Core Viewpoint - The company reported strong Q2 2025 performance, exceeding expectations with significant revenue and profit growth, driven primarily by online music services and a diversified product offering [1][2] Financial Performance - In H1 2025, the company achieved revenue of 15.798 billion, a year-on-year increase of 13.43%, and a net profit of 6.7 billion, up 115.85% [1] - Q2 2025 revenue reached 8.442 billion, reflecting a year-on-year growth of 17.91%, while net profit was 2.409 billion, an increase of 43.22% [1] - Online music service revenue was 6.85 billion, growing 26.4% year-on-year, while social entertainment revenue declined by 8.5% to 1.59 billion [1] Revenue Drivers - The growth in online music services was attributed to a rapid increase in subscription revenue and steady growth in advertising services, artist merchandise, and live performances [1] - Subscription revenue for online music reached 4.38 billion, up 17.1%, driven by an increase in average revenue per paying user, which was 11.7, a 9.3% year-on-year increase [1] Margin Improvement - The gross margin for Q2 2025 was 44.4%, an increase of 2.4 percentage points, primarily due to the rapid growth in subscription and advertising revenue, optimizing the revenue structure [1] Future Outlook - The company plans to enhance its content ecosystem, provide customized support for domestic and international artists, and innovate product offerings to sustain long-term growth [2] - Short-term strategies include promoting internationalization of the Bubble community and enhancing the fan economy ecosystem [2] - Mid-term focus will be on deepening SVIP benefits and increasing investment in AI technology and expanding overseas markets [2] - Long-term goals involve building a comprehensive music entertainment ecosystem encompassing content, platform, social interaction, and performances to increase global market share [2] Investment Recommendation - The company maintains a solid industry position with robust growth, with projected EPS for 2025-2027 at 3.48, 3.29, and 3.72, respectively, and current stock price corresponding to PE ratios of 27X, 28X, and 25X [2]

Macro Economic Group - The July PPI in the US increased by 3.3% year-on-year, the highest since February, with a month-on-month increase of 0.9%, the highest since June 2022 [4] - Core PPI rose by 3.7% year-on-year, exceeding expectations, with a month-on-month increase of 0.9% [4] - The unexpected strength in PPI data may lead to a market reassessment of inflation and interest rates, with a 93% probability of a 25 basis point rate cut expected in September [4][5] Industry Comprehensive Group - Taicheng Technology reported a revenue of 828 million yuan in the first half of 2025, a year-on-year increase of 62.49%, and a net profit of 173 million yuan, up 118.02% [7] - The increase in performance is attributed to self-developed key components replacing external purchases and changes in sales structure, leading to a rise in gross margin [7] - The AI server revenue of Hon Hai Precision Industry reached 1.79 trillion NTD in Q2, a year-on-year increase of over 60%, with expectations for continued growth in the AI market [7] Advanced Manufacturing Group - The energy storage industry is experiencing a surge in demand, with many companies reporting improved performance due to accelerated project implementation and positive market signals [9] - 152 energy storage companies are advocating against internal competition, indicating a shift towards high-quality development in the industry [9] - The sales of new energy heavy trucks reached 16,200 units in July, a year-on-year increase of 185%, with a cumulative sales of 82,200 units from January to July, reflecting strong market confidence [10][11] Consumer Group - Jinlongyu reported a revenue of 115.68 billion yuan in the first half of 2025, a year-on-year increase of 5.67%, with a net profit of 1.756 billion yuan, up 60.07% [15] - Tencent Music achieved a revenue of 15.798 billion yuan in the first half of 2025, a year-on-year increase of 13.43%, with a net profit of 6.7 billion yuan, up 115.85% [16]

Investment Rating - The report maintains a "Buy" rating for Tencent Music [5] Core Views - The growth of online music paid users and ARPPU is expected to drive an increase in online music revenue, leading to improved profit margins. The forecasted net profit for 2025-2027 is adjusted to 11.6 billion, 11.1 billion, and 12.8 billion yuan respectively, up from previous estimates due to higher music membership payment rates and adjustments in social entertainment revenue [2] - The target price is set at 112.8 HKD (102.6 RMB) based on a P/E ratio of 29 times for 2026 [2] Financial Performance Summary - For 2023A, the total revenue is projected at 27.75 billion yuan, with a year-on-year decline of 2.1%. Revenue is expected to grow to 32.62 billion yuan in 2025E, reflecting a 14.8% increase [3][11] - The operating profit for 2023A is 4.78 billion yuan, with a significant year-on-year growth of 48.5%. It is expected to reach 9.83 billion yuan by 2025E, a 33.7% increase [3][11] - The net profit attributable to the parent company for 2023A is 4.92 billion yuan, with a year-on-year growth of 33.8%. The forecast for 2025E is 11.55 billion yuan, representing a 73.9% increase [3][11] - The gross margin is expected to improve from 35.3% in 2023A to 44.4% in 2025E, while the net margin is projected to rise from 17.7% to 35.4% over the same period [3][11] - The report anticipates a rise in online music revenue to 68.5 billion yuan in Q2 2025, a year-on-year increase of 26.4% [8] - The average revenue per paying user (ARPPU) is expected to increase to 11.9 yuan per month in Q3 2025, up from 11.7 yuan in Q2 2025 [8]

Investment Rating - The report maintains a "Buy" rating for Tencent Music (TME.N) [4][6]. Core Insights - Tencent Music's total revenue for Q2 2025 reached 8.44 billion RMB, a year-over-year increase of 17.9%, exceeding Bloomberg's consensus estimate of 7.99 billion RMB, primarily driven by unexpected growth in non-subscription revenue [2]. - The adjusted net profit attributable to shareholders for Q2 2025 was 2.57 billion RMB, reflecting a year-over-year increase of 37.4%, surpassing the expected 2.27 billion RMB [2]. - The online music revenue accounted for 6.85 billion RMB, up 26.4% year-over-year, representing 81% of total revenue, while social entertainment services and other revenues declined by 8.5% due to adjustments in live streaming features and stricter compliance measures [2][3]. Revenue Structure Summary - Subscription revenue reached 4.38 billion RMB, growing 17.1% year-over-year, with a music MAU of 553 million, a decrease of 3.2% year-over-year, and a total of 12.4 million paying subscribers, an increase of 6.3% year-over-year [3]. - Non-subscription revenue was 2.47 billion RMB, showing a significant growth of approximately 47%, highlighting the company's strong artist resource integration capabilities [3]. - Advertising revenue grew by 36% year-over-year, driven by increased ad placements and enhanced user engagement, particularly during the 618 shopping festival [3]. Expense and Profitability Summary - Total expenses for Q2 2025 were 1.15 billion RMB, remaining relatively stable, with marketing expenses increasing by 3% to 216 million RMB [4]. - The report anticipates a slight decline in gross margin in Q3 2025 due to the rising proportion of non-subscription business, but expects an overall improvement in gross margin for the year [4]. Profit Forecast and Valuation Summary - The adjusted net profit forecasts for 2025-2027 have been revised upward to 9.84 billion RMB, 11.51 billion RMB, and 12.98 billion RMB, reflecting increases of 5.2%, 5.5%, and 3.9% respectively from previous estimates [4]. - The projected revenue for 2025 is 32.70 billion RMB, with a growth rate of 15.1% [5].

Investment Rating - The investment rating for the company is "Outperform the Market" [4][48]. Core Insights - The company is a leading online music streaming platform in China, focusing on a young audience and enhancing its subscription business through an increase in paid user numbers [1][10]. - The competitive landscape is characterized by a duopoly between the company and Tencent Music, with the company holding approximately 27% market share [2][13]. - The company's revenue for 2024 is projected to be 79.5 billion CNY, with a year-on-year growth of 1%, primarily due to a decline in social entertainment services [3][18]. Financial Analysis - The company's core business segments are online music services and social entertainment services, with online music services accounting for 67% of total revenue in 2024 [3][18]. - Online music revenue is expected to reach 53.5 billion CNY in 2024, reflecting a year-on-year increase of 23% [3][18]. - The subscription revenue for 2024 is projected to be 44.6 billion CNY, up 22% year-on-year, driven by an increase in paid user numbers [3][19]. - The company’s gross margin for 2024 is estimated at 34%, an increase of 7 percentage points year-on-year, indicating improved cost management [4][34]. - Adjusted profit for 2024 is expected to be 1.7 billion CNY, representing a significant year-on-year increase of 108% [4][28]. Market Positioning - The company has a strong focus on community engagement and emotional connection with users, leveraging user-generated content and a unique review culture to enhance user retention [2][10]. - The company has been gradually regaining music copyrights since the cancellation of exclusive rights in 2021, which is expected to improve its content offerings [2][14]. Profitability Forecast - Revenue projections for 2025 to 2027 are 86.68 billion CNY, 96.76 billion CNY, and 108.10 billion CNY, respectively, with compound annual growth rates (CAGR) of 9%, 12%, and 12% [9][40]. - Adjusted profits for the same period are forecasted to be 2.1 billion CNY, 2.5 billion CNY, and 3.0 billion CNY, with a CAGR of 21% [9][41]. Valuation - The target price for the company is set between 311 and 354 HKD, reflecting a potential upside of 30% to 48% from the current price [4][42]. - The company is compared favorably against international peers like Spotify and domestic competitor Tencent Music, with a projected PE ratio for 2025 of 29-33x [4][42].

Investment Rating - The report maintains a "Buy" rating for Tencent Music [4] Core Views - The online music revenue is expected to increase due to the growth in paid users and ARPPU, leading to an overall improvement in profit margins. The forecasted net profit for the years 2025-2027 is 10.41 billion, 10.14 billion, and 11.16 billion RMB respectively, with a target price of 94.86 HKD [2][4] Financial Performance Summary - The company's revenue for 2023 is projected at 27,752 million RMB, with a year-on-year growth of -2.1%. This is expected to rise to 31,453 million RMB in 2025, reflecting a growth of 10.7% [3][9] - Operating profit is forecasted to increase significantly from 4,777 million RMB in 2023 to 9,440 million RMB in 2025, showing a growth rate of 28.5% [3][9] - The net profit attributable to the parent company is expected to grow from 4,920 million RMB in 2023 to 10,411 million RMB in 2025, representing a substantial increase of 56.7% [3][9] - The gross margin is projected to improve from 35.3% in 2023 to 45.6% in 2025, indicating enhanced profitability [3][9] Revenue Breakdown - Online music revenue for Q1 is reported at 58.0 billion RMB, with a year-on-year increase of 15.9%. The forecast for Q2 is 64.3 billion RMB, reflecting an 18.6% growth [7] - Social entertainment revenue for Q1 is 15.5 billion RMB, showing a decline of 11.9% year-on-year, with expectations of continued challenges in Q2 [7] Market Position and Valuation - The target price of 94.86 HKD is based on a P/E ratio of 27 times for 2026, which is aligned with comparable companies in the industry [2][8] - The report highlights a strong performance relative to the Hang Seng Index, with a 1-week absolute performance of 13.51% and a 1-month performance of 30.05% [5]

Investment Rating - The report maintains a "Buy" rating for Tencent Music [4] Core Views - The online music revenue is expected to continue increasing due to the growth in paid users and ARPPU, leading to an overall improvement in profit margins. The forecasted net profit for the years 2025 to 2027 is 10.41 billion, 10.14 billion, and 11.16 billion RMB respectively, with a target price set at 94.86 HKD [2][4] Financial Performance Summary - The company's revenue for 2023 is projected at 27.75 billion RMB, with a year-on-year growth of -2.1%. This is expected to rise to 31.45 billion RMB in 2025, reflecting a growth of 10.7% [3][9] - Operating profit is forecasted to increase significantly from 4.78 billion RMB in 2023 to 9.44 billion RMB in 2025, marking a growth of 28.5% [3][9] - The net profit attributable to the parent company is expected to grow from 4.92 billion RMB in 2023 to 10.41 billion RMB in 2025, representing a substantial increase of 56.7% [3][9] - The gross margin is anticipated to improve from 35.3% in 2023 to 45.6% in 2025, while the net margin is expected to rise from 17.7% to 33.1% over the same period [3][9] Revenue Breakdown - Online music revenue for Q1 is reported at 5.8 billion RMB, showing a year-on-year increase of 15.9%. The forecast for Q2 is 6.43 billion RMB, with an expected growth of 18.6% [7] - Social entertainment revenue for Q1 is 1.55 billion RMB, down 11.9% year-on-year, with expectations for Q2 to remain flat [7] Market Position and Valuation - The target price of 94.86 HKD corresponds to a P/E ratio of 27 times for 2026, based on comparable company analysis [2][8] - The report highlights a strong performance relative to the Hang Seng Index, with a 1-week absolute performance of 13.51% and a 1-month performance of 30.05% [5]

Investment Rating - The report assigns a "Buy" rating to Tencent Music (TME US) with a target price of $17.00, indicating a potential upside of 15.7% from the current price of $14.69 [1][15]. Core Insights - The report highlights a focus on high-quality membership growth and the release of operational and profit potential. It anticipates that the increase in Average Revenue Per Paying User (ARPPU) will have a greater impact than the growth in membership numbers. The report emphasizes the importance of member benefits, fan economy, and long audio content in driving SVIP growth [1][5]. - The adjusted net profit forecast for 2025 has been slightly increased by 3% to 8.9 billion RMB, with a maintained SOTP target price of $17.00 (66 HKD) [1][16]. Financial Forecasts - Revenue projections for 2025 are set at 31.177 billion RMB, reflecting a 1% increase from previous estimates. The online music segment is expected to generate 25.417 billion RMB, with subscription revenue anticipated to reach 17.729 billion RMB, a 1% increase [2][10]. - The adjusted net profit for 2025 is forecasted at 8.905 billion RMB, representing a 3% increase from prior estimates, with an adjusted net profit margin of 28.6% [2][10]. - The report projects a steady growth in ARPPU, expecting it to rise to 12.2 RMB by the end of 2025, driven by high-quality membership growth [5][10]. Performance Overview - In Q1 2025, Tencent Music reported revenues of 7.356 billion RMB, with online music revenue at 5.804 billion RMB, and a net profit of 4.388 billion RMB, which was 25% higher year-on-year [9][10]. - The number of paying music subscribers reached approximately 122.9 million, with a monthly ARPPU of 11.4 RMB, showing an 8% year-on-year increase [5][9]. Market Position - Tencent Music's market capitalization is approximately 20.062 billion USD, with a year-to-date stock price change of 29.43% [4][10]. - The report indicates that the company is well-positioned within the online music industry, with expectations for continued growth in subscription and advertising revenues [1][5].

Investment Rating - The report maintains a "Buy" rating for Tencent Music [5] Core Views - The company is expected to see continuous improvement in online music revenue and profit margins due to the growth in paid users and ARPPU [2] - The forecasted net profits for the years 2024 to 2026 are 6.644 billion, 7.645 billion, and 9.133 billion CNY respectively, with a target price set at 66.89 HKD [2][5] Financial Performance Summary - For 2024, the company anticipates total revenue of 28.401 billion CNY, with a year-on-year growth of 2.3% [12] - The operating profit for 2024 is projected to be 7.349 billion CNY, reflecting a significant year-on-year increase of 53.8% [12] - The net profit attributable to the parent company for 2024 is expected to be 6.644 billion CNY, with a year-on-year growth of 35.0% [12] - The gross margin is forecasted to improve to 42.3% in 2024, up from 35.3% in 2023 [12] - The net margin is projected to reach 23.4% in 2024, compared to 17.7% in 2023 [12] - The company’s P/E ratio for 2025 is estimated at 26.1 times [12] Revenue Breakdown - In Q4 2024, the online music service revenue is expected to be 58.3 billion CNY, showing a year-on-year increase of 16.1% [9] - The social entertainment service revenue for Q4 2024 is projected at 16.3 billion CNY, a decrease of 13.0% year-on-year [9] - The total revenue for 2025 is anticipated to reach 310 billion CNY, reflecting a year-on-year growth of 9% [9]

Investment Rating - The report maintains a "Buy" rating for Tencent Music [5] Core Views - The company is expected to see continuous improvement in online music revenue and profit margins due to the growth in paid users and ARPPU [2] - The projected net profits for the years 2024 to 2026 are 66 billion, 76 billion, and 91 billion CNY respectively, with a target price set at 66.89 HKD [2] Financial Performance Summary - For 2024, the company anticipates revenue of 28.4 billion CNY, reflecting a year-on-year growth of 2.3% [12] - The operating profit for 2024 is projected to be 7.35 billion CNY, with a significant year-on-year increase of 53.8% [12] - The net profit attributable to the parent company for 2024 is expected to reach 6.64 billion CNY, marking a 35% increase year-on-year [12] - The gross margin is forecasted to improve to 42.3% in 2024, up from 35.3% in 2023 [12] - The net margin is projected to rise to 23.4% in 2024, compared to 17.7% in 2023 [12] - The return on equity (ROE) is expected to be 10.7% in 2024, increasing from 9.5% in 2023 [12] Revenue Breakdown - Online music service revenue for Q4 is reported at 58.3 billion CNY, showing a year-on-year increase of 16.1% [9] - Social entertainment service revenue for Q4 is 16.3 billion CNY, reflecting a year-on-year decrease of 13% [9] - The company expects total revenue for 2025 to reach 310 billion CNY, representing a year-on-year growth of 9% [9] User Metrics - The monthly active users (MAU) for Q4 stand at 560 million, a decrease of 3.5% year-on-year [9] - The monthly paying users (MPU) reached 120 million, an increase of 13.4% year-on-year [9] - The average revenue per paying user (ARPPU) is reported at 11 CNY per month, with expectations for it to rise to 11.3 CNY in Q1 2025 [9]