双汇火腿肠

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中美关税交锋惨烈,潜伏在我国多年的美国货,却靠中国人大赚特赚
Sou Hu Cai Jing· 2025-09-05 15:11
美国对我国的关税已经来到了104%,美国的行为摆明了就是想将我国的商品挡在门外,虽然我们也做出了相应的反制,殊不知仍有一些被误认为是国货的 美国品牌在中国大赚。 那么都有哪些品牌看似是国货,其实是美国品牌呢? 随着美国的关税政策越来越咄咄逼人,我国也向美国表明了我们的态度,那就是坚决奉陪到底! 国货 在中国,几乎没有人没吃过双汇火腿肠,无论是泡面搭档、烧烤必备,还是学生时代的课间零食,双汇早已渗透进普通人的日常生活。 1998年,双汇凭借物美价廉的产品迅速占领市场,成为肉制品行业的龙头,那时候的双汇的确是实打实的民族品牌。 资本的游戏往往悄无声息,2006年,美国高盛集团以20亿美元的价格收购了双汇的多数股权,这一动作在当时并未引起太多关注。 双汇 2013年,双汇的母公司万洲国际更是直接收购了美国最大的猪肉生产商史密斯菲尔德,完成了从"中国品牌"到"全球食品巨头"的转变。 双汇现在虽然仍在中国生产、销售,但它的利润早已流向大洋彼岸的股东手中。 中美关税战打响后,双汇并未受到太大冲击,它的生产线和供应链几乎全部本土化,原材料来自国内养殖场,终端市场也集中在中国。 双汇 即便美国对中国出口的猪肉加征高额关税,双 ...
精管存货、拓新渠道、践责任,双汇稳立肉类行业潮头
Sou Hu Cai Jing· 2025-09-02 06:14
Core Viewpoint - The company maintains steady growth in the competitive meat industry through precise macro strategies, meticulous operational management, and active social responsibility engagement [1] Inventory Management - The company has significantly improved inventory turnover efficiency through scientific management methods and digital tools, reducing inventory turnover days from 62 days in 2024 to 51 days in the first half of 2025, and increasing inventory turnover rate from 2.9 to 3.5 times [3] - The inventory value decreased from 6.928 billion yuan to 6.336 billion yuan, ensuring that products like ham sausages and fresh meat reach consumers in the freshest condition, thereby enhancing customer satisfaction [3] New Channel Expansion - The company has expanded its market by developing new channels, achieving a 21% year-on-year growth in new channel sales, which now account for 17.6% of total sales by the first half of 2025 [5] - Online sales have been boosted through innovative marketing strategies, such as live streaming on platforms like Douyin, resulting in an 8.9% increase in online sales of ham sausages [5] - The company has also targeted community group buying and new offline scenarios, successfully launching family-sized products and expanding into membership supermarkets and convenience stores [5] Social Responsibility - The company actively participates in public welfare and environmental protection, donating 5 million yuan worth of goods to earthquake relief efforts in Tibet in 2025 [7] - It has organized volunteer activities to support students during exam periods, serving over 100,000 students, and has built hope primary schools in impoverished areas [8] - The company has implemented a carbon reduction plan, utilizing solar energy to reduce carbon emissions by 148,000 tons in 2024 and ensuring wastewater treatment meets national standards [10]
披着国货外衣,在中国大赚特赚,这些潜伏的美国货,你知道几个?
Sou Hu Cai Jing· 2025-04-13 00:59
Group 1 - The US-China trade war has escalated, with the US increasing tariffs on Chinese products from an initial 34% to 145% [1] - Despite the trade tensions, many American-owned brands disguised as domestic products are thriving in the Chinese market [4] - Harbin Beer, often mistaken as a local brand, was acquired by the American company Anheuser-Busch in 2004 [3][8] Group 2 - Yida chewing gum, popular in China, is owned by the American company Wrigley, which entered the Chinese market in 1996 [11] - Other Wrigley products, such as Green Arrow, are also American brands that perform well in China [14] - Shuanghui Group, known for its hot dogs, was sold to American firms in 2007, with significant ownership by American investor Rothschild [18][22] Group 3 - Jinlongyu, a leading cooking oil brand in China, is part of the "Yihai Kerry" group, which is a joint venture involving the American company ADM [23][25][27] - Dabao, a well-known Chinese skincare brand, was acquired by Johnson & Johnson in 2008, despite its Chinese branding [29][33] - Procter & Gamble, an American company, owns several brands in China, including Head & Shoulders and Pampers, which are often perceived as domestic products [35]