Core Viewpoint - The competition in the college entrance examination (Gaokao) application process is intensifying as major tech companies launch AI tools aimed at assisting students and parents in filling out their applications, challenging traditional services like those offered by Zhang Xuefeng [1][3][12]. Group 1: AI Tools and Features - Major tech companies such as Quark, QQ Browser, Baidu, and ByteDance have introduced AI-driven tools for Gaokao application assistance, each claiming to provide expert-level guidance [1][3][12]. - Baidu's "AI志愿助手" utilizes a large model to analyze historical admissions data and simulate application outcomes based on user input, such as estimated scores [5][6]. - ByteDance's various apps, including Doubao and AI Douyin, employ a shared "志愿预测助手" feature, which is developed by a third-party platform, offering similar functionalities to Baidu's tool [6][8]. Group 2: Market Dynamics and Competition - Despite the rise of AI tools, Zhang Xuefeng's services remain in high demand, with his courses selling out quickly and his live streams attracting significant viewership [12][17]. - The pricing for Zhang's services has increased, with offerings like the "梦想卡" and "圆梦卡" selling out shortly after launch, indicating a strong market presence [12][18]. - Parents express a preference for human guidance over AI, valuing the emotional and experiential insights that teachers provide, which AI currently cannot replicate [17][19]. Group 3: User Perspectives and Adoption - Some students and parents are adopting a hybrid approach, using AI tools for initial guidance while also seeking advice from experienced educators to refine their application strategies [18][19]. - AI tools are seen as beneficial for quickly generating application options and providing comprehensive data, but many still rely on human expertise for personalized advice [18][19]. - The emotional connection and trust established by educators like Zhang Xuefeng create a unique competitive advantage that AI tools have yet to overcome [17][19].

Core Insights - Quark App launched an upgraded learning product called "Quark Teacher," which functions as an AI tutor capable of teaching, grading assignments, creating questions, and finding exam papers [1][3] - The product's main feature is its ability to provide personalized instruction based on students' historical performance and learning needs [1][4] Group 1: Product Features - Unlike traditional question-answering tools, "Quark Teacher" offers systematic guidance similar to that of a human teacher, providing targeted one-on-one tutoring based on the student's learning stage and knowledge mastery [3] - The AI tutor can break down problems into knowledge points and exam points, helping students progress from understanding individual questions to mastering types of questions [3] - In grading assignments, "Quark Teacher" identifies weaknesses and offers learning suggestions, along with intelligently recommending similar questions for practice [3] Group 2: Personalized Practice - Students can request specific types of practice questions or local exam papers, and "Quark Teacher" generates suitable exercises based on the student's location and learning ability [4] - The product addresses a common issue with generic AI tools that often produce either overly simple questions or incorrect ones due to hallucination problems [4] - The effectiveness of "Quark Teacher" is supported by a robust data foundation, including a billion-level professional question bank and millions of local school exam papers, allowing real-time adaptation to students' learning levels [4] Group 3: Technological Foundation - The product is built on an upgraded Quark Lingzhi learning model, which utilizes advanced methods such as instruction fine-tuning and reinforcement learning [4] - The model has demonstrated exceptional reasoning and explanation capabilities, particularly in solving complex subjects like mathematics and physics, achieving top scores in media evaluations of high school math questions [4] Group 4: Promotional Strategy - To assist students in efficient exam preparation, Quark plans to distribute 10 million "Quark Learning Membership Seasonal Cards," which provide access to extensive learning resources and the new capabilities of "Quark Teacher" [4]