今天分享的是：荣续ESG智库：2025年白酒行业ESG白皮书 报告共计：35页 《2025年白酒行业ESG白皮书》核心内容总结 《2025年白酒行业ESG白皮书》由上海现代服务业联合会、红星ESG研究院与荣续ESG智库联合发布，聚焦白酒行业发展与ESG实践，为从业者和研究者呈 现行业全景与未来方向。 白皮书先对白酒行业进行概览。白酒作为中国传统文化与经济生活的独特符号，历经千年传承，从作坊式酿造发展到工业化生产，从区域消费拓展至全国 化、全球化布局，在国民经济与社会文化中地位特殊。书中还展示了粮食生产相关数据，全年粮食播种面积119319.1千公顷、总产量70649.9万吨、单位面积 产量5921.1公斤/公顷，且分季节、分品种呈现具体数据，为理解白酒行业原材料供应基础提供参考，同时分析了行业价值链、市场格局及发展趋势。 在白酒行业ESG发展部分，白皮书指出，在双碳目标推进、ESG理念深入人心的当下，ESG理念为白酒产业发展注入新维度。书中深入探讨ESG信息披露的 实践意义，拆解核心议题解决路径，研究白酒企业如何在生态环境保护、社会责任履行、公司治理完善的要求下，平衡经济效益与社会价值，通过ESG实践 提升长 ...

Group 1 - The latest stock price of Luzhou Laojiao is 126.40 yuan, up 1.26% from the previous trading day [1] - The trading volume reached 150,263 hands, with a transaction amount of 1.913 billion yuan [1] - Luzhou Laojiao operates in the liquor industry, primarily engaged in the production and sales of baijiu, with well-known brands such as Guojiao 1573 and Luzhou Laojiao Tequ [1] Group 2 - The company has recently made moves in the low-alcohol beverage market, developing a 28-degree Guojiao 1573 product and is also working on a 6-degree ultra-low alcohol product [1] - According to management, the 38-degree Guojiao 1573 product accounts for nearly half of the sales in that series [1] Group 3 - On August 19, the net inflow of main funds was 57.2258 million yuan, accounting for 0.03% of the circulating market value [1] - Over the past five days, the net outflow of main funds was 272.5662 million yuan, representing 0.15% of the circulating market value [1]

Group 1 - The perception of Moutai's price floor is high among consumers, leading them to believe that prices will not drop below certain levels, such as 1500 yuan or 1000 yuan [1][4] - Many consumers purchase Moutai not for consumption but as a status symbol or investment, indicating its luxury brand status [3][5] - The demand for high-end liquor has significantly decreased due to changing consumption scenarios, particularly in business contexts, which has affected the overall market for premium liquor [5][12] Group 2 - The current market environment shows a lack of confidence in the future of high-end liquor, with excess production capacity and reduced consumer demand [6][12] - Liquor manufacturers face two potential strategies: controlling supply to stabilize prices or increasing market supply while lowering prices and quality [8][9] - Historical examples illustrate that many once-premium liquor brands have transitioned to lower-tier products, raising concerns about the long-term value of current high-end offerings [11][12] Group 3 - The recommendation for consumers is to assess their actual need for liquor rather than purchasing for speculative purposes, especially given the current market dynamics [12][13] - If Moutai's price were to drop significantly, it could lead to a shift in its perception as a premium product, impacting its use in high-end business settings [12][13]

Market Overview - The Chinese liquor industry is undergoing a new adjustment cycle, transitioning from "volume competition" to "value creation" [1] - In 2024, the total production of large-scale enterprises was 4.145 million kiloliters, a year-on-year decrease of 1.8%, with a 7.2% decline in Q1 [1] - Despite the production decline, industry revenue and profit grew by 5.3% and 7.8% respectively in 2024, indicating a shift towards "quality improvement" and "brand influence" [1] Industry Trends - The concentration of the industry has increased, with the top six liquor companies accounting for 86% of total industry profits in 2024, up over 30 percentage points from ten years ago [1] - The brand "Guojiao 1573" is now one of the top three high-end liquor brands in China, with a leading national market presence [1][2] Consumer Behavior - Consumer preferences are shifting from "quantity satisfaction" to "quality pursuit," with younger demographics (post-85s and post-90s) favoring personalized and lower-alcohol products [3] - Consumption scenarios are diversifying, with stable growth in traditional events and emerging trends in cultural experiences and technology integration [3][4] Sales and Marketing Strategies - Instant retail transactions for liquor grew over 65% year-on-year in the first half of the year, reflecting a shift towards immediate consumption [4] - The company is enhancing its marketing focus from "channel pressure" to "precise reach" and "user operation" [4] Company Performance - The company achieved a revenue of 31.196 billion RMB in 2024, a 482.73% increase from 2014, with a compound annual growth rate of 19.27% [6] - Net profit reached 13.473 billion RMB in 2024, a 1431.18% increase from 2014, with a compound annual growth rate of 31.37% [6] Strategic Advantages - The company has implemented a comprehensive strategy since the 13th Five-Year Plan, focusing on governance, market share, brand culture, quality, and talent [5] - The company has established a quality traceability system across the entire production chain, enhancing product quality and efficiency [8] Innovation and Development - The company is actively developing lower-alcohol products, with a focus on 38-degree and 28-degree variants, responding to market demand [11] - The company has built an ecological park with an annual production capacity of 100,000 tons of high-quality solid-state liquor [8] Social Responsibility - From 2015 to 2024, the company invested approximately 274 million RMB in public welfare, receiving multiple awards for its contributions [10] - The cumulative cash dividends since the company's listing reached 52.059 billion RMB, with a dividend rate of 61.58%, ranking among the top in A-share companies [10]

Investment Rating - The report maintains a "Recommended" rating for the company, indicating a positive outlook for its stock performance relative to the benchmark index [7][8]. Core Views - The company reported a revenue of 31.196 billion yuan and a net profit of 13.473 billion yuan for 2024, reflecting year-on-year growth of 3.19% and 1.71% respectively. The fourth quarter of 2024 saw a decline in revenue and net profit, with year-on-year decreases of 16.86% and 29.86% respectively [3]. - The company adheres to a "dual brand, three product lines, and major products" strategy, with a focus on high-end liquor. The revenue from liquor operations reached 31.053 billion yuan, with a gross margin of 87.62%, showing a slight decline [4]. - The company has committed to a shareholder return plan, ensuring that cash dividends will account for at least 65% of net profit for 2024, 70% for 2025, and 75% for 2026, with a minimum total of 8.5 billion yuan in cash dividends each year [6][8]. Summary by Sections Financial Performance - For 2024, the company achieved a total revenue of 31.196 billion yuan, with a net profit of 13.473 billion yuan. The expected revenue for 2025 is projected at 31.883 billion yuan, with a net profit of 13.753 billion yuan, indicating a growth rate of 2.2% [9][10]. - The gross margin for 2024 was reported at 87.54%, with a slight decline expected in the following years [11]. Revenue Breakdown - The high-end liquor segment generated 27.585 billion yuan in revenue, while other liquor products contributed 3.467 billion yuan. The high-end segment saw a volume increase of 14.39% but a price decrease of 10.15% [4]. - The company’s revenue from traditional and emerging channels was 29.573 billion yuan and 1.479 billion yuan respectively, showing growth in both areas [4]. Shareholder Returns - The company plans to distribute a total cash dividend of 6.8 billion yuan for 2024, alongside a previously implemented 2 billion yuan interim dividend, meeting the 65% payout ratio requirement [8]. - The projected dividend yield for 2024 is 4.75%, reflecting the company's commitment to returning value to shareholders [6][8].

Core Viewpoint - Luzhou Laojiao has achieved a decade of continuous growth in both revenue and net profit, marking a significant milestone in its financial performance [1][3][7]. Financial Performance - In 2024, Luzhou Laojiao reported a revenue of 31.196 billion yuan, an increase of 3.19% year-on-year, and a net profit of 13.473 billion yuan, up 1.71%, both reaching historical highs [1][2]. - The company's liquor revenue reached 31.053 billion yuan, growing by 3.24%, while other income decreased by 7.97% to 1.436 billion yuan [3]. - The gross profit margin for the overall company was 87.54%, with the gross margin for mid-to-high-end liquor at 91.85% [4]. Product Performance - Mid-to-high-end liquor generated a revenue of 27.585 billion yuan, representing a 2.77% increase and accounting for 88.43% of total revenue [1][3]. - The production of mid-to-high-end liquor increased by 26.18% to 39,441.69 tons, and sales rose by 14.39% to 42,990.65 tons, while inventory decreased by 9.71% to 33,002.59 tons [3]. Investor Returns - Luzhou Laojiao distributed a total cash dividend of 8.758 billion yuan (including tax) in 2024, which is approximately 65% of the net profit attributable to shareholders [1][7]. - The company plans to continue rewarding investors, with a proposed cash dividend of 45.92 yuan per 10 shares for the 2024 fiscal year [7]. Market Strategy - The company is focusing on high-quality development and is preparing for the upcoming peak consumption season by temporarily halting orders and shipments across its product lines [5][6]. - Luzhou Laojiao aims to enhance channel profitability and stabilize pricing through strategic marketing measures [5][6]. Industry Outlook - The liquor industry is entering a new adjustment cycle, with increasing competition and trends towards younger, lower-alcohol, and healthier products [7][8]. - Luzhou Laojiao's operational goals for 2025 include steady revenue growth and a focus on innovation to seize market opportunities [8].

Core Viewpoint - Luzhou Laojiao has entered a slow growth phase amid a new adjustment cycle in the liquor industry, with 2024 showing the first single-digit growth in net profit since 2014 [2][3] Financial Performance - In 2024, Luzhou Laojiao achieved operating revenue of 31.196 billion yuan, a year-on-year increase of 3.19%, and a net profit of 13.473 billion yuan, up 1.71% [3][4] - The basic earnings per share for the company was 9.18 yuan, with a proposed cash dividend of 45.92 yuan per 10 shares (including tax) [3][4] - For Q1 2025, the company reported operating revenue of 9.352 billion yuan, a 1.78% increase year-on-year, and a net profit of 4.593 billion yuan, up 0.41% [5] Sales and Market Trends - Total liquor sales volume for Luzhou Laojiao in 2024 was 103,800 tons, reflecting a growth of 7.77%, down from 11.71% the previous year [6] - The sales volume of mid-to-high-end liquor, including Guojiao 1573 and Luzhou Laojiao Tequ, was 43,000 tons, up 14.39%, while other liquor products saw a growth of only 3.54% [6] - The overall liquor market is experiencing a slowdown, with national liquor production declining by 1.8% in 2024 [8] Industry Dynamics - The liquor industry is undergoing significant changes, with increasing competition and a shift towards younger, lower-alcohol, and healthier products [2] - Luzhou Laojiao's contract liabilities reached 3.978 billion yuan by the end of 2024, a year-on-year increase of over 48%, indicating strong willingness from distributors to make payments [8] - The company has not met its initial target of a 15% revenue growth for the year, attributing this to a shift in consumer demand and a transition phase in the industry [9] Inventory and Supply Management - By the end of 2024, inventory of other liquor products surged to 10,400 tons, an increase of 81.70% year-on-year, primarily due to increased year-end stock for head liquor products [10] - The company is implementing a "control inventory and stabilize prices" strategy to manage market supply and demand effectively [10][11]