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以新场景释放消费新动能
Hai Nan Ri Bao· 2025-12-10 01:15
近日,省委八届八次全会就"提升国际旅游消费中心能级"作出部署安排,强调完善升级旅游消费场 景,大力发展夜间经济、即时经济、首发经济、"谷子经济",拓展体验消费、情绪消费等服务消费新场 景,加快数字技术在文旅消费领域推广应用。海南日报理论周刊今日推出"思想圆桌汇"专栏,邀请相关 专家学者,就夜间经济、即时经济、首发经济、"谷子经济"展开深入阐释,敬请关注。 夜间经济 以文塑旅点亮"夜海南" 赵志峰 据报道,海口在2025年国庆期间位列"全国十大夜生活活力城市"第四名,夜间购物、餐饮、娱乐等 消费场景人气旺盛。省委八届八次全会明确提出发展夜间经济,可以说,正是对海南夜间经济发展势头 和潜力的及时回应。 发展夜间经济,海南具备多重优势。 气候条件优越。海南属热带海洋性气候,全年温暖湿润,夜间尤为舒适宜人,适宜户外活动时间 长。本地居民素有夜间休闲传统,生活节奏舒缓,夜间社交与消费需求旺盛,为夜间经济奠定了深厚的 市场基础。 客源市场庞大。在国际旅游消费中心建设的引领下,海南已成为国内外重要的旅游目的地。2025年 1月至10月,全省累计接待游客8493.11万人次,同比增长8.3%,为夜间经济发展提供了充沛的市场流 ...
“海南鲜品”俏销冬交会
Hai Nan Ri Bao· 2025-12-06 01:39
矩阵持续壮大,品牌效应越来越强 "海南鲜品"俏销冬交会 12月5日,在冬交会现场,国外嘉宾体验农具产品。 海南日报全媒体记者 王赫 "鱼肉鲜美、细腻,口感丰富,欢迎大家品尝!"12月5日,第28届中国(海南)国际热带农产品冬季交易会海 南渔业展区,上演人气火爆的陵水金枪鱼"开鱼秀",工作人员热情邀请观众品尝。 为让更多观众沉浸式体验"海南鲜品"的魅力,冬交会特别举行"海南鲜品"品鉴会,厨师们以精湛烹饪技 艺将海南本土优质食材化为一道道佳肴。 "第一次品尝临高烤乳猪,皮脆、肉细、骨酥、味香,太惊艳了!"来自广州的观众李勇边吃边赞,他手中 的购物袋已装满了文昌鸡、儋州粽子等特产,"在冬交会上能一站式买到这么多优质农产品,收获满满!" "海南鲜品"的吸引力不仅局限于观众,更成为采购商眼中的"香饽饽"。来自河北的采购商张先生穿梭于 各个展厅寻求合作,"我对海南农产品情有独钟,水果甜度高、口感好,蔬菜新鲜无污染,水产品更是品质上 乘。这次专门为年货市场而来,计划采购芒果、海鲜、东山羊等产品,把海南的'鲜'味带回北方!" "海南鲜品"的魅力,不止于"鲜",更在于"质",科技赋能让"田间"到"舌尖"全程可追溯、品质有保 障 ...
“文昌鸡师傅”劳务品牌人气旺
Hai Nan Ri Bao· 2025-12-05 02:24
展区以图文、实物、视频及现场演示等多种形式,系统化、全景式地呈现了文昌鸡从原种保护、生 态养殖、标准化加工到品牌餐饮的全产业链发展路径。现场陈列的文昌鸡生鲜产品涵盖白切、盐焗、椰 子鸡等风味,诠释了品牌在标准化、产业化方面取得的成绩。现场观众不仅能了解文昌鸡作为"国家地 理标志产品"和"非物质文化遗产"的双重价值,更能直观感受"文昌鸡师傅"劳务品牌将传统技艺转化为 带动就业、振兴乡村的现代产业动力。 海南日报海口12月4日讯(海南日报全媒体记者 易宗平)12月4日,第28届中国(海南)国际热带农产品 冬季交易会在海南国际会展中心开幕。"文昌鸡师傅"劳务品牌携其全产业链产品及沉浸式美食文化体验 亮相冬交会,"全鸡宴"撩动着众多参观者的味蕾。 ...
椰子鸡:一锅清甜,品味海岛风情(跟着味蕾去旅行)
Ren Min Ri Bao· 2025-10-03 22:02
Core Insights - Hainan coconut chicken is a unique dish that emphasizes the natural flavors of its ingredients, attracting tourists to Hainan for its fresh and delicious taste [2][3] Ingredient Quality - The key to the dish's flavor lies in the use of fresh coconuts and Wenchang chicken, with the right maturity of coconuts being crucial for optimal sweetness [3] - Wenchang chicken, raised in coconut groves, is known for its tender meat and thin skin, requiring no marination before cooking [3] Culinary Experience - The dining experience of coconut chicken is ritualistic, starting with tasting the sweet broth followed by the tender chicken, enhanced by a special dipping sauce made from local ingredients [5][6] Economic Impact - The popularity of coconut chicken has led to the development of a billion-yuan industry chain, promoting a "company + farmer" model for standardized Wenchang chicken farming [7] - Thousands of local farmers have benefited from the cultivation of ingredients like sand ginger and green tangerines, contributing to their income [7] - The improvement of cold chain logistics has facilitated the expansion of coconut chicken restaurants across the country [7]
从街头小吃到省级议题——糟粕醋“升级密码”藏在哪?
Hai Nan Ri Bao· 2025-09-22 01:20
Core Insights - Hainan's fermented rice vinegar, known as "糟粕醋," is transitioning from a local delicacy to a mainstream culinary trend, with significant social media engagement and government support for its development [1][2][3] Industry Overview - The popularity of "糟粕醋" has surged, with nearly 1 billion views on Douyin and over 10,000 related posts on Xiaohongshu in the past three months [1] - The Hainan provincial government is actively promoting the high-quality development of the "糟粕醋" industry, aiming to cultivate recognizable and distinctive brands [1][2] Unique Selling Proposition - "糟粕醋" is made from leftover rice mash from sake production, which undergoes fermentation to create a unique flavor profile that is mildly spicy, sweet, and sour [2] - Initially used in local street food, it has evolved into a popular hot pot ingredient, gaining traction in major cities like Beijing, Shanghai, and Guangzhou, as well as international markets such as the USA, Canada, and Australia [2] Market Potential - The projected industry output value for Hainan's "糟粕醋" is approximately 100 million yuan for the year 2024 [2] - The rise in consumer interest is attributed to a shift towards healthier, flavorful food options, aligning with the increasing living standards and dietary preferences of consumers [3] Cultural Significance - "糟粕醋" embodies Hainan's maritime culture and traditional fermentation techniques, appealing to consumers' desire for cultural exploration in their dining experiences [4][5] Challenges and Opportunities - Despite its popularity, "糟粕醋" faces challenges in scaling up compared to competitors like Guizhou's sour soup, which has a market size exceeding 2.5 billion yuan [6] - The industry is characterized by small-scale, workshop-style production, with over 270 producers in Hainan, many of which have been established in the last five years [6] Strategic Recommendations - To enhance the market presence of "糟粕醋," a comprehensive strategy is needed, including the development of a standardization system, brand building, and the establishment of industrial clusters [7][9] - Engaging younger consumers through social media and innovative culinary applications can help integrate "糟粕醋" into contemporary food culture [9][10] - Expanding consumption scenarios beyond restaurants and home cooking to include tourism and office settings can diversify the product's appeal [11][12] Broader Implications - The focus on "糟粕醋" reflects a larger trend in Hainan's food industry, where other local specialties like Wenchang chicken and Qiong rice noodles also seek to gain national recognition [13][14] - The development of a cohesive strategy for Hainan's culinary products can create a "Qiong flavor matrix," enhancing the overall market impact of local delicacies [13][15]
新希望控股集团有限公司董事长刘永好:希望成为海南自贸港封关运作的见证者、参与者和受益者
Hai Nan Ri Bao· 2025-08-30 16:34
Group 1 - New Hope Group is a leading private enterprise in modern agriculture and food industry, with significant capabilities in feed production and meat processing [2] - The company has been investing in Hainan since 1998, focusing on feed production, pig farming, food processing, and cold chain logistics across six cities and counties [2] - New Hope is collaborating with local enterprises to develop high-end green food products, aiming to create a billion-level green food industry in Hainan [2] Group 2 - New Hope generates hundreds of billions in overseas revenue annually and plans to leverage Hainan's free trade port financial policies, particularly the EF account, to enhance global fund operation efficiency [3] - The Hainan free trade port is positioned as a crucial platform for New Hope's international business, facilitating participation in the Belt and Road Initiative [3]
李荣灿在文昌调研
Hai Nan Ri Bao· 2025-05-30 00:49
Core Viewpoint - The emphasis is on maintaining confidence and striving to achieve the economic and social development goals for the first half of the year in Wenchang, Hainan Province [2] Group 1: Economic Development - Wenchang is identified as a key area for economic development, with a focus on various projects including agricultural processing, aquaculture, and space technology [2] - The tropical specialty agriculture is highlighted as a "ballast stone" for Wenchang's economy, with a call to leverage local resources such as coconuts, Wenchang chickens, and Hainan snapper [2] - There is a push to enhance the service industry and develop unique cultural tourism brands that reflect Wenchang's characteristics [2] Group 2: Project and Investment - The need to accelerate the progress of new and ongoing projects is stressed, aiming for early completion and utilization [2] - The importance of commercial space industry development is noted, with an emphasis on attracting investment and supporting the full industrial chain [2] Group 3: Governance and Compliance - The focus on implementing the central government's eight-point regulations is reiterated, promoting a culture of practicality and accountability [3]
我省出台促进品牌建设高质量发展三年行动方案
Hai Nan Ri Bao· 2025-05-12 02:23
Group 1 - The core viewpoint of the article is the introduction of a three-year action plan (2025-2027) by the Hainan provincial government to promote high-quality brand development, aiming to cultivate a number of Hainan famous products, Chinese fine products, and world-class products [1] - The plan includes enhancing the brand image of Hainan's industries by 2027, focusing on creating a distinctive and advantageous brand identity for Hainan's industries [1] - The action plan aims to strengthen the competitiveness of Hainan as an international tourism consumption center and develop regional public brands in the consumption sector [1] Group 2 - The plan emphasizes the development of advanced manufacturing brands in sectors such as digital economy, aerospace, biomedicine, petrochemical new materials, and marine equipment manufacturing, aiming to cultivate internationally recognized and nationally leading high-value brands [2] - The tourism service brand will be enhanced by promoting the image of Hainan as a "sunshine paradise" and developing new tourism identities such as "cool island" [2] - The plan encourages the creation of independent brands in the productive service industry and aims to establish a brand value evaluation mechanism with Hainan characteristics [2] Group 3 - The action plan also focuses on revitalizing time-honored brands by improving the recognition standards and encouraging collaboration between schools and enterprises to promote traditional craftsmanship [3] - It aims to deeply explore the cultural connotations of time-honored brands and integrate Hainan's unique culture into brand development [3]
美食,省不下来的庖厨功夫
Ren Min Ri Bao· 2025-05-05 22:17
Core Perspective - The novel "Yue Shi Ji" by online writer San Sheng San Xiao is the only online literature work recognized as a "Good Book of China" for 2024, intertwining a culinary journey with cultural roots through the story of a father-son duo in the Cantonese cuisine industry [2] Group 1: Culinary Writing - The culinary writing in "Yue Shi Ji" can be divided into two aspects: "the form of food" which focuses on the selection of ingredients, cooking techniques, and the detailed description of dishes, and "the essence of food" which transcends physical enjoyment to explore cultural and spiritual dimensions [3][4] - The novel emphasizes the importance of both the physical and spiritual aspects of food, showcasing how traditional Cantonese cuisine values experience and artistry, contrasting with modern fast-food culture that prioritizes appearance and efficiency [4] Group 2: Cultural and Philosophical Themes - The narrative explores the conflict between traditional culinary culture, which emphasizes depth and meaning, and modern fast-food culture, highlighting the philosophical dichotomy of slow classical time versus fast modern time [4] - The protagonist, Mai Xi Ming, represents a new generation of Cantonese chefs who seek to harmonize the form and essence of food, reflecting a blend of tradition and innovation in Chinese culinary culture [4]
养鸡板块全线爆发,湘佳股份、华英农业、巨星农牧、益生股份、唐人神、罗牛山涨停,题材产业链企业整理
Jin Rong Jie· 2025-04-08 13:54
Core Viewpoint - The poultry sector is experiencing a significant surge, with various companies in the chicken industry showing strong performance and potential for growth due to favorable market conditions and recovery in poultry prices. Company Summaries - **Xiangjia Co., Ltd. (002982.SZ)**: Current price is 25.81 CNY, with a three-day consecutive increase of 10.02%. The company has a market capitalization of 2.39 billion CNY and is a leader in the yellow feathered chicken industry, covering breeding, farming, slaughtering, and fresh poultry sales. A strong trading volume of 30.22% indicates active speculation in the market, with a turnaround in profitability and a bullish technical pattern reinforcing upward momentum [1]. - **Huaying Agriculture (002321.SZ)**: Current price is 2.77 CNY, with a first limit-up of 9.92%. The market capitalization stands at 5.88 billion CNY. The company has eight major chicken farms with ongoing capacity release, and net inflow from institutional investors exceeded 50 million CNY. A moderate turnover rate of 6.84% suggests that its low price is attracting risk-averse capital, with recovering poultry prices providing room for valuation recovery [2]. - **Juxing Agriculture (603477.SS)**: Current price is 23.10 CNY, with a first limit-up of 10.00%. The market capitalization is 11.78 billion CNY. This integrated feed and farming enterprise has over 40% of its business in yellow feathered chickens. A turnover rate of 11.43%, along with rising volume and price, indicates strong market interest, and the spillover effect from the pig farming sector is notable [3]. - **Yisheng Livestock (002458.SZ)**: Current price is 10.34 CNY, with a first limit-up of 10.00%. The market capitalization is 7.74 billion CNY. The company is a dominant player in white feathered chicken breeding, with its proprietary "Yisheng 909" variety breaking international monopolies. A stable turnover rate of 9.10% reflects institutional investment interest, and the limited introduction of grandparent stock enhances the premium pricing ability of its seedlings [4]. - **Tangrenshen (002567.SZ)**: Current price is 5.27 CNY, with a first limit-up of 10.02%. The market capitalization is 7.54 billion CNY. The company controls the chicken seed supply chain in Hunan through Jitai Agriculture, with a high turnover rate of 14.40% indicating accelerated expectations of profitability recovery. The decline in feed costs combined with rising chicken prices creates a dual positive effect [5]. - **Ronioushan (000735.SZ)**: Current price is 6.49 CNY, with a first limit-up of 10.00%. The market capitalization is 7.47 billion CNY. The company operates the entire value chain for Wenchang chicken, with a moderate turnover rate of 9.59% highlighting the rarity of regional specialty breeds. The policy benefits from the Hainan Free Trade Port are aiding the upgrade of high-end poultry consumption [6].