Core Insights - The opening of Shenzhen Bay Yunxi on November 30 set a new record for new home sales in China, achieving approximately 13 billion yuan in sales on the first day, surpassing previous records for 2025 [1][7] - The project, developed by China Resources Land and China Overseas Property, is located in a prime area and features large floor plans, which contributed to its high demand and rapid sales [2][5] Sales Performance - The project launched 348 units with sizes ranging from 209 to 1149 square meters, achieving a near 70% sales rate on the opening day [1][5] - The average selling price for the units was approximately 16.88 million yuan per square meter, with some units priced as high as 35 million yuan per square meter [3][4] Market Trends - High-end residential properties are experiencing a surge in demand, contrasting with the sluggish performance of the general housing market, which saw a 6.8% decline in sales area and a 9.6% drop in sales revenue year-on-year [10][11] - In the first three quarters of 2025, transactions for luxury homes priced over 10 million yuan increased by 15.6% compared to the same period in 2024, indicating a robust market for high-end properties [8][10] Future Outlook - The trend of high-end residential sales is expected to continue, supported by government policies that favor the development of luxury housing and the limited supply of such properties in core urban areas [5][11] - Upcoming projects in Shenzhen, such as CITIC Xinyue Bay and other luxury developments, are anticipated to further stimulate the high-end market [5][11]

Core Insights - The opening of Shenzhen Bay Yunxi on November 30 set a new record for new home sales in China, with a single-day sales figure of approximately 13 billion yuan [2][9] - The project, developed by China Resources Land and China Overseas Property, features 348 units with sizes ranging from 209 to 1149 square meters, and achieved a near 70% sales rate on the first day [2][3] Group 1: Sales Performance - The project sold out large units of 500, 700, and 1149 square meters on the first day, with prices ranging from 25,000 to 28,000 yuan per square meter, totaling between 13 million and 33 million yuan [2][5] - The average registration price for the 348 units was approximately 16,880 yuan per square meter, with some units priced as high as 35,000 yuan per square meter [4][5] Group 2: Market Context - The high-end residential market is experiencing a surge, contrasting with the ongoing adjustment in the first-time buyer segment, as evidenced by a 15.6% increase in transactions for properties priced over 10 million yuan in key cities [10][12] - The demand for high-end properties is driven by their perceived value as "hard currency" in the market, particularly in core urban areas with unique resources [7][8] Group 3: Future Outlook - The trend of high-end residential sales is expected to continue, with several upcoming projects in Shenzhen, indicating a robust market despite broader economic adjustments [7][12] - The government's easing of housing policies and the introduction of new residential land are likely to support the development of high-end properties, enhancing their appeal [7][12]

股份發行人及根據《上市規則》第十九B章上市的香港預託證券發行人的證券變動月報表 | 截至月份: | 2025年11月30日 | 狀態: 新提交 | | --- | --- | --- | | 致：香港交易及結算所有限公司 | | | | 公司名稱: | 中國海外發展有限公司 | | | 呈交日期: | 2025年12月1日 | | | I. 法定/註冊股本變動 不適用 | | | FF301 第 1 頁 共 10 頁 v 1.1.1 FF301 II. 已發行股份及/或庫存股份變動 | 1. 股份分類 | 普通股 | 股份類別 | 不適用 | | 於香港聯交所上市 (註1) | 是 | | | --- | --- | --- | --- | --- | --- | --- | --- | | 證券代號 (如上市) | 00688 | 說明 | | | | | | | | | 已發行股份（不包括庫存股份）數目 | | 庫存股份數目 | | 已發行股份總數 | | | 上月底結存 | | | 10,944,883,535 | | 0 | | 10,944,883,535 | | 增加 / 減少 (-) | | | ...

广告 前不久，塔湾街地铁口地块正式定名"沈阳地铁·崇山和悦"，标志着皇姑西部区域今年下半年已有两个纯新盘亮相，而中海J地块也预计在2026年登场。 金地、沈阳地铁置业、中海等头部房企纷纷布局，沈阳地铁置业官宣两个项目中就有一个落子塔湾，这个板块究竟有何"魔力"，吸引如此多行业巨头？ 塔湾的"整容式变脸" 今年初，有媒体将塔湾板块比作"熹妃回宫"，到了年末，这一预言已成现实：塔湾一跃成为沈阳楼市的热门板块。 数据显示，沈阳地铁正式官宣的崇山和悦项目，不仅刷屏朋友圈，更引发行业强势围观。而此前，金地峯玺壹号营销中心于10月末开放，当天自然到访超 1000组，样板间更是出现购房者"排队打卡"的景象。 与此同时，中海J地块虽未正式亮相，却已成为众多购房者每日关注的焦点。从目前态势看，塔湾的热度不仅将持续至明年，几个新项目的价格也成市场 焦点。金地峯玺壹号高层预计170万/套起，洋房220万/套起。有评论认为，照此趋势，塔湾板块"破一争二"已非空谈。 结合塔湾二手房环比5%的涨幅来看，说一句塔湾正在"重回两万时代"，亦不为过。当然也会有人问，"它哪里值两万了"？甚至会问，在"体感普降"的当 下，塔湾怎么可能"破二"？ ...

Group 1: Beijing's 15th Five-Year Plan - Beijing's 15th Five-Year Plan emphasizes the improvement of the "market + guarantee" housing supply system and the establishment of a rental and purchase system, prioritizing land supply near transit stations [1] - The plan aims to enhance the supply of affordable housing, focusing on urban working groups and low-income families, while also increasing the effective supply of rental housing [1] - Initiatives include the development of high-quality housing, enhancing property services, and implementing a safety management system for the entire lifecycle of housing [1] Group 2: Changzhou's New Housing Policy - Changzhou's new policy mandates the definition of residential types for land sales, encourages improved architectural design, and promotes smart home features [2] - The policy increases the public housing loan limit by 500,000 yuan for high-quality residential purchases without a maximum cap, supporting citizens in upgrading their homes [2] Group 3: Beijing Land Auctions - China Overseas Land & Investment won a plot in Tongzhou District for 1.248 billion yuan, with a floor price of approximately 22,900 yuan per square meter and a premium rate of 0.97% [3] - Maoyuan Real Estate acquired a plot in Chaoyang District for 5.024 billion yuan, with a floor price of about 62,100 yuan per square meter and a premium rate of 18.21% [5] - Beijing Urban Construction secured a plot in Fangshan District for 1.471 billion yuan at the base price, with a floor price of approximately 18,100 yuan per square meter [5] Group 4: Other City Land Auctions - In Shanghai, nine plots were sold for a total of 17.333 billion yuan, with some plots sold at a premium [4] - Hangzhou sold five residential plots for approximately 6.794 billion yuan, with several plots sold at base prices [6] - Suzhou's two residential plots were sold at base prices for a total of 1.42 billion yuan [7] - Wuhan's twelve plots sold for about 3.97 billion yuan, with a significant portion being residential land [8] Group 5: Real Estate Market Trends - The top 100 real estate companies acquired land worth 847.8 billion yuan from January to November, marking a year-on-year increase of 14.1% [10] - China State Construction Engineering issued the first commercial real estate ABS in China, with a scale of 1.246 billion yuan [11] - Ocean Group's debt restructuring plan for seven domestic bonds totaling 13.05 billion yuan was approved [11] - Vanke plans to hold a meeting to discuss the extension of a 2 billion yuan medium-term note [11]

Group 1 - The total land acquisition amount of the top 100 real estate companies reached 847.8 billion yuan in the first 11 months of 2025, marking a year-on-year increase of 14.1% [1] - China Overseas Land & Investment Ltd. led the rankings with a land acquisition amount of 87 billion yuan, followed by Greentown China Holdings Ltd. at 58.8 billion yuan, and China Merchants Shekou Industrial Zone Holdings Co., Ltd. at 56.4 billion yuan [1] - The top 10 real estate companies accounted for over 50% of the total land acquisition amount of the top 100 companies, indicating a high concentration in land acquisition [1] Group 2 - The Yangtze River Delta region's top 10 real estate companies acquired 273.8 billion yuan in land, leading all city clusters, while the Beijing-Tianjin-Hebei region's top 10 companies acquired 106 billion yuan, ranking second [1] - Private real estate companies were active in land acquisition in November, often collaborating with state-owned enterprises and focusing on advantageous regions [2] - The new value of land acquired by China Overseas, China Merchants Shekou, and Greentown China was 196.3 billion yuan, 183.3 billion yuan, and 129.3 billion yuan respectively, with the top 10 companies accounting for 47.1% of the total new value among the top 100 companies [2] Group 3 - The concentration of new value among top real estate companies remains high, with the top 10 companies accounting for nearly 50% of the total new value among the top 100 [3] - The industry is expected to see a continued focus on cash flow in the fourth quarter, with some companies tightening their investment pace, leading to a stabilization in land acquisition by year-end [3] - Despite a narrowing growth rate compared to the first three quarters, the total land acquisition amount for quality real estate companies is expected to maintain moderate growth in 2025 [3]

Group 1 - The total land acquisition amount of the top 100 real estate companies reached 847.8 billion yuan in the first 11 months of 2025, marking a year-on-year increase of 14.1% [1] - China Overseas Land & Investment Ltd. led the rankings with a land acquisition amount of 87 billion yuan, followed by Greentown China Holdings Ltd. at 58.8 billion yuan and China Merchants Shekou Industrial Zone Holdings Co., Ltd. at 56.4 billion yuan [1] - The top 10 real estate companies accounted for over 50% of the total land acquisition amount of the top 100 companies, indicating a high concentration in land acquisition [1] Group 2 - The Yangtze River Delta region's top 10 real estate companies acquired 273.8 billion yuan in land, leading all city clusters, while the Beijing-Tianjin-Hebei region's top 10 companies acquired 106 billion yuan, ranking second [1] - The influx of population in the Yangtze River Delta has established a solid housing demand foundation, ensuring rapid sales and cash flow for real estate projects, despite intense competition [2] - In November, private real estate companies were active in land acquisition, often collaborating with state-owned enterprises and focusing on advantageous regions [2] Group 3 - The top three companies in terms of new value added were China Overseas, China Merchants Shekou, and Greentown China, with new value added of 196.3 billion yuan, 183.3 billion yuan, and 129.3 billion yuan respectively [2] - The total new value added by the top 10 companies reached 1,144.6 billion yuan, accounting for 47.1% of the total new value added by the top 100 companies [2] - The concentration of new value added among leading real estate companies remains high, with the top 10 companies accounting for nearly half of the total [3] Group 4 - The industry is expected to see a moderate growth in land acquisition amounts for quality real estate companies in 2025, although the growth rate may narrow compared to the first three quarters [3] - The focus on cash flow is becoming a priority for real estate companies, leading to a more stable land acquisition pace towards the end of the year [3] - The active land auction market in key cities and core areas is expected to continue supporting market expectations, with a return of private real estate companies [3]

Investment Rating - The report maintains an "Overweight" rating for the real estate industry [4][5] Core Insights - The enthusiasm of real estate companies for land acquisition has decreased towards the end of the year, with the total land acquisition amount for the top 100 real estate companies from January to November reaching 847.8 billion yuan, a year-on-year increase of 14.1%, but the growth rate has significantly narrowed compared to the previous months [10] - The real estate market is experiencing a cooling trend, with new home sales in 30 cities for the week amounting to 1.875 million square meters, a month-on-month increase of 9.3% but a year-on-year decrease of 50.7% [22] - The report emphasizes that the real estate sector serves as an early economic indicator, and investing in real estate is akin to investing in the economic outlook [4] Summary by Sections Land Acquisition - Real estate companies' land acquisition enthusiasm has decreased, with the top 100 companies acquiring a total of 847.8 billion yuan from January to November, reflecting a year-on-year increase of 14.1% but a significant slowdown in growth [10] Market Review - The weekly performance of the Shenwan Real Estate Index showed a cumulative change of 0.7%, lagging behind the CSI 300 Index by 0.92 percentage points, ranking 24th among 31 Shenwan primary industries [11] New Home Sales Tracking - New home sales in 30 cities totaled 1.875 million square meters this week, with a month-on-month increase of 9.3% but a year-on-year decrease of 50.7% [22] - Year-to-date, the cumulative new home sales in these cities reached 87.808 million square meters, a year-on-year decrease of 11.3% [25] Secondary Home Sales Tracking - Secondary home sales in 14 sample cities totaled 2.015 million square meters this week, with a month-on-month decrease of 1.0% and a year-on-year decrease of 18.3% [30] - Year-to-date, the cumulative secondary home sales reached 94.579 million square meters, reflecting a year-on-year increase of 9.2% [30] Credit Bond Issuance - In the week of November 24-30, 21 credit bonds were issued by real estate companies, with a total issuance scale of 17.84 billion yuan, marking a week-on-week increase of 131.3% [40] - The net financing amount was 12.122 billion yuan, reflecting a week-on-week increase of 139.13% [40]

Core Viewpoint - The Beijing land market is entering a period of intensive supply, with increased transaction activity, highlighted by the recent acquisition of the Jiukeshu South plot by China Overseas Property at a competitive price [1][2]. Group 1: Land Transaction Details - The Jiukeshu South plot was acquired by Beijing Haihua Real Estate Development Co., a subsidiary of China Overseas Property, for 1.248 billion yuan, with a premium rate of 0.97% [2]. - The plot received two bids, with the final price resulting from five rounds of bidding, leading to a floor price of 23,200 yuan per square meter [2]. - The land area is approximately 24,700 square meters, with a planned construction area of about 54,400 square meters and a plot ratio of 2.2 [3]. Group 2: Location and Development Potential - The Jiukeshu South plot is located in the core Liyuan area of Tongzhou, between the Fifth and Sixth Ring Roads, near the Jiukeshu subway station, with well-established commercial, medical, and park facilities [2]. - The plot is historically significant as it was the site of the Tongrentang Jiukeshu pharmacy, adding cultural value to the development [2]. Group 3: Planning and Design Considerations - The land transfer documents specify detailed urban design and architectural style requirements, encouraging a courtyard layout and a skyline that is higher in the northeast and lower in the southwest [4]. - A notable planning detail is the requirement for a 20-meter setback along the west side of Jiukeshu Middle Road, which may increase the plot ratio and impose higher design standards [4]. Group 4: Market Context and Developer Strategy - The Tongzhou area has seen new property launches this year, including projects from various developers, indicating a competitive market environment [5]. - For developers, a rigorous pricing strategy is crucial for the Jiukeshu South plot to stand out in a saturated market, leveraging its proximity to transportation and established amenities to attract buyers [5]. - In a buyer-dominated market, developers face the challenge of balancing reasonable profit margins with rapid sales and market acceptance, testing their operational capabilities [5].

Group 1 - The total land acquisition amount for the top 100 enterprises reached 847.8 billion yuan from January to November 2025, representing a year-on-year growth of 14.1% [1] - China Overseas Land & Investment ranked first in new value added with 196.3 billion yuan, followed by China Merchants Shekou with 183.3 billion yuan, and Greentown China with 129.3 billion yuan [1]