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潮玩大热催生新市场 给盲盒“安家”成潮流
Mei Ri Shang Bao· 2025-07-10 22:53
定价从个位数到上百元 潮玩收纳盒也存在明显品牌溢价 "给好大儿一个家。"这是泡泡玛特官方旗舰店一款潮玩收纳盒页面里,一位买家的评价。对于许多潮玩 玩家而言,把自己心爱的盲盒、手办放入专用收纳盒中封好,在能保护它们免受灰尘、水等外界因 素"伤害"的同时,又能方便展示和欣赏,就像给它们安了一个家。现如今,给盲盒、手办安家已经成为 了许多玩家"入坑"后必不可少的步骤。 当前市面上存在的潮玩收纳盒品牌五花八门,按款式、价格等来区分后更是数不胜数。以泡泡玛特官方 出售的收纳盒为例,按收纳盒款式来看,其官方店铺中主要有单间式、集装箱式、相框式、电视机式 等,其中部分收纳盒还会搭配灯带,带有照明效果。而在价格方面,泡泡玛特与其他品牌之间的差异则 更明显。 在泡泡玛特淘宝官方旗舰店中,尺寸为7.5*7.5*12.5cm的收纳盒折算后单价约10元,尺寸为35*19*17cm 的收纳盒单个售价159元。记者搜索后发现,与上述两种收纳盒尺寸类似的其他品牌售价约为2元/个和 20元/个。而此前泡泡玛特发售的迪士尼联名款电视机式收纳盒售价369元,上架初期还出现过黄牛高价 倒卖、商品供不应求的现象。 不只盲盒本身,其收纳盒的市场定价差 ...
8点1氪|青岛大学回应宿管离世事件并公示采购7217台空调;特朗普宣布征收日韩25%关税;猫眼回应周杰伦演唱会500元只能看大屏
3 6 Ke· 2025-07-08 00:09
Group 1 - Star Source Material has submitted an application for public offering of H-shares and listing on the Hong Kong Stock Exchange [1] - Qingdao University announced a procurement of 7217 air conditioners for student dormitories, following a tragic incident involving a staff member [2] - The U.S. President Trump announced a 25% tariff on all products imported from Japan and South Korea starting August 1, 2025 [2] Group 2 - The ticket sales for Jay Chou's concert in Xiamen include areas with limited visibility priced at 500 yuan and 900 yuan [3] - ROMOSS, a well-known power bank brand, announced a shutdown due to a recall of 491,700 units, leading to estimated monthly losses of 100 to 200 million yuan [4] - The EU is still negotiating a bilateral trade agreement with the U.S. and is prepared for all possible outcomes [5] Group 3 - The U.S. stock market saw a collective decline, with the Dow Jones down 0.94%, NASDAQ down 0.92%, and S&P 500 down 0.79% [6] - Apple has appealed against a 500 million euro fine imposed by the EU for violating the Digital Markets Act [7] - Xiaomi reported a surge in air conditioner sales in Northeast China, with sales reaching up to 20 times that of the same period last year [6] Group 4 - The Ministry of Finance announced the issuance of two electronic savings bonds totaling up to 450 billion yuan from July 10 to July 19, 2025 [9] - NIO's CEO Li Bin commented on the impact of battery weight on road damage and safety [10] - The Texas floods have resulted in at least 82 fatalities, including 28 children [10] Group 5 - The company "Yirenle" officially delisted due to continuous losses over four years [9] - The toy export value from Shanghai port increased by 8.2% in the first five months of the year, with significant counterfeit issues reported [11] - "Cloud Deep Technology" completed a new round of financing worth hundreds of millions of yuan to enhance its product development [14] Group 6 - Huayou Cobalt expects a net profit increase of 55.62% to 67.59% for the first half of 2025 [16] - Guoli Co. anticipates a net profit growth of 130.91% to 158.08% for the same period [17] - Yanjing Beer forecasts a net profit increase of 40% to 50% for the first half of 2025 [18]
经济回暖前,钱不好挣,这6样东西别再买了,纯属浪费钱
Sou Hu Cai Jing· 2025-05-24 03:23
对此,有业内人士表示,现在钱不好挣,在无法开源的情况下。就应该节流,在经济回暖之前,这6样东西别再买了,纯属浪费钱财。 第一样:收纳盒不是越多越好 很多人的家里,都有10只以上各种尺寸的收纳盒,里面放着各种各样平时不怎么穿的衣裤,还有各种平时不用的小物件。但事实上,不仅是购买收纳盒要花 费不少现金之外,收纳盒本身也占据较大空间。应该选择把不需要的东西都处理掉,留下需要的东西,放在3-4只收纳盒里就可以了。 第二样,囤积化妆品没必要 很多女性每次去商场,都要购买护肤品、面膜、精华液等化妆品放在家里,平时使用次数又比较有限。时间久了,就发现这些化妆品都已经过了期了。无奈 之下,也只好扔掉。这样不仅是多花了钱,而且还是极大的浪费。 近些年,受到新冠疫情的影响,实体经济仍旧低迷,不少企业因为效益下滑,而不得不裁员降薪。同时,很多生意人也表示:现在生意越来越难做,好不容 易接到订单,利润也越来越薄。所以,大家都觉得,钱越来越难赚了。 现在很多年轻人,每年都要购买大量衣服,觉得穿新衣服时尚,就不再穿旧衣服了。这样日积月累,衣柜里面塞满了前些年购买的旧衣服。事实上,很多衣 柜里的旧衣服,现在还是可以穿出去的,根本没有必要每 ...
研判2025!中国家居收纳用品行业产品分类、市场规模、竞争格局及发展前景分析:家居收纳用品市场需求日益增长,行业向环保和可持续方向发展[图]
Chan Ye Xin Xi Wang· 2025-05-16 01:36
Core Insights - The home storage industry originated in the United States during the 1980s, driven by economic growth and increased consumer demand, leading to a rise in home organization services [1][11] - China's home storage products market is expected to grow significantly, with a market size projected to exceed 300 billion yuan by 2025, up from 101.279 billion yuan in 2020 [1][11] - The industry is supported by rising disposable income and consumer spending, with per capita disposable income in China increasing from 21,966 yuan in 2015 to 41,314 yuan in 2024, reflecting a compound annual growth rate of 7.27% [9][11] Industry Overview - Home storage products are primarily plastic items designed to organize and store various household items, including storage boxes, bags, cabinets, and shelves [3] - The industry is characterized by a supply chain that includes upstream plastic materials, midstream manufacturing, and downstream sales channels such as e-commerce and retail [5] Market Dynamics - The demand for home storage products is rapidly increasing due to urbanization and the fast-paced lifestyle of residents in major cities, leading to a growing consumption of these products [1][11] - The plastic storage box segment is particularly popular, with a market size of approximately 1.093 billion yuan in 2024, driven by rising consumer demand [13] Competitive Landscape - The industry features a competitive landscape with leading companies such as Chahua Co., Ltd., Jialian Technology, and Taili Technology, which dominate the market [15][17][19] - The market is fragmented, with many small and medium-sized enterprises, leading to intense price competition and a prevalence of low-end products [21] Challenges - The industry faces challenges from numerous small enterprises producing low-quality products, which complicates market competition [21] - Rising labor costs and a shortage of skilled labor are pressing issues that necessitate automation and technological upgrades within the industry [22][23] Future Trends - Consumer preferences are shifting towards high-quality, personalized, and eco-friendly products, prompting companies to innovate in design and production [24][25] - The integration of online and offline sales channels is accelerating, with a focus on experiential marketing and digital engagement to enhance consumer experience [26]
“Z世代”的装修新模式:网购一个家
Zhong Guo Xin Wen Wang· 2025-05-04 08:44
Group 1 - The "Z generation" is increasingly opting for online shopping for home goods, with 90% of items in some households being purchased online, benefiting from government subsidies and platform discounts [1][3] - Zhejiang province has implemented policies for replacing old consumer goods, benefiting over 12 million consumers and leading to significant retail growth in home appliances (41.5%) and furniture (18.7%) [3] - The expansion of subsidy categories in Zhejiang now includes windows, wallpaper, and paint, allowing consumers to self-manage renovations while still qualifying for subsidies [3] Group 2 - The rise of live-streaming sales in the home goods sector has led to a 43% year-on-year increase in order volume for some businesses, with continuous live broadcasts to enhance consumer experience [3] - Popular small home items, such as decorative tissue boxes and aroma diffusers, are trending among the "Z generation," with social media discussions around home shopping experiences gaining traction [4] - Young entrepreneurs are leveraging social media to drive sales, with a focus on fast logistics and appealing to a younger demographic, particularly in Southeast Asia and Japan [4]
爆品难续,公司再大也只是长大了的「草台班子」丨鲸犀百人谈 Vol.36
雷峰网· 2025-04-29 10:01
" 跨境电商打造爆品该如何有效决策? " 作者 | 吴优 编辑 | 刘伟 我们经常会看到这样的情况,某家公司在某个细分领域做出爆品后,换了一个赛道却很难再出爆品,又或 者是大公司突然宣布要做跨品类的产品,但结果往往并不尽人意。 在跨境电商领域,一家公司想要连续打造出爆款产品并不容易,整个行业正在面临数据爆炸时代的决策困 境。 本期的出海百人谈栏目中,我们邀请到高维课堂常驻导师张雷分享他们团队辅导30+家跨境公司成为行业 头部卖家以来的爆品经验。聊一聊跨境电商公司想要打造爆品如何科学做决策。有哪些容易犯的错误,有 哪些会踩的坑,以及要培养哪些关键能力,如何花费最小的代价提高爆品成功率。 张雷曾是谷仓"新国货100工程"品牌出海负责人,也是公司从0到上市全过程品牌出海业务操盘人,辅导 过10+上市企业/投资机构投后企业出海业务。 并不是公司越大,业务决策能力就越强," 用投资的思维选赛道,用用户思维做产品和营销 ",张雷用两 句话精要概括了拥有高业务决策能力公司的决策逻辑,掌握了这套方法,即便是在红海品类,即便是初创 公司,也有机会实现差异化破局。 01 爆品=大多数人 X 关键需求 X 有效营销 雷峰网·鲸犀 ...
137届广交会二期闭幕 “中国第一展”境外采购商到会人数创新高
"这是我第三次参加广交会,此次目标很明确——寻找采用再生材料的环保厨具和融入智能技术的家居 产品。"来自德国的采购商安娜·穆勒展示刚签约的意向订单,其采购金额较上届增长40%,其中70%订 单流向环保科技类产品。"广交会创新产品很多,后续我们还会持续跟进。" 4月27日,以"品质家居"为主题的第137届广交会第二期落幕。截至当日,已有来自全球219个国家和地 区的224372名境外采购商到会,创同期历史新高。 透过"中国第一展",我们清晰地看见,创新成为企业突围的利器、绿色环保产品成刚需、原创设计越来 越成加分项……广交会上订单的变化,折射出全球消费新趋势,"中国制造""广东制造"正从过去的传统 劳动密集型,走向创新、绿色、时尚。 更深层的变革发生在需求端。首次参展的广东省光禾悦建筑科技有限公司,将模块化房屋变成"空间魔 方":晴天自动展开遮阳顶棚,雨天感应闭合天窗,夜间灯光随人体移动智能调节。"客户买的不是房 子,而是一种可定制的户外生活方式。"总经理张勇开心地说,这种颠覆性设计让企业首日即斩获超 1000万元意向订单。 从坚美铝材的定制化能力、华艺卫浴的体验式营销,到光禾悦建筑的智造,广东企业正将"传统优 ...