Jing Ji Guan Cha Bao
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2025假日季消费延续增长态势 品牌成企业出海“杀手锏”
Jing Ji Guan Cha Bao· 2025-10-05 09:03
Core Insights - The holiday season is a crucial growth window for Chinese brands expanding overseas, with a projected 1.2% increase in U.S. holiday retail sales for 2025, marking the lowest growth since 2009 [1] - Consumer behavior is shifting towards more rational spending, with a significant portion of consumers in the UK and Germany prioritizing price in their shopping decisions, presenting new opportunities for Chinese brands [1][2] Group 1: Consumer Trends - Consumers are preparing for holiday shopping earlier, with 50% of U.S. shoppers planning to complete most purchases before Black Friday [1] - There is an increasing emphasis on rational consumption, with over 80% of consumers in the UK and Germany focusing more on price comparisons [2] - The shopping decision-making process is becoming more complex, with cross-platform and multi-touchpoint behaviors becoming more prominent [2] Group 2: Brand Strategy - Chinese brands need to balance short-term conversion with long-term brand asset accumulation, which is a key challenge for holiday marketing [2] - Successful brands focus on clear communication of core values and emotional connections with consumers rather than relying solely on discounts [3] - Brands that invest in building their brand equity during economic downturns tend to perform better in recovery periods, with stronger sales and marketing returns [4][6] Group 3: Marketing Channels - Despite the dominance of online channels, 80% of consumers still plan to visit physical stores, indicating a need for brands to navigate a complex cross-touchpoint environment [5] - Open Internet advertising, which covers 75% of users' digital media time, is becoming increasingly valuable for brands during the holiday season [5] - CTV (Connected TV) is emerging as a fast-growing medium, capturing 30% of U.S. consumers' digital media time, and is effective for enhancing emotional connections and interactions with audiences [5][6]
“石油小城”房价何以未跌反涨?
Jing Ji Guan Cha Bao· 2025-10-05 07:25
Core Viewpoint - The real estate market in Dingbian County is experiencing a significant upward trend, contrasting sharply with the declining prices in major cities like Xi'an, driven by high demand and limited supply [4][5][21]. Group 1: Real Estate Trends - Dingbian County's new housing prices have increased by over 25% in three years, with average prices surpassing 5000 yuan per square meter as of October 2025, compared to less than 4000 yuan in 2022 [4][5]. - In contrast, Xi'an's second-hand housing prices have dropped by 10.1% year-on-year as of September 2025, reflecting a broader trend of declining prices in many first- and second-tier cities [5][20]. - The county's real estate market is characterized by a scarcity of new housing projects, which has contributed to the rapid price increases [18]. Group 2: Economic Factors - Dingbian County is recognized as the largest oil and gas production county in China, with proven oil reserves of 1.618 billion tons and natural gas reserves of 300 billion cubic meters, significantly bolstering its local economy [7][8]. - The local economy heavily relies on the oil industry, which has led to increased disposable income among residents, further fueling demand for housing [8][9]. Group 3: Buyer Demographics - The primary buyers in Dingbian's real estate market include those purchasing homes for marriage and families seeking to secure school placements for their children, indicating a strong demand for housing [9][10]. - The trend of rural population migration to urban areas has intensified, with many families moving to the county for educational opportunities, thereby increasing housing demand [12]. Group 4: Market Sentiment and Future Outlook - Despite the current upward trend in housing prices, there are concerns about sustainability, with some residents expressing doubts about the long-term viability of the price increases [15][17]. - The potential influx of new housing projects in the coming years may shift the supply-demand balance, leading to uncertainty about future price stability [19].
寻找“受尊敬”企业系列报道之四:人力资本即核心竞争力,从薪酬榜单看企业长期主义
Jing Ji Guan Cha Bao· 2025-10-05 06:46
Core Insights - The article emphasizes that employee compensation is a crucial indicator of a company's sustainable development capability, reflecting corporate governance, strategic determination, and social responsibility [1][15] - The ongoing increase in employee compensation over three years indicates stable profitability and a reasonable cost allocation mechanism within companies, allowing them to maintain basic employee protections amid external fluctuations [1][15] Industry Overview - A total of 1,291 companies in the A-share market have experienced continuous employee compensation growth from 2022 to 2024, covering 32 industry categories, with a significant presence in the real economy [2] - The mechanical equipment industry leads with 166 companies (12.86%), followed by electronics (122 companies, 9.45%), electrical equipment (115 companies, 8.91%), pharmaceutical biology (113 companies, 8.75%), automotive (109 companies, 8.44%), and basic chemicals (106 companies, 8.21%) [2] - The financial sector, particularly banks and insurance groups, shows a strong trend in employee compensation growth, with 37 companies (2.86%) in banking and non-banking financial services [2] Top Companies by Employee Compensation - The top ten companies by total employee compensation are all from the financial sector, indicating a strong correlation between asset scale, profitability, and employee welfare [3] - Agricultural Bank ranks first with a total employee compensation of 87.803 billion yuan, followed by China Construction Bank (60.661 billion yuan) and Bank of China (58.554 billion yuan) [5][6][7] - These companies demonstrate a commitment to employee welfare through various strategies, including performance-based pay, investment in talent development, and alignment of compensation with business growth [5][6][7][8][9] Trends and Characteristics - The continuous growth in employee compensation is linked to the companies' long-term vision and is indicative of their ability to adapt to macroeconomic conditions and industry upgrades [15] - High industry concentration is observed, with the majority of the top ten companies being financial institutions, reflecting strategic considerations in human resource allocation [15] - The linkage between compensation growth and business transformation is evident, with many companies investing in technology innovation and digital transformation [15] - A trend towards market-oriented incentive mechanisms is noted, with more companies adopting performance-based compensation systems to attract and retain key talent [15]
心理学上有一个词叫:五秒钟法则(战胜拖延的秘诀)
Jing Ji Guan Cha Bao· 2025-10-05 04:22
(原标题:心理学上有一个词叫:五秒钟法则(战胜拖延的秘诀)) 正是因为这样的想法,所以导致他一拖再拖,最后一眨眼,一天都过去了,周末也结束了,自己还没有 做。 问你一个问题:你有拖延的习惯吗? 很多人都爱拖延,比如,他要写一份报告的时候,他总会想: "如果写出来的东西不够好怎么办?" "准备的素材是不是不够多?" "明天再开始写是不是也来得及?算了,先打一把游戏,然后再开始吧。" "太难了,一点也不想做,等等再说。" 而对于拖延,自己也深恶痛绝,但总是改不掉。 其实拖延是一种十分普遍的症候,对于个人的身心健康会产生很严重的影响,比如出现强烈的自责与负 罪感,还会对自我产生怀疑,严重时,还会伴随着抑郁、焦虑等心理疾病。 一、造成你拖延的4个原因 那你为什么会拖延?加拿大卡尔加里大学的心理学家皮尔斯·斯蒂尔总结出来了4个原因。 1.对成功信心不足 对成功信心不足,一方面是你觉得任务太难,你毫无头绪,这时候你就会形成启动焦虑,也就不想干 了。 另外一个原因就是你是一个完美主义者,当一个任务来临时,你通常想完美地完成它,想准备得比较完 美了,一切准备得比较充分了,再开始行动。 完美主义是头恶兽,让你一再拖延。 2.讨 ...
曹县的“逆袭”,从一根网线开始 | 丰收新图景
Jing Ji Guan Cha Bao· 2025-10-05 03:37
(原标题:曹县的"逆袭",从一根网线开始 | 丰收新图景) 在凭借汉服出圈之前,曹县曾长期"躺"在山东省脱贫任务最重的县域名单里。 这个位于鲁豫两省交界处的人口第一大县,也是劳动力资源第一大县,其经济增长的希望一度并非源于 本土产业,而是系于成千上万的外出务工者。 据《齐鲁晚报》2006年的一篇报道称,2005年曹县输出农村劳动力20万,平均每人每月务工收入只有 700元至800元,全年的劳务收入达17亿元,占当年曹县GDP总值(56.5亿元)的30%左右。《菏泽统计 年鉴》显示,同年曹县人均地区生产总值为3941元,在菏泽9个县区中排名垫底。 曹县下辖807个行政村,和大多数鲁西南地区的乡村一样,这里曾经交通落后,缺乏像样的道路。曹县 电商办主任张龙飞回忆道,那时县里的干部去大集镇检查工作,若遇乌云密布,就必须抓紧赶路,否则 泥泞的土路会让车辆寸步难行。 谁曾想,当年那个雨天难行的大集镇,日后却成为曹县电商的起点。如今,曹县的大集镇与安蔡楼镇的 行政村几乎全民从事电商,这两个镇也是全国闻名的"淘宝村"全覆盖的"双子星"。 从依赖劳务输出的传统农业县,到以农村电商为引擎的新型县域,曹县的转型,不过用了十几年时 ...
成都博物馆11月将举办亚欧非黄金服饰展
Jing Ji Guan Cha Bao· 2025-10-05 01:10
金线:从北非到东亚的服饰艺术 (原标题:成都博物馆11月将举办亚欧非黄金服饰展) 成都博物馆11月将举办亚欧非黄金服饰展。本次展览拟集中展示不同国家的织金服饰文化与工艺传统, 体现世界各地织金服饰的多样性与丰富性,拟展出不少于110件国外展品,30件左右的国内展品。 拟借展法国凯布朗利博物馆展览"金线:从北非到东亚的服饰艺术"的展品和内容,该展览通过讲述亚欧 大陆和北非各国服饰艺术品使用黄金的悠久历史,展示了不同国家的服饰之美及文化交流,展出的展品 中包含非洲马格里布地区、南亚、东南亚、东亚等地的金线服饰实物及材料,类型包括金丝、日常服 饰、婚礼服饰、节庆服饰、刺绣布料等。 展名 展览时间 2025年11月至2026年3月 展览地点 成都博物馆 ...
十月行记|闽南博饼
Jing Ji Guan Cha Bao· 2025-10-04 11:41
(原标题:十月行记|闽南博饼) 每逢中秋临近,厦门的大街小巷总会传来乒乒乓乓的声音,那是骰子撞击瓷碗所发出的清脆声响,这便 是独属于闽南人的中秋节庆方式——博饼。 第一次玩博饼的人可能会被桌上的热闹绕晕:六颗骰子在红釉大碗中碰撞,停下时的点数组合对应着一 套完整的"科举体系"——从"一秀"到"状元"。要想成为一个老练的博饼玩家,避免骰子投完后不知道自 己所对应的彩头,则要花上时间记一记博饼的玩法。 这其中,"红四点"无疑是绝对的主角。最基础的"一秀"是一颗红色四点,"二举"则是两颗红四点,往上 的"三红"是三颗红四点,"对堂"需骰子点数恰好排成1至6的顺子。 "四进"则是四颗相同点数,但四颗红四点除外,为什么呢?因为四颗红四点就是激动人心的"状元"啦! 不过,"状元"不止这一个骰面组合,像五颗相同点数、五颗红四点,乃至六颗红四点,都属于"状元"序 列,且等级依次递增。 在博饼游戏中,比如十人围坐一桌争抢奖品时,"状元"礼通常只有一份。这就意味着,若有多位玩家都 掷出了不同形态的"状元",就需要通过比较状元骰面等级来决定大奖花落谁家。 非闽南地区的朋友可能会疑惑,为什么在博饼游戏中,"四"会占据这么重要的位置? ...
香港家族企业为何就可以传承?
Jing Ji Guan Cha Bao· 2025-10-04 05:57
香港商业家族虽只有百年传承历史,但最多已传承六代,家族成员也成为各个领域的佼佼者。其背后的原因是成功的企业传承、有效的人才培养和系统的 家族治理。内地商业家族若从现在开始,以更宏观、长远的视角看待家族企业传承和家族治理,就更有可能实现家族企业传承的系统性目标,即企业持续 发展、财富管理得当、人才不断涌现和家族世代繁荣四者合一。 从19世纪40年代至今,香港历经180多年的现代经济发展,虽道路曲折,但取得了国际公认的成果,也涌现出一批持续经营多代的家族企业。 在2024胡润中国500强企业中,有42家企业历史超50年,其中70%来自香港和中国台湾;有6家企业历史超百年,还有1家超90年,这些企业均来自香港。 掌管恒基兆业的李兆基家族、掌控九龙仓的包玉刚家族、创办李锦记的李文达家族、拥有周大福珠宝品牌的郑裕彤家族,以及长期占据华人首富位置的李 嘉诚家族等,都是其中的典型代表。 其中,创业时间最早的当属19世纪中期成立的香港中华煤气(1862年),后于1983年被李兆基家族收购全部股权;最晚的则是1929年起步的郑裕彤家族相关 企业。 历经百余年持续发展,香港家族企业经历过完整的经济周期,其发展历程普遍比内地企业更 ...
飞首尔只要200元 大同为何血赔也要国际化?
Jing Ji Guan Cha Bao· 2025-10-04 05:57
作为一个三线城市的支线机场,大同这座往年旅客吞吐量排名全国95位之后的中小机场,为何会推出如此"大手笔"?是确有市场需求,还是赔本赚吆喝? 导读 壹 ||大同机场和运城机场便是先后于2024年3月和4月升格为国际机场,加上"国际"二字后的部分支线机场立刻显得"高大上"起来,毕竟其余80%左右的支 线机场仍然只能飞国内航线。 贰 ||旅游城市与航空公司形成了这样的利益纽带:地方政府给航空公司补贴→乘客得到优惠机票→增加去某地旅游的概率和次数→带活了当地的经济→政 府有了更多的税源→再拿出一部分给航空公司发放补贴。 叁 ||当航空运输与文旅产业深度融合,实现了互促共进,补贴的"国际化"也未尝不是一种发展路径。 9月初,大同机场曝出了一条"大新闻":直飞韩国首尔的航班仅需200元,另外还有300元飞泰国曼谷和600元飞莫斯科等多条令人难以置信的超低价国际或 地区航线机票。 大同机场和运城机场便是先后于2024年3月和4月升格为国际机场,加上"国际"二字后的部分支线机场立刻显得"高大上"起来,毕竟其余80%左右的支线机 场仍然只能飞国内航线。 2024年12月17日,国家移民管理局出台新规,将过境免签外国人在境内停留 ...
“泰勒效应” 再升级!新专电影双重出击,品牌跟风玩橙色营销
Jing Ji Guan Cha Bao· 2025-10-04 04:52
Core Insights - Taylor Swift's 12th studio album "The Life of a Showgirl" is released alongside a film of the same name, marking a significant milestone in her career and generating substantial buzz in the entertainment industry [1] Group 1: Dual Release Strategy - The album and film will both premiere on October 3, 2025, with the film showcasing the music video for the lead single "The Fate of Ophelia" along with exclusive behind-the-scenes content [2] - The limited three-day theatrical release from October 3 to October 5 is part of Swift's marketing strategy to create urgency and drive fan engagement, similar to her previous limited edition album releases [2] Group 2: Economic Impact on Cinema - Analysts note that Swift's strategy benefits both her and global cinema chains, with exclusive distribution agreements allowing for more flexible terms and innovative business models in the cinema industry [3] - This new release model provides theaters with a fresh "theatrical product," attracting audiences and creating new revenue opportunities, especially as the global cinema market recovers from the pandemic [3] Group 3: Swift's Influence in Entertainment - Taylor Swift is recognized as one of the most influential pop stars globally, with a massive fanbase known as "Swifties," further solidifying her dominance in the entertainment industry [4] - Her recent activities include re-recording her first six albums and a successful 21-month "Eras Tour," alongside her high-profile relationship with NFL star Travis Kelce, which has garnered significant media attention [4] Group 4: The "Taylor Effect" - The economic impact of Swift's releases, termed the "Taylor Effect," translates into increased sales and brand exposure for associated businesses, with many brands launching products inspired by her album [5] - Examples include themed cupcakes and limited-edition donuts, as well as exclusive merchandise and promotions from brands like Spotify and Uber Eats [6] Group 5: Box Office Projections - Following the success of her previous film "Taylor Swift: The Eras Tour Film," which grossed approximately $261 million globally, the new film has already raised $15 million in pre-sales, with weekend box office projections between $30 million and $50 million [6] Group 6: Future Ventures - Despite the success of this model, analysts caution that it may not be replicable for most artists, as only those with a substantial global following can ensure similar success [7] - Swift is also developing a new feature film project in collaboration with Searchlight Pictures, indicating her continued expansion into the film industry [7]