而是追寻更具特 色、更富创意的假日体验。"奔县游""乡村游"出圈，城乡经济因浓厚的"烟火气"而愈加繁荣，科技光影 也以更加灵动的姿态融入文旅场景，折射出中国文旅市场的新变化。在江西龙南市杨村镇，太平堡"村 BA"篮球赛激情开赛，吸引远近游客；江苏多地，"苏超"等体育赛事带动观赛旅游热潮，形成"为一场 赛，赴一座城"的新型消费模式。巴西《论坛》杂志网站记录下这番观察："中国民众为观看或参与体育 赛事而出行的旅游方式，已成为促进消费和地方发展的新形式，体育正转化为经济引擎。" 假日文旅"热"汇于双向奔赴。这个双节假期，"China Travel"热度持续攀升。去哪儿旅行大数据显示，假 期首日在中国国内乘坐飞机的外国旅客同比增长四成以上，飞往中国70个城市。越来越多的外国游客选 择放慢脚步，沉浸式感受中国的地方文化和节日氛围。他们或是在苏州学习刺绣针法，或是在西安身着 汉服"穿越"回盛唐，或是在重庆感受赛博朋克之风……这份交融古今的独特体验，勾勒出一个古朴 ...